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Power Bank Market by Battery Type (Lithium Ion and Lithium Polymer), Power Rating (Up to 3000 mAh, 3,001 - 8,000 mAh, 8,001 - 20,000 mAh, and Above 20,000 mAh), Distribution Channel (Online and Offline), and Price Range (Low, Mid-Range, and Premium Range): Global Opportunity Analysis and Industry Forecast, 2020 - 2027

A01387
Pages: 259
Sep 2020 | 46047 Views
 
Author(s) : Divyanshi Tewari & Asavari Patil
Tables: 136
Charts: 79
 

COVID-19

Pandemic disrupted the entire world and affected many industries.

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Power Bank Market Outlook - 2027

The global power bank market size was valued at $17.41 billion in 2019, and is projected to reach $22.34 billion by 2027, registering a CAGR of 3.4% from 2020 to 2027.

The smartphones have become a crucial part of our day to day life and are equipped with powerful operating systems such as Android, Symbian, and iOS that allow the user to play games, run multimedia player, access video calling and stay connected to external world via high speed internet services, which leads to high consumption of battery in smartphone. Mobile power bank is a portable battery charging device by which the user can charge mobile devices anywhere and anytime. It is medium-sized electronic device comprising special battery with electronic circuits to control the power flow range. Mobile power banks allows the user to store the electrical energy depending on the capacity (mAh) to charge up small computing devices such as smartphone and tablet.

power-bank-Market-2020-2027

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Power bank is a portable battery, which is equipped with circuit to store energy from the input source and venting it out as and when required. These gadgets have currently gained immense popularity across the world, owing to upsurge in adoption of digital products. Moreover, their distinct characteristics, which include durability, portability, multiple sockets, fast charging, and low range cost fuel their need among tech-savvy consumers. In case of a prolonged power outage or an unstable electricity supply, power bank serves as an ideal option, preventing the device from turning off. Mobile phones, digital cameras, tablets, and laptops are some of the gadgets that can be powered by power banks. 

Power banks are portable chargers, which are equipped with a circuit to control power flow range. Rapid demand for compact electronic devices equipped with rechargeable batteries such as smartphones, tablets, and laptops has boosted the growth of the global power bank market

In addition, the advent of 4G network and consistent use of internet services have made these devices less efficient in terms of power consumption. This has created a huge demand for power banks across the world, thereby propelling the market growth.

Power banks are categorized under consumer durables, as they can be recharged and reused multiple times. The performance of mobile power bank depends on the battery inside. The most common types of battery are Lithium-ion (Li-ion) and lithium-polymer (Li-polymer). Li-ion batteries have high energy density with low range cost; however, the efficiency of Li-ion batteries decreases with time even when not in use, and are available in only rectangular shape. Li-ion battery is suitable for frequent use of mobile power bank.

According to power bank market analysis, rise in demand for smartphones across the globe, increase in sales of power banks on online portals & e-commerce websites and increase in demand for power banks for laptops and wearable devices are the major factors that drive the growth of the global power bank market size. However, factors such as emerging trends of wireless charging, improved battery capacity of electronic devices and increasing preference toward rental power banks among users hamper the power bank market growth. On the contrary, development of solar & hydrogen fuel-based power banks, increase in trend of wearable devices and emerging trends toward wireless power banks are expected to offer lucrative power bank market opportunity for expansion.

Power Bank Market
By Battery Type

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Lithium ion segment is projected as one of the most lucrative segments.

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Segmentation

The global power bank market share is segmented on the basis of battery type, power rating, distribution channel, price range, and region. By battery type, the market is bifurcated into lithium-ion and lithium-polymer. Based on power rating, it is divided into up to 3,000 mAh, 3,001–8,000 mAh, 8,001–20,000 mAh, and above 20,000 mAh. Depending on distribution channel, it is segregated into online and offline.

According to price range, it is fragmented into low range, mid-range-range, and premium range. Region wise, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The key power bank industry leaders profiled in the report include Samsung Electronics Co., Ltd., Sony Corporation, Anker, Huawei Technologies, Mi, Intex, Zagg Inc., Panasonic Corporation, GP Batteries, and Lenovo Group Ltd. These key players have adopted strategies, such as product portfolio expansion, mergers & acquisitions, agreements, geographical expansion, and collaborations to enhance their market penetration.

Power Bank Market
By Power Rating

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Above 20,000 mAh segment is projected as one of the most lucrative segments.

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COVID Banner:

The COVID-19 crisis is creating uncertainty in the stock market due to immense slow-down in the supply chain of various business, falling business confidence, and increasing panic among the customer segments. The overall impact of the pandemic is impacting the production process of several industries including semiconductor and electronics, and many more. Trade barriers are further constraining the demand and supply outlook. As the governments of different countries have already announced total lockdown and temporary shutdown of industries, the overall production process is adversely affected.

