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Sales Force Automation Software Market by Application (Lead Management, Sales Forecasting, Order & Invoices Management, Opportunity Management, and Others), Deployment Type (Cloud and On-premise), and Industry Vertical (Healthcare, Retail, Telecom, Food & Beverages, BFSI, and Others) - Global Opportunity Analysis and Industry Forecast, 2017-2023

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IC_174107
Pages: 162
Sep 2017 | 3953 Views
 
Author's : Rahul Kumar
Tables: 63
Charts: 49
 

Sales Force Automation Software Market Overview:

Global Sales Force Automation Software Market was valued at $3,872 million in 2016, and is estimated to reach $7,773 million by 2023, growing at a CAGR of 10.6% from 2017 to 2023. Sales force automation software enables industries to automatically manage account information, customer database, and order & invoices, and tracks the system on a real-time basis. This software provides lead management, sales forecasting, opportunity management, and others (contact management, relationship management, and analytics). The global sales force automation software market is expected to witness significant growth rate, due to the rise in demand for streamlining sales process and effective utilization of workforce across the developed & developing regions, including North America, Europe, and Asia-Pacific.

The Asia-Pacific sales force automation software market is expected to register the highest CAGR during the forecast period. Small & medium (SMEs) scale and new startups are increasingly investing in this market to personalize and consolidate customer communication from various channels such as blogs, social media, and other online portals, which drives the growth of the sales force automation software market. In addition, the developing countries such as China, India, and Japan are investing hugely in sales process automation, which is expected to offer lucrative opportunities for market expansion. Moreover, increase in internet penetration and improvement in mobile technology are the key drivers for the growth of the Asia-Pacific sales force automation software market.

Increase in demand for lead management and opportunity management fuels the demand for sales force automation software, thereby supplementation the market growth across North America and Europe. However, LAMEA is expected to account for the least share in the global market as compared to other regions, due to low ICT expenditure and software localization issues related to features such as name & addresses. Furthermore, Middle East & Africa are expected to gain traction due to increase in investment in IT infrastructures. However, lack of awareness towards the software and dearth of skilled professionals required for installations related to the software are expected to restrain the sales force automation software market growth during the forecast period.

Sales Force Automation Software Market Segmentation

Sales force automation software market segmentation

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The global sales force automation software market is segmented on the basis of application, deployment type, industry vertical, and geography. The applications covered in the study include lead management, sales forecasting, order & invoices management, opportunity management, and others. By deployment type, the market is bifurcated into cloud and on-premise. Based on industry vertical, it is divided into healthcare, retail, telecom, food & beverages, BFSI, and others. Geographically, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
 
The key players profiled in the report are Aptean, Bpmonline, Infusionsoft, Infor, Oracle (NetSuite Inc.), Pegasystems, SAP SE, Salesforce.com, Inc., SugarCRM, and Zoho Corporation. The report includes the key strategies adopted by these players and the detailed analysis of the current trends, upcoming opportunities, and restraints in the global sales force automation software market in addition to their impacts.

Top Impacting Factors

Sales Force Automation Software Market Top impacting factors

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 Increase in Need to Streamline the Sales Processes

Sales process involves multiple activities such as lead management, quote management, customer relationship management, and analytics. Thus, the use sales process automation software increases business productivity and reduces the chances of errors, which is expected to boost the growth of the sales force automation software market in the near future.

Rise in Need for Tracking Mechanism

Rise in need to monitor the sales progress and performance such as discounts offered, order status, customer feedbacks & complaints, and others is the major driving factor of the sales force automation software market.

Growth in Data Security & Privacy Concerns

The loss of data related to sales estimates, client details, and price-sensitive information can cause business risks, owing to increase in cyber-attacks, malware, and hackers. Thus, rise in need for effective management boosts the adoption of sales force automation software, thereby fueling the market growth.

Surge in Need for Business Intelligence & Insights

The emergence of social media, blogs, and other online portals are significant sources of consumer behavior and current trends in the market. With the sales force automation software, a company can monitor the pattern and insights related to consumer behavior and their inclination towards particular brand or product.

