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Energy and Sports Drinks Market by Nature (Organic and Artificial), Packaging (Bottles, Metal Cans, and Aseptic Cartons), and Distribution Channel (Hypermarkets & Supermarkets, Convenience Stores, Specialty Stores, and Online Sales Channel): Global Opportunity Analysis and Industry Forecast, 2019-2026

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Energy drinks and sports drinks are a range of beverages that refill carbohydrates and electrolytes in the body, which are lost during fitness or sports activities. These drinks are primarily consumed by sports players as they are enriched with sodium, potassium, calcium, magnesium, and chlorides. Energy drinks contain sugar and restorative compounds that provide physical as well as mental stimulation to consumers. They can be aerated or non-aerated and contain herbal extracts, caffeine, amino acids, and sweeteners. While drinking plain water is a usual solution for hydrating body before any activity, a sports drink provides much needed performance and energy boost during sweaty and excessive workout.

Sports drinks are of three types, namely, hypertonic, hypotonic, and isotonic. These drinks are specially designed to help delaying the fatigue onset while exercising and to help rehydrating athletes after training sessions and competitions. The main target of sports and energy drink is to stimulate fluid absorption, which, in turn, supply carbohydrates to speed rehydration and help body recover after excessive workouts and training sessions. Owing to the instant boost of energy by these drinks, demand for energy and sports drinks is proliferating among millennials. Consuming energy or sports drinks immediately after a longer activity can be advantageous in comparison to plain water, as electrolyte levels get significantly depleted during training session and workouts.

The popularity of fitness activities such as aerobics and yoga is expected to rise the demand for energy drinks. However, availability of various cost-efficient products such as protein bars and protein shakes in the market is expected to hinder growth of the energy and sports drink market. With the consumers being aware of health and wellness, many global associations are being engaged in organizing marathon events and established players are sponsoring such events. This gives the energy and sports drink market players opportunity to expand their business portfolio and attract customers to consume these products. Consumers in recent decades have started giving notable importance to health and wellness habits and as the demand is increasing, stakeholders are exploring untapped opportunities in the flavoring and fortification section.

Established players are launching specialized drinks for specific sports. One example of such drink is Golazo, which is specifically targeted at soccer players. This drink contains natural ingredients with very low calories. Another such example is GolfAid, a product of LifeAID beverage, which targets the golfers.

The energy and sports drink market is segmented into nature type, packaging type, distribution channel, and region. On the basis of nature type, it is bifurcated into organic and artificial. On the basis of packaging type it is classified into bottles, metal cans, and aseptic cartons. On the basis of distribution channel it is divided into hypermarkets & supermarkets, convenience stores, specialty stores, and online sales channel. By region, it is studied across North America, Europe, Asia-Pacific, and LAMEA.

Some of the major players operating in the energy and sports drink market are Lucozade Ribena Suntory Limited, NDurance (Private) Limited, The Coca-Cola Company, Unived Healthcare Products Private Limited, Six Pack Nutrition, Musclematic, Hercules Health Cares Pvt. Ltd, Stokely-Van Camp, Inc., Bright Lifecare Pvt. Ltd., Health Oxide, NOVELTY PHARMA GDD SA, DECATHLON SA, and OSHEE.

KEY BENEFITS FOR STAKEHOLDERS

  • This report provides a quantitative analysis of the current trends, estimations, and dynamics of the energy and sports drink market from 2018 to 2026 to identify the prevailing market opportunities.
  • Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
  • In-depth analysis of the market segmentation assists in determining the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global industry. The energy and sports drink market players positioning segment facilitates benchmarking while providing a clear understanding of the present position of the key market players.
  • The report includes analysis of the regional as well as global market, key players, market segments, application areas, and growth strategies.

KEY MARKET SEGMENTATION

By Nature

  • Organic
  • Artificial

By Packaging

  • Bottles
  • Metal Cans
  • Aseptic Cartons

By Distribution Channel

  • Hypermarkets & Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Sales Channels

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
    • Italy
    • Spain
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Rest of Asia-Pacific
  • LAMEA
    • Brazil
    • Saudi Arabia
    • South Africa
    • Rest of LAMEA
 

