Allied Market Research

2025

Real-time Bidding Market

Real-time Bidding Market Size, Share, Competitive Landscape and Trend Analysis Report, by Product Type, by Ad Format, by Deployment Type, by Application and, by Vertical : Opportunity Analysis and Industry Forecast, 2023-2032

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Author's: | Onkar Sumant
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The global Real-time bidding market report covers market size, share, and growth rate (CAGR %) for various segments at regional and country levels. Along with various market dynamics such as drivers, restraints, market trends, and opportunities, the market overview section of the report highlights the qualitative aspect of the market. Furthermore, the section covers the market snapshot and key findings, in terms of investment opportunity and market overview. The report further includes a detailed competitive landscape comprising comprehensive profiles of leading players. The top players are assessed depending on their revenue size, market share, geographical presence, recent developments & strategic initiatives, and overall contribution to the market.

Key players identified in this report are Google, OpenX, The Trade Desk, ADventori, AppNexus, PubMatic, Microsoft, Amazon, BidSwitch, Adform

Market Snapshot

Report Metric

Details

Market size available for the years

2032

Base year considered

2023

Forecast period

2024

Forecast unit

Value (USD)

Segments covered

by product type, by ad format, by deployment type, by application, by vertical

Companies covered

Google, OpenX, The Trade Desk, ADventori, AppNexus, PubMatic, Microsoft, Amazon, BidSwitch, Adform

Key Inclusions

  • Qualitative as well as quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors

  • Analysis at regional and country level, which highlights the consumption of the product or service in the different geographies.

  • Extensive company profiles section, which includes different pointers such as company overview, key executive, company snapshot, business performance, product/service portfolio, R&D spending, and key strategies and developments of the major market players.

  • The current and estimated market outlook of the Real-time bidding market with respect to recent developments which include analysis of drivers, market trends, and growth opportunities

  • Free 20% customization and post-sales support

Real-time Bidding Market Report Highlights

Aspects Details
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By Product Type
  • Video Ads
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By Ad Format
  • Display Ads
  • Mobile Ads
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By Deployment Type
  • Cloud
  • On- Premise
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By Application
  • Retailers and Brands
  • Agencies
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By Vertical
  • Banking and Financial Services
  • Media and Entertainment
  • Consumer Goods
  • Retail and E-commerce
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
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Key Market Players

BidSwitch, ADventori, Amazon, AppNexus, OpenX, Microsoft, Adform, The Trade Desk, Google, PubMatic

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Real-time Bidding Market

Opportunity Analysis and Industry Forecast, 2023-2032