Emerging Innovation in the Field of Mobile Telecommunications Technology

Increase in smartphone penetration and rise in adoption of 4G & 5G mobile technology enable easier configuration, usage, and upgradation of data related to the sales force automation applications based on different apps such as windows, android, and iOS, which are expected to drive the sales force automation software market growth in the future.

Key Benefits:

  • In-depth analysis and dynamics of the global sales force automation software market are provided to understand the market scenario.
  • Quantitative analysis of the current trends and future estimations from 2017 to 2023 is provided to assist strategists and stakeholders to capitalize on the prevailing market opportunities.
  • Porter’s Five Forces analysis examines the competitive structure and provides a clear understanding of the factors that influence market entry and expansion.
  • A detailed analysis of the geographical segments enables the identification of profitable segments for market players.
  • Comprehensive analysis of the trends, subsegments, and key revenue pockets of sales force automation software market is provided.

Sales Force Automation Software Market Key Segments:

By Application

  • Lead Management
  • Sales Forecasting
  • Order & Invoices Management
  • Opportunity Management
  • Others (Email Integration, Contact Management, Analytics, and Relationship Management)

By Deployment Type

  • Cloud
  • On-premises

By Industry Vertical

  • Healthcare
  • Retail
  • Telecom
  • Food & Beverages
  • BFSI
  • Others (Consumer Goods and Logistics)

By Geography

  • North America
    • U.S.
    •  Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
    • Russia
    • Rest of Europe
  • Asia-Pacific
    • China
    •  India
    • Japan
    • Australia
    •  Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Saudi Arabia
    • South Africa
    • Rest of LAMEA
 

Chapter: 1 INTRODUCTION

1.1. REPORT DESCRIPTION
1.2. KEY BENEFITS
1.3. RESEARCH METHODOLOGY

1.3.1. Primary research
1.3.2. Secondary research
1.3.3. Analyst tools and models
1.3.4. Market segmentation

Chapter: 2 EXECUTIVE SUMMARY

2.1. CXO PERSPECTIVE

Chapter: 3 MARKET OVERVIEW

3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS

3.2.1. Top winning strategies
3.2.2. Top investment pockets
3.2.3. Top impacting factors

3.2.3.1. Growing need to streamline the sales processes
3.2.3.2. Increasing need of tracking mechanism
3.2.3.3. Growing need for business intelligence & insights
3.2.3.4. Data security and privacy concern
3.2.3.5. Rise in cloud based CRM technology

3.3. PORTER’S FIVE FORCES

3.3.1. Bargaining power of suppliers
3.3.2. Bargaining power of buyers
3.3.3. Threat of substitutes
3.3.4. Threat of new entrants
3.3.5. Competitive rivalry

3.4. MARKET PLAYER POSITIONING
3.5. MARKET DYNAMICS

3.5.1. Drivers

3.5.1.1. Growing need to streamline the sales processes
3.5.1.2. Increasing need of tracking mechanism
3.5.1.3. Growing need for business intelligence & insights

3.5.2. Restraints

3.5.2.1. Data security & privacy concern
3.5.2.2. Complexity related to software implementation
3.5.2.3. Lack of awareness & skill sets related to software implementation

3.5.3. Opportunities

3.5.3.1. Rise in cloud based CRM technology
3.5.3.2. Emerging innovation in the field of mobile telecommunications technology

Chapter: 4 GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET, BY APPLICATION

4.1. OVERVIEW
4.2. LEAD MANAGEMENT

4.2.1. Key market trends
4.2.2. Key growth factors and opportunities
4.2.3. Market size and forecast

4.3. SALES FORECASTING

4.3.1. Key market trends
4.3.2. Key growth factors and opportunities
4.3.3. Market size and forecast

4.4. ORDER & INVOICES MANAGEMENT

4.4.1. Key market trends
4.4.2. Key growth factors and opportunities
4.4.3. Market size and forecast

4.5. OPPORTUNITY MANAGEMENT

4.5.1. Key market trends
4.5.2. Key growth factors and opportunities
4.5.3. Market size and forecast

4.6. OTHERS (EMAIL INTEGRATION, RELATIONSHIP MANAGEMENT, AND OTHERS)

4.6.1. Key market trends 62
4.6.2. Key growth factors and opportunities
4.6.3. Market size and forecast

Chapter: 5 GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE

5.1. OVERVIEW
5.2. CLOUD

5.2.1. Key market trends
5.2.2. Key growth factors and opportunities
5.2.3. Market size and forecast

5.3. ON-PREMISES
 
5.3.1. Key market trends
5.3.2. Key growth factors and opportunities
5.3.3. Market size and forecast

Chapter: 6 GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET, BY INDUSTRY VERTICAL

