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2021
South Asia Kids Toys Market

South Asia Kids Toys Market by Product (Action Figures, Building Sets, Dolls, Games & Puzzles, Sports & Outdoor Toys, Plush, and Others), Age Group (Up to 5 Years, 5 to 10 Years, and Above 10 Years), and Sales Channel (Hypermarkets & Supermarkets, Specialty Stores, Departmental Stores, Online Channels, and Others): Regional Opportunity Analysis and Industry Forecast 2021–2030

A14289
Pages: 175
Nov 2021 | 198 Views
   
Author(s) : Jaya Bundele , Roshan Deshmukh
Tables: 75
Charts: 49
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COVID-19

Pandemic disrupted the entire world and affected many industries.

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The South Asia kids toys market size was valued at $6,661.8 million in 2020, and is projected to reach $10,996.3 million by 2030, registering a CAGR of 5.4% from 2021 to 2030.

Toys play an important role in children's growth and development. They are important in brain development as toys aid in acquiring logical & reasoning skills and help in gaining spatial reasoning. Playing with toys and board games assists children in learning as well as building social & communication skills. Toys engage the kids in learning and improving their skills. Therefore, the adoption of kids toys is on the large scale.

South-Asia-kids-toys-Market-2021-2030

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The increase in demand for strategy-based and educational toys among children drives the growth of the South Asia kids toys market. The number of kids is expected to increase in the coming years and positively impact the South Asia kids toys market growth. The World Bank estimates that approximately 25.6% of the global population is under the age of 14. Large consumer base and expanding young population in developing countries, such as India, propel the demand for toys especially in the South Asia region.

South Asia Kids Toys Market
By product

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Dolls segment is expected to grow at highest CAGR of 6.3% during the forecast period

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The use of digital devices instead of toys and boards games is expected to hamper the growth of the toys industry, particularly in India. The advent of smartphones, computers, video game systems, and tablets has penetrated in every household. Rapid market expansion and the proliferation of digital infrastructure in developed as well as developing countries have given access to internet to adults as well as to kids. The number of internet subscribers in India is expected to increase from 560 million in September 2018 to 639 million by the end of December 2020. Similarly, internet penetration across the world is increasing steadily. High internet penetration and highly addicting online games on smartphones and tablets have enormously hampered the South Asia kids toys market. Easy availability of high addicting gadgets, such as smartphones, video games, and computers, poses significant challenge for the South Asia kids toys market in the coming years.

The coronavirus outbreak had a significant impact on the global consumer goods industry. The outbreak was first observed in China, resulting in a lockdown and a halt in production across the country. The demand for toys and games is expected to slightly taper across South Asia, owing to supply chain disruptions and implementation of stringent restrictions to follow social distancing & consistent lockdown across the world. Moreover, South Asian countries are facing the same predicament. Implementation of stringent lockdown across India and Sri Lanka has resulted in disruption of supply chain and interruption in production activities. 

South Asia Kids Toys Market
By age group

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5 to 10 years segment is expected to grow at highest CAGR of 5.9% during the forecast period.

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According to South Asia kids toys market analysis, the South Asia kids toys market is classified on the basis of product, age group, sales channel, and country. By product, the market is segmented into action figures, building sets, dolls, games and puzzles, sports and outdoor toys, plush, and others. The dolls segment hold the highest South Asia kids toys market share in 2020, as this segment is full of innovation and customization. By age group, the market is segmented into up to 5 years, 5 to 10 years, and above 10 years. The 5 to 10 years segment was the highest revenue contributor in 2020, as this age group contains tremendous explosion in the learning ability of a child. By sales channel, the market is categorized into hypermarkets/supermarkets, specialty stores, departmental stores, online channels, and others. The specialty stores was the highest revenue contributor in 2020, due to wide variety of products available in the stores. Country wise, the market is segmented into India, Sri Lanka, Pakistan, Bangladesh, and the rest of South Asia. India contributed the highest revenue in 2020 and is expected to dominate the market during the South Asia kids toys market forecast.