COVID-19 is having a large impact on both consumer and the economy. Electronics manufacturing hubs have been temporarily shut down to limit the COVID-19 spread among the individuals. This has majorly affected the supply chain of semiconductor market by creating shortages of materials, components, and finished goods. Lack of business continuity has ensured significant negative impacts on revenue, shareholder returns, and revenue, which are expected to create financial disruptions in the compound semiconductor industry.

Power Bank Market
By Distribution Channel

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Online segment is projected as one of the most lucrative segments.

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Rechargeable batteries have become a trend for battery development. Even during the COVID-19 lockdown, demand for rechargeable batteries has risen particularly in Europe. However, the pandemic has resulted in limited production leading to a serious decline in business inputs. The market for 2020 has witnessed a sudden decrease due to COVID-19, which has majorly affected the R&D and supply chain of power banks. In addition, this factor is expected to affect the planned investments by companies globally in the market. Furthermore, the per capita income of individuals has also been affected due to this pandemic, which has led to decrease in demand for consumer electronics accessories such as power banks and other mobile phone accessories.

Top Impacting Factors

Factors affecting the growth of the global power bank market include rise in demand for smartphones across the globe and reduced cost of power banks and increase in demand of power banks for laptops & wearable devices. However, the emergence of wireless charging technology for smartphones and increasing preference toward rental power banks among users has a significant negative impact on the market growth. Furthermore, increase in use of solar and hydrogen cells in power banks, strong distribution network and emerging trends toward wireless power banks act as the key impacting factors.
Increase in demand of power banks for laptops and wearable devices

Power Bank Market
By Price Range

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Mid-Range segment is expected to secure leading position during forecast period.

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Laptop chargers have several features such as lightweight, efficient power outputs and promote fast charging. Most of the laptop chargers support several laptops up to 60 watts. Latest technology in laptop chargers promotes usage of LED indicators, which displays battery percentage and charging status. For instance, companies such as Lapguard, Dell, RAVPower, Anker, and MAXOAK among others, manufacture power banks especially for laptops, tablets and Macbooks.

Increasing preference toward rental power banks among users

With the growing advent toward smartphone among users worldwide, power banks have become an essential commodity among individuals. Online video streaming, gaming applications as well as increasing trends toward social media requires constant power source so that the phone can be fully charged and can be operated continuously. However, users find it very inconvenient to carry a power bank with them while traveling. Therefore, there is a growing advent toward the power bank renting industry globally, which allow users to rent a power bank for a stipulated period.

Emerging trends toward wireless power banks

Wireless power banks have gained immense popularity among consumers at the global front. Major market players in the power bank industries are coming up with this technology to cope with the high market demand. Wireless power banks eliminate the usage of cables to charge the devices, which promotes hassle-free charging facilities. In addition, wireless charging is also equipped to facilitate fast charging, which provides lucrative opportunities for its adoption.

Power Bank Market
By Geography

2027
Asia-pacific 
North America
Europe
Lamea

Asia-Pacific region would exhibit the highest CAGR of 4.2%% during 2020-2027

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Key Benefits For Stakeholders

  • This study includes the analytical depiction of the power bank market forecast along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information regarding the key drivers, restraints, and opportunities in the power bank market.
  • The power bank market trends are quantitatively analyzed from 2019 to 2027 to highlight the financial competency of the industry.
  • Porter’s five forces analysis illustrates the potency of the buyers and suppliers in the industry.

Global Power Bank Market Segmentation

By Battery Type

  • Lithium Ion
  • Lithium Polymer

By Power Rating

  • Up to 3,000 mAh
  • 3,001–8,000 mAh
  • 8,001–20,000 mAh
  • Above 20,000 mAh

By Distribution Channel

  • Online
  • Offline

By Price Range

  • Low Range
  • Mid-Range
  • Premium Range

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • UK
    • Germany
    • France
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Rest of Asia-Pacific
  • LAMEA
    • Latin America
    • Middle East
    • Africa
 

CHAPTER 1:INTRODUCTION

1.1.REPORT DESCRIPTION
1.2.KEY BENEFITS FOR STAKEHOLDERS
1.3.KEY MARKET SEGMENTS
1.4.RESEARCH METHODOLOGY

1.4.1.Primary research
1.4.2.Secondary research
1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.CXO PERSPECTIVE

CHAPTER 3:MARKET OVERVIEW

3.1.MARKET DEFINITION AND SCOPE
3.2.KEY FINDINGS

3.2.1.Top impacting factors
3.2.2.Top investment pockets
3.2.3.Top winning strategies

