CHAPTER 1: INTRODUCTION

1.1. Report description
1.2. Key benefits for stakeholders
1.3. Key market segments
1.4. Research methodology

1.4.1. Secondary research
1.4.2. Primary research
1.4.3. Analyst tools and models

CHAPTER 2: EXECUTIVE SUMMARY

2.1. Snapshot
2.2. CXO perspective

CHAPTER 3: MARKET OVERVIEW

3.1. Market definition and scope
3.2. Key findings

3.2.1. Top investment pockets
3.2.2. Top winning strategies

3.3. Porter's five force analysis
3.4. Market player positioning, 2017
3.5. Market dynamics

3.5.1. Drivers

3.5.1.1. Consumer inclination toward the adoption of energy-efficient systems
3.5.1.2. Favorable government subsidies encouraging the use of solar water heaters
3.5.1.3. Rise in numbers of hospitals & hotels and wide domestic applications
3.5.1.4. Upsurge in population and improved infrastructure in rural areas

3.5.2. Restraints

3.5.2.1. Increase in electricity prices and high operating costs of electric water heaters
3.5.2.2. Frequent outages and electricity shortage (in developing countries)
3.5.2.3. Major players holding significant shares in the market leading to threat for new entrants
3.5.2.4. Technical issues

3.5.3. Opportunities

3.5.3.1. Expansion of piped gas networks across developing countries
3.5.3.2. Innovation in technologies such as heat pump technology and condensing gas-fired systems
3.5.3.3. Company strategies

CHAPTER 4: WATER HEATER MARKET, BY TYPE

4.1. Overview

4.1.1. Market size and forecast

4.2. Gas

4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast
4.2.3. Market analysis, by country

4.3. Instant

4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast
4.3.3. Market analysis, by country

4.4. Storage

4.4.1. Key market trends, growth factors, and opportunities
4.4.2. Market size and forecast
4.4.3. Market analysis, by country

4.5. Solar

4.5.1. Key market trends, growth factors, and opportunities
4.5.2. Market size and forecast
4.5.3. Market analysis, by country

CHAPTER 5: WATER HEATER MARKET, BY APPLICATION

5.1. Overview

5.1.1. Market size and forecast

5.2. Commercial

5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast
5.2.3. Market analysis, by country

5.3. Residential

5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market analysis, by country

5.4. Industrial

5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market analysis, by country

CHAPTER 6: WATER HEATER MARKET, BY DISTRIBUTION CHANNEL

6.1. Overview

6.1.1. Market size and forecast

6.2. Supermarket/Hypermarket

6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast
6.2.3. Market analysis, by country

6.3. Specialty Stores

6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast
6.3.3. Market analysis, by country

6.4. E-Commerce

6.4.1. Key market trends, growth factors, and opportunities
6.4.2. Market size and forecast, by region
6.4.3. Market analysis, by country

6.5. Others

6.5.1. Key market trends, growth factors, and opportunities
6.5.2. Market size and forecast
6.5.3. Market analysis, by country

CHAPTER 7: WATER HEATER MARKET, BY REGION

7.1. Overview

7.1.1. Market size and forecast

7.2. North America

7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast, by type
7.2.3. Market size and forecast, by application
7.2.4. Market size and forecast, by distribution channel
7.2.5. Market size and forecast, by country
7.2.6. U.S.

7.2.6.1. Market size and forecast, by type
7.2.6.2. Market size and forecast, by application
7.2.6.3. Market size and forecast, distribution channel

7.2.7. CANADA

7.2.7.1. Market size and forecast, by type
7.2.7.2. Market size and forecast, by application
7.2.7.3. Market size and forecast, distribution channel

7.2.8. Mexico

7.2.8.1. Market size and forecast, by type
7.2.8.2. Market size and forecast, by application
7.2.8.3. Market size and forecast, distribution channel

7.3. Europe

7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast, by type
7.3.3. Market size and forecast, by application
7.3.4. Market size and forecast, by distribution channel
7.3.5. Market size and forecast, by country
7.3.6. UK

