Allied Market Research

2024

Vegetable Chips Market

Vegetable Chips Market Size, Share, Competitive Landscape and Trend Analysis Report by Source, by Category by Type by Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2022-2032

FB : Convenience Food/Frozen Food

Select an option
Author's: | Roshan Deshmukh
Publish Date:

Get Sample to Email

Vegetable chip is actually a type of food for snacking that is composed of vegetable slices that is cooked or as deep-fried until crispy. Since this include greater nutrients, vitamins, and fiber, this is often sold as a more nutritious alternative to conventional chip made from potatoes. Kale, beets and celery, sweet potatoes, and zucchini are a few popular veggies used for making chip. The aforementioned veggies are sliced thinly before being baked and fried in petroleum until crispy. To add flavor to the chip, some recipes may include seasonings or spices. whereas vegetable chip is an alternate to standard potato chip, you nevertheless constitute an unhealthy snack and should only be consumed in small amounts as part of a nutritious meal plan.
 
Consumer tastes for healthier snack options have shifted significantly over the last a decade. The change was fueled by an increasing focus on wellness and health, with customers turning into more cognizant of the connection between diet and their general health. As a consequence, there is a growing need over more nutritious snacks that offer the same ease and flavor of conventional snacks.
 
As the vegetable chip market grows, companies are concentrating on creativity as well as creation of novel products to stay in front of rivals and attract to more consumers. There are multiple instances of new flavors as well as textures being introduced in the vegetable chip sector in recent years. 
 
The launch of exotic vegetable flavors has become a prime instance of creativity in the vegetable chip the marketplace. To offer customers with an original flavor experience, brands are now experimenting with flavors such as wasabi, or sriracha, as well as curry. Terra Chips, for instance, launched their Exotic Vegetable Chips range, featuring flavors like Plantain Chips with Sea Salt, Taro Chips are with Sea Salt, along with Yuca Chips with Sea Salt. Another instance of creativity is the use of different techniques for cooking to create vegetable chips with different textures. roasted vegetable chips which are crispy and have a similar appearance to conventionally fried potato chips have become available to brands. A good instance is the company known as Bare Snacks that produces vegetable chips which are baked until they turn out crispy.
 
In an effort to be appealing to health-conscious customers, certain companies have concentrated on developing vegetable chips which are less in sodium or without artificial flavors and preservatives that RW Garcia, for instance, sells organic as well as non-GMO vegetable chips that are without gluten, trans fats, as well as cholesterol.
 
New product launches to flourish in the market
A variety of Veggie Pops containing an amalgamation of vegetables and ancient grains were launched in 2021 through the snack company Made in Nature that specialises in organic as well as non-GMO snacks. The item comes in four flavors: White Cheddar, The salt & Vinegar, sour cream & Onion, as well as the broccoli Cheddar. A line of vegetable Straws in Superfoods were launched by Good Health, a snack company which focuses in better snack choices, in 2020. A blend of vegetables, whole grains, as well as superfoods such as quinoa or chia seeds are used to create this item. The three tastes available in Veggie Straws with Superfoods have Himalayan Salt, Jalapeo Ranch, as well as Ranch. A line of root vegetable tortilla chips was launched by The Daily Crave, a snack business that sells healthier snack options, in 2019. Sweet potatoes, taro, or parsnips belong to the root vegetables used for the chips. There are three kinds of Root Vegetable Chips: the Himalayas Pink Salt, Salt & Vinegar, as well as Thai Chili.
 
Segment Overview: 
By source: The vegetable chips market is divided into root vegetables, leafy vegetables, and others. Vegetable chips are frequently produced from vegetables with roots such as sweet potatoes, beets and carrots. Chips are additionally derived to leafy vegetables like kale or spinach. Other vegetables used to make vegetable chips involve squash zucchini, and tomato products. Companies as well as manufacturers may cater for various customer tastes and offer more kinds of options within the marketplace.
 
By category: The vegetable chips market is divided into organic and conventional. Organic vegetable chips originate to vegetables that were not produced with chemical pesticides, fertilisers, or genetically engineered organisms. Conversely, conventional vegetable chips originate from vegetables produced through traditional farming practises, which might involve the use of chemical pesticides as well as fertilisers. The organic vegetable chips market is growing as customers seek more organic and more nutritious foods.
 
By type: The vegetable chips market is divided into fried and baked. Deep-frying is sliced vegetables within oil until crispy produces fried vegetable chips. Baked vegetable chips, on the opposite hand, are created by baking sliced vegetables until crisp. Baked vegetable chips have a better choice compared to fried vegetable chips as they have fewer calories and fat. Some customers, however, favor the taste and appearance of deep-fried vegetable chips. As customers seek healthier and more flavorful snack choices, the market for both deep-fried and baked vegetable chips continues to grow.
 
By distribution channel: The vegetable chips market is divided into supermarket/hypermarket, convenience stores, online, and others. To begin, the supermarket/hypermarket channel encompasses big-format retail stores that offer customers with an extensive selection of goods. Second, the convenience store transmit describes small-format retail stores with a restricted range of goods, mainly targeting on-the-go customers. Third, the internet-based channel encompasses vegetable chip sales via e-commerce sites. Finally, specialised shops, gourmet stores, and neighbourhood markets that offer vegetable chips are categorised in the others category.
 
By region: The Asia-Pacific vegetable chips market is growing rapidly due to factors such as rising consumer health consciousness and a growing need for nutritious snacks. Because of an increasing number of chronic illnesses such as diabetes and obesity, customer tastes are shifting towards alternative snacks such as vegetable chips. In addition, the accessibility of an array of vegetable chip flavors as well as varieties contributes to demand in the region. The increasing acceptance of purchasing goods through online sites has also aided the recent expansion of the Asia-Pacific vegetable chips market. Calbee Inc., PepsiCo Inc., The Hain Celestial Group, along with Tyrrells Potato Crisps are a few of the market's major competitors.
 
Competitive analysis and profiles of the major players in the vegetable chips market, such as AIB Foods, Hain Celestial, Pepsico, Popchips, Rhythm Foods, Seeberger, Sensible Portions, The Better Chip, The Forager Foods, and Wai Lana Production. Major players have adopted product launch and acquisition as key developmental strategies to improve the product portfolio of this market.

Vegetable Chips Market Report Highlights

Aspects Details
icon_5
By Source
  • Root Vegetables
  • Leafy Vegetables
  • Others
icon_6
By Category
  • Organic
  • Conventional
icon_7
By Type
  • Fried
  • Baked
icon_8
By Distribution Channel
  • Supermarket/Hypermarket
  • Convenience stores
  • Online
  • Others
icon_9
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
icon_10
Key Market Players

Popchips, The Better Chip, Sensible Portions, The Forager Foods, Hain Celestial, Rhythm Foods, AIB Foods, Wai Lana Production, Pepsico, Seeberger

Loading Table Of Content...

Individual sections of the reports are available for purchase.
Would you like to see a breakdown of prices by section?

Vegetable Chips Market

Global Opportunity Analysis and Industry Forecast, 2022-2032