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Wi-Fi Hotspot Market by Offerings (Component, Software, and Services), End User (Communication Service Provider & Network Operators, Enterprises, and Government), and Vertical (Telecom and IT, Financial services, Education, Healthcare, Hospitality, Transportation, Retail, and Others) - Global Opportunity Analysis and Industry Forecast, 2016-2023

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Pages: 176
Nov 2017 | 2616 Views
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Author's : Kalyani Sonawane & Pankaj Lanjudkar
Tables: 62
Charts: 18
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Wi-Fi hotspot Market Overview:

A Wi-Fi hotspot is a physical location, which allows people to access internet using wireless technology (WLAN) through mobile devices or laptops. In general, Wi-Fi is installed on public locations such as libraries, airports, hotels, and cafes. This report analyzes and showcases the Wi-Fi hotspot market for various industry verticals, end users, and offerings. Wi-Fi comprises of components, software, and services. These products are used across multiple industries including telecom and IT, financial services, education, healthcare, hospitality, transportation, retail, and others. The research scope of the study has some limitations that exclude the Wi-Fi hotspot utilized in the residential sector. This study highlights only the commercial sector, which is covered under the industry vertical segment. Moreover, the study excludes the impact of currency fluctuations, inflation, recession, and other non-trackable factors.

The global Wi-Fi hotspot market was valued at $1,766 million in 2016, and is expected to reach $5,198 million by 2023, growing at a CAGR of 16.9% from 2017 to 2023. The major factors that drive the market growth are increase in use of cell phones and smart devices, growth in adoption of Wi-Fi hotspots by hospitality, retail, and education sector, and adoption of carrier Wi-Fi by the network operators for data traffic offload. Further, introduction of mobile hotspots and developing economies in Asia-Pacific and MEA is expected to offer growth opportunities for the Wi-Fi hotspot market.

The key players operating in the global Wi-Fi hotspot market industry include Aptilo Networks AB, Boingo Wireless, Inc., Brocade Communications Systems, Inc., Cisco Systems, Inc., Hewlett Packard Enterprise Company, Huawei Technologies Co. Ltd., iPass, Inc., NETGEAR Inc., Nokia Corporation, and Ericsson. These players have expanded their market presence in the global Wi-Fi hotspot market by adopting various business strategies such as acquisition, geographical expansion, product development, strategic alliance, and collaboration.

Segment Overview

The Wi-Fi hotspot market is segmented based on offerings, end user, industry vertical, and region. Based on offerings, it is divided into component, software, and services. As per component, the market is classified into wireless hotspot gateways, wireless hotspot controllers, and mobile hotspot devices. Based on software, the Wi-Fi hotspot market is analyzed across centralized hotspot management, Wi-Fi security software, Wi-Fi hotspot billing software, and cloud-based hotspot management. As per services, the market is categorized into professional service, installation and integration services, consulting services, and managed services. Based on end users, the market is segmented into communication service provider & network operators, enterprises, and government. Based on industry vertical, the global Wi-Fi hotspot market is studied across telecom and IT, financial services, education, healthcare, hospitality, transportation, retail, and others. Based on region, the market is analyzed across North America, Europe, Asia-Pacific, MEA, and Latin America.

The North America Wi-Fi hotspot market generated the highest revenue in 2016, attributed to the growth in enterprise mobility and extensive wireless connectivity. The Asia-Pacific Wi-Fi hotspot market is expected to grow at the highest CAGR, owing to the growth in penetration of internet; increase in number of mobile subscribers, rise in adoption of internet communication-oriented services such as Snapchat and WhatsApp, and large share of mobile data traffic.

Growth in Adoption of Wi-Fi hotspots by the Retail, Hospitality, and Education Sectors

Several industries, including retail, hospitality, education, and others, providing direct customer service are inclined toward offering effective customer service through Wi-Fi hotspots. Indoor and outdoor Wi-Fi solutions are gradually becoming of prime focus in the hospitality industry, owing to upsurge in customer demand for uninterrupted internet connectivity.  

Adoption of Carrier Wi-Fi By The Network Operators for Data Traffic Offload

Over the recent years, telecom providers are on a constant lookout for novel technologies to reduce internet data traffic from cellular networks. Wi-Fi hotspot reduces data traffic from normal cellular network and transmits high-speed internet data packets through hotspot routers.