7.3.6.1. Market size and forecast, by type
7.3.6.2. Market size and forecast, by application
7.3.6.3. Market size and forecast, by distribution channel

7.3.7. Germany

7.3.7.1. Market size and forecast, by type
7.3.7.2. Market size and forecast, by application
7.3.7.3. Market size and forecast, by distribution channel

7.3.8. France

7.3.8.1. Market size and forecast, by type
7.3.8.2. Market size and forecast, by application
7.3.8.3. Market size and forecast, by distribution channel

7.3.9. Italy

7.3.9.1. Market size and forecast, by type
7.3.9.2. Market size and forecast, by application
7.3.9.3. Market size and forecast, by distribution channel

7.3.10. Spain

7.3.10.1. Market size and forecast, by type
7.3.10.2. Market size and forecast, by application
7.3.10.3. Market size and forecast, by distribution channel

7.3.11. Rest of Europe

7.3.11.1. Market size and forecast, by type
7.3.11.2. Market size and forecast, by application
7.3.11.3. Market size and forecast, by distribution channel

7.4. Asia-Pacific

7.4.1. Key market trends, growth factors, and opportunities
7.4.2. Market size and forecast, by type
7.4.3. Market size and forecast, by application
7.4.4. Market size and forecast, by distribution channel
7.4.5. Market size and forecast, by country
7.4.6. China

7.4.6.1. Market size and forecast, by type
7.4.6.2. Market size and forecast, by application
7.4.6.3. Market size and forecast, by distribution channel

7.4.7. India

7.4.7.1. Market size and forecast, by type
7.4.7.2. Market size and forecast, by application
7.4.7.3. Market size and forecast, by distribution channel

7.4.8. Japan

7.4.8.1. Market size and forecast, by type
7.4.8.2. Market size and forecast, by application
7.4.8.3. Market size and forecast, by distribution channel

7.4.9. South Korea

7.4.9.1. Market size and forecast, by type
7.4.9.2. Market size and forecast, by application
7.4.9.3. Market size and forecast, by distribution channel

7.4.10. Australia

7.4.10.1. Market size and forecast, by type
7.4.10.2. Market size and forecast, by application
7.4.10.3. Market size and forecast, by distribution channel

7.4.11. Rest of Asia-Pacific

7.4.11.1. Market size and forecast, by type
7.4.11.2. Market size and forecast, by application
7.4.11.3. Market size and forecast, by distribution channel

7.5. LAMEA

7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast, by type
7.5.3. Market size and forecast, by application
7.5.4. Market size and forecast, by distribution channel
7.5.5. Market size and forecast, by country
7.5.6. South Africa

7.5.6.1. Market size and forecast, by type
7.5.6.2. Market size and forecast, by application
7.5.6.3. Market size and forecast, by distribution channel

7.5.7. Turkey

7.5.7.1. Market size and forecast, by type
7.5.7.2. Market size and forecast, by application
7.5.7.3. Market size and forecast, by distribution channel

7.5.8. Brazil

7.5.8.1. Market size and forecast, by type
7.5.8.2. Market size and forecast, by application
7.5.8.3. Market size and forecast, by distribution channel

7.5.9. Saudi Arabia

7.5.9.1. Market size and forecast, by type
7.5.9.2. Market size and forecast, by application
7.5.9.3. Market size and forecast, by distribution channel

7.5.10. Rest of LAMEA

7.5.10.1. Market size and forecast, by type
7.5.10.2. Market size and forecast, by application
7.5.10.3. Market size and forecast, by distribution channel

CHAPTER 8: COMPANY PROFILES

8.1. A. O. Smith Corporation

8.1.1. Company overview
8.1.2. Company snapshot
8.1.3. Operating business segments
8.1.4. Product portfolio
8.1.5. Business performance
8.1.6. Key strategic moves and developments

