Coffee whitener is a substance generally in liquid form or granules, intended to substitute for milk as an additive to coffee. It is also called coffee whitener. The rise in vegan culture, that avoids the consumption of all animal products including the dairy products are expected to boost the market growth for non-dairy coffee whitener. These non-dairy coffee whiteners do not contain lactose, which is why they are highly preferable in demand. The rise in consumer health awareness propels the introduction of organic products such as organic coffee whitener. This is expected to boost the market growth.
COVID-19 Scenario Analysis:
Production shutdown scenario
The production of coffee whiteners in the industry could not be executed amid the lockdown situations. The processing could not be operated that caused a decline in the stock and impacted the revenue.
Disruptions in supply chain
The disruptions in supply chain for raw material and finished goods have led to a mismatch between the market demand and supply of the product, hence declining the revenue for the industry.
Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis
The market for coffee whitener is driven by changing consumer preferences for lactose free products. Also the readily available substance is easy to use in diverse food products that makes its consumption rapid. The major portion of demand comes from the vegan population seeking substitutes for dairy products. The growing demand for coffee is fueling the demand for coffee whiteners. The coffee whiteners are rich in protein in the form of sodium caseinate. However, coffee creamers contain trans-fat that increases the risk of cholesterol, obesity, heart disorder, diabetes and blood pressure problems. These factors restrain the growth of the global market.
The global coffee whitener market trends are as follows:
New product launches to flourish the market
The launch of new products has always targeted the customer requirements and the best possible ways in which the utilities can be delivered to consumers at their convenience. This evolved the concept of lactose free coffee creamers that can be substituted at place of milk and related products.
The coffee whiteners can be well substituted at place of milk and can be easily added to coffee, tea, cereals, yogurt, cocoa, and ready-to-drink beverages. It just not yields good flavor to consumers but also comes in convenient packaging and longer shelf life. To instigate the sale of the product and make it reach different types and segments of consumers, the key marketers make the product convenient by offering attractive and durable packing in spray cans, small single-serve packs and plastic pots. This ensures that different applications, be it regular and long time, or instant and short time, all are heeded due attention.
Surge in application due to health benefits
The rise in health consciousness of consumers is developing their interest in organic and healthier products that not just prevents harm but also yields some nutritional benefits. This has led to the growth of the global coffee whitener market. This generates the demand for healthy coffee creamers.
The leading market players are always investing in producing healthy coffee whiteners to provide natural products to the consumers. Manufactures are offering gluten-free coffee creamers and that prevents lactose intolerance. The rise in demand from vegan population boosts the expansion of the coffee market.
Key Benefits of the Report:
- This study presents the analytical depiction of the global coffee whitener industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global coffee whitener market share.
- The current market is quantitatively analyzed to highlight the global coffee whitener market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed global coffee whitener market analysis based on competitive intensity and how the competition will take shape in coming years.
Questions Answered in the Coffee Whitener Market Research Report:
- What are the leading market players active in the coffee whitener market?
- What the current trends will influence the market in the next few years?
- What are the driving factors, restraints, and opportunities in the market?
- What future projections would help in taking further strategic steps?
Coffee Whitener Market Report Highlights
| Aspects | Details |
 By Type |
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 By Application |
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 By Distribution Channel |
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 By Industry Vertical |
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 By Region |
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 Key Market Players | Nestle, WhiteWave, Hubei Hong Yuan Food, DMK(TURM-Sahne GmbH), Custom Food Group, Amrut International, Jiangxi Weirbao Food Biotechnology, Suzhou Jiahe Foods Industry, Fujian Jumbo Grand Food, FrieslandCampina, Wenhui Food, PT Aloe Vera, DEK(Grandos), Yearrakarn, Super Group, Zhucheng Dongxiao Biotechnology, Shandong Tianmei Bio., PT. Santos Premium Krimer, Caprimo, Bigtree Group |
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