Report Code: A15668 | Pages: NA | Jul 2023 | 1141 Views | ||
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Pandemic disrupted the entire world and affected many industries.
Get detailed COVID-19 impact analysis on the Couscous Market
Request Now !Couscous is a typical North African dish prepared from durum wheat semolina granules that have been crushed and cooked. It is a good source of plant-based proteins and aids in immune system support.
Couscous is commonly consumed in Algeria due to its simple and traditional recipes, as well as its adaptability in terms of being cooked as a main course dish by combining vegetable sauces and various meat sources, or as a dessert or salad, among other things. Morocco is a large exporter of couscous and one of the most important markets for the commodity. The rise of the couscous sector in Morocco has also been encouraged by increased globalization of tastes.
COVID-19 Impact analysis
Top Impacting Factors
Market Trends
Organic Couscous Products are in High Demand
There is currently a trend for flavored organic couscous products to be introduced. The organic couscous is made with organic cereals as a major component of the basic materials. Organic raw materials are grown without the use of insecticides or pesticides in a controlled environment. Because organic cereal consumption is steadily increasing year after year, there has been a surge in demand for organic couscous in recent years. Furthermore, growing knowledge of the benefits of organic couscous products to one's health has a beneficial impact on organic couscous products' ability to scale up demand in the global market.
Launch of Premium and Healthy Product Offerings
Moroccan couscous is predicted to have the biggest market share across product types, accounting for 65 percent of the entire market. Moroccan couscous is also a cereal-based product made from durum wheat or a range of other grains like corn, pearl millet, soft-wheat semolina, and rice flour. Morocco's couscous consumption is growing as a result of rising customer choice for healthier foods and rising obesity rates. Growing demand for ready-to-eat food goods, as well as widespread availability of canned, traditional, frozen, and microwavable couscous variants across Moroccan retail channels, all contribute to sector growth. In addition, many promotional actions are being done for the Moroccan people in order to enhance the product line and boost the Moroccan couscous segment's growth.
Key Benefits of the Report
Questions answered in the Report
Couscous Market Report Highlights
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Key Market Players | Luoyang Yongsheng Refined Food Co., Grupo La Moderna, Bakemark USA LLC, Lichuan Jiannan Jinba Flour Business Co., Ltd., Dawn Food Products, Inc Ltd., Bridgford Foods Corporation, Wuzhi County Wenli Food Factory, PANZANI, Changzhi Changjian Foodgrain & Cooking Oil Food Factory |
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