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2021
Matcha Tea Market

Matcha tea Market by Product Type (Regular and Flavored), Form (Powder and Liquid), Nature (Conventional and Organic), and distribution Channel (Supermarket/Hypermarket, Specialty store, Foodservice, Online Store, and Others): Global Opportunity Analysis and Industry Forecast, 2021–2027

A09945
Pages: 292
Feb 2021 | 2842 Views
   
Author(s) : Priya , Roshan Deshmukh
Tables: 135
Charts: 55
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COVID-19

Pandemic disrupted the entire world and affected many industries.

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The global matcha tea market was valued at $2,454.3 million in 2019, and is projected to reach $4,480.5 million by 2027, registering a CAGR of 7.1%

Matcha tea is a type of green tea that is made by picking young tea leaves and then grinding these tea leaves into a bright green powder. It is a form of Japanese green tea, which is available in powdered and liquid forms.  This tea exhibits a mellow and smooth flavor. It is obtained from Camellia sinensis plant that is harvested in China and Japan, due to its climatic and soil conditions. 

MATCHA-TEA-Market-2021-2027

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The global matcha tea market growth is driven by rise in consumer focus toward adopting healthy lifestyle and multiple health benefits associated with matcha tea. For instance, matcha tea helps to reduce weight, cures headache & body pain, decreases cholesterol levels, and minimizes the chances of heart attacks. 

The outbreak of the COVID-19 pandemic has shown a positive impact on the market. This is attributable to the fact that consumers across the globe are now seeking for healthy and wellness food & beverages, including matcha tea to keep themselves healthy. This, in turn, has increased the demand for matcha tea, which positively impacts the market growth, globally during the global health crisis.

The global matcha tea market is segmented into product type, form, nature, sales channel, and region. By product type, the market is bifurcated into regular and flavored. Depending on form, it is fragmented into powder and liquid. On the basis of nature, it is categorized into conventional and organic. As per sales channel, it is segregated into supermarket/hypermarket, specialty stores, foodservice, online store, and others. Region wise, it is analyzed across North America ( U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain and rest of Europe), Asia-Pacific (China, India, Japan, ASEAN, South Korea, Australia & New Zealand and rest of Asia-Pacific), and LAMEA (Brazil, Saudi Arabia , South Africa ,Turkey, and rest of LAMEA).

On the basis of product type, the regular segment accounted for the highest market share in 2019, and is estimated to register a CAGR of 6.6%. Regular or pure matcha tea without any blend or additional flavor is specially used for regular drinking tea or used as an ingredient in the food service industry, culinary industry, and cosmetic industry. However, the flavored segment is expected to witness a significant growth during the matcha tea market forecast period.

Matcha tea Market
By Product Type

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The Regular segment dominates the global MATCHA TEA MARKET and is expected to retain its dominance throughout the forecast period.

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By form, in 2019, the powder segment garnered the highest share. However, the liquid or ready-to-drink segment is anticipated to witness a significant growth during the forecast period.

Matcha tea Market
By form

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The Powder segment dominates the global matcha tea market and is expected to retain its dominance throughout the forecast period.

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On the basis of nature, the conventional segment dominated the global matcha tea market in 2019. However, the organic segment is projected to grow at a notable rate during the forecast period.

Matcha tea Market
By nature

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The Conventional segment dominates the global matcha tea market and is expected to retain its dominance throughout the forecast period.

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As per distribution channel, the supermarket/hypermarket segment registered the highest matcha tea market share in 2019. However, the online segment is expected to witness a significant growth during the forecast period.

Matcha tea Market
By Distribution Channel

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The Supermarket/Hypermarket segment dominates the global matcha tea market and is expected to retain its dominance throughout the forecast period.

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Region wise, Asia-Pacific accounted for the highest market share in 2019, due to rise in adoption of healthy lifestyle in the region, which leads to rise in demand for matcha tea. However, North America is expected to witness a significant growth during the forecast period.

Matcha tea Market
By Region

2027
Asia-pacific 
North America
Europe
Lamea

The North America segment dominates the global matcha tea market and is expected to retain its dominance throughout the forecast period.