The market in the South Asia region offers lucrative growth opportunities for market players. Large consumer base along with rising disposable income of consumers provides lucrative opportunities for the market players. This region offers potential opportunities to market players for launching premium and interactive toys. Therefore, manufacturers are now focusing on expanding their business in this region to increase their customer base and improve their geographical outreach. Moreover, countries such as India, would unfold attractive opportunities during the forecast period due to favorable government policies, large-scale privatization, and combating unfair competition & the seizure of counterfeit toys.

South Asia Kids Toys Market
By sales channel

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Specialty Stores segment is expected to grow at highest CAGR of 5.9% during the forecast period.

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The prominent South Asia kids toys industry players include LEGO Group, Hasbro Inc., Mattel Inc., Funskool, Brainsmith, Sri Toys International, Tikiri Toys, Masoom Playmates, Shinsei, Zephyr Toymakers Pvt. Ltd. Product launch is the most important growth strategy used by market players, followed by collaboration and agreement, expansion, and acquisition. Several businesses have created innovative products to diversify their product offerings. Various companies use product launches to expand their market reach and serve customers.

South Asia Kids Toys Market
By country

2030
India 
Sri Lanka
Pakistan
Bangladesh
Rest Of South Asia

India dominates the market and is expected to grow at highest CAGR of 5.7% during the forecast period.

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Key Benefits For Stakeholders

  • This report provides a quantitative analysis of current South Asia kids toys market trends, estimations, and dynamics of the South Asia kids toys market from 2021 to 2030 to identify the prevailing South Asia kids toys market opportunities.
  • Porter’s five forces analysis highlights the potency of the buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
  • In-depth analysis of the market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the industry. The market player positioning segment facilitates benchmarking while providing a clear understanding of the present position of the key market players.
  • The report includes analyses of the regional as well as regional market, key players, market segments, application areas, and growth strategies.

Key Market Segments

By Product

  • Action Figures
  • Building Sets
  • Dolls
  • Games and Puzzles
  • Sports and Outdoor Toys
  • Plush
  • Others

By Age group

  • Up to 5 Years
  • 5 to 10 Years
  • Above 10 years

By Sales channel

  • Hypermarket/Supermarket
  • Specialty Stores
  • Departmental Stores
  • Online Channels 
  • Others

By Country

  • India
  • Sri Lanka
  • Pakistan
  • Bangladesh
  • Rest of South Asia
 

CHAPTER 1:INTRODUCTION

1.1.Report description
1.2.Key benefits for stakeholders
1.3.Key market segments
1.4.Research methodology

1.4.1.Secondary research
1.4.2.Primary research
1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings
2.2.Snapshot of South Asia kids toys market
2.3.Key findings

2.3.1.Top impacting factors
2.3.2.Top investment pocket

2.4.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope
3.2.Key forces shaping South Asia kids industry/market

3.2.1.Bargaining power of suppliers
3.2.2.Bargaining power of buyers
3.2.3.Threat of new entrants
3.2.4.Threat of substitutes
3.2.5.Intensity of competitive rivalry

3.3.Market dynamics

3.3.1.Drivers

3.3.1.1.Emergence of games in bars and cafes providing impetus to the stagnant market
3.3.1.2.Growth in demand from children and young population

3.3.2.Restraints

3.3.2.1.Imposition of regulations
3.3.2.2.Growth in digitalization and widespread penetration of smartphones is hampering the toys industry

3.3.3.Opportunities

3.3.3.1.Reduction of carbon footprints and environment-friendly initiatives to provide lucrative opportunities
3.3.3.2.Untapped opportunities in developing markets

3.4.COVID-19 impact analysis
3.5.Top player positioning 2020
3.6.Supply chain analysis

CHAPTER 4:SOUTH ASIA KIDS TOYS MARKET, BY PRODUCT

4.1.Overview

4.1.1.Market size and forecast

4.2.Action figures

4.2.1.Key market trends, growth factors, and opportunities
4.2.2.Market size and forecast
4.2.3.Market analysis, by country

4.3.Building sets

4.3.1.Key market trends, growth factors, and opportunities
4.3.2.Market size and forecast
4.3.3.Market analysis, by country

4.4.Dolls

4.4.1.Key market trends, growth factors, and opportunities
4.4.2.Market size and forecast
4.4.3.Market analysis, by country

