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Water Based Coating Market

Water Based Coating Market Size, Share, Competitive Landscape and Trend Analysis Report by Resin Type, by Application : Global Opportunity Analysis and Industry Forecast, 2023-2032

MC : Paints, Coatings and Additives

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Author's: Snehal Mohite | Eswara Prasad
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Water Based Coating Market Research, 2032

The global water based coating market was valued at $68.7 billion in 2022, and is projected to reach $110.9 billion by 2032, growing at a CAGR of 5.1% from 2023 to 2032.

Report Key Highlighters:

  • Quantitative information mentioned in the global water-based coating market includes the market numbers in terms of value (USD Million) and volume (Kilotons) with respect to different segments, pricing analysis, annual growth rate, CAGR (2023-32), and growth analysis.
  • The analysis in the report is provided based on resin type and application. The study will also contain qualitative information such as the market dynamics (drivers, restraints, opportunities), Porter's Five Force Analysis, key regulations across the region, and value chain analysis.
  • A few companies, including AkzoNobel N.V., Arkema, Asian Paints, BASF SE, Benjamin Moore & Co., Hempel A/S, Jotun, PPG Industries, Inc., Sika AG, and Teknos Group, hold a large proportion of the water-based coating market.
  • This report makes it easier for existing market players and new entrants to the prepreg business to plan their strategies and understand the dynamics of the industry, which ultimately helps them make better decisions.

Water Based Coating Market

Water-based coatings, also known as waterborne coatings, are a type of coating formulation where water serves as the primary solvent. These coatings have gained significant popularity in recent years due to their environmental advantages, improved safety profile, and excellent performance characteristics. One of the key properties of water-based coatings is their low volatile organic compound (VOC) content. As compared to solvent-based coatings, water-based formulations emit significantly lower levels of VOCs, which are harmful pollutants known to contribute to air pollution and health issues. This makes water-based coatings an eco-friendly alternative and compliant with strict environmental regulations.

Water-based coatings offer excellent adhesion, durability, and resistance to various environmental factors. They provide good color retention, UV resistance, and weathering properties, making them suitable for both, indoor and outdoor applications. In addition, water-based coatings can be easily applied using various methods such as spraying, brushing, or dipping, and they dry quickly. Another important property of water-based coatings is their ease of cleanup. As they are water-soluble, tools and equipment may be cleaned with water instead of harsh solvents, reducing the environmental impact and making the coating process safer for workers.

Water-based coatings are versatile and find applications in multiple industries such as architecture, automotive, furniture, packaging, and more. They are used for coating various substrates including metal, plastic, wood, and concrete. With advancements in technology, water-based coatings continue to evolve, offering improved performance, enhanced appearance, and a wider range of options for customers. The water-based coating market is experiencing significant growth and is driven by several key drivers. Stringent environmental regulations have played a crucial role in driving the adoption of water-based coatings. Governments and environmental agencies globally have implemented strict regulations to reduce volatile organic compound (VOC) emissions, which are harmful to human health and the environment. Water-based coatings have significantly lower VOC content as compared to solvent-based coatings, making them compliant with these regulations.

Another driver of the water-based coating market is the growing awareness and demand for sustainability. As consumers and industries become more conscious of their environmental impact, there is a strong preference for products and solutions that are eco-friendly and sustainable. Water-based coatings, with their lower VOC emissions and reduced environmental footprint, align with these sustainability goals and are increasingly chosen as a more environmentally friendly option.

However, one significant restraint is the higher cost of water-based coatings as compared to solvent-based coatings. Production and formulation of water-based coatings involve more complex processes and often require additional additives to achieve desired performance properties. This is expected to lead to higher manufacturing costs, which are then passed on to consumers. The higher price point of water-based coatings may limit their adoption, particularly in price-sensitive markets or industries.

Governments and regulatory bodies are increasingly imposing stricter limits on VOC emissions and promoting sustainable practices. Water-based coatings, with their low VOC content and reduced environmental impact, are well-positioned to capitalize on these regulations. The demand for eco-friendly and sustainable coating solutions is expected to drive the adoption of water-based coatings across industries, creating opportunities for the market growth.