8.2. Ariston Thermo SPA

8.2.1. Company overview
8.2.2. Company snapshot
8.2.3. Operating business segments
8.2.4. Product portfolio
8.2.5. Business performance
8.2.6. Key strategic moves and developments

8.3. Bajaj Electricals Limited

8.3.1. Company overview
8.3.2. Company snapshot
8.3.3. Operating business segments
8.3.4. Product portfolio
8.3.5. Business performance

8.4. BRADFORD WHITE CORPORATION

8.4.1. Company overview
8.4.2. Company snapshot
8.4.3. Product portfolio
8.4.4. Key strategic moves and developments

8.5. Haier Electronics Group Co., Ltd.

8.5.1. Company overview
8.5.2. Company snapshot
8.5.3. Operating business segments
8.5.4. Product portfolio
8.5.5. Business performance
8.5.6. Key strategic moves and developments

8.6. Noritz Corp

8.6.1. Company overview
8.6.2. Company snapshot
8.6.3. Operating business segments
8.6.4. Product portfolio
8.6.5. Business performance
8.6.6. Key strategic moves and developments

8.7. Rheem Manufacturing Company

8.7.1. Company overview
8.7.2. Company snapshot
8.7.3. Product portfolio
8.7.4. Key strategic moves and developments

8.8. Rinnai Corporation.

8.8.1. Company overview
8.8.2. Company snapshot
8.8.3. Operating business segments
8.8.4. Product portfolio
8.8.5. Business performance
8.8.6. Key strategic moves and developments

8.9. ROBERT BOSCH GMBH

8.9.1. Company overview
8.9.2. Company snapshot
8.9.3. Operating business segments
8.9.4. Product portfolio
8.9.5. Business performance
8.9.6. Key strategic moves and developments