3.3.PORTER’S FIVE FORCES ANALYSIS
3.4.MARKET SHARE ANALYSIS (2019)
3.5.MARKET DYNAMICS

3.5.1.Drivers

3.5.1.1.Rise in demand for smartphones across the globe
3.5.1.2.Reduced cost of power banks
3.5.1.3.Increase in demand of power banks for laptops and wearable devices

3.5.2.Restraints

3.5.2.1.Wireless charging in smartphones
3.5.2.2.Increasing preference toward rental power banks among users

3.5.3.Opportunities

3.5.3.1.Use of solar cells and hydrogen cells in power banks
3.5.3.2.Strong distribution network
3.5.3.3.Emerging trends toward wireless power banks

3.6.COVID-19 IMPACT ANALYSIS

3.6.1.COVID-19 outbreak
3.6.2.Impact on market size
3.6.3.End user trends, preferences, and budget impact
3.6.4.Key player strategies to tackle negative impact

3.6.4.1.Limiting cuts to R&D expense:
3.6.4.2.Focusing on next-generation products
3.6.4.3.Shifting toward agile supply chain model

3.6.5.Opportunity window

3.7.IMPACT OF 5G ON THE POWER BANK MARKET:

CHAPTER 4:POWER BANK MARKET, BY BATTERY TYPE

4.1.OVERVIEW
4.2.LITHIUM-ION

4.2.1.Key market trends, growth factors, and opportunities
4.2.2.Market size and forecast, by region
4.2.3.Market analysis, by country

4.3.LITHIUM-POLYMER

4.3.1.Key market trends, growth factors, and opportunities
4.3.2.Market size and forecast, by region
4.3.3.Market analysis, by country

CHAPTER 5:POWER BANK MARKET, BY POWER RATING

5.1.OVERVIEW
5.2.UP TO 3,000 MAH

5.2.1.Key market trends, growth factors, and opportunities
5.2.2.Market size and forecast, by region
5.2.3.Market analysis, by country

5.3.3,001 MAH-8,000 MAH

5.3.1.Key market trends, growth factors, and opportunities
5.3.2.Market size and forecast, by region
5.3.3.Market analysis, by country

5.4.8,001 MAH-20,000 MAH

5.4.1.Key market trends, growth factors, and opportunities
5.4.2.Market size and forecast, by region
5.4.3.Market analysis, by country

5.5.ABOVE 20,000 MAH

5.5.1.Key market trends, growth factors, and opportunities
5.5.2.Market size and forecast, by region
5.5.3.Market analysis, by country

CHAPTER 6:POWER BANK MARKET, BY DISTRIBUTION CHANNEL

6.1.OVERVIEW
6.2.ONLINE

6.2.1.Key market trends, growth factors, and opportunities
6.2.2.Market size and forecast, by region
6.2.3.Market analysis, by country

6.3.OFFLINE

6.3.1.Key market trends, growth factors, and opportunities
6.3.2.Market size and forecast, by region
6.3.3.Market analysis, by country

CHAPTER 7:POWER BANK MARKET, BY PRICE RANGE

7.1.OVERVIEW
7.2.LOW RANGE

7.2.1.Key market trends, growth factors, and opportunities
7.2.2.Market size and forecast, by region
7.2.3.Market analysis, by country

7.3.MID-RANGE

7.3.1.Key market trends, growth factors, and opportunities
7.3.2.Market size and forecast, by region
7.3.3.Market analysis, by country

7.4.PREMIUM RANGE

7.4.1.Key market trends, growth factors, and opportunities
7.4.2.Market size and forecast, by region
7.4.3.Market analysis, by country

CHAPTER 8:POWER BANK MARKET, BY REGION

8.1.OVERVIEW
8.2.NORTH AMERICA

8.2.1.Key market trends, growth factors, and opportunities
8.2.2.Market size and forecast, by battery type
8.2.3.Market size and forecast, by power rating
8.2.4.Market size and forecast, by distribution channel
8.2.5.Market size and forecast, by price range
8.2.6.Market analysis, by country

8.2.6.1.U.S.

