A scented candle is a candle that has a blend of natural or synthetic scented. Aroma or fragrance of scented candle can be extracted from the plants, essential oil, and fragrant chemicals. Essential oils are obtained from different sources like flowers and trees. Whereas, fragrant chemicals are extracted from animal sources and petroleum. The scented candles generate fragrance when the candle wax gets heated. They are used for aromatherapy, home decor, and have other effects like stress relive. The scented candles are founded in many designs, shapes, sizes, and fragrances. 

Market scope and structure analysis:

COVID-19 Scenario Analysis: 

• The COVID-19 pandemic has positively affected the scented candle market.
• There is an increase in the demand for scented candles because of rise in usage for home décor and aromatherapy.
• Due to lockdown, the retail outlets are closed, which has caused the downfall in the sales but with the help of online platforms, the effect can be lessened.
• The restriction on travel has affected the import and export that has disrupted the supply of inventory.

Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis

The growth of the global scented candles market is driven by the increase in usage of candles in home decor and rise in interest of people in interior decoration. The surge in market of massages and aromatherapy boosts the growth of the global market. Factors like increase in the demand for eco-friendly candles and organic candles can contribute to the growth of the global market. However, some wax when burned can release toxic chemicals that can create problems like asthma, allergies, and skin problems. This can be the drawback of the scented candles that may hamper the growth of the global scented candle market. Even so, the introduction of organic candles and awareness about organic candles can create a new path for the growth of the global market. Launch of new design candles like fruit shape or other shapes can create an opportunity for growth.

The global scented candles market trends are as follows:

• The companies are increasing the fragrance portfolio and are producing food-inspired scents and renewed classic floral scents.
• The manufacturer is producing fragrance like guava, lime, pepper in their new 2020 in different countries. The key players have launched natural -inspired scents like herb, botanicals to improve the moods.
• Manufacturers like Serene house has launched a Flare ultrasonic diffuser, a trendy amber glass cover that showcases the seasonal fragrances.
• The scented candles are founded in different shapes like fruits, vegetables, animals, and used mostly for decoration and gift purposes.

Key Segments Covered:

Key Benefits of the Report:

• This study presents the analytical depiction of the global scented candles industry along with the current trends and future estimations to determine the imminent investment pockets.
• The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global scented candles market share.
• The current market is quantitatively analyzed from 2020 to 2027 to highlight the global scented candles market growth scenario.
• Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market. 
• The report provides a detailed global scented candles market analysis based on competitive intensity and how the competition will take shape in coming years. 

Questions Answered in the Scented Candles Market Research Report:

• What are the leading market players active in the scented candles market?
• What the current trends will influence the market in the next few years?
• What are the driving factors, restraints, and opportunities in the market?
• What future projections would help in taking further strategic steps?