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Key players operating in the global matcha tea market focus on prominent strategies product launch to overcome competition and maintain as well as improve their share worldwide. Some of the major players in the global matcha tea industry analyzed in this report include AOI Tea Company, Ikeda Tea World, Unilever, The Hain Celestial Group Inc., ITO EN Ltd, Encha, Grace & Green, Green Foods, TATA Consumers products Ltd., and Marukyu Koyamaen.

Key Benefits For Stakeholders

  • The report provides a quantitative matcha tea market analysis of the current matcha tea market trends, estimations, and dynamics of the market size from 2021 to 2027 to identify the prevailing opportunities.
  • The key countries in four major regions have been mapped based on their market share.
  • Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
  • In-depth analysis and the matcha tea market size and segmentation assist to determine the prevailing market opportunities.
  • Major countries in each region have been mapped according to their revenue contribution to the global industry. 
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of market players.
  • The report includes the analysis of the regional as well as global market, key players, market segments, application areas, and growth strategies.

Key Market Segments

  • By Product Type
    • Regular
    • Flavored
  • By Form
    • Powder
    • Liquid
  • By Nature
    • Conventional
    • Organic
  • By Distribution Channel
    • Supermarket/Hypermarket
    • Specialty Store
    • Foodservice
    • Online Store
    • Others
  • By Region
    • North America
      • U.S.
      • Canada
      • Mexico
    • Europe
      • Germany
      • UK
      • France
      • Italy
      • Spain
      • Rest of Europe
    • Asia-Pacific
      • India
      • Japan
      • China
      • Australia & New Zealand
      • ASEAN
      • South Korea
      • Rest of Asia-Pacific
    • LAMEA
      • Brazil
      • Saudi Arabia
      • South Africa
      • Turkey
      • Rest of LAMEA


Key Market Players

  • AOI TEA COMPANY
  • ENCHA LIFE LLC
  • GRACE & GREEN
  • GREEN FOODS CORP
  • IKEDA TEA WORLD
  • ITO EN, LTD.
  • MARUKYU KOYAMAEN CO., LTD.
  • TATA CONSUMER PRODUCTS LIMITED
  • THE HAIN CELESTIAL GROUP, INC.
  • UNILEVER PLC
 

CHAPTER 1:INTRODUCTION

1.1.Report description
1.2.Key benefits for stakeholders
1.3.Key market segments
1.4.Research methodology

1.4.1.Secondary research
1.4.2.Primary research
1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings of the study
2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope
3.2.Key findings

3.2.1.Top investment pockets

3.3.Porter’s five forces analysis
3.4.COVID-19 impact on matcha tea market

3.4.1.Multiple scenario

3.5.Value chain analysis
3.6.Pricing analysis
3.7.Parent market analysis
3.8.Market dynamics

3.8.1.Drivers

3.8.1.1.Rise in number of health-conscious consumers globally
3.8.1.2.Product innovation
3.8.1.3.Rise in demand for organic products

3.8.2.Restraint

3.8.2.1.Potential threat of substitution
3.8.2.2.Availability of counterfeit products

3.8.3.Opportunities

3.8.3.1.Surge in demand from cosmetic, culinary, and food industry globally
3.8.3.2.Rapid growth of online retail platform

CHAPTER 4:MATCHA TEA MARKET, BY PRODUCT TYPE

4.1.Overview

4.1.1.Market size and forecast

4.2.Regular

4.2.1.Key market trends, growth factors, and opportunities
4.2.2.Market size and forecast
4.2.3.Market analysis, by country

4.3.Flavored

4.3.1.Key market trends, growth factors, and opportunities
4.3.2.Market size and forecast
4.3.3.Market analysis, by country

CHAPTER 5:MATCHA TEA MARKET, BY FORM

5.1.Overview

5.1.1.Market size and forecast

5.2.Powder

5.2.1.Overview
5.2.2.Key market trends, growth factors, and opportunities
5.2.3.Market size and forecast
5.2.4.Market analysis, by country

5.3.Liquid

5.3.1.Overview
5.3.2.Key market trends, growth factors, and opportunities
5.3.3.Market size and forecast
5.3.4.Market analysis, by country

CHAPTER 6:MATCHA TEA MARKET, BY NATURE

6.1.Overview

6.1.1.Market size and forecast.