8.2.6.1.1.Market size and forecast, by battery type
8.2.6.1.2.Market size and forecast, by power rating
8.2.6.1.3.Market size and forecast, by distribution channel
8.2.6.1.4.Market size and forecast, by price range

8.2.6.2.Canada

8.2.6.2.1.Market size and forecast, by battery type
8.2.6.2.2.Market size and forecast, by power rating
8.2.6.2.3.Market size and forecast, by distribution channel
8.2.6.2.4.Market size and forecast, by price range

8.2.6.3.Mexico

8.2.6.3.1.Market size and forecast, by battery type
8.2.6.3.2.Market size and forecast, by power rating
8.2.6.3.3.Market size and forecast, by distribution channel
8.2.6.3.4.Market size and forecast, by price range

8.3.EUROPE

8.3.1.Key market trends, growth factors, and opportunities
8.3.2.Market size and forecast, by battery type
8.3.3.Market size and forecast, by power rating
8.3.4.Market size and forecast, by distribution channel
8.3.5.Market size and forecast, by price range
8.3.6.Market analysis, by country

8.3.6.1.UK

8.3.6.1.1.Market size and forecast, by battery type
8.3.6.1.2.Market size and forecast, by power rating
8.3.6.1.3.Market size and forecast, by distribution channel
8.3.6.1.4.Market size and forecast, by price range

8.3.6.2.Germany

8.3.6.2.1.Market size and forecast, by battery type
8.3.6.2.2.Market size and forecast, by power rating
8.3.6.2.3.Market size and forecast, by distribution channel
8.3.6.2.4.Market size and forecast, by price range

8.3.6.3.France

8.3.6.3.1.Market size and forecast, by battery type
8.3.6.3.2.Market size and forecast, by power rating
8.3.6.3.3.Market size and forecast, by distribution channel
8.3.6.3.4.Market size and forecast, by price range

8.3.6.4.Rest of Europe

8.3.6.4.1.Market size and forecast, by battery type
8.3.6.4.2.Market size and forecast, by power rating
8.3.6.4.3.Market size and forecast, by distribution channel
8.3.6.4.4.Market size and forecast, by price range

8.4.ASIA-PACIFIC

8.4.1.Key market trends, growth factors, and opportunities
8.4.2.Market size and forecast, by battery type
8.4.3.Market size and forecast, by power rating
8.4.4.Market size and forecast, by distribution channel
8.4.5.Market size and forecast, by price range
8.4.6.Market analysis, by country

8.4.6.1.China

8.4.6.1.1.Market size and forecast, by battery type
8.4.6.1.2.Market size and forecast, by power rating
8.4.6.1.3.Market size and forecast, by distribution channel
8.4.6.1.4.Market size and forecast, by price range

8.4.6.2.Japan

8.4.6.2.1.Market size and forecast, by battery type
8.4.6.2.2.Market size and forecast, by power rating
8.4.6.2.3.Market size and forecast, by distribution channel
8.4.6.2.4.Market size and forecast, by price range

8.4.6.3.India

8.4.6.3.1.Market size and forecast, by battery type
8.4.6.3.2.Market size and forecast, by power rating
8.4.6.3.3.Market size and forecast, by distribution channel
8.4.6.3.4.Market size and forecast, by price range

8.4.6.4.South Korea

8.4.6.4.1.Market size and forecast, by battery type
8.4.6.4.2.Market size and forecast, by power rating
8.4.6.4.3.Market size and forecast, by distribution channel
8.4.6.4.4.Market size and forecast, by price range

8.4.6.5.Rest of Asia-Pacific

8.4.6.5.1.Market size and forecast, by battery type
8.4.6.5.2.Market size and forecast, by power rating
8.4.6.5.3.Market size and forecast, by distribution channel
8.4.6.5.4.Market size and forecast, by price range

8.5.LAMEA

8.5.1.Key market trends, growth factors, and opportunities
8.5.2.Market size and forecast, by battery type
8.5.3.Market size and forecast, by power rating
8.5.4.Market size and forecast, by distribution channel
8.5.5.Market size and forecast, by price range
8.5.6.Market analysis, by country

8.5.6.1.Latin America

8.5.6.1.1.Market size and forecast, by battery type
8.5.6.1.2.Market size and forecast, by power rating
8.5.6.1.3.Market size and forecast, by distribution channel
8.5.6.1.4.Market size and forecast, by price range

8.5.6.2.Middle East

8.5.6.2.1.Market size and forecast, by battery type
8.5.6.2.2.Market size and forecast, by power rating
8.5.6.2.3.Market size and forecast, by distribution channel
8.5.6.2.4.Market size and forecast, by price range

8.5.6.3.Africa

8.5.6.3.1.Market size and forecast, by battery type
8.5.6.3.2.Market size and forecast, by power rating
8.5.6.3.3.Market size and forecast, by distribution channel
8.5.6.3.4.Market size and forecast, by price range

CHAPTER 9:COMPANY PROFILES

9.1.ANKER INNOVATIONS LTD.

