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2023

Surround Soundbars Market

Surround Soundbars Market Size, Share, Competitive Landscape and Trend Analysis Report by Channel Type : Global Opportunity Analysis and Industry Forecast, 2023-2032

SE : Electronic Systems and Devices

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Author's: Tanuj Virendra Barai | Sonia Mutreja
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Surround Soundbars Market Research, 2032

The Global Surround Soundbars Market was valued at $7.2 billion in 2022, and is projected to reach $14.3 billion by 2032, growing at a CAGR of 7.1% from 2023 to 2032.

A soundbar is a compact audio device specifically designed to enhance the audio quality of televisions or home entertainment systems. It typically incorporates a single housing unit that contains multiple speakers, including both woofers and tweeters. In contrast to traditional setups with multiple speakers, surround soundbars are engineered to deliver high-fidelity audio in a space-saving, streamlined design. They are recognized for their adaptability and can be effortlessly mounted on walls or positioned in front of the television. Surround soundbars are meticulously crafted to reproduce a broad spectrum of frequencies, ensuring a clear and well-balanced audio experience for diverse content genres, encompassing movies, music, and television programs.

Surround soundbars find extensive application in an array of entertainment scenarios, with a notable presence in home theaters. Here, they play a pivotal role in creating immersive audio environments, enhancing the overall viewing engagement by offering improved dialogue clarity and dynamic sound effects that complement the high-definition visuals. Moreover, surround soundbars are well-suited for compact living spaces or secondary entertainment areas such as wireless surround sound system for tv where a full-scale multi-speaker arrangement may not be feasible or space-efficient for surround sound bar. Their user-friendly setup and operation also make them an accessible audio enhancement option for individuals of varying technical proficiency.

Surround Soundbars Market

Segment Overview

The surround soundbars market is segmented into channel type.

Surround soundbars are also favored by audiophiles looking to achieve top-notch audio without the complexities of extensive wiring. In commercial environments, surround soundbars serve a valuable role in spaces like conference rooms, smaller event venues, and establishments such as bars or restaurants where clear and encompassing audio is crucial. They offer a pragmatic and space-saving alternative to conventional audio systems, ensuring that presentations, meetings, and events are delivered with crisp and impactful sound.

Surround Soundbars Market by Channel Type

The surround soundbars market is analyzed by equipment type, and region. On the basis of equipment type, the market is bifurcated into 2 channel, 3 channel, 4 channel, and above 5 channel. In 2022, the above 5 channel segment dominated the market, and 2 channel is expected to acquire a major market share by 2032.

End users of surround soundbars encompass a diverse spectrum, spanning both residential and commercial sectors. In residential settings, homeowners seeking to elevate their entertainment experience often turn to surround soundbars. They prove particularly popular among those who prioritize premium audio quality but may not have the space or inclination for a complex multi-speaker configuration.

Surround Soundbars Market by Region

On the basis of region, the surround soundbars market trends are analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, and rest of Asia-Pacific), and LAMEA (Latin America, Middle East, and Africa).

Competitive Analysis

Competitive analysis and profiles of the major global surround soundbars market players that have been provided in the report include Bose Corporation, LG Electronics, Masimo Corporation, Sennheiser Electronic GmbH & Co. KG, Sonos, Inc., Klipsch (VOXX International Corp.), JBL, Samsung Electronics, Sony Corporation, and Shenzhen Edifier Technology Co., Ltd. The key strategies adopted by the major players of the surround soundbars market is product launch.

Region Analysis

  • Country-wise, the U.S. acquired a prime share in the Surround soundbars market in the North American region and it is expected to grow at a significant CAGR during the forecast period of 2023-2032.

  • In Europe, Germany, dominated the Surround soundbars market share, in terms of revenue, in 2022 and is expected to follow the same trend during the forecast period. However, the France is expected to emerge as the fastest-growing country in Europe's surround soundbars market with a CAGR of 7.7%.
  • In Asia-Pacific, China, is expected to emerge as a significant market for the surround soundbars industry, owing to a significant rise in investment by prime players due to increase in growth of consumer electronics in rural and urban regions.
  • In the LAMEA region, the Middle East garnered significant market share in 2022. The LAMEA surround soundbars industry has witnessed an improvement, owing to the growth in inclination of prime vendors towards utilizing the surround soundbars across this region in smart TVs and sound systems. Moreover, the Africa region is expected to grow at a high CAGR of 6.5% from 2023 to 2032.

Top Impacting Factors

The Surround soundbars market size is expected to witness notable growth during the forecast period, owing to growth in demand for enhanced audio experience, increase in demand for wireless streaming of audio content, and use of AI and machine learning to improve dialogue clarity in surround soundbars drives market growth. Moreover, increase in adoption of smart TVs and smart home devices is expected to provide lucrative opportunities for the growth of the Surround soundbars market during the forecast period. On the contrary, high cost of premium surround soundbars is the restraint for Surround soundbars market growth during the forecast period.

Historical Data & Information

The global surround soundbars market forecast is highly competitive, owing to the strong presence of existing vendors. Vendors of the soundbars provides an extensive surround soundbars market opportunity technical and financial resources are expected to gain a competitive advantage over their competitors because they can cater to market demands. The competitive environment in this market is expected to worsen as technological innovations, product extensions, and different strategies adopted by key vendors increase.

Key Developments / Strategies

Bose Corporation, LG Electronics, Masimo Corporation, Sennheiser Electronic GmbH & Co. KG, Sonos, Inc., Klipsch (VOXX International Corp.), JBL, Samsung Electronics, Sony Corporation, and Shenzhen Edifier Technology Co., Ltd. are the top companies holding a prime share in the Surround soundbars market. Top market players have adopted various strategies, such as product launch to expand their foothold in the Surround soundbars market.