6.2.Conventional

6.2.1.Key market trends, growth factors, and opportunities
6.2.2.Market size and forecast
6.2.3.Market analysis, by country

6.3.Organic

6.3.1.Key market trends, growth factors, and opportunities
6.3.2.Market size and forecast
6.3.3.Market analysis, by country

CHAPTER 7:MATCHA TEA MARKET, BY DISTRIBUTION CHANNEL

7.1.Overview

7.1.1.Market size and forecast

7.2.Online stores

7.2.1.Key market trends, growth factors, and opportunities
7.2.2.Market size and forecast
7.2.3.Market analysis by country

7.3.Specialty store

7.3.1.Key market trends, growth factors, and opportunities
7.3.2.Market size and forecast
7.3.3.Market analysis by country

7.4.Supermarket/hypermarket

7.4.1.Key market trends, growth factors, and opportunities
7.4.2.Market size and forecast
7.4.3.Market analysis by country

7.5.Food service

7.5.1.Key market trends, growth factors, and opportunities
7.5.2.Market size and forecast
7.5.3.Market analysis by country

7.6.Others

7.6.1.Key market trends, growth factors, and opportunities
7.6.2.Market size and forecast
7.6.3.Market analysis by country

CHAPTER 8:MATCHA TEA MARKET, BY REGION

8.1.Overview

8.1.1.Market size and forecast, by region

8.2.North America

8.2.1.Key market trends, growth factors, and opportunities
8.2.2.Market size and forecast, by product type
8.2.3.Market size and forecast, by form
8.2.4.Market size and forecast, by nature
8.2.5.Market size and forecast, by distribution channel
8.2.6.Market size and forecast, by country

8.2.6.1.U.S.

8.2.6.1.1.Market size and forecast, by product type
8.2.6.1.2.Market size and forecast, by form
8.2.6.1.3.Market size and forecast, by nature
8.2.6.1.4.Market size and forecast, by distribution channel

8.2.6.2.Mexico

8.2.6.2.1.Market size and forecast, by product type
8.2.6.2.2.Market size and forecast, by form
8.2.6.2.3.Market size and forecast, by nature
8.2.6.2.4.Market size and forecast, by distribution channel

8.2.6.3.Canada

8.2.6.3.1.Market size and forecast, by product type
8.2.6.3.2.Market size and forecast, by form
8.2.6.3.3.Market size and forecast, by nature
8.2.6.3.4.Market size and forecast, by distribution channel

8.3.Europe

8.3.1.Key market trends, growth factors, and opportunities
8.3.2.Market size and forecast, by product type
8.3.3.Market size and forecast, by form
8.3.4.Market size and forecast, by nature
8.3.5.Market size and forecast, by distribution channel
8.3.6.Market size and forecast, by country

8.3.6.1.Germany

8.3.6.1.1.Market size and forecast, by product type
8.3.6.1.2.Market size and forecast, by form
8.3.6.1.3.Market size and forecast, by nature
8.3.6.1.4.Market size and forecast, by distribution channel

8.3.6.2.UK

8.3.6.2.1.Market size and forecast, by product type
8.3.6.2.2.Market size and forecast, by form
8.3.6.2.3.Market size and forecast, by nature
8.3.6.2.4.Market size and forecast, by distribution channel

8.3.6.3.France

8.3.6.3.1.Market size and forecast, by product type
8.3.6.3.2.Market size and forecast, by form
8.3.6.3.3.Market size and forecast, by nature
8.3.6.3.4.Market size and forecast, by distribution channel

8.3.6.4.Italy

8.3.6.4.1.Market size and forecast, by product type
8.3.6.4.2.Market size and forecast, by form
8.3.6.4.3.Market size and forecast, by nature
8.3.6.4.4.Market size and forecast, by distribution channel

8.3.6.5.Spain

8.3.6.5.1.Market size and forecast, by product type
8.3.6.5.2.Market size and forecast, by form
8.3.6.5.3.Market size and forecast, by nature
8.3.6.5.4.Market size and forecast, by distribution channel

8.3.6.6.Rest of Europe

8.3.6.6.1.Market size and forecast, by product type
8.3.6.6.2.Market size and forecast, by form
8.3.6.6.3.Market size and forecast, by nature
8.3.6.6.4.Market size and forecast, by distribution channel