CHAPTER 1:  INTRODUCTION

              1.1.    REPORT DESCRIPTION

              1.2.    KEY MARKET SEGMENTS

              1.3.    KEY BENEFITS

              1.4.    RESEARCH METHODOLOGY

                         1.4.1.   Primary research

                         1.4.2.   Secondary research

                         1.4.3.   Analyst tools and models

CHAPTER 2:    EXECUTIVE SUMMARY

              2.1.    CXO PERSPECTIVE

CHAPTER 3:    MARKET LANDSCAPE

              3.1.    MARKET DEFINITION AND SCOPE

              3.2.    KEY FINDINGS

                         3.2.1.   Top investment pockets

                         3.2.2.   Top winning strategies

              3.3.    PORTER'S FIVE FORCES ANALYSIS

                         3.3.1.   Bargaining power of suppliers

                         3.3.2.   Threat of new entrants

                         3.3.3.   Threat of substitutes

                         3.3.4.   Competitive rivalry

                         3.3.5.   Bargaining power of buyers

              3.4.    MARKET SHARE ANALYSIS/TOP PLAYER POSITIONING

              3.5.    MARKET DYNAMICS

                       3.5.1.     Drivers

                       3.5.2.     Restraints

                       3.5.3.     Opportunities

CHAPTER 4:   ENERGY AND SPORTS DRINKS MARKET BY NATURE

              4.1.    OVERVIEW

              4.2.     ORGANIC

                         4.2.1.   Key market trends, Growth factors and opportunities

                         4.2.2.   Market size and forecast by region

                         4.2.3.   Market analysis by country

              4.3.     ARTIFICIAL

                         4.3.1.   Key market trends, Growth factors and opportunities

                         4.3.2.   Market size and forecast by region

                         4.3.3.   Market analysis by country

CHAPTER 5:   ENERGY AND SPORTS DRINKS MARKET BY PACKAGING

              5.1.    OVERVIEW

              5.2.     BOTTLES

                         5.2.1.   Key market trends, Growth factors and opportunities

                         5.2.2.   Market size and forecast by region

                         5.2.3.   Market analysis by country

              5.3.     METAL CANS

                         5.3.1.   Key market trends, Growth factors and opportunities

                         5.3.2.   Market size and forecast by region

                         5.3.3.   Market analysis by country

              5.4.     ASEPTIC CARTONS

                         5.4.1.   Key market trends, Growth factors and opportunities

                         5.4.2.   Market size and forecast by region

                         5.4.3.   Market analysis by country

CHAPTER 6:   ENERGY AND SPORTS DRINKS MARKET BY DISTRIBUTION CHANNEL

              6.1.    OVERVIEW

              6.2.     HYPERMARKETS AND SUPERMARKETS

                         6.2.1.   Key market trends, Growth factors and opportunities

                         6.2.2.   Market size and forecast by region

                         6.2.3.   Market analysis by country

              6.3.     CONVENIENCE STORES

                         6.3.1.   Key market trends, Growth factors and opportunities

                         6.3.2.   Market size and forecast by region

                         6.3.3.   Market analysis by country

              6.4.     SPECIALTY STORES

                         6.4.1.   Key market trends, Growth factors and opportunities

                         6.4.2.   Market size and forecast by region

                         6.4.3.   Market analysis by country

              6.5.     ONLINE SALES CHANNEL

                         6.5.1.   Key market trends, Growth factors and opportunities

                         6.5.2.   Market size and forecast by region

                         6.5.3.   Market analysis by country

CHAPTER 7:    ENERGY AND SPORTS DRINKS MARKET BY REGION

              7.1.    OVERVIEW

              7.2.   NORTH AMERICA

                        7.2.1.   Key market trends and opportunities

                        7.2.2.   Market size and forecast by Nature

                        7.2.3.   Market size and forecast by Packaging

                        7.2.4.   Market size and forecast by Distribution Channel

                        7.2.5.   Market size and forecast by Country

                        7.2.6.   U.S. ENERGY AND SPORTS DRINKS MARKET

                                      7.2.6.1.   Market size and forecast by Nature

                                      7.2.6.2.   Market size and forecast by Packaging

                                      7.2.6.3.   Market size and forecast by Distribution Channel

                        7.2.7.   CANADA ENERGY AND SPORTS DRINKS MARKET

                                      7.2.7.1.   Market size and forecast by Nature

                                      7.2.7.2.   Market size and forecast by Packaging

                                      7.2.7.3.   Market size and forecast by Distribution Channel

                        7.2.8.   MEXICO ENERGY AND SPORTS DRINKS MARKET

                                      7.2.8.1.   Market size and forecast by Nature

                                      7.2.8.2.   Market size and forecast by Packaging

                                      7.2.8.3.   Market size and forecast by Distribution Channel

              7.3.   EUROPE

                        7.3.1.   Key market trends and opportunities

                        7.3.2.   Market size and forecast by Nature

                        7.3.3.   Market size and forecast by Packaging

                        7.3.4.   Market size and forecast by Distribution Channel

                        7.3.5.   Market size and forecast by Country

                        7.3.6.   U.K ENERGY AND SPORTS DRINKS MARKET

                                      7.3.6.1.   Market size and forecast by Nature

                                      7.3.6.2.   Market size and forecast by Packaging

                                      7.3.6.3.   Market size and forecast by Distribution Channel

