Meal Kit Market by Type (Full Kit, Starter Kit, and Quick Kit), Distribution Channel (Online and In-store), and Product (Vegetarian Kit and Non-vegetarian Kit): Global Opportunity Analysis and Industry Forecast, 2018–2025
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Mar 2020 |
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Meal kit is a subscription service, which includes delivering food ingredients and recipes to the customers for them to further prepare their meal conveniently. The concept of meal kit service has been revolutionized through online mobile applications of home delivery services. This technique enables consumers to cook food at their own suitability and comfort zone. Food provided by companies in meal kits is in precise quantities, which curbs the wastage of food.
Increase in urban population, rise in disposable income, reduction in food wastage by being eco-friendly, and shift in food service behavior are some of the major drivers of the global meal kit market. In addition, increase in healthy lifestyle and rise in trend of consuming portion-controlled meals among consumers fuel the growth of the market. However, uncertain economic situations, which lead to increased prices of foods hinders the market growth.
On the contrary, shift in preference of consumers toward gluten-free diet is expected to serve as an opportunity for meal kit companies to further expand their market base and add customized diets to their offerings.
The meal kit market is segmented based on type, distribution channel, product, and region. On the basis of type, the market is categorized into full kits, starter kits, and quick kits. By distribution channel, it is bifurcated into online and in-store. Depending on product, it is segregated into vegetarian kit and nonvegetarian kit. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
The major players operating in the meal kit market include Blue Apron LLC, HelloFresh, Marley Spoon Inc., The Kroger Co., Gousto, Relish Labs LLC, Plated, Global Belly, Purple Carrot, and Pepper Leaf Pty Ltd.
Key Benefits For Stakeholders
- The report provides an in-depth analysis of the current trends, drivers, and dynamics of the meal kit market to elucidate the prevailing opportunities and tap the investment pockets.
- It offers qualitative trends as well as quantitative analysis of the global market for the period of 2018–2025 to assist stakeholders to understand the market scenario.
- In-depth analysis of the key segments demonstrates the type of meal kits and their products.
- Competitive intelligence of the industry highlights the business practices followed by key players across geographies as well as the prevailing market opportunities.
- Key market players are profiled to understand the competitive outlook of the market.
Key Market Segments
By Type
- Full Kits
- Starter Kits
- Quick Kits
By Distribution Channel
- Online
- Instore
By Product
- Vegetarian Kits
- Nonvegetarian Kits
By Region
- North America
- U.S.
- Mexico
- Canada
- Asia-Pacific
- India
- China
- Australia
- Japan
- Rest of Asia-Pacific
- Europe
- UK
- France
- Germany
- Spain
- Rest of Europe
- LAMEA
- Turkey
- Brazil
- South Africa
- Arabia
- Rest of LAMEA
Major Players in the Meal Kit Market include
- Blue Apron LLC
- HelloFresh
- Marley Spoon Inc.
- The Kroger Co.
- Gousto
- Relish Labs LLC
- Plated
- Global Belly
- Purple Carrot
- Pepper Leaf Pty Ltd.