The water-based coating market is segmented on the basis of resin type, end-user industry, and region. On the basis of resin type, the market is classified into acrylic, epoxy, polyurethane, polyester, alkyd, and other. On the basis of end-user industry, the market is divided into building and construction, automotive, industrial, wood, and other. On the basis of region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The key players operating in the water-based coating market are AkzoNobel N.V., Arkema, Asian Paints, BASF SE, Benjamin Moore & Co., Hempel A/S, Jotun, PPG Industries, Inc., Sika AG, and Teknos Group. These players have adopted various key strategies including expansion, agreement, and acquisition to increase their market share. These players have adopted various key strategies including agreement, collaboration, expansion, and partnership to increase their market shares.

Water Based Coating Market by Resin Type

By resin type, the acrylic segment held the largest market share in 2022. The demand for sustainable coating solutions has led to a shift towards acrylic-based water-based coatings, as they offer excellent performance while reducing environmental impact. Versatility and performance are also key drivers of acrylic in the water-based coating market. Acrylic polymers may be tailored to provide a wide range of performance properties, including adhesion, durability, weather resistance, and chemical resistance.

Water Based Coating Market by Application

By application, the buildings and construction segment held the largest market share in 2022. Water-based coatings may be formulated with reflective properties, helping to reduce heat absorption and lower energy consumption in buildings. Cool roof coatings, for example, may be applied to roofing systems to reflect solar radiation and maintain lower surface temperatures, contributing to energy savings and reducing the urban heat island effect.

Water Based Coating Market by Region

By region, the market is categorized into North America, Europe, Asia-Pacific, and LAMEA. The Asia-Pacific region is one of the fastest-growing regions in the world. The demand for high-performance coatings is growing in the Asia-Pacific region. Water-based coatings offer excellent protection, durability, and performance characteristics that meet the requirements of various industries such as automotive, construction, and electronics.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the water based coating market analysis from 2022 to 2032 to identify the prevailing water based coating market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the water based coating market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global water based coating market trends, key players, market segments, application areas, and market growth strategies.

Water Based Coating Market Report Highlights

Aspects Details
Market Size By 2032

USD 110.9 billion

Growth Rate

CAGR of 5.1%

Forecast period

2022 - 2032

Report Pages


By Resin Type
  • Acrylic
  • Epoxy
  • Polyurethane
  • Polyester
  • Alkyd
  • Others
By Application
  • Building and Construction
  • Automotive
  • Industrial
  • Wood
  • Others
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (Germany, UK, France, Spain, Italy, Rest of Europe)
  • Asia-Pacific  (China, India, Japan, South Korea, Australia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, Saudi Arabia, South Africa, Rest of LAMEA)
Key Market Players

Benjamin Moore & Co., Sika AG, Asian Paints, BASF SE, Hempel A/S, AkzoNobel N.V., Arkema, PPG Industries, Inc., Jotun, Teknos Group

Analyst Review

According to the opinions of various CXOs of leading companies, the market growth is driven by rise in construction activities across the globe. Rise in construction activities on account of rapid industrialization and urbanization across the globe is anticipated to drive product demand during the forecast period. The excessive shift in coatings trend from low or high-volatility organic solvents to complete solvent-free coatings that have fewer emissions is likely to contribute to the growing demand for waterborne coatings in residential as well as commercial coating applications. Interior and exterior wall paint formulations mainly rely on waterborne coatings.

Author Name(s) : Snehal Mohite | Eswara Prasad
Frequently Asked Questions?

Water-based coatings were becoming more customizable in terms of colors, textures, and finishes. This trend catered to industries such as furniture, interior decoration, and consumer electronics where aesthetics played a crucial role.

Building and Construction application are the potential customers of Water Based Coating Market

Asia-Pacific region will provide more business opportunities for Water Based Coating market in coming years.

The market players are adopting various growth strategies and also investing in R&D extensively to develop technically advanced unique products which are expected to drive the market size.

AkzoNobel N.V., Arkema, Asian Paints, BASF SE, Benjamin Moore & Co., Hempel A/S, Jotun, PPG Industries, Inc., Sika AG, and Teknos Group are the top players in Water Based Coating market.

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Water Based Coating Market

Global Opportunity Analysis and Industry Forecast, 2023-2032