8.4.Asia-Pacific

8.4.1.Key market trends, growth factors, and opportunities
8.4.2.Market size and forecast, by product type
8.4.3.Market size and forecast, by form
8.4.4.Market size and forecast, by nature
8.4.5.Market size and forecast, by distribution channel
8.4.6.Market size and forecast, by country

8.4.6.1.India

8.4.6.1.1.Market size and forecast, by product type
8.4.6.1.2.Market size and forecast, by form
8.4.6.1.3.Market size and forecast, by nature
8.4.6.1.4.Market size and forecast, by distribution channel

8.4.6.2.Japan

8.4.6.2.1.Market size and forecast, by product type
8.4.6.2.2.Market size and forecast, by form
8.4.6.2.3.Market size and forecast, by nature
8.4.6.2.4.Market size and forecast, by distribution channel

8.4.6.3.China

8.4.6.3.1.Market size and forecast, by product type
8.4.6.3.2.Market size and forecast, by form
8.4.6.3.3.Market size and forecast, by nature
8.4.6.3.4.Market size and forecast, by distribution channel

8.4.6.4.Australia & New Zealand

8.4.6.4.1.Market size and forecast, by product type
8.4.6.4.2.Market size and forecast, by form
8.4.6.4.3.Market size and forecast, by nature
8.4.6.4.4.Market size and forecast, by distribution channel

8.4.6.5.ASEAN

8.4.6.5.1.Market size and forecast, by product type
8.4.6.5.2.Market size and forecast, by form
8.4.6.5.3.Market size and forecast, by nature
8.4.6.5.4.Market size and forecast, by distribution channel

8.4.6.6.South Korea

8.4.6.6.1.Market size and forecast, by product type
8.4.6.6.2.Market size and forecast, by form
8.4.6.6.3.Market size and forecast, by nature
8.4.6.6.4.Market size and forecast, by distribution channel

8.4.6.7.Rest of Asia-Pacific

8.4.6.7.1.Market size and forecast, by product type
8.4.6.7.2.Market size and forecast, by form
8.4.6.7.3.Market size and forecast, by nature
8.4.6.7.4.Market size and forecast, by distribution channel

8.5.LAMEA

8.5.1.Key market trends, growth factors, and opportunities
8.5.2.Market size and forecast, by product type
8.5.3.Market size and forecast, by form
8.5.4.Market size and forecast, by nature
8.5.5.Market size and forecast, by distribution channel
8.5.6.Market size and forecast, by country

8.5.6.1.Brazil

8.5.6.1.1.Market size and forecast, by product type
8.5.6.1.2.Market size and forecast, by form
8.5.6.1.3.Market size and forecast, by nature
8.5.6.1.4.Market size and forecast, by distribution channel

8.5.6.2.Saudi Arabia

8.5.6.2.1.Market size and forecast, by product type
8.5.6.2.2.Market size and forecast, by form
8.5.6.2.3.Market size and forecast, by nature
8.5.6.2.4.Market size and forecast, by distribution channel

8.5.6.3.South Africa

8.5.6.3.1.Market size and forecast, by product type
8.5.6.3.2.Market size and forecast, by form
8.5.6.3.3.Market size and forecast, by nature
8.5.6.3.4.Market size and forecast, by distribution channel

8.5.6.4.Turkey

8.5.6.4.1.Market size and forecast, by product type
8.5.6.4.2.Market size and forecast, by form
8.5.6.4.3.Market size and forecast, by nature
8.5.6.4.4.Market size and forecast, by distribution channel

8.5.6.5.Rest of LAMEA

8.5.6.5.1.Market size and forecast, by product type
8.5.6.5.2.Market size and forecast, by form
8.5.6.5.3.Market size and forecast, by nature
8.5.6.5.4.Market size and forecast, by distribution channel

CHAPTER 9:COMPETITION LANDSCAPE

9.1.Top winning strategies
9.2.Competitive dashboard
9.3.Product Mapping
9.4.Competitive heat map
9.5.Key developments

9.5.1.Business expansion
9.5.2.Partnership
9.5.3.Product launch

CHAPTER 10:COMPANY PROFILES

10.1.AOI TEA COMPANY

10.1.1.Company overview
10.1.2.Key executive
10.1.3.Company snapshot
10.1.4.Product portfolio

10.2.ENCHA LIFE LLC

10.2.1.Company overview
10.2.2.Key executive
10.2.3.Company snapshot
10.2.4.Product portfolio

10.3.GRACE & GREEN

10.3.1.Company overview
10.3.2.Company snapshot
10.3.3.Product portfolio

10.4.GREEN FOODS CORP

10.4.1.Company overview
10.4.2.Key executive
10.4.3.Company snapshot
10.4.4.Product portfolio

10.5.IKEDA TEA WORLD

10.5.1.Company overview
10.5.2.Key executive
10.5.3.Company snapshot
10.5.4.Product portfolio

10.6.ITO EN, LTD.

