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2022

Baby Drinks Market

Baby Drinks Market Size, Share, Competitive Landscape and Trend Analysis Report by Product Type (Infant Formula, Baby Juice, and Baby Electrolyte), Application (<6 Months, 6-12 Months, 12-36 Months, and >36 Months), and DistributionChannel (Hypermarkets/Supermarkets, Pharmacy/Medical Stores, Convenience Stores, Online Channel, and Others): Global Opportunity Analysis and Industry Forecast, 2022-2031

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Author's: Indranil Chakraborty| Vidit Gite | Roshan Deshmukh
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The global baby drinks market size was valued at $30,964.3 million in 2021, and is projected to reach $67,102.2 million by 2031, registering a CAGR of 7.9% from 2022 to 2031. Infant formula, baby juice, and baby electrolytes, all include vitamins and nutrients that are necessary for infants’ growth. Although physicians recommend breastfeeding for babies, baby formula can be used as an alternative, owing to the comparable vitamin content. Growth in the number of working professionals is driving the industry. Furthermore, lifestyle changes, increase in the middle-class population, and increase in disposable income in developing nations, such as India, China, and Indonesia, fuel the market expansion. However, food safety concerns and a drop in the global birth rate are projected to stymie industry expansion.

The baby drinks market is segmented on the basis of product type, application, distribution channel, and region. On the basis of product type, the market is segmented into infant formula, baby juice, and baby electrolyte. Byapplication, the market is segmentedinto <6 months, 6-12 months, 12-36 months, and >36 months. By distribution channel, the market is broadly classified into hypermarkets/supermarkets, pharmacy/medical stores, convenience stores, online channel, and others. Region wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and rest of Europe), Asia-Pacific (China, India, Japan, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, Argentina, Saudi Arabia, South Africa, and rest of LAMEA).

Baby-Drinks-Market

On the basis of product type, the infant formula segment gained a major share in the global market in 2021 and is expected to sustain its share during the baby drinks market forecast period. The infant formula segment was valued at $29,173.5 million in 2021 and is expected to reach $62,751.9 million by 2031, with a CAGR of 7.8%. The key factors for the baby drinks market growth include a wide availability of infant formula products and the increase in popularity among nursing mothers.

According to baby drinks market trends, on the basis of application, the 12-36 monthsegment was valued at $15,161.6 million in 2021 and is expected to reach $31,315.7 million by 2031, with a CAGR of 7.4%. 12-36 month infantsrequire the best nutrients for their growth and well being. Therefore, the demand for baby drinks product is high among the nursing mothers who have their infants aged between 12 to 36 months.

Baby Drinks Market
By Product Type
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Baby Juice and Baby Electrolyte segment would exhibit the highest CAGR of 9.1% during 2022-2031, owing to the increased demand of baby drinks alternatives other than Infant Formula by the consumers in order to maintain proper health condition of their toodlers.

On the basis of distribution channel, the hypermarkets/supermarkets segment was valued at $12,467.9 million in 2021 and is projected to reach $23,521.0 million by 2031, registering a CAGR of 6.4%. Factors such as increase in high availability of baby drinks product in the hypermarkets/supermarkets provide ease to consumers. Therefore, the dependence for acquiring baby drinks product from hypermarkets/supermarkets are higher.

Baby Drinks Market
By Application
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<6 Months segment would exhibit the highest CAGR of 8.9% during 2022-2031, owing to the consumption of baby drinks in < 6 months infants as, their mothers are recognizing the healthy benefits of baby drinks.

Region wise, Asia-Pacific dominated the baby drinks market in 2021 and is expected to be dominant during the forecast period. Women prefer using ready-to-drink infant formula, baby juice, and baby electrolyte, owing to the increase in the number of female participation in the labor force and the rise in the number of nuclear families. Moreover, China and India are few of the largest countries of Asia-Pacific with large consumer bases in the globe, which further boosts the demand for baby drinks in the baby food market.

Baby Drinks Market
By Distribution Channel
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Online Channel segment would exhibit the highest CAGR of 10.1% during 2022-2031, owing to the increased association of internet and e-shopping with consumers in developing region.