6.1. OVERVIEW
6.2. HEALTHCARE

6.2.1. Key market trends
6.2.2. Key growth factors and opportunities
6.2.3. Market size and forecast

6.3. RETAIL

6.3.1. Key market trends
6.3.2. Key growth factors and opportunities
6.3.3. Market size and forecast

6.4. TELECOM

6.4.1. Key market trends
6.4.2. Key growth factors and opportunities
6.4.3. Market size and forecast

6.5. FOOD & BEVERAGES

6.5.1. Key market trends
6.5.2. Key growth factors and opportunities
6.5.3. Market size and forecast

6.6. BFSI

6.6.1. Key market trends
6.6.2. Key growth factors and opportunities
6.6.3. Market size and forecast

6.7. OTHERS (CONSUMER GOODS & LOGISTICS)

6.7.1. Key market trends
6.7.2. Key growth factors and opportunities
6.7.3. Market size and forecast

Chapter: 7 SALES FORCE AUTOMATION SOFTWARE MARKET, BY GEOGRAPHY

7.1. OVERVIEW
7.2. NORTH AMERICA

7.2.1. Key trends
7.2.2. Key growth factors and opportunities
7.2.3. Market size and forecast

7.2.3.1. U.S.
7.2.3.2. Canada
7.2.3.3. Mexico

7.2.4. North America sales force automation software market, by application
7.2.5. North America sales force automation software market, by deployment type
7.2.1. North America sales force automation software market, by industry vertical

7.3. EUROPE

7.3.1. Key market trends
7.3.2. Key growth factors and opportunities
7.3.3. Market size and forecast

7.3.3.1. UK
7.3.3.2. Germany
7.3.3.3. France
7.3.3.4. Italy
7.3.3.5. Rest of Europe

7.3.4. Europe sales force automation software market, by application
7.3.5. Europe sales force automation software market, by deployment type
7.3.6. Europe sales force automation software market, by industry vertical

7.4. ASIA-PACIFIC

7.4.1. Key market trends
7.4.2. Key growth factors and opportunities
7.4.3. Market size and forecast

7.4.3.1. China
7.4.3.2. India
7.4.3.3. Singapore
7.4.3.4. Rest of Asia-Pacific

7.4.4. Asia-Pacific sales force automation software market, by application
7.4.5. Asia-Pacific sales force automation software market, by deployment type
7.4.6. Asia-Pacific sales force automation software market, by industry vertical

7.5. LAMEA

7.5.1. Key market trends
7.5.2. Key growth factors and opportunities
7.5.3. Market size and forecast

7.5.3.1. Latin America
7.5.3.2. Middle East
7.5.3.3. Africa

7.5.4. LAMEA sales force automation software market, by application
7.5.5. LAMEA sales force automation software market, by deployment type
7.5.6. LAMEA sales force automation software market, by industry vertical

Chapter: 8 COMPANY PROFILES

8.1. APTEAN

8.1.1. Company overview
8.1.2. Company snapshot
8.1.3. Operating business segments
8.1.4. Product portfolio
8.1.5. Business performance
8.1.6. Key strategic moves and developments

8.2. BPM'ONLINE

8.2.1. Company overview
8.2.2. Company snapshot
8.2.3. Operating business segments
8.2.4. Product portfolio
8.2.5. Business performance
8.2.6. Key strategic moves and developments

8.3. INFUSIONSOFT

8.3.1. Company overview
8.3.2. Company snapshot
8.3.3. Operating business segments
8.3.4. Product portfolio
8.3.5. Business performance
8.3.6. Key strategic moves and developments

8.4. INFOR

8.4.1. Company overview
8.4.2. Company snapshot
8.4.3. Operating business segments
8.4.4. Product portfolio
8.4.5. Business performance
8.4.6. Key strategic moves and developments