                        7.3.7.   GERMANY ENERGY AND SPORTS DRINKS MARKET

                                      7.3.7.1.   Market size and forecast by Nature

                                      7.3.7.2.   Market size and forecast by Packaging

                                      7.3.7.3.   Market size and forecast by Distribution Channel

                        7.3.8.   FRANCE ENERGY AND SPORTS DRINKS MARKET

                                      7.3.8.1.   Market size and forecast by Nature

                                      7.3.8.2.   Market size and forecast by Packaging

                                      7.3.8.3.   Market size and forecast by Distribution Channel

                        7.3.9.   ITALY ENERGY AND SPORTS DRINKS MARKET

                                      7.3.9.1.   Market size and forecast by Nature

                                      7.3.9.2.   Market size and forecast by Packaging

                                      7.3.9.3.   Market size and forecast by Distribution Channel

                        7.3.10.   SPAIN ENERGY AND SPORTS DRINKS MARKET

                                      7.3.10.1.   Market size and forecast by Nature

                                      7.3.10.2.   Market size and forecast by Packaging

                                      7.3.10.3.   Market size and forecast by Distribution Channel

                        7.3.11.   REST OF EUROPE ENERGY AND SPORTS DRINKS MARKET

                                      7.3.11.1.   Market size and forecast by Nature

                                      7.3.11.2.   Market size and forecast by Packaging

                                      7.3.11.3.   Market size and forecast by Distribution Channel

              7.4.   ASIA-PACIFIC

                        7.4.1.   Key market trends and opportunities

                        7.4.2.   Market size and forecast by Nature

                        7.4.3.   Market size and forecast by Packaging

                        7.4.4.   Market size and forecast by Distribution Channel

                        7.4.5.   Market size and forecast by Country

                        7.4.6.   CHINA ENERGY AND SPORTS DRINKS MARKET

                                      7.4.6.1.   Market size and forecast by Nature

                                      7.4.6.2.   Market size and forecast by Packaging

                                      7.4.6.3.   Market size and forecast by Distribution Channel

                        7.4.7.   JAPAN ENERGY AND SPORTS DRINKS MARKET

                                      7.4.7.1.   Market size and forecast by Nature

                                      7.4.7.2.   Market size and forecast by Packaging

                                      7.4.7.3.   Market size and forecast by Distribution Channel

                        7.4.8.   INDIA ENERGY AND SPORTS DRINKS MARKET

                                      7.4.8.1.   Market size and forecast by Nature

                                      7.4.8.2.   Market size and forecast by Packaging

                                      7.4.8.3.   Market size and forecast by Distribution Channel

                        7.4.9.   SOUTH KOREA ENERGY AND SPORTS DRINKS MARKET

                                      7.4.9.1.   Market size and forecast by Nature

                                      7.4.9.2.   Market size and forecast by Packaging

                                      7.4.9.3.   Market size and forecast by Distribution Channel

                        7.4.10.   AUSTRALIA ENERGY AND SPORTS DRINKS MARKET

                                      7.4.10.1.   Market size and forecast by Nature

                                      7.4.10.2.   Market size and forecast by Packaging

                                      7.4.10.3.   Market size and forecast by Distribution Channel

                        7.4.11.   REST OF ASIA-PACIFIC ENERGY AND SPORTS DRINKS MARKET

                                      7.4.11.1.   Market size and forecast by Nature

                                      7.4.11.2.   Market size and forecast by Packaging

                                      7.4.11.3.   Market size and forecast by Distribution Channel

              7.5.   LAMEA

                        7.5.1.   Key market trends and opportunities

                        7.5.2.   Market size and forecast by Nature

                        7.5.3.   Market size and forecast by Packaging

                        7.5.4.   Market size and forecast by Distribution Channel

                        7.5.5.   Market size and forecast by Country

                        7.5.6.   BRAZIL ENERGY AND SPORTS DRINKS MARKET

                                      7.5.6.1.   Market size and forecast by Nature

                                      7.5.6.2.   Market size and forecast by Packaging

                                      7.5.6.3.   Market size and forecast by Distribution Channel

                        7.5.7.   SAUDI ARABIA ENERGY AND SPORTS DRINKS MARKET

                                      7.5.7.1.   Market size and forecast by Nature

                                      7.5.7.2.   Market size and forecast by Packaging

                                      7.5.7.3.   Market size and forecast by Distribution Channel

                        7.5.8.   SOUTH AFRICA ENERGY AND SPORTS DRINKS MARKET

                                      7.5.8.1.   Market size and forecast by Nature

                                      7.5.8.2.   Market size and forecast by Packaging

                                      7.5.8.3.   Market size and forecast by Distribution Channel

                        7.5.9.   REST OF LAMEA ENERGY AND SPORTS DRINKS MARKET

                                      7.5.9.1.   Market size and forecast by Nature

                                      7.5.9.2.   Market size and forecast by Packaging

                                      7.5.9.3.   Market size and forecast by Distribution Channel

CHAPTER 8:    COMPANY PROFILES

