The worldwide shift among the population toward healthy lifestyle is the core reason of significant growth in the wellness water market. Wellness water is the drink which possesses simple H20 water added with some special ingredients like vitamins, herbs, or antioxidants. These drinks are considered to be therapeutic in nature and tend to improve the wellness of an individual in multiple ways like boosting one’s energy or neutralize the acid in the human body. The market is going through a significant change and is expected to gain popularity during the forecast period.
COVID-19 Scenario Analysis:
The closure of factories due to COVID-19 led to the decline in the production of the wellness water in the industries. This not only affected the scale of production but also the growth of these industries.
The online platforms, shops and retail stores were shut due to lockdown observed worldwide. This also affected the trade of these products which in turn hampered the sales of wellness water in various countries around the world.
Due to the prevalence of healthy lifestyle the sale of the wellness water is expected to grow after worldwide release of the lockdown situation due to COVID-19
Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis
Rise in concern among consumers regarding their wellness and growing prevalence of the chronic health issues are the major factors contributing toward the growth of the wellness water market around the globe.
Rapid growth in the wellness tourism industry and sector of mineral spas drive the market growth. Spa operators are using special therapeutic wellness water for treating spinal code ailments, asthma, circulation based disorders, cardiovascular ailments, and much more.
Urbanization, westernization, change in living standards, and rise in disposable income of the populations of emerging economies also contribute toward the growth of the industry of wellness water.
Several products delivering better results have been launched by the major players as there is increase in research and development related activities in the segment associated with the wellness water market.
The global wellness water market trends are as follows:
Demand for value added hydration drinks
The rapid increase in demand for wellness water is attributed to the addition of special ingredients, such as amino acids, proteins, minerals, and vitamins in such beverages. Increase in diabetic and obese populations in the region, such as China, India, U.S., Australia, and others result in shift in demand from carbon based soft drinks to healthy wellness water in the recent time.
To make the wellness water popular among the masses the major players are getting involved into intense branding. They are using interactive and modern labelling, proper product descriptions, and also organizing seminars to popularize the wellness water as the healthy alternative to carbonated drinks.
Key Benefits of the Report:
This study presents the analytical depiction of the global wellness water industry along with the current trends and future estimations to determine the imminent investment pockets.
The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global wellness water market share.
The current market is quantitatively analyzed to highlight the global wellness water market growth scenario.
Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
The report provides a detailed global wellness water market analysis based on competitive intensity and how the competition will take shape in the coming years.
Questions Answered in the Wellness Water Market Research Report:
What are the leading market players active in the wellness water market?
What the current trends will influence the market in the next few years?
What are the driving factors, restraints, and opportunities in the market?
What future projections would help in taking further strategic steps?
Wellness Water Market Report Highlights
By Product Type
By Distribution Channel
Key Market Players
Brunswick Corporation, LA Fitness, Holland & Barrett, David Lloyd Leisure, Virgin Active, Vitabiotics, Danone, Bayer, Nestle, Herbalife Nutrition, Fitness First