Allied Market Research

2024

Touch Screen Display Market

Touch Screen Display Market Size, Share, Competitive Landscape and Trend Analysis Report by Type and by Application : Global Opportunity Analysis and Industry Forecast, 2023-2032

SE : Electronic Systems and Devices

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Author's: | Sonia Mutreja
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Touch Screen Display Market Outlook - 2030

A touchscreen is an electronic visual display that a user can control by touching the screen with one or more fingers. A touchscreen allows for a much more direct interaction with what is displayed compared to a device like a mouse. Touchscreens have become very common on tablet computers, smart phones and other mobile devices. Increasingly, regular laptop and desktop computers use touchscreen displays so users can use both touch as well as more traditional ways of input. Traditional input devices for computer systems include keyboards and mice. In recent years, touchscreen technology has become widely used as a way to interact with computer systems, particular for mobile devices.

The global touch screen display market is segmented on the basis of type, application and region. Based on type, the market is divided into capacitive touch screens, resistive touch screens, surface acoustic wave type displays, infrared touch screens, and other. In terms of application, the market is categorized into smartphones, tablets, consumer electronics, professional application, and others. Geographically, the market is analyzed across several regions such as North America, Europe, Asia-Pacific, and Latin America, Middle East & Africa (LAMEA).

COVID-19 Scenario Analysis

  • The COVID-19 outbreak has affected economies and industries in various countries due to lockdowns, travel bans, and business shutdowns which in turn has affected the touch screen display market size.
  • Lockdown in China led to the shortage of various parts used in automobiles as most of the spare parts are procured from the country.
  • On the contrary, the pandemic has also rendered a positive impact on touch screen display demand. When COVID-19 was discovered in 2020, sales of smartphones, tablets, laptops and other electronics surged in certain regions as majority of individuals began working from home.
  • The continuing work-from-home trend and the demand for new, more advanced electronics gadgets will create favorable opportunities for the market during the forecast period. Thus, it will impact the overall growth of Touch screen display market opportunity globally.

Top Impacting Factors

Rapid popularization, ease of use, accessibility, increased consumer spending and increasing ergonomics are the key factors driving the touch screen display market growth. Continuous improvement in touch display material making new innovative and more feature intensive touch screen creates new opportunities for market growth. Introduction of multi-touch display has also resulted into increased profitability with substantial rise in market share. However, increasing cost of production and heavy competition can hamper the market growth. Display heating due to inability of heat dissipation in high end phones and tablets may also pose a challenge to the Touch screen Display market.

New Product Launches to Flourish The Market

The launch of new products that contain improved capabilities have been launched by leading market players. They have taken necessary steps to improve displayof devices and overall functionality as well.

In 2020, LG Electronics Launched the new transparent OLED display with touch screen technology for digital signage, the OLED touch display uses projected capacitive film technology on its touchscreen, which provides greater transparency as compared to the conventional transparent LCD displays.

Surge in Usage in Electronic Devices

Touch screen has several applications across the industrial sectors and even in daily use. Smartphones, tablets, laptop and personal computers are the major and most profitable products where the touchscreen technology is used. The development of scratch less and multi touch-sensitive displays are the major trend in the Touch screen Display market. Further, introduction of gesture sensing and infrared touchscreen may also provide avenues for market growth. In addition, extension of its application into television, DVD and automobile sector is also expected to surge the demand. Several factors such as unprecedented picture quality, sleek form factors and lower power consumption may also be incorporated in touchscreen due to high end demand from next-generation mobile and IT technology. Customization of touchscreen to give a personalized experience to end-user may also drive the market demand in foreseeable future. Force-sensing touch technology, waveguide technology and rising use of e-books readers are other trends, which may affect market positively during the forecast period.

Key Benefits of the Report

  • This study presents the analytical depiction of the global touch screen display industry along with the current touch screen display market trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the touch screen display market share.
  • The current market is quantitatively analyzed highlight the touch screen display market growth scenario.
  • The current Touch screen display market forecast is quantitatively analysed to benchmark the financial competency.
  • Porter’s Five Forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed global touch screen display market analysis based on competitive intensity and how the competition will take shape in coming years.

Questions Answered in the Touch Screen Display Market Research Report

  • Who are the leading market players active in touch screen display market?
  • What are the current trends that will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What are the future projections that would help in taking further strategic steps?

Touch Screen Display Market Report Highlights

Aspects Details
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By Type
  • Capacitive Touch Screens
  • Resistive Touch Screens
  • Surface Acoustic Wave Type Displays
  • Infrared Touch Screens
  • Other
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By Application
  • Smartphones
  • Tablets
  • Consumer Electronics
  • Professional Application
  • Others
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (UK, Germany, France, Spain, Italy, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, Australia, South Korea, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
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Key Market Players

LG Electronics, Samsung Electronics, Panasonic Corporation, Atmel Corporation, American Industrial Systems Inc., Fujitsu Ltd., Microsoft Corporation, UICO, The 3M Company, Displax

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Touch Screen Display Market

Global Opportunity Analysis and Industry Forecast, 2023-2032