Allied Market Research

2024

Trade Promotion Management And Optimization Market

Trade Promotion Management And Optimization Market Size, Share, Competitive Landscape and Trend Analysis Report by Component, by Deployment Model, by Enterprise Size, by Application and by Industry Vertical : Global Opportunity Analysis and Industry Forecast, 2023-2032

IC : Software and Services

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Author's: Vineet Kumar | Onkar Sumant
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“Trade promotion management and optimization market Analysis

The global Trade promotion management and optimization market report covers market size, share, growth rate (CAGR %) for various segments at regional and country levels. Along with various market dynamics such as drivers, restraints, market trends, and opportunities, the market overview section of the report highlights the qualitative aspect of the market. Furthermore, the section covers the market snapshot and key findings, in terms of investment opportunity and market overview. The report further includes a detailed competitive landscape comprising comprehensive profiles of leading players. The top players are assessed depending on their revenue size, market share, geographical presence, recent developments & strategic initiatives, and overall contribution to the market.

COVID-19 Impact Analysis On Trade promotion management and optimization market

The eruption of the COVID-19 pandemic is projected to have a huge impact on the economic and social development. Therefore, the report portrays micro- and macro-economic analyses. The report further provides a qualitative analysis of impact of COVID-19 on the Trade promotion management and optimization market. Moreover, the study emphasizes on the market size and share, which will reflect the impact that COVID-19 has had on the Trade promotion management and optimization market in 2022 and is likely to have in the subsequent years. In addition, the report outlines the key strategies adopted by key players during the global health crisis. Moreover, the roll-out of vaccines and decline in chance of infection are expected to influence the Trade promotion management and optimization market growth. Therefore, the report provides post COVID-19 impact analysis.

Market Snapshot

Report Metric

Details

Market size available for the years

2032

Base year considered

2022

Forecast period

2023

Forecast unit

Value (USD)

Segments covered

component, deployment model, enterprise size, application, industry vertical

Regions covered

·         North America (U.S., Canada, and Mexico),

·         Europe (Germany, UK, France, Spain, Italy, and the Rest of Europe)

·         Asia-Pacific (China, Japan, India, South Korea, Australia, and the Rest of Asia-Pacific)

·         LAMEA (Latin America, Middle East, and Africa)

Companies covered

Accenture plc, SAP SE, Oracle Corporation, Exceedra, Blueshift One, Acumen Commercial Insights, CPGToolBox, JDA Software Group, Inc.

Key Segments Covered

component, deployment model, enterprise size, application, industry vertical

Key Inclusions

  • Qualitative as well as quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
  • Analysis at regional and country level, which highlights the consumption of the product or service in the different geographies.
  • Extensive company profiles section, which includes different pointers such as company overview, key executive, company snapshot, business performance, product/service portfolio, R&D spending, and key strategies and developments of the major market players.
  • The current and forecasted market outlook of the Trade promotion management and optimization market with respect to recent developments which include analysis of drivers, market trends, growth opportunities
  • Impact of COVID-19 on the Trade promotion management and optimization market
  • Free 20% customization and post-sales support

Trade Promotion Management And Optimization Market Report Highlights

Aspects Details
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By Component
  • Solution
  • Services
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By Deployment Model
  • On Premise
  • Cloud
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By Enterprise Size
  • Large Enterprise
  • SMEs
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By Application
  • Planning
  • Execution
  • Management
  • Reporting
  • Optimization
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By Industry Vertical
  • Retail and E-Commerce
  • Consumer Goods
  • IT and Telecom
  • Manufacturing
  • Others
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By Region
  • North America  (UNITED STATES, CANADA)
  • Europe  (FRANCE, GERMANY, ITALY, SPAIN, UNITED KINGDOM, Rest of Europe)
  • Asia-Pacific  (CHINA, JAPAN, INDIA, SOUTH KOREA, AUSTRALIA, Rest of Asia Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
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Key Market Players

IBM, Symagery, DemandTec, Revionics, Oracle, TradeGecko, Am bacteriac, Steelwedge, SAP, Matrix Trade Solutions.

Author Name(s) : Vineet Kumar | Onkar Sumant

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Trade Promotion Management And Optimization Market

Global Opportunity Analysis and Industry Forecast, 2023-2032