4.5.Games & puzzles

4.5.1.Key market trends, growth factors, and opportunities
4.5.2.Market size and forecast
4.5.3.Market analysis, by country

4.6.Sports & outdoor toys

4.6.1.Key market trends, growth factors, and opportunities
4.6.2.Market size and forecast
4.6.3.Market analysis, by country

4.7.Plush

4.7.1.Key market trends, growth factors, and opportunities
4.7.2.Market size and forecast
4.7.3.Market analysis, by country

4.8.Others

4.8.1.Key market trends, growth factors, and opportunities
4.8.2.Market size and forecast
4.8.3.Market analysis, by country

CHAPTER 5:SOUTH ASIA KIDS TOYS MARKET, BY AGE GROUP

5.1.Overview

5.1.1.Market size and forecast

5.2.Up to 5 Years

5.2.1.Key market trends, growth factors, and opportunities
5.2.2.Market size and forecast
5.2.3.Market analysis, by country

5.3.5 to 10 Years

5.3.1.Key market trends, growth factors, and opportunities
5.3.2.Market size and forecast
5.3.3.Market analysis, by country

5.4.Above 10 years

5.4.1.Key market trends, growth factors, and opportunities
5.4.2.Market size and forecast
5.4.3.Market analysis, by country

CHAPTER 6:SOUTH ASIA KIDS TOYS MARKET, BY SALES CHANNEL

6.1.Overview

6.1.1.Market size and forecast

6.2.Hypermarket/supermarket

6.2.1.Key market trends, growth factors, and opportunities
6.2.2.Market size and forecast
6.2.3.Market analysis, by country

6.3.Specialty stores

6.3.1.Key market trends, growth factors, and opportunities
6.3.2.Market size and forecast
6.3.3.Market analysis, by country

6.4.Departmental stores

6.4.1.Key market trends, growth factors, and opportunities
6.4.2.Market size and forecast
6.4.3.Market analysis, by country

6.5.Online channels

6.5.1.Key market trends, growth factors, and opportunities
6.5.2.Market size and forecast
6.5.3.Market analysis, by country

6.6.Others

6.6.1.Key market trends, growth factors, and opportunities
6.6.2.Market size and forecast
6.6.3.Market analysis, by country

CHAPTER 7:SOUTH ASIA KIDS TOYS MARKET, BY COUNTRY

7.1.Overview
7.2.Key market trends, growth factors, and opportunities
7.3.Market analysis, by country

7.3.1.India

7.3.1.1.Market size and forecast, by product
7.3.1.2.Market size and forecast, by age group
7.3.1.3.Market size and forecast, by sales channel

7.3.2.Sri Lanka

7.3.2.1.Market size and forecast, by product
7.3.2.2.Market size and forecast, by age group
7.3.2.3.Market size and forecast, by sales channel

7.3.3.Pakistan

7.3.3.1.Market size and forecast, by product
7.3.3.2.Market size and forecast, by age group
7.3.3.3.Market size and forecast, by sales channel

7.3.4.Bangladesh

7.3.4.1.Market size and forecast, by product
7.3.4.2.Market size and forecast, by age group
7.3.4.3.Market size and forecast, by sales channel

7.3.5.Rest of South Asia

7.3.5.1.Market size and forecast, by product
7.3.5.2.Market size and forecast, by age group
7.3.5.3.Market size and forecast, by sales channel

CHAPTER 8:COMPETITION LANDSCAPE

8.1.Top winning strategies
8.2.Product mapping
8.3.Competitive dashboard
8.4.Competitive heat map
8.5.Key developments

8.5.1.Agreement
8.5.2.Business Expansion
8.5.3.Product Launch
8.5.4.Partnership
8.5.5.Joint Venture
8.5.6.Collaboration

CHAPTER 9:COMPANY PROFILES

9.1.BRAINSMITH

9.1.1.Company overview
9.1.2.Key executives
9.1.3.Company snapshot
9.1.4.Product portfolio

9.2.FUNSKOOL

9.2.1.Company overview
9.2.2.Key executives
9.2.3.Company snapshot
9.2.4.Product portfolio
9.2.5.Business performance
9.2.6.Key strategic moves and developments

9.3.HASBRO, INC

9.3.1.Company overview
9.3.2.Key executives
9.3.3.Company snapshot
9.3.4.Operating business segments
9.3.5.Product portfolio
9.3.6.Business performance
9.3.7.Key strategic moves and developments

9.4.MASOOM PLAYMATES

9.4.1.Company overview
9.4.2.Key executives
9.4.3.Company snapshot
9.4.4.Product portfolio

9.5.MATTEL, INC.