According to the global baby drinks market analysis, the players operating in the market have adopted various developmental strategies to expand their baby drinks market share, increase profitability, and remain competitive in the market. The key players profiled in this report include, Abbott Laboratories, Arla Foods amba, Danone S.A., HIPP GmbH & CO. VERTRIEB KG, NESTLE S.A., The Hain Celestial Group, Inc., Mead Johnson & Company, LLC, The Kraft Heinz Company, BOBBIE, and Holle Baby Food AG.

Baby Drinks Market
By Region
2031
Asia Pacific 
North America
Europe
LAMEA

Europe would exhibit the highest CAGR of 9.5% during 2022-2031, owing to the increase in demand and adaption of innovative baby drinks products among consumers in the region.

Key Benefits For Stakeholders

  • The report provides a quantitative analysis of the current market trends, estimations, and dynamics of the baby drinks market from 2021 to 2031 to identify the prevailing opportunities.
  • Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
  • In-depth analysis and the market size and segmentation assist to determine the prevailing baby drinks market opportunities.
  • The major countries in each region are mapped according to their revenue contribution to the market. 
  • The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the baby drinks industry.

Baby Drinks Market Report Highlights

Aspects Details
Baby Drinks Market By Product Type
By Product Type
  • Infant Formula
  • Baby Juice
  • Baby Electrolyte
Baby Drinks Market By Application
By Application
  • <6 Months
  • 6-12 Months
  • 12-36 Months
  • >36 Months
Baby Drinks Market By Distribution Channel
By Distribution Channel
  • Hypermarkets/Supermarkets
  • Pharmacy/Medical Stores
  • Convenience Stores
  • Online Channel
  • Others
Baby Drinks Market By Geography
By Geography
  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Argentina
    • Saudi Arabia
    • South Africa
    • Others

Analyst Review

Active launch operations and advertising of infant drinks in the U.S. and UK result in the market growth in the Western area. Furthermore, growth in the number of female professionals in emerging nations, such as China, India, Indonesia, the Philippines, Brazil, and Saudi Arabia increases the use of infant beverages in these regions. China contributes to the largest share of the baby drinks market. The Chinese government's repeal of the one-child restriction is likely to boost the market. The market is likely to be driven by the growth in the population aged 0–4 years, particularly in India, China, and Indonesia. Other factors that drive the growth of the baby drinks market include simplicity of feeding infant beverages for working mothers, change in lifestyle, and increase in disposable income.

The growing preference of health-conscious parents for minimally processed and natural drinks for their children majorly drives the market growth. Furthermore, the market is fueled by high nutritional and vitamin content of infant beverages, such as iron, which prevents anemia. On the other hand, probiotic-enriched baby beverages prevent diarrhea, alleviate colic, and reduce the likelihood of food allergies. The advantages of baby drinks are anticipated to have a substantial influence on market growth during the forecast period.

Author Name(s) : Indranil Chakraborty| Vidit Gite | Roshan Deshmukh
Frequently Asked Questions?

The global baby drinks market size was valued at $30.964.3 million in 2021, and is estimated to reach $67,102.2 million by 2031, registering a CAGR of 7.9% from 2022 to 2031.

The global baby drinks market registered a CAGR of 7.9% from 2022 to 2031.

Raise the query and paste the link of the specific report and our sales executive will revert you back with the sample.

The forecast period in the baby drinks market report is from 2022 to 2031.

The top companies that hold the market share in baby drinks market include Abbott Laboratories, Arla Foods amba, Danone S.A., The Kraft Heinz Company, and Nestle S.A.

The baby drinks market report has 3 segments. The segments are product type, application, and distribution channel.

The emerging countries in the baby drinks market is likely to grow at a CAGR of more than 11% from 2022 to 2031.

Post COVID-19, the ease of lockdown had improved the supply chain for baby food products and with the increasing population in Asia-Pacific region the demand for baby drinks has improved.

Europe will dominate the baby drinks market by the end of 2031.

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Baby Drinks Market

Global Opportunity Analysis and Industry Forecast, 2022-2031