Authenticating to the Hotspot Provider

Public hotspots require a particular authentication process to be followed before they can be accessed by unknown users. Majority of the commercially deployed public hotspots do not provide access to unknown users due to security reasons and privacy issues. Repetitive authentication at various Wi-Fi hotpots creates hurdles such as the ease of access and seamless service flow that impacts the market growth adversely.

Introduction of Mobile Hotspot

Introduction of mobile hotspots with advanced features is expected to boost the market demand during the forecast period. Key vendors are inclined toward introduction of technologically advanced products to leverage the increase in market potential.

Key Benefits for Stakeholders

  • In-depth analysis of the global Wi-Fi hotspot market and dynamics is provided to understand the market scenario.
  • Quantitative analysis of the current trends and future estimations from 2017 to 2023 is provided to assist strategists and stakeholders to capitalize on prevailing opportunities.
  • Porter’s Five Forces analysis examines the competitive structure of the Wi-Fi hotspot market and provides a clear understanding of the factors that influence the market entry and expansion.
  • A detailed analysis of the geographical segments enables identification of profitable segments for market players in the global Wi-Fi hotspot market industry.
  • Comprehensive analysis of the trends, sub-segments, and key revenue pockets are provided.

Wi-Fi hotspot Market Key Segments:

By Offerings

  • Component
    • Wireless Hotspot Gateways
    • Wireless Hotspot Controllers
    • Mobile Hotspot Devices
  • Software
    • Centralized Hotspot Management
    • Wi-Fi Security Software
    • Wi-Fi Hotspot Billing Software
    • Cloud-Based Hotspot Management
  • Services
    • Professional Service
    • Installation and Integration Services
    • Consulting Services
    • Managed Services

By End User

  • Communication Service Provider & Network Operators
  • Enterprises
  • Government

By Vertical

  • Telecom and IT
  • Financial services
  • Education
  • Healthcare
  • Hospitality
  • Transportation
  • Retail
  • Others

By Geography

  • North America
  • Europe
  • Asia-Pacific
  • MEA
  • Latin America

The Key Players Profiled in the report are as follows:

  • Aptilo Networks AB
  • Boingo Wireless, Inc.
  • Brocade Communications Systems, Inc.
  • Cisco Systems, Inc.
  • Hewlett Packard Enterprise Company
  • Huawei Technologies Co. Ltd.
  • iPass, Inc.
  • NETGEAR Inc.
  • Nokia Corporation
  • Ericsson
 

Chapter: 1 INTRODUCTION

1.1. REPORT DESCRIPTION
1.2. KEY BENEFITS
1.3. KEY MARKET SEGMENTS
1.4. RESEARCH METHODOLOGY

1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
1.4.4. Market segmentation

Chapter: 2 EXECUTIVE SUMMARY

2.1. CXO PERSPECTIVE

Chapter: 3 MARKET OVERVIEW

3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS

3.2.1. Top winning strategies

3.2.1.1. New Product Launches
3.2.1.2. Agreements, Partnerships, Collaborations, and Joint Ventures
3.2.1.3. Mergers & Acquisitions

3.2.2. End User Analysis

3.2.2.1. Wi-Fi enabled equipment shipments is expected to reach 4.9 billion by 2017
3.2.2.2. Proportion of smartphones
3.2.2.3. Proliferation of devices used for connectivity

3.2.3. Ecosystem and roles

3.3. PORTER’S FIVE FORCES

3.3.1. Bargaining power of buyers
3.3.2. Bargaining power of suppliers
3.3.3. Degree of competition
3.3.4. Threat of new entrants
3.3.5. Threat of substitute

3.4. MARKET SHARE ANALYSIS
3.5. MARKET DYNAMICS

3.5.1. Drivers

3.5.1.1. Increasing use of cell phones and smart devices
3.5.1.2. Growth in adoption of Wi-Fi hotspots by the retail, hospitality, and education sectors
3.5.1.3. Adoption of carrier Wi-Fi by the network operators for data traffic offload

3.5.2. Restraints

3.5.2.1. Meeting the bandwidth requirement of the applications
3.5.2.2. Security issues
3.5.2.3. Authenticating to the hotspot provider
3.5.2.4. Radio frequency range and multipath interference