9.1.1.Company overview
9.1.2.Key Executives
9.1.3.Company snapshot
9.1.4.Operating business segments
9.1.5.Product portfolio
9.1.6.Business performance
9.1.7.Key strategic moves and developments

9.2.GP BATTERIES

9.2.1.Company overview
9.2.2.Key Executives
9.2.3.Company snapshot
9.2.4.Operating business segments
9.2.5.Product portfolio
9.2.6.Business performance
9.2.7.Key strategic moves and developments

9.3.HUAWEI TECHNOLOGIES

9.3.1.Company overview
9.3.2.Key Executives
9.3.3.Company snapshot
9.3.4.Operating business segments
9.3.5.Product portfolio
9.3.6.R&D Expenditure
9.3.7.Business performance
9.3.8.Key strategic moves and developments

9.4.PANASONIC CORPORATION

9.4.1.Company overview
9.4.2.Key Executives
9.4.3.Company snapshot
9.4.4.Operating business segments
9.4.5.Product portfolio
9.4.6.R&D expenditure
9.4.7.Business performance

9.5.LENOVO

9.5.1.Company overview
9.5.2.Key Executives
9.5.3.Company snapshot
9.5.4.Operating business segments
9.5.5.Product portfolio
9.5.6.R&D Expenditure
9.5.7.Business performance
9.5.8.Key strategic moves and developments

9.6.ZAGG INC.

9.6.1.Company overview
9.6.2.Key Executives
9.6.3.Company snapshot
9.6.4.Operating business segments
9.6.5.Product portfolio
9.6.6.Business performance
9.6.7.Key strategic moves and developments

9.7.XTORM (TELCO ACCESSORIES B.V.)

9.7.1.Company overview
9.7.2.Key Executives
9.7.3.Company snapshot
9.7.4.Operating business segments
9.7.5.Product portfolio
9.7.6.Key strategic moves and developments

9.8.XIAOMI CORPORATION

9.8.1.Company overview
9.8.2.Key Executives
9.8.3.Company snapshot
9.8.4.Operating business segments
9.8.5.Product portfolio
9.8.6.R&D Expenditure
9.8.7.Business performance
9.8.8.Key strategic moves and developments

9.9.SAMSUNG ELECTRONICS CO. LTD.

9.9.1.Company overview
9.9.2.Key Executives
9.9.3.Company snapshot
9.9.4.Operating business segments
9.9.5.Product portfolio
9.9.6.R&D Expenditure
9.9.7.Business performance
9.9.8.Key strategic moves and developments

9.10.SONY CORPORATION

9.10.1.Company overview
9.10.2.Key Executives
9.10.3.Company snapshot
9.10.4.Operating business segments
9.10.5.Product portfolio
9.10.6.R&D Expenditure
9.10.7.Business performance
9.10.8.Key strategic moves and developments

