Video wall are one of the display technologies used to project text, images, or videos for personal and professional usage. Videowall refer to the multi-screen display, which combines number of computer-monitors, video projectors, or television units with narrow bezels. The screens are setup in tiled manner to form a large single screen. It offers high-resolution, greater display flexibility, and ease of maintenance. The various end use video wall includes broadcast, data monitoring, defense, public & emergency services, telecommunication, and others.
The video walls offer high resolution and superior brightness. The multiple display screens are backed by powerful processing and computing system. It is a robust system with low maintenance, which makes it a reliable, integrated package for data monitoring, interactive presentations, media & broadcasting, and security surveillance. The increase in demand in the broadcasting, media & entertainment sectors such as sport stadiums, open theatres, and live concert. The enhanced use of video walls in broadcasting industry to share and broadcast information in interactive scenario fosters the growth of the global market. In the research industry, the ease of sharing data plays a major role, which is possible with the help of Videowalls.
The various factors including interactive multi-screen technology with high quality display, rise in demand of large size displays across entertainment & gaming industry, rapid digitalization & strengthening internet connectivity, and ease of data & content management, drive the growth of the video wall market. The high resolution on large screen with superior brightness integrated to a powerful computing system makes it a disruptive technology for conventionally used large display technologies, such as projectors. However, high initial cost of installations and availability of large screen size projectors are major restraints for the growth of the global video wall markets. Further, the discontinuous screen—the irregular display experience of the bezels between the multiple screen makes it a technological drawback for the users binding them to invest in high initial cost. Rise in investment on interactive displays and investment on emerging display technology such as Micro-LED and quantum dots are expected to remain opportunistic in the coming years.
Furthermore, the development and adoption of IoT and AI offers wide application of videowall displays in smart cities that are planned for future construction. Therefore, it has opened a wide scope for the future market of video walls. Moreover, the marketing and sales sector utilizes the videowall package for interactive advertisement to attract significant number of customers. For instance, the poster holding banners are being replaced with videowalls which offers attractive video streams for advertisements rather than a single board painting. Thus, it influences the global market of videowall by sales and marketing sector.
The videowall market is segmented by component, product type, application, industry vertical, and region. Based on component, it is segmented as hardware and software. By product type, it is categorized into liquid crystal display, light emitting diode display, and digital light processing display. By application, it is bifurcated as indoor and outdoor. On the basis of its usage across industry verticals, it is segmented into retail, IT & telecommunication, government, aerospace & defense, and media & entertainment. Based on region, it is analyzed across North America, Europe, Asia-Pacific and LAMEA.
The key players profiled in the report include Barco, Christie & Co., Koninklijke Philips N.V., LG Electronics, Mitsubishi Electric Corporation, Panasonic Corporation, SAMSUNG, Sony Corporation, and TOSHIBA CORPORATION.
KEY BENEFITS FOR STAKEHOLDERS
- This study comprises analytical depiction of the global videowall market with current trends and future estimations to depict the imminent investment pockets.
- The overall market potential is determined to understand the profitable trends to gain a stronger foothold.
- The report presents information related to key drivers, restraints, and opportunities with a detailed impact analysis.
- The current market is quantitatively analyzed from 2017 to 2025 to benchmark the financial competency.
- Porter’s five forces analysis illustrates the potency of the buyers and suppliers in the industry.
KEY MARKET SEGMENTS
By Product Type
- Liquid Crystal Display
- Light Emitting Diode Display
- Digital Light Processing Display
By Industry Vertical
- Indoor retail
- IT & Telecommunication
- Aerospace & Defense
- Media & Entertainment
- North America
- Rest of Europe
- Rest of Asia-Pacific
- Latin America
- Middle East