3.5.3. Opportunities

3.5.3.1. Introduction of mobile hotspot
3.5.3.2. Developing economies of Asia-Pacific and MEA

Chapter: 4 WI-FI HOTSPOT MARKET BY COMPONENT

4.1. INTRODUCTION
4.2. WIRELESS HOTSPOT GATEWAYS
4.3. WIRELESS HOTSPOT CONTROLLERS
4.4. MOBILE HOTSPOT DEVICES

Chapter: 5 WI-FI HOTSPOT MARKET BY SOFTWARE

5.1. INTRODUCTION
5.2. CENTRALIZED HOTSPOT MANAGEMENT
5.3. WI-FI SECURITY SOFTWARE
5.4. WI-FI HOTSPOT BILLING SOFTWARE
5.5. CLOUD BASED HOTSPOT MANAGEMENT

Chapter: 6 WI-FI HOTSPOT MARKET BY SERVICES

6.1. INTRODUCTION
6.2. PROFESSIONAL SERVICE
6.3. INSTALLATION AND INTEGRATION SERVICES
6.4. CONSULTING SERVICES
6.5. MANAGED SERVICES

Chapter: 7 WI-FI HOTSPOT MARKET BY END USER

7.1. INTRODUCTION
7.2. COMMUNICATION SERVICE PROVIDERS AND NETWORK OPERATORS

7.2.1. Key market trends
7.2.2. Key growth factors and opportunities
7.2.3. Market size and forecast

7.3. ENTERPRISES

7.3.1. Key market trends
7.3.2. Key growth factors and opportunities
7.3.3. Market size and forecast

7.4. GOVERNMENT

7.4.1. Key market trends
7.4.2. Key growth factors and opportunities
7.4.3. Market size and forecast

Chapter: 8 WI-FI HOTSPOT MARKET BY VERTICAL

8.1. OVERVIEW
8.2. TELECOM & IT

8.2.1. Key market trends
8.2.2. Key growth factors and opportunities
8.2.3. Market size and forecast

8.3. FINANCIAL SERVICES

8.3.1. Key market trends
8.3.2. Key growth factors and opportunities
8.3.3. Market size and forecast

8.4. EDUCATION

8.4.1. Key market trends
8.4.2. Key growth factors and opportunities
8.4.3. Market size and forecast

8.5. HEALTHCARE

8.5.1. Key market trends
8.5.2. Key growth factors and opportunities
8.5.3. Market size and forecast

8.6. HOSPITALITY

8.6.1. Key market trends
8.6.2. Key growth factors and opportunities
8.6.3. Market size and forecast

8.7. TRANSPORTATION

8.7.1. Key market trends
8.7.2. Key growth factors and opportunities
8.7.3. Market size and forecast

8.8. RETAIL

8.8.1. Key market trends
8.8.2. Key growth factors and opportunities
8.8.3. Market size and forecast

8.9. OTHERS

8.9.1. Key market trends
8.9.2. Key growth factors and opportunities
8.9.3. Market size and forecast

Chapter: 9 GEOGRAPHIC ANALYSIS

9.1. INTRODUCTION
9.2. NORTH AMERICA

9.2.1. Key market trends
9.2.2. Key growth factors and opportunities
9.2.3. Market size and forecast

9.2.3.1. North America Wi-Fi hotspot market, by offering
9.2.3.2. North America Wi-Fi hotspot market, by end user
9.2.3.1. North America Wi-Fi hotspot market, by verticals

9.3. EUROPE

9.3.1. Key market trends
9.3.2. Key growth factors and opportunities
9.3.3. Market size and forecast

9.3.3.1. Europe Wi-Fi hotspot market, by offering
9.3.3.2. Europe Wi-Fi hotspot market, by end user
9.3.3.1. Europe Wi-Fi hotspot market, by verticals

9.4. ASIA-PACIFIC

9.4.1. Key Market trends
9.4.2. Key growth factors and opportunities
9.4.3. Market size and forecast

9.4.3.1. Asia-Pacific Wi-Fi hotspot market, by offering
9.4.3.1. Asia-Pacific Wi-Fi hotspot market, by end user
9.4.3.1. Asia-Pacific Wi-Fi hotspot market, by end user

9.5. MIDDLE EAST & AFRICA (MEA)

9.5.1. Key market trends
9.5.2. Key growth factors and opportunities
9.5.3. Market size and forecast

9.5.3.1. MEA Wi-Fi hotspot market, by offering
9.5.3.1. MEA Wi-Fi hotspot market, by end user
9.5.3.1. MEA Wi-Fi hotspot market, by verticals

9.6. LATIN AMERICA

9.6.1. Key market trends
9.6.2. Key growth factors and opportunities
9.6.3. Market size and forecast

9.6.3.1. Latin America Wi-Fi Hotspot Market, by offering
9.6.3.1. Latin America Wi-Fi Hotspot Market, by end user
9.6.3.1. Latin America Wi-Fi Hotspot Market, by verticals

