Ultra Heat Treatment (UHT) system is a food processing system, which sterilizes or disinfects liquid food, generally milk, by heating it above 135°C, for 5 to 2 seconds, to eradicate the bacteria in milk.. This ultra-high temperature treating is helpful in killing the germs and spores which are present in the milk for the preservation of necessary nutrients and vitamins. This milk is packed aseptically which helps in directly consuming from the carton without need of boiling. This milk is stored under the room temperature and have minimum requirements of cold chains and refrigerators. The main purpose of a UHT system is to increase the shelf-life of the food product, which can help the product to remain imperishable or last at room temperature for more than 6 months. Furthermore, the important characteristics of UHT systems include robust structure, precise production, and high operational efficiency, in throughput time. The primary purpose of UHT systems is to help maintain the nutrient content in the food & beverage, even after high temperature heating. UHT systems are gaining popularity in the food & beverage processing sector across the globe.
COVID-19 scenario analysis:
- COVID-19 pandemic has shut-down the production of various products in the global ultra heat treatment industry, mainly owing to the prolonged lockdown in major global countries. This has hampered the growth of global ultra heat treatment market significantly from last few months, as is likely to continue during 2020.
- COVID-19 has already affected the sales of equipment and machinery in the first quarter of 2020 and is likely to cause a negative impact on the market growth throughout the year.
- The major demand for equipment and machinery was previously noticed from giant manufacturing countries including the U.S., Germany, Italy, the UK, and China, which is badly affected by the spread of coronavirus, thereby halting the demand for equipment and machinery.
- Further, potential impact of the lockdown is currently vague and financial recovery of companies is totally based on its cash reserves. Equipment and machinery companies can afford a full lockdown only for a few months, after which the players would have to modify their investment plans.
- Equipment and machinery manufacturers must focus on protecting their workforce, operations, and supply chains to respond toward immediate crises and find new ways of working after COVID-19 infection cases start to decrease.
Top impacting factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis
Increasing disposable income, changing lifestyle, busy lifestyle, and increasing number of working women are the major factors expected to drive the growth of target market. In addition, growing awareness among the consumers with respect to the quality of ultra-high temperature milk and increasing consumer shift from normal milk to ultra-high temperature milk are among the other factors expected to drive demand of the target market. Significant rise in sales of UHT systems, due to the blending of milk that can be stored or preserved at room temperature without the need of refrigerators for longer time, is likely to drive the global UHT systems market across the globe. A major restraining factor is that the nutritional value of this milk is often lost during the milk treatment, processing, and storage.
The global ultra heat treatment (UHT) system market trends are as follows:
Health conscious generation
Growing awareness for healthy diet and lifestyle, coupled with a rise in standard of living in all over the world is expected to fuel the demand for UHT systems. There is a new dietary trend of consuming milk outside home, i.e. on the sports field, in schools, and at the gymnasium is catching up. In many schools, milk is offered to children for making drinking milk a practice and here lies the opportunity for UHT milk. UHT milk is rich in protein while having less fat content which is why UHT milk is growing more and more popular. The growing number of bodybuilders weightlifters and athletes worldwide, who consume milk on a daily basis and even need to carry it at times are among the other factors expected drive the growth of the target market over the fore coming years.
Growing awareness of importance of milk in healthy diet
June 1 is observed as World Milk Day every year. The campaign was initiated by the Food and Agriculture Organization of the United Nations to recognize the importance of milk. Loaded with nutrients like protein, Vitamin A, B1, B2, B12, and D, potassium and magnesium, it is believed to be much more nutritious than most beverages. Milk has been recognized as an important part of our daily diet, across all cultures. Milk is regarded as a complete food because of its rich content of protein, fat, carbohydrates, all known vitamins and various minerals essential for sustaining life and maintaining good health. The protein in milk is known to have all the major amino acids required for building tissues and the repair of damaged cells in our body.
Key benefits of the report:
- This study presents the analytical depiction of the global ultra heat treatment (UHT) systems industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global ultra heat treatment (UHT) systems market share.
- The current market is quantitatively analyzed to highlight the global ultra heat treatment (UHT) systems market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed global ultra heat treatment (UHT) systems market analysis based on competitive intensity and how the competition will take shape in coming years.
Ultra Heat Treatment (UHT) systems Market Report Highlights
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 Key Market Players | Elecster Oyj, Tetra Laval International S.A., GEA Group, REDA S.P.A., GOMA Engineering, TESSA I.E.C Group, Stephan Machinery Gmbh, Shanghai Jimei Food Machinery, SPX Flow, Shanghai Triowin Intelligent Machinery, Alfa Laval, Microthermics |
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