8.10. Venus Home Appliances (P) Ltd.

8.10.1. Company overview
8.10.2. Company snapshot
8.10.3. Product portfolio
8.10.4. Key strategic moves and developments

LIST OF TABLES

TABLE 01. GLOBAL WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 02. GLOBAL GAS WATER HEATER MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 03. GLOBAL INSTANT WATER HEATER MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 04. GLOBAL STORAGE WATER HEATER MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 05. GLOBAL SOLAR WATER HEATER MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 06. GLOBAL WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 07. GLOBAL WATER HEATER FOR COMMERCIAL APPLICATION MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 08. GLOBAL WATER HEATER FOR RESIDENTIAL APPLICATION MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 09. GLOBAL WATER HEATER FOR INDUSTRIAL APPLICATION MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 10. GLOBAL WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 11. GLOBAL WATER HEATER MARKET THROUGH SUPERMARKET/HYPERMARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 12. GLOBAL WATER HEATER MARKET THROUGH SPECIALTY STORES, BY REGION, 2017–2025 ($MILLION)
TABLE 13. GLOBAL WATER HEATER MARKET TRHOUGH E-COMMERCE, BY REGION, 2017–2025 ($MILLION)
TABLE 14. GLOBAL WATER HEATER MARKET THROUGH OTHERS, BY REGION, 2017–2025 ($MILLION)
TABLE 15. GLOBAL WATER HEATER MARKET, BY REGION, 2017–2025 ($MILLION)
TABLE 16. NORTH AMERICA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 17. NORTH AMERICA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 18. NORTH AMERICA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 19. NORTH AMERICA WATER HEATER MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 20. U.S. WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 21. U.S. WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 22. U.S. WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 23. CANADA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 24. CANADA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 25. CANADA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 26. MEXICO WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 27. MEXICO WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 28. MEXICO WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 29. EUROPE WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 30. EUROPE WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 31. EUROPE WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 32. EUROPE WATER HEATER MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 33. UK WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 34. UK WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 35. UK WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 36. GERMANY WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 37. GERMANY WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 38. GERMANY WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 39. FRANCE WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 40. FRANCE WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 41. FRANCE WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 42. ITALY WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 43. ITALY WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 44. ITALY WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 45. SPAIN WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 46. SPAIN WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 47. SPAIN WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 48. REST OF EUROPE WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 49. REST OF EUROPE WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 50. REST OF EUROPE WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 51. ASIA-PACIFIC WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 52. ASIA-PACIFIC WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 53. ASIA-PACIFIC WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 54. ASIA-PACIFIC WATER HEATER MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 55. CHINA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 56. CHINA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 57. CHINA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 58. INDIA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 59. INDIA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 60. INDIA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 61. JAPAN WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 62. JAPAN WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 63. JAPAN WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 64. SOUTH KOREA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 65. SOUTH KOREA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 