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| Report Code: A06589 | Nov 2023 | Pages: NA | ||
| Tables: NA | Charts: NA |
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Pandemic disrupted the entire world and affected many industries.
Get detailed COVID-19 impact analysis on the Cakes And Pastries Market
Request Now !Cakes and pastries are the prominent products in a bakery industry. These are sweet desserts, baked with ingredients such as flour, eggs, butter/oil, sugar, and baking compounds. Cakes are specially referred on celebratory occasions such as birthdays, anniversaries, and wedding ceremonies. There are a variety of pastries available in the market that are baked with relatively similar content with varying quantities. The demand for cakes and pastries is expected to grow owing to urbanization and increase in disposable income of the consumers.Â
The consumer footfall in stores and bakeries have been declined due to the COVID-19 implications. This has resulted in a decline in the revenue for the industry.
Since many players in the market have diversified their distribution channel from offline stores to online platforms, the demand is considerably arising through the online channel that lets consumer place an order as per their requirements and then the same is delivered with due diligence and safety standards.Â
Surge in urbanization, increase in disposable income of the population, rise in trend of cakes and pastries among the millennials, the innovations in bakery and the continuously changing consumer preferences drive the market growth. Nowadays, these products come up with improvements such as sugar free or low fat bakery products, but the pertaining health concerns and diet consciousness of consumers prevails as a restraint for growth of the market.
The global cakes and pastries market trends are as follows:
Today’s population is highly integrated on the online platform and this urges the need for marketers to expand their business through online platforms as well. For this the key market players develop a mode of online distribution channel wherein the customers can place an order as per their choices or the list of options available and this not just saves time but also eases the order placements and deliveries.Â
The manufactures either create or publish their own websites and do direct customer handling or come in partnership with local bakery stores and enable the sale of customized and branded bakery products through the local retailers. Consumers can surf the website, scroll through the menus and offers that are generally discounted or availed I combos, to fuel the sale of their products.Â
The artisanal bakeries segment is the fastest growing segment in the cakes and pastries market than the industrial products. This is because artisanal products are highly customized and rich in content in terms of health, taste and nutrition. The segment is experiencing growth also because the demand for freshly baked cakes is rising. This gives consumers the choice of product customization and get a product as per their preferential demands.Â
These products are generally higher in price than those produced in the industries on in-store bakeries, but the wide availability of choices and diversified options intrigue the customers to make a purchase, ultimately fueling the revenue for the segment and the industry. The key market players wish to deliver the fresh baked customized cakes and this is efficiently driving the market growth.Â
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Questions Answered in the Cakes and Pastries Market Research Report:
Cakes and Pastries Market Report Highlights
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| Key Market Players | Edwards Cake & Candy Supplies, Hostess Brands, Edeka, Mulino bianco, BreadTalk, Finsbury, Monginis, Grupo Bimbo, Hillshire Brands, McKee Foods, George Weston, Yamazaki Baking, Britannia, American Baking Company, Pepperidge Farm, Aryzta, Flowers Foods |
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