LIST OF TABLES

TABLE 01.GLOBAL POWER BANK MARKET, BY BATTERY TYPE, 2019–2027($MILLION)
TABLE 02.POWER BANK MARKET REVENUE FOR LITHIUM-ION, BY REGION, 2019–2027 ($MILLION)
TABLE 03.POWER BANK MARKET REVENUE FOR LITHIUM-POLYMER, BY REGION, 2019–2027 ($MILLION)
TABLE 04.GLOBAL POWER BANK MARKET, BY POWER RATING, 2019–2027($MILLION)
TABLE 05.POWER BANK MARKET REVENUE FOR UP TO 3,000 MAH, BY REGION, 2019–2027 ($MILLION)
TABLE 06.POWER BANK MARKET REVENUE FOR 3,001 MAH-8,000 MAH, BY REGION, 2019–2027 ($MILLION)
TABLE 07.POWER BANK MARKET REVENUE FOR 8,001 MAH-20,000 MAH, BY REGION, 2019–2027 ($MILLION)
TABLE 08.POWER BANK MARKET REVENUE FOR ABOVE 20,000 MAH, BY REGION, 2019–2027 ($MILLION)
TABLE 09.GLOBAL POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027($MILLION)
TABLE 10.POWER BANK MARKET REVENUE FOR ONLINE DISTRIBUTION CHANNEL, BY REGION, 2019–2027 ($MILLION)
TABLE 11.POWER BANK MARKET REVENUE FOR OFFLINE DISTRIBUTION CHANNEL, BY REGION, 2019–2027 ($MILLION)
TABLE 12.GLOBAL POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 13.POWER BANK MARKET REVENUE FOR LOW RANGE PRICE RANGE, BY REGION, 2019–2027 ($MILLION)
TABLE 14.POWER BANK MARKET REVENUE FOR MID-RANGE-RANGE, BY REGION, 2019–2027 ($MILLION)
TABLE 15.POWER BANK MARKET REVENUE FOR PREMIUM RANGE, BY REGION, 2019–2027 ($MILLION)
TABLE 16.NORTH AMERICA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 17.NORTH AMERICAN POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 18.NORTH AMERICA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 19.NORTH AMERICA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 20.U. S. POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 21.U. S. POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 22.U.S. POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 23.U.S. POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 24.CANADA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 25.CANADA POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 26.CANADA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 27.CANADA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 28.MEXICO POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 29.MEXICO POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 30.MEXICO POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 31.MEXICO POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 32.EUROPE POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 33.EUROPEAN POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 34.EUROPE POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 35.EUROPE POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 36.UK POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 37.UK POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 38.UK POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 39.UK POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 40.GERMANY POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 41.GERMANY POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 42.GERMANY POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 43.GERMANY POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 44.FRANCE POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 45.FRANCE POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 46.FRANCE POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 47.FRANCE POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 48.REST OF EUROPE POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 49.REST OF EUROPE POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 50.REST OF EUROPE POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 51.REST OF EUROPE POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 52.ASIA-PACIFIC POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 53.ASIA-PACIFIC POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 54.ASIA-PACIFIC POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 55.ASIA-PACIFIC POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 56.CHINA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 57.CHINA POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 58.CHINA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 59.CHINA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 60.JAPAN POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 61.JAPAN POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 62.JAPAN POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 63.JAPAN POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 64.INDIA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 65.INDIA POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 66.INDIA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 67.INDIA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 68.SOUTH KOREA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 69.SOUTH KOREA POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 70.SOUTH KOREA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 71.SOUTH KOREA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 72.REST OF ASIA-PACIFIC POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 73.REST OF ASIA-PACIFIC POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 74.REST OF ASIA-PACIFIC POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 75.REST OF ASIA-PACIFIC POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 76.LAMEA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 77.LAMEA POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 78.LAMEA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 79.LAMEA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 80.LATIN AMERICA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 81.LATIN AMERICA POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 82.LATIN AMERICA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 83.LATIN AMERICA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 84.MIDDLE EAST POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 85.MIDDLE EAST POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 86.MIDDLE EAST POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 87.MIDDLE EAST POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 88.AFRICA POWER BANK MARKET, BY BATTERY TYPE, 2019–2027 ($MILLION)
TABLE 89.AFRICA POWER BANK MARKET, BY POWER RATING, 2019–2027 ($MILLION)
TABLE 90.AFRICA POWER BANK MARKET, BY DISTRIBUTION CHANNEL, 2019–2027 ($MILLION)
TABLE 91.AFRICA POWER BANK MARKET, BY PRICE RANGE, 2019–2027 ($MILLION)
TABLE 92.KEY EXECUTIVES
TABLE 93.ANKER INNOVATIONS LTD.: COMPANY SNAPSHOT
TABLE 94.ANKER INNOVATIONS LTD.: OPERATING SEGMENTS
TABLE 95.ANKER INNOVATIONS LTD.: PRODUCT PORTFOLIO
TABLE 96.KEY EXECUTIVES
TABLE 97.GP BATTERIES: COMPANY SNAPSHOT
TABLE 98.GP BATTERIES: OPERATING SEGMENTS
TABLE 99.GP BATTERIES: PRODUCT PORTFOLIO
TABLE 100.KEY EXECUTIVES
TABLE 101.HUAWEI TECHNOLOGIES: COMPANY SNAPSHOT
TABLE 102.HUAWEI TECHNOLOGIES: OPERATING SEGMENTS
TABLE 103.HUAWEI TECHNOLOGIES: PRODUCT PORTFOLIO
TABLE 104.KEY EXECUTIVES
TABLE 105.PANASONIC CORPORATION: COMPANY SNAPSHOT
TABLE 106.PANASONIC CORPORATION: OPERATING SEGMENTS
TABLE 107.PANASONIC CORPORATION: PRODUCT PORTFOLIO
TABLE 108.KEY EXECUTIVES
TABLE 109.LENOVO: COMPANY SNAPSHOT
TABLE 110.LENOVO: OPERATING SEGMENTS
TABLE 111.LENOVO: PRODUCT PORTFOLIO
TABLE 112.LENOVO: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 113.KEY EXECUTIVES
TABLE 114.ZAGG INC.: COMPANY SNAPSHOT
TABLE 115.ZAGG INC.: OPERATING SEGMENTS
TABLE 116.ZAGG INC.: PRODUCT PORTFOLIO
TABLE 117.KEY EXECUTIVES
TABLE 118.XTORM: COMPANY SNAPSHOT
TABLE 119.XTORM.: OPERATING SEGMENTS
TABLE 120.XTORM: PRODUCT PORTFOLIO
TABLE 121.XTORM: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 122.KEY EXECUTIVES
TABLE 123.XIAOMI CORPORATION: COMPANY SNAPSHOT
TABLE 124.XIAOMI CORPORATION: OPERATING SEGMENTS
TABLE 125.XIAOMI CORPORATION: PRODUCT PORTFOLIO
TABLE 126.XIAOMI CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 127.KEY EXECUTIVES
TABLE 128.SAMSUNG ELECTRONICS CO. LTD.: COMPANY SNAPSHOT
TABLE 129.SAMSUNG ELECTRONICS CO. LTD.: OPERATING SEGMENTS
TABLE 130.SAMSUNG ELECTRONICS CO. LTD.: PRODUCT PORTFOLIO
TABLE 131.SAMSUNG ELECTRONICS CO. LTD.: KEY STRATEGIC MOVES AND DEVELOPMENTS
TABLE 132.KEY EXECUTIVES
TABLE 133.SONY CORPORATION: COMPANY SNAPSHOT
TABLE 134.SONY CORPORATION: OPERATING SEGMENTS
TABLE 135.SONY CORPORATION: PRODUCT PORTFOLIO
TABLE 136.SONY CORPORATION: KEY STRATEGIC MOVES AND DEVELOPMENTS