66. SOUTH KOREA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 67. AUSTRALIA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 68. AUSTRALIA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 69. AUSTRALIA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 70. REST OF ASIA-PACIFIC WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 71. REST OF ASIA-PACIFIC WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 72. REST OF ASIA-PACIFIC WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 73. LAMEA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 74. LAMEA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 75. LAMEA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL, 2017–2025 ($MILLION)
TABLE 76. LAMEA WATER HEATER MARKET, BY COUNTRY, 2017–2025 ($MILLION)
TABLE 77. SOUTH AFRICA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 78. SOUTH AFRICA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 79. SOUTH AFRICA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 80. TURKEY WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 81. TURKEY WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 82. TURKEY WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 83. BRAZIL WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 84. BRAZIL WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 85. BRAZIL WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 86. SAUDI ARABIA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 87. SAUDI ARABIA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 88. SAUDI ARABIA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 89. REST OF LAMEA WATER HEATER MARKET, BY TYPE, 2017–2025 ($MILLION)
TABLE 90. REST OF LAMEA WATER HEATER MARKET, BY APPLICATION, 2017–2025 ($MILLION)
TABLE 91. REST OF LAMEA WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017–2025 ($MILLION)
TABLE 92. A. O. SMITH CORPORATION: COMPANY SNAPSHOT
TABLE 93. A. O. SMITH CORPORATION: OPERATING SEGMENTS
TABLE 94. A. O. SMITH CORPORATION: PRODUCT PORTFOLIO
TABLE 95. ARISTON THERMO SPA: COMPANY SNAPSHOT
TABLE 96. ARISTON THERMO SPA: OPERATING SEGMENTS
TABLE 97. ARISTON THERMO SPA: PRODUCT PORTFOLIO
TABLE 98. BAJAJ ELECTRICALS LIMITED: COMPANY SNAPSHOT
TABLE 99. BAJAJ ELECTRICALS LIMITED: OPERATING SEGMENTS
TABLE 100. BAJAJ ELECTRICALS LIMITED: PRODUCT PORTFOLIO
TABLE 101. BRADFORD WHITE CORPORATION: COMPANY SNAPSHOT
TABLE 102. BRADFORD WHITE CORPORATION: PRODUCT PORTFOLIO
TABLE 103. HAIER ELECTRONICS GROUP CO., LTD.: COMPANY SNAPSHOT
TABLE 104. HAIER ELECTRONICS GROUP CO., LTD.: OPERATING SEGMENTS
TABLE 105. HAIER ELECTRONICS GROUP CO., LTD.: PRODUCT PORTFOLIO
TABLE 106. NORITZ CORP: COMPANY SNAPSHOT
TABLE 107. NORITZ CORP: OPERATING SEGMENTS
TABLE 108. NORITZ CORP: PRODUCT PORTFOLIO
TABLE 109. RHEEM MANUFACTURING COMPANY: COMPANY SNAPSHOT
TABLE 110. RHEEM MANUFACTURING COMPANY: PRODUCT PORTFOLIO
TABLE 111. RINNAI CORPORATION.: COMPANY SNAPSHOT
TABLE 112. RINNAI CORPORATION: OPERATING SEGMENTS
TABLE 113. RINNAI CORPORATION: PRODUCT PORTFOLIO
TABLE 114. ROBERT BOSCH GMBH: COMPANY SNAPSHOT
TABLE 115. ROBERT BOSCH GMBH: OPERATING SEGMENTS
TABLE 116. ROBERT BOSCH GMBH: PRODUCT PORTFOLIO
TABLE 117. VENUS HOME APPLIANCES (P) LTD.: COMPANY SNAPSHOT
TABLE 118. VENUS HOME APPLIANCES (P) LTD.: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01. GLOBAL WATER HEATER MARKET SNAPSHOT
FIGURE 02. GLOBAL WATER HEATER MARKET SEGMENTATION
FIGURE 03. TOP INVESTMENT POCKETS, 2017–2025
FIGURE 04. TOP WINNING STRATEGIES, BY YEAR, 2015–2018*
FIGURE 05. TOP WINNING STRATEGIES, BY DEVELOPMENT, 2015–2018* (%)
FIGURE 06. TOP WINNING STRATEGIES, BY COMPANY, 2015–2018*
FIGURE 07. LOW BARGAINING POWER OF SUPPLIERS
FIGURE 08. MODERATE TO HIGH BARGAINING POWER OF BUYERS
FIGURE 09. MODERATE TO HIGH THREAT OF NEW ENTRANTS
FIGURE 10. LOW THREAT OF SUBSTITUTION
FIGURE 11. HIGH INTENSITY OF COMPETITIVE RIVALRY
FIGURE 12. MARKET PLAYER POSITIONING, 2017
FIGURE 13. GLOBAL WATER HEATER MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES, 2018–2025
FIGURE 14. GLOBAL WATER HEATER MARKET, BY TYPE, 2017 (%)
FIGURE 15. COMPARATIVE SHARE ANALYSIS OF GLOBAL GAS WATER HEATER MARKET ($MILLION),  BY COUNTRY, 2017 & 2025 (%)
FIGURE 16. COMPARATIVE SHARE ANALYSIS OF GLOBAL INSTANT WATER HEATER MARKET ($MILLION, BY COUNTRY,  2017 & 2025 (%)
FIGURE 17. COMPARATIVE SHARE ANALYSIS OF GLOBAL STORAGE WATER HEATER MARKET ($MILLION), BY COUNTRY,  2017 & 2025 (%)
FIGURE 18. COMPARATIVE SHARE ANALYSIS OF GLOBAL SOLAR WATER HEATER MARKET ($MILLION), BY COUNTRY, 2017 & 2025 (%)
FIGURE 19. GLOBAL WATER HEATER MARKET, BY APPLICATION, 2017 (%)
FIGURE 20. COMPARATIVE SHARE ANALYSIS OF GLOBAL WATER HEATER FOR COMMERCIAL APPLICATION MARKET ($MILLION), BY COUNTRY, 2017 & 2025 (%)
FIGURE 21. COMPARATIVE SHARE ANALYSIS OF GLOBAL WATER HEATER FOR RESIDENTIAL APPLICATION ($MILLION),  BY COUNTRY, 2017 & 2025 (%)
