Allied Market Research

2024

Programmatic Advertising Platform Market

Programmatic Advertising Platform Market Size, Share, Competitive Landscape and Trend Analysis Report by Types and by Applications : Opportunity Analysis and Industry Forecast, 2023-2032

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Author's: | Onkar Sumant
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The global Programmatic advertising platform market is analyzed on the basis of its current/ongoing and future growth rate. The report on Programmatic advertising platform market discusses the potential growth factors responsible for the market expansion across key regions. The study further enables the readers to gain maximum insights and analyze the historical growth trend and future potential of the market through various segments. The syndicated research involves country-level forecasting of each region. However, the customized form of the report includes country-level data according to client-specific list of countries. This tailor-made nature of the report enables to get relevant information about the Programmatic advertising platform market as per their specific research needs.

The scope of the report focuses on the potential industry players operating in the Programmatic advertising platform market and their relative share. In addition, it provides in-depth analysis of the market, outlining the company profiles, product/service portfolio, strategies, recent development, contact information, and revenue. The key USPs of the report are PESTEL analysis and heatmap overview of leading industry players. Moreover, it involves the details about revenue feasibility in various regions across globe.

Key companies identified in the report are global Rocket Fuel Inc. SmartyAds The Trade Desk RadiumOneInc. Adroll.com Adform ConnexityInc Admedo IPONWEB Holding Limited SpotX Internet Advertising Bureau DataXu Inc. Google Inc. NewBase UK NewBase UK Yahoo! Inc. Turn Inc. AppNexus Inc. Adobe Sy

The analysis period studied in the report is 2032. The key questions answered from the report are provided below:

  • What is the global size and forecast of Programmatic advertising platform market?

  • What is the revenue contribution of different subsegments across various countries, globally?

  • How the current trends and dynamics shape the growth of Programmatic advertising platform market?

  • What is the impact of current challenges on the market growth in the coming future?

  • How the market has been segmented? Which are the key revenue contributors?

  • What is nature of the market (fragmented/consolidated)?

  • How companies are performing in the current market environment?

Programmatic Advertising Platform Market Report Highlights

Aspects Details
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By Types
  • Real Time Bidding
  • Private Marketplace
  • Automated Guaranteed
  • Others
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By Applications
  • SMBs
  • Large Enterprises
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
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Key Market Players

NewBase UK, DataXu Inc., SpotX, The Trade Desk, Yahoo! Inc., Adobe Sy, IPONWEB Holding Limited, Adroll.com, Internet Advertising Bureau, Adform, Admedo, Rocket Fuel Inc., SmartyAds, global, NewBase UK, Google Inc., Turn Inc., RadiumOneInc., AppNexus Inc., ConnexityInc

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Programmatic Advertising Platform Market

Opportunity Analysis and Industry Forecast, 2023-2032