CHAPTER 1: INTRODUCTION
1.1. REPORT DESCRIPTION
1.2. KEY MARKET SEGMENTS
1.3. KEY BENEFITS
1.4. RESEARCH METHODOLOGY
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO PERSPECTIVE
CHAPTER 3: MARKET LANDSCAPE
3.1. MARKET DEFINITION AND SCOPE
3.2. KEY FINDINGS
3.2.1. Top investment pockets
3.2.2. Top winning strategies
3.3. PORTER'S FIVE FORCES ANALYSIS
3.3.1. Bargaining power of suppliers
3.3.2. Threat of new entrants
3.3.3. Threat of substitutes
3.3.4. Competitive rivalry
3.3.5. Bargaining power among buyers
3.4. MARKET SHARE ANALYSIS/TOP PLAYER POSITIONING
3.5. MARKET DYNAMICS
3.5.1. Drivers
3.5.2. Restraints
3.5.3. Opportunities
CHAPTER 4: MEAL KIT MARKET BY TYPE
4.1. OVERVIEW
4.2. FULL KITS
4.2.1. Key market trends, Growth factors and opportunities
4.2.2. Market size and forecast by region
4.2.3. Market analysis by country
4.3. STARTER KITS
4.3.1. Key market trends, Growth factors and opportunities
4.3.2. Market size and forecast by region
4.3.3. Market analysis by country
4.4. QUICK KITS
4.4.1. Key market trends, Growth factors and opportunities
4.4.2. Market size and forecast by region
4.4.3. Market analysis by country
CHAPTER 5: MEAL KIT MARKET BY DISTRIBUTION CHANNEL
5.1. OVERVIEW
5.2. ONLINE
5.2.1. Key market trends, Growth factors and opportunities
5.2.2. Market size and forecast by region
5.2.3. Market analysis by country
5.3. IN STORE
5.3.1. Key market trends, Growth factors and opportunities
5.3.2. Market size and forecast by region
5.3.3. Market analysis by country
5.4.
5.4.1. Key market trends, Growth factors and opportunities
5.4.2. Market size and forecast by region
5.4.3. Market analysis by country
CHAPTER 6: MEAL KIT MARKET BY PRODUCT
6.1. OVERVIEW
6.2. VEGETARIAN KIT
6.2.1. Key market trends, Growth factors and opportunities
6.2.2. Market size and forecast by region
6.2.3. Market analysis by country
6.3. NON-VEGETARIAN KIT
6.3.1. Key market trends, Growth factors and opportunities
6.3.2. Market size and forecast by region
6.3.3. Market analysis by country
CHAPTER 7: MEAL KIT MARKET BY REGION
7.1. OVERVIEW
7.2. NORTH AMERICA
7.2.1. Key market trends and opportunities
7.2.2. Market size and forecast by Type
7.2.3. Market size and forecast by Distribution Channel
7.2.4. Market size and forecast by Product
7.2.5. Market size and forecast by Country
7.2.6. U.S. MEAL KIT MARKET
7.2.6.1. Market size and forecast by Type
7.2.6.2. Market size and forecast by Distribution Channel
7.2.6.3. Market size and forecast by Product
7.2.7. CANADA MEAL KIT MARKET
7.2.7.1. Market size and forecast by Type
7.2.7.2. Market size and forecast by Distribution Channel
7.2.7.3. Market size and forecast by Product
7.2.8. MEXICO MEAL KIT MARKET
7.2.8.1. Market size and forecast by Type
7.2.8.2. Market size and forecast by Distribution Channel
7.2.8.3. Market size and forecast by Product
7.3. ASIA PACIFIC
7.3.1. Key market trends and opportunities
7.3.2. Market size and forecast by Type
7.3.3. Market size and forecast by Distribution Channel
7.3.4. Market size and forecast by Product
7.3.5. Market size and forecast by Country
7.3.6. INDIA MEAL KIT MARKET
7.3.6.1. Market size and forecast by Type
7.3.6.2. Market size and forecast by Distribution Channel
7.3.6.3. Market size and forecast by Product
7.3.7. CHINA MEAL KIT MARKET
7.3.7.1. Market size and forecast by Type
7.3.7.2. Market size and forecast by Distribution Channel
7.3.7.3. Market size and forecast by Product
7.3.8. JAPAN MEAL KIT MARKET
7.3.8.1. Market size and forecast by Type
7.3.8.2. Market size and forecast by Distribution Channel
7.3.8.3. Market size and forecast by Product
7.3.9. AUSTRALIA MEAL KIT MARKET
7.3.9.1. Market size and forecast by Type
7.3.9.2. Market size and forecast by Distribution Channel