9.5.1.Company overview
9.5.2.Key Executives
9.5.3.Company snapshot
9.5.4.Product portfolio
9.5.5.Business performance
9.5.6.Key strategic moves and developments

9.6.SHINSEI

9.6.1.Company overview
9.6.2.Key executives
9.6.3.Company snapshot
9.6.4.Product portfolio

9.7.SRI TOYS INTERNATIONAL

9.7.1.Company overview
9.7.2.Key executives
9.7.3.Company snapshot
9.7.4.Product portfolio

9.8.THE LEGO GROUP

9.8.1.Company overview
9.8.2.Key executives
9.8.3.Company snapshot
9.8.4.Product portfolio
9.8.5.R&D Expenditure
9.8.6.Business performance
9.8.7.Key strategic moves and developments

9.9.TIKIRI TOYS

9.9.1.Company overview
9.9.2.Key executives
9.9.3.Company snapshot
9.9.4.Product portfolio
9.9.5.Key strategic moves and developments

9.10.ZEPHYR TOYMAKERS PVT. LTD.

9.10.1.Company overview
9.10.2.Key executives
9.10.3.Company snapshot
9.10.4.Product portfolio

LIST OF TABLES

TABLE 01.SOUTH ASIA KIDS TOYS, MARKET BY PRODUCT, 2020–2030 ($MILLION)
TABLE 02.SOUTH ASIA KIDS TOYS MARKET FOR ACTION FIGURES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 03.SOUTH ASIA KIDS TOYS MARKET FOR BUILDING SETS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 04.SOUTH ASIA KIDS TOYS MARKET FOR DOLLS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 05.SOUTH ASIA KIDS TOYS MARKET FOR GAMES AND PUZZLES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 06.SOUTH ASIA KIDS TOYS MARKET FOR SPORTS AND OUTDOOR TOYS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 07.SOUTH ASIA KIDS TOYS MARKET FOR PLUSH, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 08.SOUTH ASIA KIDS TOYS MARKET FOR OTHERS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 09.SOUTH ASIA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 10.SOUTH ASIA KIDS TOYS MARKET FOR UP TO 5 YEARS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 11.SOUTH ASIA KIDS TOYS MARKET FOR 5 TO 10 YEARS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 12.SOUTH ASIA KIDS TOYS MARKET FOR ABOVE 10 YEARS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 13.SOUTH ASIA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 14.SOUTH ASIA KIDS TOYS MARKET FOR HYPERMARKET/SUPERMARKET, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 15.SOUTH ASIA KIDS TOYS MARKET FOR SPECIALTY STORES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 16.SOUTH ASIA KIDS TOYS MARKET FOR DEPARTMENTAL STORES, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 17.SOUTH ASIA KIDS TOYS MARKET FOR ONLINE CHANNELS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 18.SOUTH ASIA KIDS TOYS MARKET FOR OTHERS, BY COUNTRY, 2020–2030 ($MILLION)
TABLE 19.SOUTH ASIA TOYS MARKET VALUE, BY COUNTRY, 2020–2030 ($ MILLION)
TABLE 20.INDIA KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 21.INDIA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 22.INDIA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 23.SRI LANKA KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 24.SRI LANKA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 25.SRI LANKA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 26.PAKISTAN KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 27.PAKISTAN KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 28.PAKISTAN KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 29.BANGLADESH KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 30.BANGLADESH KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 31.BANGLADESH KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 32.REST OF SOUTH ASIA KIDS TOYS MARKET, BY PRODUCT, 2020–2030 ($MILLION)
TABLE 33.REST OF SOUTH ASIA KIDS TOYS MARKET, BY AGE GROUP, 2020–2030 ($MILLION)
TABLE 34.REST OF SOUTH ASIA KIDS TOYS MARKET, BY SALES CHANNEL, 2020–2030 ($MILLION)
TABLE 35.BRAINSMITH: KEY EXECUTIVES
TABLE 36.BRAINSMITH: COMPANY SNAPSHOT
TABLE 37.BRAINSMITH: PRODUCT PORTFOLIO
TABLE 38.FUNSKOOL: KEY EXECUTIVES
TABLE 39.FUNSKOOL: COMPANY SNAPSHOT
TABLE 40.FUNSKOOL: PRODUCT PORTFOLIO
TABLE 41.FUNSKOOL: NET SALES, 2018–2020 ($MILLION)
TABLE 42.KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 43.HASBRO, INC: KEY EXECUTIVES
TABLE 44.HASBRO, INC: COMPANY SNAPSHOT
TABLE 45.HASBRO, INC: OPERATING SEGMENTS
TABLE 46.HASBRO, INC: PRODUCT PORTFOLIO
TABLE 47.HASBRO, INC: NET SALES, 2018–2020 ($MILLION)
TABLE 48.KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 49.MASOOM PLAYMATES: KEY EXECUTIVES
TABLE 50.MASOOM PLAYMATES: COMPANY SNAPSHOT
TABLE 51.MASOOM PLAYMATES: PRODUCT PORTFOLIO
TABLE 52.MATTEL, INC.: KEY EXECUTIVES
TABLE 53.MATTEL, INC.: COMPANY SNAPSHOT
TABLE 54.MATTEL, INC.: PRODUCT PORTFOLIO
TABLE 55.MATTEL, INC.: NET SALES, 2018–2020 ($MILLION)
TABLE 56.KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 57.SHINSEI: KEY EXECUTIVES