FIGURE 22. COMPARATIVE SHARE ANALYSIS OF GLOBAL WATER HEATER FOR INDUSTRIAL APPLICATION ($MILLION),  BY COUNTRY, 2017 & 2025 (%)
FIGURE 23. GLOBAL WATER HEATER MARKET, BY DISTRIBUTION CHANNEL 2017 (%)
FIGURE 24. COMPARATIVE SHARE ANALYSIS OF GLOBAL WATER HEATER MARKET THROUGH SUPERMARKET/HYPERMARKET ($MILLION), BY COUNTRY, 2017 & 2025 (%)
FIGURE 25. COMPARATIVE SHARE ANALYSIS OF GLOBAL WATER HEATER MARKET THROUGH SPECIALTY STORES ($MILLION), BY COUNTRY, 2017 & 2025 (%)
FIGURE 26. COMPARATIVE SHARE ANALYSIS OF GLOBAL WATER HEATER MARKET TRHOUGH E-COMMERCE ($MILLION),  BY COUNTRY, 2017 & 2025 (%)
FIGURE 27. COMPARATIVE SHARE ANALYSIS OF GLOBAL WATER HEATER MARKET THROUGH OTHERS ($MILLION),  BY COUNTRY, 2017 & 2025 (%)
FIGURE 28. WATER HEATER MARKET, BY REGION, 2017 (%)
FIGURE 29. U.S. WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 30. CANADA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 31. MEXICO WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 32. UK WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 33. GERMANY WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 34. FRANCE WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 35. ITALY WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 36. SPAIN WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 37. REST OF EUROPE WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 38. CHINA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 39. INDIA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 40. JAPAN WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 41. SOUTH KOREA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 42. AUSTRALIA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 43. REST OF ASIA-PACIFIC WATER HEATERS MARKET, 2017–2025 ($MILLION)
FIGURE 44. SOUTH AFRICA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 45. TURKEY WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 46. BRAZIL WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 47. SAUDI ARABIA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 48. REST OF LAMEA WATER HEATER MARKET, 2017–2025 ($MILLION)
FIGURE 49. A. O. SMITH CORPORATION: NET SALES, 2015–2017 ($MILLION)
FIGURE 50. A. O. SMITH CORPORATION: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 51. A. O. SMITH CORPORATION: REVENUE SHARE BY REGION, 2017 (%)
FIGURE 52. ARISTON THERMO SPA: NET SALES, 2016–2018 ($MILLION)
FIGURE 53. ARISTON THERMO SPA: REVENUE SHARE BY SEGMENT, 2018 (%)
FIGURE 54. ARISTON THERMO SPA: REVENUE SHARE BY REGION, 2018 (%)
FIGURE 55. BAJAJ ELECTRICALS LIMITED: NET SALES, 2015–2017 ($MILLION)
FIGURE 56. BAJAJ ELECTRICALS LIMITED: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 57. BAJAJ ELECTRICALS LIMITED: REVENUE SHARE BY REGION, 2017 (%)
FIGURE 58. HAIER ELECTRONICS GROUP CO., LTD.: NET SALES, 2015–2017 ($MILLION)
FIGURE 59. HAIER ELECTRONICS GROUP CO., LTD.: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 60. HAIER ELECTRONICS GROUP CO., LTD.: REVENUE SHARE BY REGION, 2017 (%)
FIGURE 61. NORITZ CORP: NET SALES, 2015–2017 ($MILLION)
FIGURE 62. NORITZ CORP: REVENUE SHARE BY REGION, 2017 (%)
FIGURE 63. RINNAI CORPORATION: NET SALES, 2015–2017 ($MILLION)
FIGURE 64. RINNAI CORPORATION: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 65. RINNAI CORPORATION: REVENUE SHARE BY REGION, 2017 (%)
FIGURE 66. ROBERT BOSCH GMBH: NET SALES, 2015–2017 ($MILLION)
FIGURE 67. ROBERT BOSCH GMBH: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 68. ROBERT BOSCH GMBH: REVENUE SHARE BY REGION, 2017 (%)

A water heater, also known as geyser, is a heating device that uses energy from various external sources and transfers it to the water to heat it up. Water heater comes in various types such as gas-based water heater, instant water heaters, storage water heaters, and solar water heater. The growth of the water heater market is driven by factors such as inclination of consumer toward adoption of energy-efficient systems, favorable government subsidies encouraging the use of solar water heaters, rising numbers of hospitals and hotels, and rise in population and improved infrastructure in rural areas.

The instant water heater segment accounted for maximum share in 2017, owing to its energy-saving attribute, and growth in consumer awareness toward sustainable use of energy.

The specialty stores segment dominated the global water heater market in 2017, accounting for almost half the share, and is expected to dominate the market during the forecast period. The e-commerce segment is expected to witness the highest growth rate during the forecast period.

The residential segment accounted for the maximum share and is anticipated to grow with a significant growth rate during the forecast period, owing to rapid urbanization, rise in income level of the consumers.