7.3.9.3. Market size and forecast by Product
7.3.10. REST OF ASIA PACIFIC MEAL KIT MARKET
7.3.10.1. Market size and forecast by Type
7.3.10.2. Market size and forecast by Distribution Channel
7.3.10.3. Market size and forecast by Product
7.4. EUROPE
7.4.1. Key market trends and opportunities
7.4.2. Market size and forecast by Type
7.4.3. Market size and forecast by Distribution Channel
7.4.4. Market size and forecast by Product
7.4.5. Market size and forecast by Country
7.4.6. UK MEAL KIT MARKET
7.4.6.1. Market size and forecast by Type
7.4.6.2. Market size and forecast by Distribution Channel
7.4.6.3. Market size and forecast by Product
7.4.7. GERMANY MEAL KIT MARKET
7.4.7.1. Market size and forecast by Type
7.4.7.2. Market size and forecast by Distribution Channel
7.4.7.3. Market size and forecast by Product
7.4.8. FRANCE MEAL KIT MARKET
7.4.8.1. Market size and forecast by Type
7.4.8.2. Market size and forecast by Distribution Channel
7.4.8.3. Market size and forecast by Product
7.4.9. SPAIN MEAL KIT MARKET
7.4.9.1. Market size and forecast by Type
7.4.9.2. Market size and forecast by Distribution Channel
7.4.9.3. Market size and forecast by Product
7.4.10. REST OF EUROPE MEAL KIT MARKET
7.4.10.1. Market size and forecast by Type
7.4.10.2. Market size and forecast by Distribution Channel
7.4.10.3. Market size and forecast by Product
7.5. LAMEA
7.5.1. Key market trends and opportunities
7.5.2. Market size and forecast by Type
7.5.3. Market size and forecast by Distribution Channel
7.5.4. Market size and forecast by Product
7.5.5. Market size and forecast by Country
7.5.6. TURKEY MEAL KIT MARKET
7.5.6.1. Market size and forecast by Type
7.5.6.2. Market size and forecast by Distribution Channel
7.5.6.3. Market size and forecast by Product
7.5.7. BRAZIL MEAL KIT MARKET
7.5.7.1. Market size and forecast by Type
7.5.7.2. Market size and forecast by Distribution Channel
7.5.7.3. Market size and forecast by Product
7.5.8. SOUTH AFRICA MEAL KIT MARKET
7.5.8.1. Market size and forecast by Type
7.5.8.2. Market size and forecast by Distribution Channel
7.5.8.3. Market size and forecast by Product
7.5.9. SAUDI ARABIA MEAL KIT MARKET
7.5.9.1. Market size and forecast by Type
7.5.9.2. Market size and forecast by Distribution Channel
7.5.9.3. Market size and forecast by Product
7.5.10. REST OF LAMEA MEAL KIT MARKET
7.5.10.1. Market size and forecast by Type
7.5.10.2. Market size and forecast by Distribution Channel
7.5.10.3. Market size and forecast by Product
CHAPTER 8: COMPANY PROFILES
8.1. BLUE APRON LLC
8.1.1. Company overview
8.1.2. Business performance
8.1.3. Key strategic moves and developments
8.2. HELLOFRESH
8.2.1. Company overview
8.2.2. Business performance
8.2.3. Key strategic moves and developments
8.3. MARLEY SPOON INC
8.3.1. Company overview
8.3.2. Business performance
8.3.3. Key strategic moves and developments
8.4. THE KROGER CO.
8.4.1. Company overview
8.4.2. Business performance
8.4.3. Key strategic moves and developments
8.5. GOUSTO
8.5.1. Company overview
8.5.2. Business performance
8.5.3. Key strategic moves and developments
8.6. RELISH LABS LLC.
8.6.1. Company overview
8.6.2. Business performance
8.6.3. Key strategic moves and developments
8.7. PLATED
8.7.1. Company overview
8.7.2. Business performance
8.7.3. Key strategic moves and developments
8.8. GLOBAL BELLY
8.8.1. Company overview
8.8.2. Business performance
8.8.3. Key strategic moves and developments
8.9. PURPLE CARROT
8.9.1. Company overview
8.9.2. Business performance
8.9.3. Key strategic moves and developments
8.10. PEPPER LEAF PTY LTD
8.10.1. Company overview
8.10.2. Business performance
8.10.3. Key strategic moves and developments
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