  • In October 2023, Sennheiser announced the launch of its audio lineup with the launch of its new AMBEO Soundbar Mini in India. The soundbar features a virtual 7.1.4 channel virtual sound setup and it features spatial audio technology as well for a complete three dimensional surround sound experience. The surround soundbars costs $900.00 in India..
  • In January 2023, JBL and Harman International, the subsidiaries of Samsung, announced the launch of JBL Bar 1300X, JBL Bar 1000, JBL Bar 700, JBL Bar 500 and JBL Bar 300. The new JBL Bar Series elevates the audio experience of a movie theatre and delivers it to the living room with Dolby Atmos. The products ustilize HARMAN’s unique MultiBeam technology to create an immersive audio experience leveraging its sphere of Dolby Atmos® and DTS:X 3D surround sound.
  • In January 2023, Sony Electronics Inc. announced the launch of its newest soundbar, the HT-S2000. This 3.1ch Dolby Atmos / DTS:X soundbar delivers cinematic surround sound by Vertical Surround Engine and S-Force PRO Front Surround.
  • In April 2023, LG Electronics announced the launch of its highly anticipated 2023 TV line-up and surround soundbars in Singapore, featuring cutting-edge technologies designed to cater to the diverse needs of modern consumers.
  • In January 2023, JBL announced the launch of its new JBL Bar 1300X soundbar, which is claimed to deliver a massive 11.1.4 channels of sound. In addition, the soundbar has 1,170W of power across all 11.1.4channels.
  • In September 2023, Bose announced the launch of its new Smart Ultra Soundbar — a Dolby Atmos speaker that provides unmatched immersion for music and movies. The device is enabled with with A.I. Dialogue Mode to balance voice and surround sound for ultra-crisp vocal clarity.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the surround soundbars market analysis from 2022 to 2032 to identify the prevailing surround soundbars market overview.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the surround soundbars market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global surround soundbars market trends, key players, market segments, application areas, and market growth strategies.

Surround Soundbars Market Report Highlights

Aspects Details
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Market Size By 2032

USD 14.3 billion

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Growth Rate

CAGR of 7.1%

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Forecast period

2022 - 2032

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Report Pages

210

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By Channel Type
  • 2 Channel
  • 3 Channel
  • 4 Channel
  • Above 5 Channel
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (UK, Germany, France, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
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Key Market Players

LG Electronics, Sony Corporation, Klipsch (VOXX International Corp.), Samsung Electronics, Bose Corporation, JBL, Shenzhen Edifier Technology Co., Ltd., Masimo Corporation, Sennheiser Electronic GmbH & Co. KG, Sonos, Inc.

Analyst Review

A surround soundbar represents an advanced audio device engineered to provide immersive and top-tier audio experiences. Contrary to conventional surround soundbars that typically house multiple speakers in a single enclosure, surround soundbars incorporate specialized audio processing technologies and multiple speakers to reproduce a three-dimensional audio atmosphere. This capability allows them to emulate the immersive sound quality associated with complex multi-speaker home theater systems. Surround soundbars are an excellent choice for individuals seeking a high-quality audio experience without the intricacies and spatial demands of traditional setups.

The applications of surround soundbars are wide-ranging, with a primary emphasis on home entertainment systems. They excel in delivering dynamic and enveloping audio for movies, TV programs, and music. In addition, they enhance the gaming experience in gaming setups by providing realistic and spatial audio effects. In professional settings, such as conference rooms, small venues, and hospitality establishments such as bars or restaurants, surround soundbars are employed where superior audio quality is vital for presentations, meetings, and entertainment.

End users of surround soundbars encompass a diverse spectrum, from residential consumers desiring a premium audio experience for their home theaters to businesses in need of high-caliber audio solutions for professional presentations and events. They cater to audiophiles, film enthusiasts, gamers, and professionals alike, presenting a versatile and robust audio enhancement for a range of entertainment and professional applications.

The surround soundbars market is analyzed by equipment type, and region. On the basis of equipment type, the market is categorized into 2 channel, 3 channel, 4 channel, and above 5 channel. In 2022, the above 5 channel segment dominated the market, and 2 channel segment is expected to acquire a major CAGR by 2032.

On the basis of region, the surround soundbars market trends are analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, Germany, France, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, and rest of Asia-Pacific), and LAMEA (Latin America, Middle East, and Africa).

The key players profiled in the report include Bose Corporation, LG Electronics, Masimo Corporation, Sennheiser Electronic GmbH & Co. KG, Sonos, Inc., Klipsch (VOXX International Corp.), JBL, Samsung Electronics, Sony Corporation, and Shenzhen Edifier Technology Co., Ltd. The key strategies adopted by the major players of the surround soundbars market is product launch.

Author Name(s) : Tanuj Virendra Barai | Sonia Mutreja
Frequently Asked Questions?

The upcoming trends of surround soundbars market in the world are is demand for enhanced audio experience, increase in demand wireless streaming of audio content, and use of AI and machine learning to improve dialogue clarity in surround soundbars.

The leading application of surround soundbars market is enhancing audio quality and creating immersive home entertainment experiences for consumers.

Asia-Pacific

The surround soundbars market was valued for $7,210.00 million in 2022.

Bose Corporation, LG Electronics, Masimo Corporation, Sennheiser Electronic GmbH & Co. KG, Sonos, Inc., Klipsch (VOXX International Corp.), JBL, Samsung Electronics, Sony Corporation, and Shenzhen Edifier Technology Co., Ltd.

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Surround Soundbars Market

Global Opportunity Analysis and Industry Forecast, 2023-2032