LIST OF FIGURES

FIGURE 01.KEY MARKET SEGMENTS
FIGURE 02.GLOBAL POWER BANK MARKET SNAPSHOT
FIGURE 03.GLOBAL POWER BANK MARKET SNAPSHOT
FIGURE 04.TOP IMPACTING FACTORS
FIGURE 05.TOP INVESTMENT POCKETS
FIGURE 06.TOP WINNING STRATEGIES, BY YEAR, 2017–2020*
FIGURE 07.TOP WINNING STRATEGIES, BY COMPANY, 2017–2020*
FIGURE 08.MODERATE BARGAINING POWER OF SUPPLIERS
FIGURE 09.MODERATE THREAT OF NEW ENTRANTS
FIGURE 10.MODERATE THREAT OF SUBSTITUTES
FIGURE 11.MODERATE INTENSITY OF RIVALRY
FIGURE 12.LOW BARGAINING POWER OF BUYERS
FIGURE 13.MARKET SHARE ANALYSIS (2019)
FIGURE 14.GLOBAL POWER BANK MARKET SHARE, BY BATTERY TYPE, 2019–2027 (%)
FIGURE 15.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR LITHIUM-ION, BY COUNTRY, 2019 & 2027 (%)
FIGURE 16.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR LITHIUM-POLYMER, BY COUNTRY,  2019 & 2027 (%)
FIGURE 17.GLOBAL POWER BANK MARKET SHARE, BY POWER RATING, 2019–2027 (%)
FIGURE 18.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR UP TO 3,000 MAH, BY COUNTRY,  2019 & 2027 (%)
FIGURE 19.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR 3,001 MAH-8,000 MAH, BY COUNTRY,  2019 & 2027 (%)
FIGURE 20.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR 8,001 MAH-20,000 MAH, BY COUNTRY,  2019 & 2027 (%)
FIGURE 21.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR ABOVE 20,000 MAH, BY COUNTRY,  2019 & 2027 (%)
FIGURE 22.GLOBAL POWER BANK MARKET SHARE, BY DISTRIBUTION CHANNEL, 2019–2027 (%)
FIGURE 23.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR ONLINE DISTRIBUTION CHANNEL, BY COUNTRY, 2019 & 2027 (%)
FIGURE 24.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR OFFLINE DISTRIBUTION CHANNEL, BY COUNTRY, 2019 & 2027 (%)
FIGURE 25.GLOBAL POWER BANK MARKET SHARE, BY PRICE RANGE, 2019–2027 (%)
FIGURE 26.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR LOW RANGE PRICE RANGE, BY COUNTRY,  2019 & 2027 (%)
FIGURE 27.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR MID-RANGE-RANGE, BY COUNTRY,  2019 & 2027 (%)
FIGURE 28.COMPARATIVE SHARE ANALYSIS OF POWER BANK MARKET FOR PREMIUM RANGE, BY COUNTRY,  2019 & 2027 (%)
FIGURE 29.POWER BANK MARKET, BY REGION, 2019–2027 (%)
FIGURE 30.COMPARATIVE SHARE ANALYSIS OF NORTH AMERICA POWER BANK MARKET, BY COUNTRY, 2019 & 2027 (%)
FIGURE 31.U. S. POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 32.CANADA POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 33.MEXICO POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 34.COMPARATIVE SHARE ANALYSIS OF EUROPE POWER BANK MARKET, BY COUNTRY, 2019 & 2027 (%)
FIGURE 35.UK POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 36.GERMANY POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 37.FRANCE POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 38.REST OF EUROPE POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 39.COMPARATIVE SHARE ANALYSIS OF ASIA-PACIFIC POWER BANK MARKET, BY COUNTRY, 2019 & 2027 (%)
FIGURE 40.CHINA POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 41.JAPAN POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 42.INDIA POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 43.SOUTH KOREA POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 44.REST OF ASIA-PACIFIC POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 45.COMPARATIVE SHARE ANALYSIS OF LAMEA POWER BANK MARKET, BY COUNTRY, 2019 & 2027 (%)
FIGURE 46.LATIN AMERICA POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 47.MIDDLE EAST POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 48.AFRICA POWER BANK MARKET, 2019–2027 ($MILLION)
FIGURE 49.ANKER INNOVATIONS LTD.: REVENUE, 2017–2019 ($MILLION)
FIGURE 50.GP BATTERIES: REVENUE, 2017–2019 ($MILLION)
FIGURE 51.GP BATTERIES: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 52.GP BATTERIES: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 53.HUAWEI TECHNOLOGIES, 2017–2019 ($MILLION)
FIGURE 54.HUAWEI TECHNOLOGIES: REVENUE, 2017–2019 ($MILLION)
FIGURE 55.HUAWEI TECHNOLOGIES: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 56.HUAWEI TECHNOLOGIES: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 57.PANASONIC CORPORATION, 2017–2019 ($MILLION)
FIGURE 58.PANASONIC CORPORATION: REVENUE, 2017–2019 ($MILLION)
FIGURE 59.PANASONIC CORPORATION: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 60.PANASONIC CORPORATION: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 61.LENOVO, 2017–2019 ($MILLION)
FIGURE 62.LENOVO: REVENUE, 2017–2019 ($MILLION)
FIGURE 63.LENOVO: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 64.LENOVO: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 65.ZAGG INC.: REVENUE, 2017–2019 ($MILLION)
FIGURE 66.ZAGG INC.: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 67.ZAGG INC.: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 68.XIAOMI CORPORATION, 2017–2019 ($MILLION)
FIGURE 69.XIAOMI CORPORATION: REVENUE, 2017–2019 ($MILLION)
FIGURE 70.XIAOMI CORPORATION: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 71.XIAOMI CORPORATION: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 72.SAMSUNG ELECTRONICS CO. LTD., 2017–2019 ($MILLION)
FIGURE 73.SAMSUNG ELECTRONICS CO. LTD.: REVENUE, 2017–2019 ($MILLION)
FIGURE 74.SAMSUNG ELECTRONICS CO. LTD.: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 75.SAMSUNG ELECTRONICS CO. LTD.: REVENUE SHARE BY REGION, 2019 (%)
FIGURE 76.SONY CORPORATION, 2017–2019 ($MILLION)
FIGURE 77.SONY CORPORATION: REVENUE, 2017–2019 ($MILLION)
FIGURE 78.SONY CORPORATION: REVENUE SHARE BY SEGMENT, 2019 (%)
FIGURE 79.SONY CORPORATION: REVENUE SHARE BY REGION, 2019 (%)

