The infusion of cameras on smartphones and mobile phone manufacturers improving the mobile cameras has increased the attention of peoples towards clicking more photographs on every occasion may it be a wedding, vacation, get-togethers, or any other occasion. In addition, most of the events today have a selfie booth to click selfies with a vibrant and colorful structure or the booth that is made. With the rise in trend of photography, the skills of solo travelers changed and they started taking selfies in their trips when no one was there for clicking their photographs. Selfie started trending in 2013 and then many companies started developing gadgets, equipment, and other devices for new selfie angles which can capture more appealing images. Selfie sticks are connected to smartphones via Bluetooth, wire, or via remotes which can click pictures when the dedicated buttons are triggered. The selfie sticks are also used by vloggers for shooting vlogs for their social media channels.
COVID-19 Scenario Analysis:
- The decline in the tourism industry due to COVID-19 cases has directly affected the demand for selfie stick among the consumers.
- The manufacturers are not able to manufacture the products as raw materials majorly electronic and small components are imported from China and Vietnam and the international trade is at a halt.
- The market is expected to experience growth once people start moving out for traveling outside and rise after the resumption of tourism activities.
Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis
Increase in trends of selfies in social media platforms like Facebook, Instagram, and Snapchat fuels the demand for the selfie sticks. Moreover, the rise in interest of people toward traveling, growth in the tourism sector due to a rise in disposable income and decrease in travel rates, trending selfie streaks by friends and traveling groups, and craze of selfies with celebrities and stars are the factors driving the global selfie stick market. However, the major constraint of the market is competition from the local market manufacturers supplying at very low-rates. The major innovation in the selfie stick market is related to the infusion of biometric sensors in the selfie stick.
The global selfie sticks market trends are as follows:
New product launches to flourish the market
The launch of new and innovative selfie stick by market leaders has led to new uses of the selfie sticks like a tripod, umbrella, and other essential items. Companies like MPOW have launched “Selfie Stick Tripod 3 in 1” which can be used as a tripod stand, selfie stick, and a ring light for best selfies that are clean and perfectly exposed. Moreover, the selfie stick can be used to install a camera for vlogging and the buttons on the body of stick adjust the light settings and act as a trigger button to click selfies. MPOW selfie sticks are non-slippery which don’t slip from hand and are waterproof which resists a certain level of water splash.
Asia-Pacific has the highest demand and rising demand from tourism
The emerging Asia-Pacific tourism industry has surged the demand for selfie sticks market to an all-time high. The Asia-Pacific market is expected to experience growth owing to the developing tourism industry in countries like India, China, South Korea, Indonesia, and Japan. Also, the high penetration of smartphones in these countries has become another reason for the growth of the selfie sticks market.
Key Benefits of the Report:
- This study presents the analytical depiction of the global selfie sticks industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global selfie sticks market share.
- The current market is quantitatively analyzed to highlight the global selfie sticks market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed global selfie sticks market analysis based on competitive intensity and how the competition will take shape in coming years.
Questions Answered in the Selfie Sticks Market Research Report:
- What are the leading market players active in the selfie sticks market?
- What the current trends will influence the market in the next few years?
- What are the driving factors, restraints, and opportunities in the market?
- What future projections would help in taking further strategic steps?
Selfie Sticks Market Report Highlights
By Distribution Channel
Key Market Players
Momax, Anker, Selfie Stick Gear, Selfie on A Stick, Fromm Works, Looq Robotics, Fotopro, Xiaomi, KobraTech, Kootek, Mpow, Satechi