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2022

Snail Beauty Products Market

Snail Beauty Products Market Size, Share, Competitive Landscape and Trend Analysis Report, by Product Type, by Application, by Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2021-2031

CG : Personal care and cosmetic

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Author's: Anil Kamble | Roshan Deshmukh
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The global snail beauty products market was valued at $457.50 million in 2021, and is projected to reach $982.70 million by 2031, growing at a CAGR of 8.3% from 2022 to 2031.

Now a days various insect based ingredients including products from beetle, cochineal, silkworm, snail, and spiders are being used in personal care and beauty care products to increase their functional properties. Snail slime is utilized to create products for snail beauty. It is the outside mucus that a snail secretes through its body. Antioxidants present in snail mucin, such as hyaluronic acid, glycolic acid, and elastin reduce appearance of wrinkles, dark spots, acne, rosacea, and other skin issues. Thus, snail slime is used in various skin care and beauty care products.

Snail slime labeled beauty products are gaining significant popularity among beauty products users and their usage is expected to increase during the forecast period. This is majorly attributed to intense level of marketing and promotion carried out by manufacturing companies and vendors and rise in awareness regarding functional properties and its benefits on the skin.  Snail slime has high concentration of active ingredients that help to promote skin regeneration and cell turnover. High concentration of active ingredients in snail slime promote skin regeneration, and cell turnover. It is frequently used to alleviate acne scars, acne spots, and skin discolorations, owing to its exfoliating and hydrating properties. It is suggested for stretch marks and expression marks, as well as anti-wrinkle purposes.

Growing popularity for vegan, organic ingredient-based beauty and personal care products and high market share holding by chemical-based cosmetic products are expected to hold back growth of the product market during the forecast period. Furthermore, increase in concerns related to animal welfare and limitations in used of products that are produced by hurting animals are further hampering the snail beauty products market.

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According to the snail beauty products market analysis, the market is segmented into product type, application, distribution channel, and region. By product type, it is segregated into multi-function cream, cell renewal cream, anti-aging cream, anti-acne cream, and others. On the basis of application, the market is categorized into skin and hair. On the basis of distribution channel, the market is categorized into hypermarkets & supermarkets, specialty stores, and e-commerce. On the basis of region, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (UK, Germany, France, Russia, Italy, Spain, and rest of Europe), Asia-Pacific (China, Japan, India, Australia, South Korea, Thailand, and rest of Asia-Pacific), and LAMEA (Latin America, the Middle East, and Africa).

According to the snail beauty products market trends, on the basis of product type, the multi-function cream segment was the significant contributor to the market and is estimated to reach $130.2 million by 2031, at a CAGR of 7.0% during the forecast period. All skin types can benefit from using multi-functional creams to treat majority of skin issues. It is a cream with several functions as it is designed to cure fine lines and wrinkles, acne scars, as well as repair and regenerate skin. In this way, acne scars and blemishes are reduced in number, along with the outward symptoms of age on the skin. Moreover, the skin is much better moisturized, soothed, smoothed, and appears firmer and more youthful. This cream absorbs rapidly, spreads easily, and leaves skin feeling dry and non-sticky. The snail beauty products market size is also anticipated to rise during the snail beauty products market forecast period, owing to rise in popularity of snail-based beauty care products and increase in awareness regarding benefits of snail beauty multi-function cream.  

Snail Beauty Products Market by Product Type

On the basis of application, hair segment was the significant contributor to the snail beauty products market size and is estimated to reach $106.4 million by 2031, at a CAGR of 9.4% during the forecast period.  Slime is a substance that comes from snails and is called snail secretion filtrate. These slimy substances include copper peptides, glycoproteins, hyaluronic acid, and elastin and are good for the hair. When applied to the scalp and hair, snail slime can help increase strength, elasticity, gloss, and eliminate frizz. The hair care segment involves utilization of different products to cleanse, maintain, and improve the overall texture and appearance of the hair. These products generally include, gels, oils, rinses, tonics, masks, serums, shampoos, dressings, conditioners, and sprays. Inflating disposable incomes, improving living standards, and increase in adoption of a modern approach to grooming practices are positively influencing the demand for hair care products globally. Thus, growing demand for hair products and rise in popularity for the animal based hair care products are likely to support for the snail beauty products market growth during the forecast period.

Snail Beauty Products Market by Application

According to the snail beauty products market opportunity, on the basis of distribution channel, the E-commerce segment was the significant contributor to the snail beauty products marke market size and is estimated to reach $265.1 million by 2031, at a CAGR of 9.6% during the forecast period. Online platform serves as a popular medium for the purchase of snail beauty products. Increase in penetration of various online portals and rise in number of offers or discounts attract large consumer base to purchase snail beauty products through online channels. Moreover, online sales channel has increased the consumer reach, owing to which it has evolved as a key source of revenue for many companies. Furthermore, snail beauty products market demand is expected grow in highest pac in emerging economies such as China and India due to rapid growth in online and mobile users.