8.5. ORACLE (NETSUITE INC.) CORPORATION

8.5.1. Company overview
8.5.2. Company snapshot
8.5.3. Operating business segments
8.5.4. Product portfolio
8.5.5. Business performance
8.5.6. Key strategic moves and developments

8.6. PEGASYSTEMS, INC.

8.6.1. Company overview
8.6.2. Company snapshot
8.6.3. Operating business segments
8.6.4. Product portfolio
8.6.5. Business performance
8.6.6. Key strategic moves and developments

8.7. SAP SE

8.7.1. Company overview
8.7.2. Company snapshot
8.7.3. Operating business segments
8.7.4. Product portfolio
8.7.5. Business performance
8.7.6. Key strategic moves and developments

8.8. SALESFORCE.COM, INC.

8.8.1. Company overview
8.8.2. Company snapshot
8.8.3. Operating business segments
8.8.4. Product portfolio
8.8.5. Business performance
8.8.6. Key strategic moves and developments

8.9. SUGARCRM INC.

8.9.1. Company overview
8.9.2. Company snapshot
8.9.3. Operating business segments
8.9.4. Product portfolio
8.9.5. Business performance
8.9.6. Key strategic moves and developments

8.10. ZOHO CORPORATION PVT. LTD

8.10.1. Company overview
8.10.2. Company snapshot
8.10.3. Operating business segments
8.10.4. Product portfolio
8.10.5. Business performance
8.10.6. Key strategic moves and developments