TABLE 58.SHINSEI: COMPANY SNAPSHOT
TABLE 59.SHINSEI: PRODUCT PORTFOLIO
TABLE 60.SRI TOYS INTERNATIONAL: KEY EXECUTIVES
TABLE 61.SRI TOYS INTERNATIONAL: COMPANY SNAPSHOT
TABLE 62.SRI TOYS INTERNATIONAL: PRODUCT PORTFOLIO
TABLE 63.THE LEGO GROUP: KEY EXECUTIVES
TABLE 64.THE LEGO GROUP: COMPANY SNAPSHOT
TABLE 65.THE LEGO GROUP: PRODUCT PORTFOLIO
TABLE 66.THE LEGO GROUP: R&D EXPENDITURE, 2018–2020 ($MILLION)
TABLE 67.THE LEGO GROUP: NET SALES, 2018–2020 ($MILLION)
TABLE 68.KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 69.TIKIRI TOYS: KEY EXECUTIVES
TABLE 70.TIKIRI TOYS: COMPANY SNAPSHOT
TABLE 71.TIKIRI TOYS: PRODUCT PORTFOLIO
TABLE 72.KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 73.ZEPHYR TOYMAKERS PVT. LTD.: KEY EXECUTIVES
TABLE 74.ZEPHYR TOYMAKERS PVT. LTD.: COMPANY SNAPSHOT
TABLE 75.ZEPHYR TOYMAKERS PVT. LTD.: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01.KEY MARKET SEGMENTS
FIGURE 02.SOUTH ASIA KIDS TOYS MARKET
FIGURE 03.TOP IMPACTING FACTORS
FIGURE 04.TOP INVESTMENT POCKETS
FIGURE 05.MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 06.MODERATE BARGAINING POWER OF BUYERS
FIGURE 07.LOW THREAT OF NEW ENTRANTS
FIGURE 08.MODERATE THREAT OF SUBSTITUTES
FIGURE 09.HIGH INTENSITY OF COMPETITIVE RIVALRY
FIGURE 10.SOUTH ASIA KIDS TOYS MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES, 2020–2030
FIGURE 11.SOUTH ASIA KIDS TOYS MARKET SHARE, BY PRODUCT, 2020–2030
FIGURE 12.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR ACTION FIGURES ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 13.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR BUILDING SETS ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 14.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR DOLLS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 15.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR GAMES AND PUZZLES ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 16.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR SPORTS AND OUTDOOR TOYS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 17.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR PLUSH ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 18.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR OTHERS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 19.SOUTH ASIA KIDS TOYS MARKET SHARE, BY AGE GROUP, 2020–2030
FIGURE 20.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR UP TO 5 YEARS ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 21.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR 5 TO 10 YEARS ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 22.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR ABOVE 10 YEARS ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 23.SOUTH ASIA KIDS TOYS MARKET SHARE, BY SALES CHANNEL, 2020–2030
FIGURE 24.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR HYPERMARKET/SUPERMARKET ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 25.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR SPECIALTY STORES ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 26.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR DEPARTMENTAL STORES ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 27.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR ONLINE CHANNELS ($MILLION),  BY COUNTRY, 2020 & 2030 (%)
FIGURE 28.COMPARATIVE SHARE ANALYSIS OF SOUTH ASIA KIDS TOYS MARKET FOR OTHERS ($MILLION), BY COUNTRY, 2020 & 2030 (%)
FIGURE 29.SOUTH ASIA KIDS TOYS MARKET SHARE, BY COUNTRY, 2020–2030
FIGURE 30.INDIA KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 31.SRI LANKA KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 32.PAKISTAN KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 33.BANGLADESH KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 34.REST OF SOUTH ASIA KIDS TOYS MARKET REVENUE, 2020–2030 ($MILLION)
FIGURE 35.TOP WINNING STRATEGIES, BY YEAR, 2018–2021*
FIGURE 36.TOP WINNING STRATEGIES, BY DEVELOPMENT, 2018–2021* (%)
FIGURE 37.TOP WINNING STRATEGIES, BY COMPANY, 2018–2021*
FIGURE 38.PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 39.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 40.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 41.FUNSKOOL: NET SALES, 2018–2020 ($MILLION)
FIGURE 42.FUNSKOOL: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 43.HASBRO, INC: NET SALES, 2018–2020 ($MILLION)
FIGURE 44.HASBRO, INC: REVENUE SHARE BY SEGMENT, 2020 (%)
FIGURE 45.HASBRO, INC: REVENUE SHARE BY REGION, 2020 (%)
FIGURE 46.MATTEL, INC.: NET SALES, 2018–2020 ($MILLION)
FIGURE 47.THE LEGO GROUP: R&D EXPENDITURE, 2018–2020 ($MILLION)
FIGURE 48.THE LEGO GROUP: NET SALES, 2018–2020 ($MILLION)
FIGURE 49.THE LEGO GROUP: REVENUE SHARE BY REGION, 2020(%)