Snail Beauty Products Market by Distribution Channel

Region wise, Europe garnered the significant snail beauty products market share in 2021, and is expected to maintain its share throughout forecast period. Gastronomy was the main focus of Italian snail cultivation in the past. But during the past two years, slime-based products have drawn more customers to Italian pharmacies and perfumeries. This organic component is becoming more widely used in products ranging from antacids to children's cough syrups and face treatments for wrinkles. Demand for natural ingredients for cosmetics is on the rise in Europe. Environmental issues are growing in importance, making sustainability, ethical sourcing, and their related labelling schemes more prominent. Changes in consumer behavior and lifestyles also create openings for natural ingredients. Although these trends are creating opportunities for natural ingredients, regulations and political uncertainty pose major challenges for companies seeking access to the Europe market.

Snail Beauty Products Market by Region

The players operating in the global snail beauty products industry have adopted various developmental strategies to expand their market share, increase profitability, and remain competitive in the market. The key players profiled in this report Mizon, InnoVactiv, Clariant, Kenra Professional LLC, Croda International PLC, COSRX Inc, SkinCeuticals Inc, Kao Corporation, Murad Inc and Tonymoly Co. Ltd.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the snail beauty products market analysis from 2021 to 2031 to identify the prevailing snail beauty products market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the snail beauty products market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global snail beauty products industry trends, key players, market segments, application areas, and market growth strategies.

Snail Beauty Products Market Report Highlights

Aspects Details
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By Product Type
  • Multi Function Cream
  • Cell Renewal Cream
  • Anti Aging Cream
  • Anti Acne Cream
  • Others
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By Application
  • Skin
  • Hair
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By Distribution Channel
  • Hypermarkets and Supermarkets
  • Specialty Stores
  • E commerce
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (UK, Germany, France, Russia, Italy, Spain, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, Australia, South Korea, Thailand, Rest of Asia-Pacific)
  • LAMEA  (Middle East, Africa, Latin America)
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Key Market Players

Murad LLC, Kao Corporation, Kenra Professional LLC, Tonymoly Co. Ltd, Clariant AG, Mizon Ltd, Croda International plc, SkinCeuticals, InnoVactiv Inc., COSRX Official

Analyst Review

According to perspective of top-level CXOs, marketing and promotion is the key factor for growth of the snail beauty products market. Due to lack of awareness about the advantages of the snail beauty products, such as how well they effectively eliminate hyperpigmentation, lessen redness, and even out skin tone, they have not yet gained popularity in the global market. In addition, it has anti-aging properties that can be used to conceal fine lines around eyes and on forehead. Hyaluronic acid, which is found in snail mucin helps to keep skin moisturized and firm. Thus, marketing and promotional activities are more beneficial to expand growth of the snail beauty products market during the forecast period. Rise in demand for various skin care products among customers makes way for manufacturers to come up with various innovative cosmetic ingredients based beauty products including snail slime-based beauty products and frequent product launches in the skin care and cosmetic industry are expected to support growth of the snail beauty product market. 

Rapid shift in consumer lifestyle, rise in disposable income, and rise in demand for skin care products made from diverse insects such as bee, silkworm, and spider also contribute toward the widespread acceptance of skin care products in emerging nations such as India. A wide consumer base is drawn to buy various beauty products, including snail beauty, through online channels, owing to expansion of numerous internet portals and increase in offers and discounts given by e-commerce platforms in developing countries such as China and India. In addition, internet sales channel has expanded the consumer base, making it the primary source of income for many businesses. Furthermore, growing production of snail slime based cosmetic grade ingredients, expenditure by cosmetic manufacturing companies on R&D facilitates, rise in disposable income, and rise in expenditure on grooming products propel the market growth.

Author Name(s) : Anil Kamble | Roshan Deshmukh
Frequently Asked Questions?

The snail beauty products market size was valued at $982.7 million in 2021.

Skin care is the leading application of snail beauty products market.

Asia-Pacific is the largest regional market for snail beauty products market.

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Mizon, InnoVactiv, Clariant, Kenra Professional LLC, Croda International PLC, COSRX Inc, SkinCeuticals Inc, Kao Corporation, Murad Inc and Tonymoly Co. Ltd are some of the top companies in the snail beauty products Market.

The market is segmented on the basis of product type, application, distribution channel and region.

By product type, anti-aging cream segment will dominate the market by the end of 2031.

COVID-19 negatively impacted the growth of the market due to closures of the manufacturing units, distribution channel, stagnated export and import activities and disrupted supply chain.

2022-2031 is the forecast period in the market report.

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Snail Beauty Products Market

Global Opportunity Analysis and Industry Forecast, 2021-2031