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Frozen Bakery Products Market

Frozen Bakery Products Market Size, Share, Competitive Landscape and Trend Analysis Report by Product, Source, End Use and Distribution Channel : Global Opportunity Analysis and Industry Forecast, 2018 - 2025

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Author's: Shankar Bhandalkar/Abel Thomas | Roshan Deshmukh
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Frozen Bakery Products Market Overview:

The global frozen bakery products market was valued at $33,870 million in 2017 and is projected to reach $49,118 million by 2025, growing at a CAGR of 4.2% from 2018 to 2025.
Frozen bakery products market includes bread, cakes, pastries, and donuts, which are derived from corn, rice, wheat, barley, oats, and rye. The consumption of these sources being used as the raw materials for bakery product varies across the world. These are rich in nutrition and taste, exhibit comparatively longer shelf life, and are convenient to use, which drive the demand for these products in the market. Frozen bakery products are usually sold in various stores, cafes, and restaurants. The overall key parameters responsible for the growth of the market, signifies positive signs for frozen bakery products market forecast.


The consumers desirability for convenience in having food products is one of the major factors that drives the growth of the global frozen bakery products market. Convenience factor is important for the consumer even when it comes to food consumption as it helps to cut down the time for daily chores. Thus, frozen food products gain importance among the target customers. Over the past couple of years, there has been a rise in demand for various types of frozen food products, which is attributable to the various health benefits associated with the product. Frozen food products are packed with nutrients and exhibit a longer shelf life. This increases the demand for various types of frozen food products simultaneously paving path of opportunity for global frozen bakery products market to grow. As a result, different food manufacturers strategize on coming up with such products that cater to the needs of its customers. As a result, convenience factor is being considered as one of the most influential frozen bakery products market trends.

A large portion of the population from various demographic segments have been following a healthy diet plan, due to rise in awareness on various benefits associated with the adoption of healthy lifestyle. Consumers have been looking out for food products that are rich in nutrition and promote other such health benefits. Frozen food products have a characteristic feature of preserving its nutrition content for a longer period. As a result, with the rise in trend on food fortification, frozen bakery products industry sights opportunity in gaining traction among the health-conscious customer and simultaneously generating sales.


Based on product, the market is segmented into breads, pizza crust, cakes & pastries, waffles, donuts, and cookies. As of 2018, the bread segment accounted for the highest share as compared to other product segment owing to increase in demand for bread in Germany, France, UK, and Italy. In 2018, the pizza crust segment also accounted for highest share after frozen bread segment owing to increase in demand for the products in the retail and commercial sectors. With the rise in trend over vegan diet among customers, some of the key manufacturers now strategize on coming up with pizza crust accordingly. For instance, in 2018, B&G Foods launched cauliflower pizza crust for the North American market. The global frozen bakery products market size is mainly determined by the consumption rate of these products across the globe.


Based on source, the global frozen bakery product market is classified into corn, wheat, barley, and rye. In 2018, barley and rye accounted for highest frozen bakery products market share owing to their adoption as raw materials for the production of various types of frozen bakery products. Though these two sources account for highest share in the source segment, corn is expected to grow at a comparatively higher rate in terms of value during the forecast period. North America is being tagged as the leading producer as well as the consumer of corn. Hence in North America, corn is being used as the prime food ingredient to produce various types of bakery products.


Based on the end use segment, the global frozen bakery product market is segmented into retail, food service industry, and food processing industry. There is an increase in demand for food service industry in the frozen bakery product market as majority of the consumers prefer visiting the quick service restaurants, coffee shops, and restaurants to enjoy a gastronomy experience. This in turn boosts the frozen bakery products market growth.


Based on region, the frozen bakery products market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. Europe is a matured and homogenous market for frozen bakery products with high product penetration. Increase in the requirement of frozen bakery products surges the demand for these products in the market. The European market experiences growth owing to good economic situation and rise in product launches that cater to the demand of the consumers. The North America frozen bakery products market is anticipated to witness strong growth owing to rise in awareness about the health benefits associated with the consumption of various types of frozen food products.

Key players profiled for global frozen bakery products market in the report include General Mills (Pillsburry), Aryzta AG, Grupo Bimbo S.A.B. de C.V., Europastry, S.A., Lantmannen Unibake International, Associated British Foods plc, Flower Foods Inc., TreeHouse Foods, Inc., Dawn Foods Products Inc., and Vandemoortele NV.

Key Benefits For Frozen Bakery Products Market:

  • The report provides an extensive frozen bakery products market analysis of the current and emerging market trends and opportunities.
  • The report provides detailed qualitative and quantitative analysis of the current trends and future estimations that help evaluate the prevailing market opportunities.
  • A comprehensive analysis of the factors that drive and restrict the growth of the market is provided.
  • An extensive analysis of the market is conducted by following key product positioning and monitoring the top competitors within the market framework.
  • The report provides extensive qualitative insights on the potential segments or regions exhibiting favorable growth.

Frozen Bakery Products Market Report Highlights

Aspects Details
By Product Type
  • Breads
  • Pizza Crust
  • Cakes & Pastries
  • Waffles
  • Donuts
  • Cookies
By Source
  • Corn
  • Wheat
  • Barley
  • Rye
By End Use
  • Retail
  • Food Service Industry
  • Food Processing Industry
By Distribution Channel
  • Artisan Baker
  • Retail
  • Catering
  • Online Channel
By Region
  • North America  (U.S., Canada)
  • Europe  (Germany, UK, France, Rest of Europe)
  • Asia-Pacific  (China, India, Japan, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
Key Market Players


Analyst Review

The global frozen bakery products market is emerging at a considerable pace owing to enhanced internet penetration facilitating easy access to information about food nutrition, adoption of healthy lifestyle, and surging demand for bakery products. Over the past few years, there has been an increase in rate of consumption of various types frozen food products attributable to various health benefits associated with its consumption. This factor makes way for the growth of the frozen bakery products market.

Now-a-days, customers are more conscious about their health and focus on various food products that deliver health benefits and are easy to cook. This boosts the demand for various types of food products that promote health and wellness.

Moreover, North America and Asia-Pacific are projected to register a significant growth as compared to the saturated markets of Europe due to rise in number of health-conscious customers and growth in per capita income.

Author Name(s) : Shankar Bhandalkar/Abel Thomas | Roshan Deshmukh

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Frozen Bakery Products Market

Global Opportunity Analysis and Industry Forecast, 2018 - 2025