Chapter: 10 COMPANY PROFILE

10.1. APTILO NETWORKS AB

10.1.1. Business Overview
10.1.2. Company snapshot
10.1.3. Products
10.1.4. Key strategies
10.1.5. Recent Developments
10.1.6. AMR View

10.2. BOINGO WIRELESS, INC.

10.2.1. Business Overview
10.2.2. Company snapshot
10.2.3. Products
10.2.4. Key strategies
10.2.5. Recent Developments
10.2.6. AMR View

10.3. BROCADE COMMUNICATIONS SYSTEMS, INC. (RUCKUS WIRELESS)

10.3.1. Business Overview
10.3.2. Company snapshot
10.3.3. Products
10.3.4. Key strategies
10.3.5. Recent Developments
10.3.6. AMR View

10.4. CISCO SYSTEMS INC.

10.4.1. Business Overview
10.4.2. Company snapshot
10.4.3. Products
10.4.4. Key strategies
10.4.5. Recent Developments
10.4.6. AMR View

10.5. HEWLETT PACKARD ENTERPRISE COMPANY (ARUBA NETWORKS)

10.5.1. Business Overview
10.5.2. Company snapshot
10.5.3. Products
10.5.4. Key strategies
10.5.5. Recent Developments
10.5.6. AMR View

10.6. HUAWEI TECHNOLOGIES CO. LTD.

10.6.1. Business Overview
10.6.2. Company snapshot
10.6.3. Products
10.6.4. Key strategies
10.6.5. Recent Developments
10.6.6. AMR View

10.7. IPASS, INC.

10.7.1. Business Overview
10.7.2. Company snapshot
10.7.3. Products
10.7.4. Key strategies
10.7.5. Recent Developments
10.7.6. AMR View

10.8. NETGEAR INC.

10.8.1. Business Overview
10.8.2. Company snapshot
10.8.3. Products
10.8.4. Key strategies
10.8.5. Recent Developments
10.8.6. AMR View

10.9. NOKIA CORPORATION (ALCATEL-LUCENT S.A.)

10.9.1. Business Overview
10.9.2. Company snapshot
10.9.3. Products
10.9.4. Key strategies
10.9.5. Recent Developments
10.9.6. AMR View

10.10. TELEFONAKTIEBOLAGET LM ERICSSON

10.10.1. Business Overview
10.10.2. Company snapshot
10.10.3. Products
10.10.4. Key strategies
10.10.5. Recent Developments
10.10.6. AMR View