10.6.1.Company overview
10.6.2.Key executives
10.6.3.Company snapshot
10.6.4.Product portfolio
10.6.5.Business performance
10.6.6.Key strategic moves and developments

10.7.MARUKYU KOYAMAEN CO., LTD.

10.7.1.Company overview
10.7.2.Key executive
10.7.3.Company snapshot
10.7.4.Product portfolio

10.8.TATA CONSUMER PRODUCTS LIMITED

10.8.1.Company overview
10.8.2.Key executives
10.8.3.Company snapshot
10.8.4.Operating business segments
10.8.5.Product portfolio
10.8.6.Business performance

10.9.THE HAIN CELESTIAL GROUP, INC.

10.9.1.Company overview
10.9.2.Key executives
10.9.3.Company snapshot
10.9.4.Product portfolio
10.9.5.Business performance

10.10.UNILEVER PLC

10.10.1.Company overview
10.10.2.Key executives
10.10.3.Company snapshot
10.10.4.Operating business segments
10.10.5.Product portfolio
10.10.6.Business performance

LIST OF TABLES

TABLE 01.MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 02.REGULAR MATCHA TEA MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 03.FLAVOURED MATCHA TEA MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 04.GLOBAL MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 05.POWDER MATCHA TEA MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 06.LIQUID MATCHA TEA MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 07.GLOBAL MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 08.GLOBAL MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 09.CONVENTIONAL MATCHA TEA MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 10.CONVENTIONAL MATCHA TEA MARKET VOLUME, BY REGION, 2019–2027 (KILOGRAM)
TABLE 11.ORGANIC MATCHA TEA MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 12.ORGANIC MATCHA TEA MARKET VOLUME, BY REGION, 2019–2027 (KILOGRAM)
TABLE 01.GLOBAL MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 02.GLOBAL MATCHA TEA MARKET REVENUE FOR ONLINE STORE, BY REGION, 2019-2027($MILLION)
TABLE 03.GLOBAL MATCHA TEA MARKET FOR SPECIALTY STORE REVENUE, BY REGION, 2019-2027($MILLION)
TABLE 04.GLOBALMATCHA TEA MARKET FOR SUPERMARKET/HYPERMARKET REVENUE, BY REGION, 2019-2027($MILLION)
TABLE 05.GLOBAL MATCHA TEA MARKET REVENUE FOR FOODSERVICE, BY REGION, 2019-2027($MILLION)
TABLE 06.GLOBAL MATCHA TEA MARKET FOR OTHERS REVENUE, BY REGION, 2019-2027($MILLION)
TABLE 07.MATCHA TEA MARKET REVENUE, BY REGION, 2019–2027 ($MILLION)
TABLE 08.NORTH AMERICA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 09.NORTH AMERICA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 10.NORTH AMERICA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 11.NORTH AMERICA MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 12.NORTH AMERICA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 13.NORTH AMERICA MATCHA TEA MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 14.U.S. MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 15.U.S. MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 16.U.S. MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 17.U.S. MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 18.U.S MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 19.MEXICO MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 20.MEXICO MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 21.MEXICO MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 22.MEXICO MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 23.MEXICO MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 24.CANADA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 25.CANADA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 26.CANADA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 27.CANADA MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 28.CANADA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 29.EUROPE MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 30.EUROPE MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 31.EUROPE MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 32.EUROPE MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 33.EUROPE MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 34.EUROPE MATCHA TEA MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 35.GERMANY MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 36.GERMANY MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 37.GERMANY MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 38.GERMANY MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 39.GERMANY MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 40.UK MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 41.UK MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 42.UK MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 43.UK MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 44.UK MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 45.FRANCE MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 46.FRANCE MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 47.FRANCE MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 48.FRANCE MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 49.FRANCE MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 50.ITALY MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 51.ITALY MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 52.ITALY MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 53.ITALY MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 54.ITALY MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 55.SPAIN MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 56.SPAIN MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 57.SPAIN MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 58.SPAINMATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 59.SPAIN MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 60.REST OF EUROPE MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE , 2019–2027 ($MILLION)
