Allied Market Research

2024

Social Advertising And Social Media Marketing Market

Social Advertising and Social Media Marketing Market Size, Share, Competitive Landscape and Trend Analysis Report by Platforms, by Offering, by Industries, by Advertising Type and by User Group : Opportunity Analysis and Industry Forecast, 2023-2032

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Author's: | Onkar Sumant
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The report provides a comprehensive analysis of the Social advertising and social media marketing market on a global and regional level. The study further provides insights pertaining to the key market drivers and challenges along with their relative impact at the global, regional, and country levels. In addition, the scope of the report discusses the potential opportunities for the key players to enter the Social advertising and social media marketing market.

Furthermore, the report highlights the competitive landscape of key market players to increase their shares and sustain the intense competition in the industry. The study includes Porter’s five forces model and PESTEL analysis to further understand the competitive scenario of the industry. The study encloses the top investment pockets for investor to capitalize in the near future. These analysis frameworks are benchmarked based on their relative market share, CAGR, and market attractiveness. The competition section of the report provides detailed assessment on company offering, financial, business strategies, and developments. The section further includes data on regional penetration of local companies in the market along with their relative market share globally.

The company profile section of the report covers strategic developments, which include acquisitions mergers, product/service launch, agreements, partnerships, collaborations, joint ventures, research & development investment, and regional expansion of leading companies operating in the market at global and regional level.

Key companies identified in the report are Exact targeting, Adroll, Optimal Social, Sharethrough, Sprinklr, Salesforce, Hootsuite, Ampetamine, Unmetric, Webfluenz

Social Advertising and Social Media Marketing Market Report Highlights

Aspects Details
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By Platforms
  • Facebook
  • Twitter
  • Instagram
  • Snapchat
  • LinkedIn
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By Offering
  • Solutions
  • Services
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By Industries
  • Retail and eCommerce
  • Banking and Financial services
  • Healthcare
  • Others
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By Advertising Type
  • Sponsored content advertising
  • Display advertising
  • Search advertising
  • Video advertising
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By User Group
  • Advertising agencies
  • Publishers
  • Brands/Corporates
  • Individuals/Influencers
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
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Key Market Players

Exact targeting, Optimal Social, Salesforce, Hootsuite, Sharethrough, Adroll, Webfluenz, Sprinklr, Ampetamine, Unmetric

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Social Advertising and Social Media Marketing Market

Opportunity Analysis and Industry Forecast, 2023-2032