LIST OF TABLES

TABLE 1. WI-FI HOTSPOT MARKET FOR COMPONENT, BY REGION, 2016-2023 ($MILLION)
TABLE 2. WI-FI HOTSPOT MARKET FOR WIRELESS HOTSPOT GATEWAYS, BY REGION, 2016-2023 ($MILLION)
TABLE 3. WI-FI HOTSPOT MARKET FOR WIRELESS HOTSPOT CONTROLLERS, BY REGION, 2016-2023 ($MILLION)
TABLE 4. WI-FI HOTSPOT MARKET FOR MOBILE HOTSPOT DEVICES, BY REGION, 2016-2023 ($MILLION)
TABLE 5. WI-FI HOTSPOT MARKET FOR SOFTWARE, BY REGION, 2016-2023 ($MILLION)
TABLE 6. WI-FI HOTSPOT MARKET FOR CENTRALIZED HOTSPOT MANAGEMENT, BY REGION, 2016-2023 ($MILLION)
TABLE 7. WI-FI HOTSPOT MARKET FOR WI-FI SECURITY SOFTWARE, BY REGION, 2016-2023 ($MILLION)
TABLE 8. WI-FI HOTSPOT MARKET FOR WI-FI HOTSPOT BILLING SOFTWARE, BY REGION, 2016-2023 ($MILLION)
TABLE 9. WI-FI HOTSPOT MARKET FOR CLOUD BASED HOTSPOT MANAGEMENT, BY REGION, 2016-2023 ($MILLION)
TABLE 10. WI-FI HOTSPOT MARKET FOR SERVICES, BY REGION, 2016-2023 ($MILLION)
TABLE 11. WI-FI HOTSPOT MARKET FOR PROFESSIONAL SERVICE, BY REGION, 2016-2023 ($MILLION)
TABLE 12. WI-FI HOTSPOT MARKET FOR INSTALLATION AND INTEGRATION SERVICES, BY REGION, 2016-2023 ($MILLION)
TABLE 13. WI-FI HOTSPOT MARKET FOR CONSULTING SERVICES, BY REGION, 2016-2023 ($MILLION)
TABLE 14. WI-FI HOTSPOT MARKET FOR MANAGED SERVICES, BY REGION, 2016-2023 ($MILLION)
TABLE 15. WI-FI HOTSPOT MARKET BY END USER, 2016-2023 ($MILLION)
TABLE 16. WI-FI HOTSPOT MARKET FOR COMMUNICATION SERVICE PROVIDERS AND NETWORK OPERATORS, BY REGION, 2016-2023 ($MILLION)
TABLE 17. WI-FI HOTSPOT MARKET FOR ENTERPRISE, BY REGION, 2016-2023 ($MILLION)
TABLE 18. WI-FI HOTSPOT MARKET FOR GOVERNMENT, BY REGION, 2016-2023 ($MILLION)
TABLE 19. GLOBAL WI-FI HOTSPOT MARKET, BY VERTICAL, 2016-2023 ($MILLION)
TABLE 20. WI-FI HOTSPOT MARKET FOR TELECOM & IT VERTICAL, BY REGION, 2016-2023 ($MILLION)
TABLE 21. WI-FI HOTSPOT MARKET FOR FINANCIAL SERVICES VERTICAL, BY REGION, 2016-2023 ($MILLION)
TABLE 22. WI-FI HOTSPOT MARKET FOR EDUCATION VERTICAL, BY REGION, 2016-2023 ($MILLION)
TABLE 23. WI-FI HOTSPOT MARKET FOR HEALTHCARE VERTICAL, BY REGION, 2016-2023 ($MILLION)
TABLE 24. WI-FI HOTSPOT MARKET FOR HOSPITALITY VERTICAL, BY REGION, 2016-2023 ($MILLION)
TABLE 25. WI-FI HOTSPOT MARKET FOR TRANSPORTATION VERTICAL, BY REGION, 2016-2023 ($MILLION)
TABLE 26. WI-FI HOTSPOT MARKET FOR RETAIL VERTICAL, BY REGION, 2016-2023 ($MILLION)
TABLE 27. WI-FI HOTSPOT MARKET FOR OTHER VERTICALS, BY REGION, 2016-2023 ($MILLION)
TABLE 28. NORTH AMERICA WI-FI HOTSPOT MARKET BY OFFERING, 2016-2023 ($MILLION)
TABLE 29. NORTH AMERICA WI-FI HOTSPOT MARKET BY END USER, 2016-2023 ($MILLION)
TABLE 30. NORTH AMERICA WI-FI HOTSPOT MARKET BY VERTICALS, 2016-2023 ($MILLION)
TABLE 31. EUROPE WI-FI HOTSPOT MARKET BY OFFERING, 2016-2023 ($MILLION)
TABLE 32. EUROPE WI-FI HOTSPOT MARKET BY END USER, 2016-2023 ($MILLION)
TABLE 33. EUROPE WI-FI HOTSPOT MARKET BY VERTICALS, 2016-2023 ($MILLION)
TABLE 34. ASIA-PACIFIC WI-FI HOTSPOT MARKET BY OFFERING, 2016-2023 ($MILLION)
TABLE 35. ASIA-PACIFIC WI-FI HOTSPOT MARKET BY END USER, 2016-2023 ($MILLION)
TABLE 36. ASIA-PACIFIC WI-FI HOTSPOT MARKET BY VERTICALS, 2016-2023 ($MILLION)
TABLE 37. MEA WI-FI HOTSPOT MARKET BY OFFERING, 2016-2023 ($MILLION)
TABLE 38. MEA WI-FI HOTSPOT MARKET BY END USER, 2016-2023 ($MILLION)
TABLE 39. MEA WI-FI HOTSPOT MARKET BY VERTICALS, 2016-2023 ($MILLION)
TABLE 40. LATIN AMERICA WI-FI HOTSPOT MARKET BY OFFERING, 2016-2023 ($MILLION)
TABLE 41. LATIN AMERICA WI-FI HOTSPOT MARKET BY END USER, 2016-2023 ($MILLION)
TABLE 42. LATIN AMERICA WI-FI HOTSPOT MARKET BY VERTICALS, 2016-2023 ($MILLION)
TABLE 43. APTILO: COMPANY SNAPSHOT
TABLE 44. APTILO: PRODUT PORTFOLIO
TABLE 45. BOINGO: COMPANY SNAPSHOT
TABLE 46. BOINGO: PRODUT PORTFOLIO
TABLE 47. BROCADE: COMPANY SNAPSHOT
TABLE 48. BROCADE: PRODUT PORTFOLIO
TABLE 49. CISCO: COMPANY SNAPSHOT
TABLE 50. CISCO: PRODUT PORTFOLIO
TABLE 51. HPE: COMPANY SNAPSHOT
TABLE 52. HPE: PRODUT PORTFOLIO
TABLE 53. HUAWEI: COMPANY SNAPSHOT
TABLE 54. HUAWEI: PRODUT PORTFOLIO
TABLE 55. IPASS: COMPANY SNAPSHOT
TABLE 56. IPASS: PRODUT PORTFOLIO
TABLE 57. NETGEAR: COMPANY SNAPSHOT
TABLE 58. NETGEAR: PRODUT PORTFOLIO
TABLE 59. NOKIA: COMPANY SNAPSHOT
TABLE 60. NOKIA: PRODUT PORTFOLIO
TABLE 61. ERICSSON: COMPANY SNAPSHOT
TABLE 62. ERICSSON: PRODUT PORTFOLIO