 
 

The South Asia kids toys market is growing at a sluggish rate, with India spearheading the market growth. Toy innovation, retail channel expansion, and rise in disposable income are propelling the market growth. However, the emergence of smart phones is posing a major challenge for the engaged stakeholders. Moreover, the market also provides lucrative opportunities with the emergence of educational, interactive, and multi-functional toys.

Growing concerns about the negative impact of plastic on the environment have resulted in leading players in the industry to take steps in this direction. Players are now making environment-conscious decisions by ensuring incorporation of natural raw materials and minimizing the usage of plastic. Such environment-friendly practices are now gaining recognition among consumers who are now willing to pay premium prices for such products. This trend is likely to gain more traction in the coming years, which may result in small players to also make environment-friendly decisions regarding their product offerings.

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A. The South Asia kids toys market size was valued at $6,661.8 million in 2020, and is projected to reach $10,996.3 million by 2030, registering a CAGR of 5.4% from 2021 to 2030.

A. The forecast period in the South Asia kids toys market report would be from 2021-2030.

A. The base year calculated in the South Asia kids toys market report is 2020.

A. The top companies that hold the market share in the South Asia kids toys market are the LEGO Group, Hasbro Inc., Mattel Inc., Funskool, Brainsmith, Sri Toys International, Tikiri Toys, Masoom Playmates, Shinsei, Zephyr Toymakers Pvt. Ltd.

A. The dolls segment is the most influencing segment growing in the South Asia kids toys market report.

A. India holds the maximum market share of the South Asia kids toys market.

A. The company profile has been selected on the basis of various strategies such as product launch, partnership, joint venture, and agreement.

A. The South Asia kids toys market size was valued at $6,661.8 million in 2020.

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