TABLE 61.REST OF EUROPE MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 62.REST OF EUROPE MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 63.REST OF EUROPE MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 64.REST OF EUROPE MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 65.ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 66.ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 67.ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 68.ASIA-PACIFIC MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 69.ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 70.ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 71.INDIA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 72.INDIA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 73.INDIA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 74.INDIA MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 75.INDIA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 76.JAPAN MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 77.JAPAN MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 78.JAPAN MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 79.JAPAN MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 80.JAPAN MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 81.CHINA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 82.CHINA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 83.CHINA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 84.CHINA MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 85.CHINA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 86.AUSTRALIA & NEW ZEALAND MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 87.AUSTRALIA & NEW ZEALAND MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 88.AUSTRALIA & NEW ZEALAND MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 89.AUSTRALIA & NEW ZEALAND MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 90.AUSTRALIA & NEW ZEALAND MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 91.ASEAN MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 92.ASEAN MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 93.ASEAN MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 94.ASEAN MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 95.ASEAN MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 96.SOUTH KOREA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 97.SOUTH KOREA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 98.SOUTH KOREA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 99.SOUTH KOREA MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 100.SOUTH KOREA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 101.REST OF ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 102.REST OF ASIA -PACIFIC MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 103.REST OF ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 104.REST OF ASIA-PACIFIC MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 105.REST OF ASIA-PACIFIC MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 106.LAMEA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 107.LAMEA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 108.LAMEA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 109.LAMEA MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 110.LAMEA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 111.LAMEA MATCHA TEA MARKET REVENUE, BY COUNTRY, 2019–2027 ($MILLION)
TABLE 112.BRAZIL MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 113.BRAZIL MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 114.BRAZIL MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 115.BRAZIL MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 116.BRAZIL MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 117.SAUDI ARABIA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 118.SAUDI ARABIA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 119.SAUDI ARABIA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 120.SAUDI ARABIAMATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 121.SAUDI ARABIA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 122.SOUTH AFRICA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 123.SOUTH AFRICA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 124.SOUTH AFRICA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 125.SOUTH AFRICA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 126.TURKEY MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 127.TURKEY MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 128.TURKEY MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 129.TURKEYMATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 130.TURKEY MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 131.REST OF LAMEA MATCHA TEA MARKET REVENUE, BY PRODUCT TYPE, 2019–2027 ($MILLION)
TABLE 132.REST OF LAMEA MATCHA TEA MARKET REVENUE, BY FORM, 2019–2027 ($MILLION)
TABLE 133.REST OF LAMEA MATCHA TEA MARKET REVENUE, BY NATURE, 2019–2027 ($MILLION)
TABLE 134.REST OF LAMEA MATCHA TEA MARKET VOLUME, BY NATURE, 2019–2027 (KILOGRAM)
TABLE 135.REST OF LAMEA MATCHA TEA MARKET REVENUE, BY DISTRIBUTION CHANNEL, 2019-2027($MILLION)
TABLE 136.AOI TEA COMPANY: KEY EXECUTIVE
TABLE 137.AOI TEA COMPANY: COMPANY SNAPSHOT
TABLE 138.AOI TEA COMPANY: PRODUCT PORTFOLIO
TABLE 139.ENCHA LIFE LLC: KEY EXECUTIVE
TABLE 140.ENCHA LIFE LLC: COMPANY SNAPSHOT
TABLE 141.ENCHA LIFE LLC: PRODUCT PORTFOLIO
TABLE 142.GRACE & GREEN: COMPANY SNAPSHOT
TABLE 143.GRACE & GREEN: PRODUCT PORTFOLIO
TABLE 144.GREEN FOODS CORP: KEY EXECUTIVE
TABLE 145.GREEN FOODS CORP: COMPANY SNAPSHOT
TABLE 146.GREEN FOODS CORP: PRODUCT PORTFOLIO
TABLE 147.IKEDA TEA WORLD: KEY EXECUTIVE
TABLE 148.IKEDA TEA WORLD: COMPANY SNAPSHOT
TABLE 149.IKEDA TEA WORLD: PRODUCT PORTFOLIO
TABLE 150.ITO EN, LTD.: KEY EXECUTIVES
TABLE 151.ITO EN, LTD.: COMPANY SNAPSHOT
TABLE 152.ITO EN, LTD.: PRODUCT PORTFOLIO
TABLE 153.ITO EN, LTD.: NET SALES, 2017–2019 ($MILLION)
TABLE 154.MARUKYU KOYAMAEN CO., LTD.: KEY EXECUTIVE
TABLE 155.MARUKYU KOYAMAEN CO., LTD.: COMPANY SNAPSHOT
TABLE 156.MARUKYU KOYAMAEN CO., LTD.: PRODUCT PORTFOLIO
TABLE 157.TATA CONSUMER PRODUCTS LIMITED: KEY EXECUTIVES
TABLE 158.TATA CONSUMER PRODUCTS LIMITED: COMPANY SNAPSHOT
TABLE 159.TATA CONSUMER PRODUCTS LIMITED: OPERATING SEGMENTS
TABLE 160.TATA CONSUMER PRODUCTS LIMITED: PRODUCT PORTFOLIO
TABLE 161.TATA CONSUMER PRODUCTS LIMITED: NET SALES, 2017–2019 ($MILLION)
TABLE 162.THE HAIN CELESTIAL GROUP, INC. : KEY EXECUTIVES
TABLE 163.THE HAIN CELESTIAL GROUP, INC. : COMPANY SNAPSHOT
TABLE 164.THE HAIN CELESTIAL GROUP, INC. : PRODUCT PORTFOLIO
TABLE 165.THE HAIN CELESTIAL GROUP, INC. : NET SALES, 2017–2019 ($MILLION)
TABLE 166.UNILEVER PLC: KEY EXECUTIVES
TABLE 167.UNILEVER PLC: COMPANY SNAPSHOT
TABLE 168.UNILEVER PLC: OPERATING SEGMENTS
TABLE 169.UNILEVER PLC: PRODUCT PORTFOLIO
TABLE 170.UNILEVER PLC: NET SALES, 2017–2019 ($MILLION)