LIST OF TABLES

TABLE 1. GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET
REVENUE, BY APPLICATION, 2016-2023 ($MILLION)
TABLE 2. LEAD MANAGEMENT MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 3. SALES FORECASTING MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 4. ORDER & INVOICES MANAGEMENT MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 5. OPPORTUNITY MANAGEMENT MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 6. OTHERS MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 7. GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY DEPLOYMENT TYPE, 2016-2023 ($MILLION)
TABLE 8. CLOUD SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 9. ON-PREMISES SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 10. GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY INDUSTRY VERTICAL, 2016-2023 ($MILLION)
TABLE 11. HEALTHCARE SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 12. RETAIL SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 13. TELECOM SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 14. FOOD & BEVERAGES SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 15. BFSI SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION) 77
TABLE 16. OTHERS SALES FORCE AUTOMATION SOFTWARE MARKET REVENUE, BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 17. SALES FORCE AUTOMATION SOFTWARE MARKET BY GEOGRAPHY, 2016-2023 ($MILLION)
TABLE 18. NORTH AMERICA SALES FORCE AUTOMATION SOFTWARE MARKET BY COUNTRY, 2016-2023 ($MILLION)
TABLE 19. NORTH AMERICA SALES FORCE AUTOMATION SOFTWARE MARKET BY APPLICATION, 2016-2023 ($MILLION)
TABLE 20. NORTH AMERICA SALES FORCE AUTOMATION SOFTWARE MARKET BY DEPLOYMENT TYPE, 2016-2023 ($MILLION)
TABLE 21. NORTH AMERICA SALES FORCE AUTOMATION SOFTWARE MARKET BY INDUSTRY VERTICAL, 2016-2023 ($MILLION)
TABLE 22. EUROPE SALES FORCE AUTOMATION SOFTWARE MARKET BY COUNTRY, 2016-2023 ($MILLION)
TABLE 23. EUROPE SALES FORCE AUTOMATION SOFTWARE MARKET BY APPLICATION, 2016-2023 ($MILLION)
TABLE 24. EUROPE SALES FORCE AUTOMATION SOFTWARE MARKET BY DEPLOYMENT MODEL, 2016-2023 ($MILLION)
TABLE 25. EUROPE SALES FORCE AUTOMATION SOFTWARE MARKET BY INDUSTRY VERTICAL, 2016-2023 ($MILLION)
TABLE 26. ASIA-PACIFIC SALES FORCE AUTOMATION SOFTWARE MARKET BY COUNTRY, 2016-2023 ($MILLION)
TABLE 27. ASIA-PACIFIC SALES FORCE AUTOMATION SOFTWARE MARKET BY APPLICATION, 2016-2023 ($MILLION)
TABLE 28. ASIA PACIFIC SALES FORCE AUTOMATION SOFTWARE MARKET BY DEPLOYMENT MODEL, 2016-2023 ($MILLION)
TABLE . ASIA-PACIFIC SALES FORCE AUTOMATION SOFTWARE MARKET BY INDUSTRY VERTICAL, 2016-2023 ($MILLION)
TABLE 30. LAMEA SALES FORCE AUTOMATION SOFTWARE MARKET BY REGION, 2016-2023 ($MILLION)
TABLE 31. LAMEA SALES FORCE AUTOMATION SOFTWARE MARKET BY APPLICATION, 2016-2023 ($MILLION)
TABLE 32. LAMEA SALES FORCE AUTOMATION SOFTWARE MARKET BY DEPLOYMENT MODEL, 2016-2023 ($MILLION)
TABLE 33. LAMEA SALES FORCE AUTOMATION SOFTWARE MARKET BY INDUSTRY VERTICAL, 2016-2023 ($MILLION)
TABLE 34. APTEAN: COMPANY SNAPSHOT
TABLE 35. APTEAN: OPERATING SEGMENTS
TABLE 36. APTEAN: PRODUCT PORTFOLIO
TABLE 37. BPM’ONLINE: COMPANY SNAPSHOT
TABLE 38. BPM’ONLINE: OPERATING SEGMENTS
TABLE 39. BPM’ONLINE: PRODUCT PORTFOLIO
TABLE 40. INFUSIONSOFT: COMPANY SNAPSHOT
TABLE 41. INFUSIONSOFT: OPERATING SEGMENTS
TABLE 42. INFUSIONSOFT: PRODUCT PORTFOLIO
TABLE 43. INFOR.: COMPANY SNAPSHOT
TABLE 44. INFOR: OPERATING SEGMENTS
TABLE 45. INFOR: PRODUCT PORTFOLIO
TABLE 46. ORACLE (NETSUITE INC.) CORPORATION: COMPANY SNAPSHOT
TABLE 47. ORACLE (NETSUITE INC.) CORPORATION: OPERATING SEGMENTS
TABLE 48. ORACLE (NETSUITE INC.) CORPORATION: PRODUCT PORTFOLIO
TABLE 49. PEGASYSTEMS INC.: COMPANY SNAPSHOT
TABLE 50. PEGASYSTEMS INC.: OPERATING SEGMENTS
TABLE 51. PEGASYSTEMS INC.: PRODUCT PORTFOLIO
TABLE 52. SAP SE: COMPANY SNAPSHOT
TABLE 53. SAP SE: OPERATING SEGMENTS
TABLE 54. SAP SE: PRODUCT PORTFOLIO
TABLE 55. SALESFORCE.COM: COMPANY SNAPSHOT
TABLE 56. SALESFORCE.COM: OPERATING SEGMENTS
TABLE 57. SALESFORCE.COM: PRODUCT PORTFOLIO
TABLE 58. SUGARCRM INC.: COMPANY SNAPSHOT
TABLE 59. SUGARCRM INC.: OPERATING SEGMENTS
TABLE 60. SUGARCRM INC.: PRODUCT PORTFOLIO
TABLE 61. ZOHO CORPORATION: COMPANY SNAPSHOT
TABLE 62. ZOHO CORPORATION: OPERATING SEGMENTS
TABLE 63. ZOHO CORPORATION: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 1. MARKET SEGMENTATION: SALES FORCE AUTOMATION SOFTWARE MARKET
FIGURE 2. TOP WINNING STRATEGIES, 2015-2017 (%)
FIGURE 3. TOP WINNING STRATEGIES, 2015-2017
FIGURE 4. TOP INVESTMENT POCKETS
FIGURE 5. HIGH BARGAINING POWER OF SUPPLIERS
FIGURE 6. LOW BARGAINING POWER OF BUYERS
FIGURE 7. LOW-TO-MODERATE THREAT OF SUBSTITUTES
FIGURE 8. MODERATE-TO-HIGH THREAT OF NEW ENTRANTS
FIGURE 9. HIGH COMPETITIVE RIVALRY
FIGURE 10. MARKET SHARE, 2016
FIGURE 11. DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 12. GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET, BY APPLICATION
FIGURE 13. GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET, BY DEPLOYMENT TYPE
FIGURE 14. GLOBAL SALES FORCE AUTOMATION SOFTWARE MARKET, BY INDUSTRY VERTICAL
FIGURE 15. SALES FORCE AUTOMATION SOFTWARE MARKET BY GEOGRAPHY, MARKET SHARE AND CAGR
FIGURE 16. NORTH AMERICA SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 17. U.S. SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 18. CANADA SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 19. MEXICO SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 20. EUROPE SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 21. UK SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 22. GERMANY SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 23. FRANCE SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 24. ITALY SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 25. REST OF EUROPE SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 26. ASIA-PACIFIC SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 27. CHINA SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 28. INDIA SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE . JAPAN SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 30. SINGAPORE SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 (MILLION)
FIGURE 31. REST OF ASIA-PACIFIC SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 32. LAMEA SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION) 112
FIGURE 33. LATIN AMERICA SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 34. MIDDLE EAST SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 35. AFRICA SALES FORCE AUTOMATION SOFTWARE MARKET, 2016-2023 ($MILLION)
FIGURE 36. INFOR: NET SALES, 2014-2016 ($MILLION)
FIGURE 37. INFOR: REVENUE SHARE BY BUSINESS, 2016 (%)
FIGURE 38. ORACLE (NETSUITE INC.) CORPORATION: NET SALES, 2014-2016 ($MILLION)
FIGURE 39. ORACLE (NETSUITE INC.) CORPORATION: REVENUE SHARE BY BUSINESS, 2016 (%)
FIGURE 40. ORACLE (NETSUITE INC.) CORPORATION REVENUE SHARE BY GEOGRAPHY, 2016 (%)
FIGURE 41. PEGASYSTEMS INC.: NET SALES, 2014-2016 ($MILLION)
FIGURE 42. PEGASYSTEMS INC.: REVENUE SHARE BY BUSINESS, 2016 (%)
FIGURE 43. PEGASYSTEMS INC.: REVENUE SHARE BY GEOGRAPHY, 2016 (%)
FIGURE 44. SAP SE: NET SALES, 2014-2016 ($MILLION)
FIGURE 45. SAP SE: REVENUE BY BUSINESS, 2016 (%)
FIGURE 46. SAP SE: REVENUE BY GEOGRAPHY, 2016 (%)
FIGURE 47. SALESFORCE.COM: NET SALES, 2014-2016 ($MILLION)
FIGURE 48. SALESFORCE.COM: REVENUE SHARE BY BUSINESS, 2016 (%)
FIGURE 49. SALESFORCE.COM: REVENUE SHARE BY GEOGRAPHY, 2016 (%)

