Pillars are vertical support on a car. These are located around all the glass on a car and play a crucial role in holding the glass in place and thereby add structural integrity to a car. Vehicle pillars are broadly classified into A pillar, B pillar, C pillar, and D pillar. The A-pillar helps in retention of the windshield in place, B pillar helps in providing good structural support for the car roof, C pillar helps in fixing the rear window of a car in place, and the D pillar helps in fixing the sides of a rear window of car in place. The specialty of a vehicle pillar is it helps to increase a crashworthiness and offering structural stability of the car. A, B, and C pillars are widely used in cars, while the D pillars are used in station wagons and at times in SUVs.
COVID-19 Impact Analysis
- The COVID-19 outbreak has widely disrupted the automotive industry. It has resulted in shutdown of manufacturing facilities and a drop in the sales volume. Furthermore, the demand for both commercial and passenger vehicles is expected to drop in 2020. This decline, as expected, will adversely affect the vehicle pillar industry, as vehicle production is directly proportional to the demand for vehicle pillar industry. The budget allocation for R&D is likely to be reduced, which will hamper the innovation of automotive headrest. Companies, however are taking preventive measures to tackle the adverse effects of the outbreak.
Top Impacting Factors
Rise in the passenger safety in automobiles, increase in disposable income, emergence of innovative lightweight materials, government norms for fuel-efficient vehicles and rise in the uses of alternative fuels drive the growth of the global vehicle pillar market.
Volatility in raw material shortages hinders the growth of the global vehicle pillar market.
Increase in automotive production, rise in technological advancements and surge in modernization in vehicles provide lucrative opportunities for the global vehicle pillar market.
Market Trends
Transparent/Invisible A Pillars
- The A pillar is an important load-bearing component of any automobile. It is the primary supporting structure of the roof, usually a narrow-walled, spot-welded, closed-section structure composed of high-strength aluminum alloy. A pillar has become increasingly popular over the years, as safety regulation have improved and the objective of reducing the danger of the injury during rollovers has become more important. However, this trend represents an increased risk potential because it limits the field of vision and creates blind spots. This blind spot immediately hides the line of sight of driver, which can lead to traffic accidents, particularly while taking sharp turns. Manufacturers such as Toyota and Jaguar have proposed the concept of the "transparency pillar to ensure the safety of drivers and improve eyesight. The transparent pillar system uses various cameras and screens to project the field of vision from the outside of the car onto the inner column, presenting the appearance of a transparent car body. Essentially, the technology operates through a screen installed on each pillar, that is connected to a real-time video source from the area outside the car. The screen will then display a video feed when the driver turns left or right, allowing the driver to view what is happening on the opposite side of the column, such as pedestrians, cyclists, or other vehicles. This upcoming trend is expected to bring a revolutionary change in the automobile industry.
Key Benefits of the Report:
- This study presents the analytical depiction of the vehicle pillar industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with challenges of vehicle pillar market.
- The current market is quantitatively analyzed to highlight the growth scenario of the vehicle pillar market.
- The report provides a detailed vehicle pillar market analysis based on competitive intensity and the competition that will take shape in coming years.
Questions Answered in the Vehicle Pillar Market Research Report:
- Who are the leading market players active in the vehicle pillar market?
- What would be the detailed impact of COVID-19 on the market?
- What are the current trends that would influence the market in the next few years?
- What are the driving factors, restraints, and opportunities in the vehicle pillar market?
- What are the projections for the future that would help in taking further strategic steps?
Vehicle Pillar Market Report Highlights
| Aspects | Details |
 By Application |
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 By Material |
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 By End Market |
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 By Region |
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 Key Market Players | Martinrea International, Aisin Seiki, Tianjin Toyotetsu Automobile, G-Tekt, Tower International, Elsa, Gestamp, Benteler, Toyotomi Kiko, Shiloh Industries, Kirchhoff Automotive, Sewon America, Unipres |
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