LIST OF FIGURES

FIGURE 01.MATCHA TEA MARKET SNAPSHOT
FIGURE 02.GLOBAL MATCHA TEA MARKET SEGMENTATION
FIGURE 03.TOP INVESTMENT POCKETS
FIGURE 04.MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 05.HIGH BARGAINING POWER OF BUYERS
FIGURE 06.HIGH THREAT OF SUBSTITUTION
FIGURE 07.HIGHTHREAT OF NEW ENTRANTS
FIGURE 08.HIGH INTENSITY OF COMPETITIVE RIVALRY
FIGURE 09.MATCHA TEA MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 10.MATCHA TEA MARKET, BY PRODUCT TYPE, 2019 (%)
FIGURE 11.COMPARATIVE COUNTRY MARKET SHARE ANALYSIS OF REGULAR MATCHA TEA MARKET,2019 & 2027 (%)
FIGURE 12.COMPARATIVE REGIONAL MARKET SHARE ANALYSIS OF FLAVOURED MATCHA TEA MARKET, 2019 AND 2027 (%)
FIGURE 13.GLOBAL MATCHA TEA MARKET SHARE, BY FORM, 2019(%)
FIGURE 14.COMPARATIVE SHARE ANALYSIS OF POWDER MATCHA TEA MARKET REVENUE, BY COUNTRY, 2019& 2027 (%)
FIGURE 15.COMPARATIVE SHARE ANALYSIS OF LIQUID MATCHA TEA MARKET REVENUE, BY COUNTRY, 2019 & 2027 (%)
FIGURE 16.GLOBAL MATCHA TEA MARKET, BY NATURE, 2019 (%)
FIGURE 17.COMPARATIVE REGIONAL MARKET SHARE ANALYSIS OF CONVENTIONAL MATCHA TEA MARKET,  2019 & 2027 (%)
FIGURE 18.COMPARATIVE COUNTRY MARKET SHARE ANALYSIS OF ORGANIC MATCHA TEA MARKET, 2019 & 2027 (%)
FIGURE 19.GLOBAL MATCHA TEA MARKET, BY DISTRIBUTION CHANNEL, 2019 (%)
FIGURE 20.COMPARATIVE MARKET SHARE ANALYSIS OF MATCHA TEA MARKET REVENUE FOR ONLINE STORES, ,BY COUNTRY, 2019 & 2027 (%)
FIGURE 21.COMPARATIVE REGIONAL MARKET SHARE ANALYSISOF GLOBAL MATCHA TEA MARKET FOR SPECIALTY STORE,, 2019 AND 2027(%)
FIGURE 22.COMPARATIVE REGIONAL MARKET SHARE ANALYSIS OF GLOBAL MATCHA TEA MARKET FOR SUPERMARKET/HYPERMARKET REVENUE, 2019 AND 2027(%)
FIGURE 23.COMPARATIVE REGIONAL MARKET SHARE ANALYSIS OF GLOBAL MATCHA TEA MARKETFOR FOOD SERVICE  2019 AND 2027(%)
FIGURE 24.COMPARATIVE REGIONAL MARKET SHARE ANALYSIS OF GLOBALMATCHA TEA MARKET REVENUE FOR OTHERS,2019 AND 2027(%)
FIGURE 25.MATCHA TEA MARKET, BY REGION, 2019 (%)
FIGURE 26.U.S. MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 27.MEXICO MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 28.CANADA MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 29.GERMANY MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 30.UK MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 31.FRANCE MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 32.ITALY MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 33.SPAIN MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 34.REST OF EUROPE MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 35.INDIA MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 36.JAPAN MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 37.CHINA MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 38.AUSTRALIA & NEW ZEALAND MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 39.ASEAN MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 40.SOUTH KOREA MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 41.REST OF ASIA-PACIFIC MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 42.BRAZIL MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 43.SAUDI ARABIA MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 44.SOUTH AFRICA MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 45.TURKEY MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 46.REST OF LAMEA MATCHA TEA MARKET REVENUE, 2019–2027 ($MILLION)