 

Sales force automation software is the technology that provides integrated and automated platform for the processes involved in sales such as segmentation, targeting, and positioning of product in the market, and offers consolidated database of consumers & clients. The global sales force automation software market is expected to reach $7,773 million by 2023, owing to increase in need for tracking mechanism, rise in investment on IT infrastructures, and surge in need to streamline the sales processes. However, rise in data security and privacy concern is expected to hamper the sales force automation software market growth.

Sales force automation software is majorly applicable in lead management, sales forecasting, order & invoices management, opportunity management, and others. This software automates the tasks involved in sales processes such as data management, inventory control, customer management, and performance tracking. It has emerged as a leading trend across several industry verticals, including healthcare, food & beverages, and others in the recent years.

In 2016, the cloud deployment was the highest contributor, terms of revenue, in the global sales force automation software market. In addition, the lead management segment contributed significant revenue to the sales force automation software market, majorly from North America. Furthermore, the cloud deployment segment is anticipated to witness the highest growth rate during the forecast period, due to low investment and less maintenance required by the user.

The sales forecasting and other applications, including email integration, contact management, analytics, and relationship management, is expected to possess highest growth rate during the forecast period. Moreover, the healthcare segment is anticipated to grow at the highest growth rate.

Key market players have adopted various strategies, such as new product launch, business expansion, and strategic alliances, to create more awareness about the sales force automation software market and increase its adoption across various industry verticals.

 

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