Individual Quick Freezing (IQF) is the technology that is used to keep fruits and vegetables fresh for a long time. IQF uses the fluidization approach, which results in freezing the vegetables for 10–12 minutes. It does not cause any harm the taste, color, and texture of the fruits and vegetables. These vegetables provide healthy nutrition and quality to its customers. After the IQF process, the food can be kept at low temperatures, limiting the problem faced in the conventional method where food gets ruined at low temperatures. Using methods other than IQF for freezing food adversely affects the color and taste of the frozen food because water gets drawn out from the small cells of the food items. While, on the contrary, the IQF method of freezing food, prevents the cell wall from breaking, due to quick freezing process, and thereby, retaining color, texture, and firmness in the vegetables. Hence, the IQF process, in comparison to the conventional freezing methods, is considered to be a far much better process of freezing vegetables.

Market scope and structure analysis:

COVID-19 Scenario Analysis: 

Corona virus has spread all over the world and most of the countries are adopting lockdown measures to control the spread of the virus for securing public health. All business and production activities are fully shut down except food and medical sector or other, leading toward economic crisis in the country. Manufacturing and production functions are stopped which has slowed down the business and inactive trade and transportation has fully disrupted the supply chain because of which companies can face big losses in near future.

Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis

Increase in population, rapid urbanization, rise in disposable income, incline in preferences of the consumers toward the frozen food products with longer shelf life, and seasonal variations surge the growth of the IQF vegetable market. Most of the consumers want to eat every fruits and vegetables throughout the year. The busy lifestyle of people and increase in number of women employees also increases the demand for IQF vegetable because these vegetables are finely chopped thus saving cooking time. Increase in awareness regarding the health benefits of IQF vegetables over the frozen food, is yet another factor that drives the market growth of the IQF vegetable market. Industries and retails are widely using IQF vegetables. Most of the restaurants and food chains have started using the IQF vegetable over frozen foods, especially the big food chains like Pizza Hut, Domino's Pizza, and many others are using the IQF vegetable for preparing their food products. This boosts the market growth of the IQF vegetables. 

However, contamination of vegetables due to bacteria and maintenance of hygiene at the time of processing are the main issues faced by the IQF vegetable market, which hamper its market growth. Along with this, due to the high processing cost of the IQF vegetables, the final price of the IQF vegetables also increases, making it costlier for many consumers to purchase, and thereby restraining the market growth. 

Key Segments Covered:

Key Benefits of the Report:

• This study presents the analytical depiction of the global IQF vegetable industry along with the current trends and future estimations to determine the imminent investment pockets.
• The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global IQF vegetable market share.
• The current market is quantitatively analyzed from 2020 to 2027 to highlight the global IQF vegetable market growth scenario.
• Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market. 
• The report provides a detailed global IQF vegetable market analysis based on competitive intensity and how the competition will take shape in the coming years. 

Questions Answered in the IQF Vegetable Market Research Report:

• What are the leading market players active in the IQF vegetable market?
• What current trends will influence the market in the next few years?
• What are the driving factors, restraints, and opportunities in the market?
• What future projections would help in taking further strategic steps?