FIGURE 47.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 48.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 49.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS
FIGURE 50.ITO EN, LTD.: NET SALES, 2017–2019 ($MILLION)
FIGURE 51.TATA CONSUMER PRODUCTS LIMITED: NET SALES, 2017–2019 ($MILLION)
FIGURE 52.TATA CONSUMER PRODUCTS LIMITED: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 53.THE HAIN CELESTIAL GROUP, INC. : NET SALES, 2017–2019 ($MILLION)
FIGURE 54.THE HAIN CELESTIAL GROUP, INC.: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 55.UNILEVER PLC: NET SALES, 2017–2019 ($MILLION)

 
 

The global matcha tea market has witnessed significant growth over the years, and is expected to grow at a steady pace during the forecast period. This is attributable to rise in number of health-conscious consumers across the globe who are increasingly willing to spend on health & wellness products, including matcha tea.

The key market players operating in the global matcha tea market have adopted key developmental strategies such as product launch to fuel the demand for matcha tea globally. In addition, they have emphasized on continuous innovations in their products such as ready-to-drink matcha tea, flavored matcha tea, and unsweetened matcha tea to maintain a strong foothold in the market.

Rise in adoption of match tea as an ingredient in various industries, including food & beverages industry, cosmetic industry, and culinary industry to formulate new and innovative products such as match tea desserts, matcha tea flavored snacks, lattes, and cosmetic products containing match tea is to anticipated to offer immense opportunity for the growth of the match tea market during the forecast period.
 

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A. The global matcha tea market is projected to reach $4,480.5 million by 2027.

A. The forecast period in the Matcha Tea Market report is considered from the year 2021 to 2027

A. 2019 was considered as the base year in the Matcha Tea Market report.

A. The major players in the global matcha tea industry include AOI Tea Company, Ikeda Tea World, Unilever, The Hain Celestial Group Inc., ITO EN Ltd, Encha, Grace & Green, Green Foods, TATA Consumers products Ltd., and Marukyu Koyamaen

A. Flavoured matcha tea is expected to be the fastest growing segment in the matcha tea market.

A. Regular matcha tea holds the maximum market share of the Matcha Tea Market

A. The company profile is selected on the basis of their revenue and product offerings in the matcha tea market.

A. The global matcha tea market was valued at $2,454.3 million in 2019.

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