LIST OF FIGURES

FIGURE 1. MARKET SEGMENTATION: WI-FI HOTSPOT MARKET
FIGURE 2. NEW PRODUCT LAUNCHES IN WI-FI HOTSPOT MARKET, 2015-2017
FIGURE 3. AGREEMENTS, PARTNERSHIPS, COLLABORATIONS, AND JOINT VENTURES IN WI-FI HOTSPOT MARKET, 2015-2017
FIGURE 4. MERGERS & ACQUISITIONS IN WI-FI HOTSPOT MARKET, 2015-2017
FIGURE 5. ECOSYSTEM OF WI-FI HOTSPOT MARKET
FIGURE 6. LOW-TO-MODERATE BARGAINING POWER OF BUYERS
FIGURE 7. LOW BARGAINING POWER OF SUPPLIERS
FIGURE 8. HIGH DEGREE OF COMPETITION
FIGURE 9. HIGH THREAT OF NEW ENTRANTS
FIGURE 10. HIGH THREAT OF SUBSTITUTES
FIGURE 11. MARKET SHARE ANALYSIS, 2015
FIGURE 12. DRIVERS
FIGURE 13. RESTRAINTS
FIGURE 14. OPPORTUNITIES
FIGURE 15. WIRELESS HOTSPOT GATEWAYS IS COVERING THE MAXIMUM GROWTH OF WI-FI HOTSPOT COMPONENT MARKET (2017 VS. 2017)
FIGURE 16. WIRELESS HOTSPOT GATEWAYS LEADS THE MARKET
FIGURE 17. CENTRALIZED HOTSPOT MANAGEMENT IS EXPECTED TO DOMINATE THE MARKET
FIGURE 18. THE GROWING INTERNET AND MOBILE SERVICES ARE DRIVING THE DEMAND OF WI-FI HOTSPOT IN APAC

 

Wi-Fi hotspot enables Internet users to access the Internet via wireless modem fixed in specific areas through WLAN connection provided by industry players such as Aruba Networks, Alcatel-Lucent, Ruckus Wireless, Ericsson, and others. In the recent years, adoption of Wi-Fi hotspots is on a constant rise due to growth in adoption of mobile devices, including smartphones and tablets, coupled with Internet connectivity and increase in IoT implementation among small & medium enterprises. With a focus on increased customer service and engagement through Internet connectivity, several industry verticals such as retail, hospitality, healthcare, telecom & IT, and others are deploying Wi-Fi hotspot connectivity at various customer engagement centers. This is expected to drive a considerable growth in the global Wi-Fi hotspot market during the forecast period.

In recent times, major market players operating in the Wi-Fi hotspot market focus on investing considerably on R&D activities. Similarly, these brands also explore new markets to expand their market presence and increase their customer database. Business strategies such as joint venture and acquisitions & mergers have further helped the prominent vendors to increase their product portfolio.

The key market players in the global Wi-Fi hotspot market have adopted various strategies, such as product launches, partnerships, business expansions, promotional activities, and strategic alliances, to increase awareness about newer technologies and increase their adoption across various verticals.

 

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