Allied Market Research

2024

Travertine Flooring Market

Travertine Flooring Market Size, Share, Competitive Landscape and Trend Analysis Report, by Product Type, by Application and, by End-user industry : Global Opportunity Analysis and Industry Forecast, 2023-2032

CM : Engineering, Equipment and Machinery

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Author's: | Sonia Mutreja
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Travertine is a kind of limestone created from calcium carbonate deposits near or in hot springs or limestone caverns. It is a very visually appealing limestone. Tiles manufactured from this travertine stone texture are extensively used as the flooring material. As a travertine flooring material, they typically sold in tile form. Travertine tiles are a form of limestone that is created by the mineral spring, especially by hot springs. Travertine tiles have a concentric and fibrous appearance and are available in tan, white, cream as well as rusty colors. These tiles are created by the process of rapid precipitation of calcium carbonate. These are mostly used in Italy as building materials. Travertine tiles are terrestrial sedimentary rocks that are formed by the precipitation of carbonate minerals on the surface of the water, in the ground or in hot springs. Travertine tiles are basically white in color and are also found in other colors such as yellow and brown due to the impurities contained by them. In addition, these flooring tiles are formed naturally in several places around the world. Travertine tiles are most commonly used in building materials. Most of the Roman buildings, which include temples, monuments, aqueducts, bath complexes, and amphitheaters such as the Colosseum, are built with travertine tiles. Most of the buildings in the world are built using travertine tiles. Furthermore, these tile are among the most frequently used stones in modern architecture. Thus, travertine tiles are widely used in flooring.

Market Scope and Structure Analysis

Various properties of travertine tiles include natural finishing, availability in various beautiful variations, easy availability in the market, and a very reasonable price. Moreover, travertine tiles are the most durable materials that are mostly used for decorative purposes. Other advantages of travertine tiles include strength & durability, gives a natural look to homes, easy to clean, and eliminating the need for maintenance. However, travertine tiles are relatively soft and can scratch very easily, which is among the disadvantages associated with their usage. Travertine tiles’ advantage is that even if it gets affected by weathering, it acquires an ancient look. This saves on the maintenance costs at certain places. The benefit of using travertine tiles is that they are water and moisture resistant. Along with this, the flooring of travertine tiles is easy as they can be easily shaped and cut. This makes the application of travertine tiles favourable in uneven places. Plus, travertine has the quality of handling extreme temperature changes. Due to this, they can be used in indoor and outdoor settings.    

COVID-19 Impact analysis

  • COVID-19 pandemic has shut down the production of various products in the travertine flooring market attributed to the lockdown in countries worldwide. This has hampered the growth of travertine flooring market from the last few months and is likely to continue during 2021.
  • COVID-19 has already affected the sales of travertine flooring market in the first quarter of 2021 and is anticipated to cause a negative impact on the market growth throughout the year.
  • The major demand for travertine flooring was previously noticed from giant manufacturing countries including the U.S., Germany, Italy, UK, and China, which are negatively affected by the spread of the coronavirus, thereby declining the demand for travertine flooring products.
  • Further, potential impact of the lockdown is currently vague and financial recovery of companies is totally based on its cash reserves. Travertine flooring market manufacturers can afford a full lockdown only for a few months, after which the players have to modify their investment plans. For instance, various players in the market halted their production activities for several weeks to reduce the expenses. Whereas few players also adopted employee lay-offs to sustain during the COVID-19 health crisis
  • Travertine flooring market are expected to focus on protecting their workforce, operations, and supply chains to respond toward immediate crises and find new ways of working after COVID-19. For instance, provision of sanitizers, maintaining social distancing, as well as ensuring the vaccination of every employee in the company can assist in promoting the health & safety of the workforce.

Top Impacting Factors

Global demand is anticipated to grow during the forecast period due to a rise in the demand for travertine tiles in various construction and decoration sectors for example homes, temples, monuments, aqueducts, bath complexes and several other areas. The demand for travertine tiles is expected to increase in the construction industry due to the growing standard of living and industry & infrastructure development across the globe. The demand for travertine tiles in the U.S., Germany, Italy, Turkey, India, Japan and China is experiencing growth due to usage of use significant amounts of travertine tiles attributed to the growth of various end-use industries such as construction, decoration and infrastructure development activities. The demand for travertine tiles in North America and Asia is expected to increase due to the growing construction industry, infrastructure development and new technology innovations in the coming years.

Market Trends

  • A customer base can be thought of as the target market, which is a group of consumers within a larger consumer market to which it is attempted to sell the good or service. In order to reach a broader base of consumers, it is utmost essential for the company to meet the needs and demands of the potential consumers. For instance, Laventina, a key player in travertine flooring tiles market is focusing on providing solutions that would suit a wider range of consumers.
  • Initially, the end-users of travertine markets were historical monuments, palaces, and basilicas. With time, the end-users have changed. Thus, the company is providing travertine tiles that can be easily moulded for the interior of houses and other modern amenities. Another key player, Fels-Werke GmbH, provides a wide range of limestones that can be used for various purposes.
  • Moreover, a strategic partnership is a mutually beneficial arrangement between two separate companies that do not directly compete with one another. The general idea is that two are better than one, and by combining resources, partner companies add advantages for both companies through the alliance. For instance, Stone Partnership, Inc. brings upscale, curated marble tiles, travertine tiles, mosaics and patterns for decorating rooms and is thus positively impacting the travertine flooring market to be specific and the construction industry as a whole.

Key Benefits of the Report

  • This study presents the analytical depiction of the travertine flooring market along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the travertine flooring market share.
  • The current market is quantitatively analysed to highlight the travertine flooring market industry growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed travertine flooring market analysis based on competitive intensity and how the competition will take shape in coming years.

Travertine Flooring Market Report Highlights

Aspects Details
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By Product Type
  • Natural travertine tiles
  • Artificial travertine tiles
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By Application
  • Exterior cladding
  • Bath design
  • Interior coverings
  • Exterior floorings
  • Others
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By End-user industry
  • Industrial
  • Construction
  • Others
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By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (Germany, UK, France, Italy, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
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Key Market Players

Travertine by Rende, Natamar, Porcelanosa, Barkman Concret, Roca Tile, Asian Granito India Limited, Arizona Tile, Florim Ceramiche SPA, Levantina, Tureks,

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Travertine Flooring Market

Global Opportunity Analysis and Industry Forecast, 2023-2032