 
 

The power bank market is highly competitive, owing to strong presence of the existing vendors. Power bank technology vendors, who have access to extensive technical and financial resources, are anticipated to gain a competitive edge over their rivals, as they have the capacity to cater to the global market requirements. The competitive environment in this market is expected to further intensify with increase in technological innovations, product extensions, and different strategies adopted by the key vendors.

The power bank market possesses high growth potential in the wearable electronics industry. The current business scenario is witnessing an increase in the demand for smart wearable devices, particularly in the developing regions such as China, India, and others, due to upsurge in population and rise in demand for consumer electronics. Companies in this industry are adopting various innovative techniques such as mergers and acquisition, to strengthen their business position in the competitive matrix.

The power bank market is steadily gaining traction, owing to increase in demand for enhanced Li-polymer-based mobile power banks, which are lightweight and have low energy density as compared to Li-ion battery. In addition, power bank offers features such as protective circuitry that ensures safety on the electronic gadget, and are available in various shape that makes suitable for smartphones. 

Among the analyzed regions, North America exhibits the second highest adoption of power banks, and has been witnessing significant expansion of the market. On the other hand, Asia-Pacific is expected to grow at a faster pace, due to increase in demand for smartphones and consumer electronics in countries such as China and India.

The power bank market provides numerous growth opportunities to the market players such as Samsung Electronics, Sony Corporation, Anker, Lenovo, and others.

 

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