Report Code: A07437 | Nov 2023 | Pages: NA | ||
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Request Now !Water activated beverage cups are beverage drinks that come in a bioplastic cup and the ingredients are printed in the cup using a 3D print technology. The smart beverage drink does not have any powder or liquid form in the cup. The printed ingredients in the cup turns in to a flavored energy drink when water is poured in to it by the user. Smart cups contain ingredients that are printed with low-calories, zero sugar, amino acids, and caffeine as much as in a large cup of coffee. Water activated beverage cups are becoming a major substitute to carbonated drinks, coffee and energy drink and are more popular among office going individuals and on the go consumers. These cups reduce storage space and are easily transported in bulk as they do not leak and damage during the transportation process and reduce carbon foot print.
Water activated beverage cups have seen a high demand since the technology has been introduces because of the convenient option it provides for carrying beverages and energy drink. Moreover, the factors like ease in transportation, low storage space, health awareness about low calorie & sugar intake, need of convenient energy drink that can be easily carried while travelling are the factors that drive the growth of the global water activated beverage cups market. However, high cost of printing the ingredients has been a major restraint of the market. Innovations in the market are related to printing of these ingredients in other material rather than only in bioplastic cup.
The global water activated beverage cups market trends are as follows:
New products that contain improved taste and nutrients have been launched by market leaders. they have taken necessary steps to print the perfect amount of ingredients in the cup so that it gives the perfect taste after the water mixes with the ingredient. Smart Cups the market leader in Water Activated Beverage Cups market has launched “Magna Cum Latte” with low carbohydrates, eco-friendly glass, zero sugar and 125mg caffeine content drink that gives flavor of coffee but not the calorie and sugar. Moreover, the company aims at manufacturing healthcare drinks for pharma companies in near future.
There has been a rise in the sale of water activated beverage cups as the office going people are more conscious toward their health and want refreshing beverage that last the whole day long. This gap is filled by smart cups, which provide both energy and health benefits with all the features of traditional beverage. In addition, daily commuters & travelers always look for convenient drink and foods, which can be easily carried during travel. The smart cups are one of the best solutions for on the go consumers.
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Water Activated Beverage Cups Market Report Highlights
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Key Market Players | Monster Beverages, Smart Cups, Hector Beverages, Amway India Enterprises Pvt Ltd, Sturm Foods, Inc., AdvoCare International, L.P., The Gatorade Company Inc., GU Energy Labs, Herbalife International of America Inc., Red Bull |
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