              8.1.     LUCOZADE RIBENA SUNTORY LIMITED

                        8.1.1.    Company overview

                        8.1.2.    Business performance

                        8.1.3.    Key strategic moves and developments

              8.2.     NDURANCE (PRIVATE) LIMITED

                        8.2.1.    Company overview

                        8.2.2.    Business performance

                        8.2.3.    Key strategic moves and developments

              8.3.     THE COCA-COLA COMPANY

                        8.3.1.    Company overview

                        8.3.2.    Business performance

                        8.3.3.    Key strategic moves and developments

              8.4.     UNIVED HEALTHCARE PRODUCTS PRIVATE LIMITED

                        8.4.1.    Company overview

                        8.4.2.    Business performance

                        8.4.3.    Key strategic moves and developments

              8.5.     UNIVED HEALTHCARE PRODUCTS PRIVATE LIMITED

                        8.5.1.    Company overview

                        8.5.2.    Business performance

                        8.5.3.    Key strategic moves and developments

              8.6.     SIX PACK NUTRITION

                        8.6.1.    Company overview

                        8.6.2.    Business performance

                        8.6.3.    Key strategic moves and developments

              8.7.     MUSCLEMATIC

                        8.7.1.    Company overview

                        8.7.2.    Business performance

                        8.7.3.    Key strategic moves and developments

              8.8.     HERCULES HEALTH CARES PVT. LTD

                        8.8.1.    Company overview

                        8.8.2.    Business performance

                        8.8.3.    Key strategic moves and developments

              8.9.     STOKELY-VAN CAMP, INC.,

                        8.9.1.    Company overview

                        8.9.2.    Business performance

                        8.9.3.    Key strategic moves and developments

              8.10.     BRIGHT LIFECARE PVT. LTD.

                        8.10.1.    Company overview

                        8.10.2.    Business performance

                        8.10.3.    Key strategic moves and developments

 
 
With collective industry experience of about 200 years of its analysts and experts, Allied Market Research (AMR) encompasses most infallible research methodology for its market intelligence and industry analysis. We do not only engrave the deepest levels of markets but also sneak through its slimmest details for the purpose of our market estimates and forecasts. Our approach helps in building greater market consensus view for size, shape and industry trends within each industry segment. We carefully factor in industry trends and real developments for identifying key growth factors and future course of the market. Our research proceeds are the resultant of high quality data, expert views and analysis and high value independent opinions. Our research process is designed to deliver balanced view of the global markets and allow stakeholders to make informed decisions.

We offer our clients exhaustive research and analysis based on wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics and regional intelligence. Our in-house industry experts play instrumental role in designing analytic tools and models, tailored to the requirements of particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving:

  • Consistent, valuable, robust and actionable data & analysis that can easily be referenced for strategic business planning
  • Technologically sophisticated and reliable insights through well audited and veracious research methodology
  • Sovereign research proceeds that present a tangible depiction of marketplace


With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.

Secondary research
We refer a broad array of industry sources for our secondary, which typically include; however, not limited to: Company SEC filings, annual reports, company websites, broker & financial reports and investor presentations for competitive scenario and shape of the industry

  • Patent and regulatory databases for understanding of technical & legal developments
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic new articles, web-casts and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators and relevant press releases for market estimates and forecast


Primary research
Our primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks and face-to-face interactions. We are also in professional corporate relations with various companies that allow us greater flexibility for reaching out industry participants and commentators for interviews and discussions, fulfilling following functions:

  • Validates and improves the data quality and strengthens research proceeds
  • Further develops analyst team’s market understanding and expertise
  • Supplies authentic information about market size, share, growth and forecasts


Our primary research interview and discussion panels are typically composed of most experienced industry members. These participants include; however, not limited to:

  • Chief executives and VPs of leading corporations specific to industry
  • Product and sales managers or country heads; channel partners and top level distributors; banking, investments and valuation experts Key opinion leaders (KOLs)


Analyst tools and models
AMR has developed set of analyst tools and data models to supplement and expedite the analysis process. Corresponding to markets, where there is significant lack of information and estimates, AMR’s team of experts and analyst develop specific analyst tools and industry models to translate qualitative and quantitative industry indicators into exact industry estimates. These models also allow analysts to examine the prospects and opportunities prevailing in the market to accurately forecast the course of the market.
 
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