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2023
Rum Market

Rum Market

by Product Type (Light, Golden, Dark, Black, Spiced, Others), by Proof Type (Standard, Over-proof) and by Distribution Channel (Online, Offline): Global Opportunity Analysis and Industry Forecast, 2023-2032

FB : Beverages
Report Code: A12568
Nov 2023 | Pages: NA
Tables: NA
Charts: NA

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COVID-19

Pandemic disrupted the entire world and affected many industries.

Get detailed COVID-19 impact analysis on the Rum Market

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Rum is a hard alcohol made from fermented sugar, molasses and its derivatives. Sometimes, yeast is also used for the fermentation process. The fermented sugar juice or molasses and water are distilled to make liquor and then it is heated to evaporate alcohols and re-condensed to convert it into rum. In market, rum comes in different varieties such as light rum, gold rum, spiced rum, flavored rum, dark rum, and over-proof rum. Light rum also called as silver or white rum is the most popular rum used for cocktail.  Rum is among the most popular liquors used in the preparation of different cocktails including mojito & daiquiri. The sweet flavor of rum makes it a versatile blender and is crucially important for every well-stocked bar. It can be found in everything from the fantastic tropical drinks of the tiki scene to the warmish drinks of the winter. The global Rum market has experienced a significant growth, and is expected to grow considerably in next few years owing to the increased consumption by millennials.

COVID-19 Scenario Analysis

The COVID-19 outbreak has shaken economies worldwide. In this scenario, some industries are doing extremely well while others have been crushed. The necessity food market, cleaning & hygiene product market, and medical industry are such categories which have witnessed high growth. The consumers are more inclined toward traditional, safe, staple, and healthy food due to which demand for rum is experiencing decline in this scenario. In addition, the lockdown in different economies caused impaired supply chain and unavailability of workers & raw materials due to which production of the rum manufacturing companies has been hampered. The end of the lockdown in the countries may bring higher consumer traffic to this market. E-commerce may also witness growth in the post COVID-19 scenario. In the post COVID-19 scenario, the sale of rum may get increased from e-commerce platforms. The companies need to develop such strategies to change the design of their supply chain and production policies or plans in tandem with the changing business environment.

Top Impacting Factors: Market Scenario Analysis, Trends, Drivers, and Impact Analysis

The increase in purchasing power due to the rise in disposable income is the major driver for the growth of the rum market in developing countries. The inflating income of the middle class customer has surged the demand for rum. In addition, the demanding for rum from premium and branded category has increased. The change in lifestyle and rise in urbanization have resulted in the rising trend of visiting bars, night parties, spending time at lounges, and pubs, which in turn have supported the growth of the rum market. Furthermore, the market of rum has experienced rise in customer base due to the high demand for rum from millennial due to social media influence, urge to show off, economic price of rum than other spirits & alcoholic drinks, and easy access to the alcoholic beverages.

The wide range of unique flavors of rum and increase in number of pubs & bars are further giving momentum to the growth of this market. The majority of manufacturers are engaged in offering rum drinks with buttery caramel, sweet, tropical fruit and vanilla notes that finish with smoky molasses & licorice, which is attributed to the technical developments in the manufacturing chain.

The Global Rum Market Trends

New Product Launches to Flourish the Market

The rum industry has become extremely competitive. Therefore, to gain competitive edge in the market, major players are engaged in developing new rum products. They are mainly concentrated on manufacturing premium and ultra premium rum product line to cater to the rise in demand for it. Market players are focused on R&D to create various new flavors of rum. For instance, in July 2019, Bacardi introduced new premium brand of rum “Bacardi Ocho” for Indian consumers. Another rum manufacturing company named Elixir Distillers, in September 2019, launched “Black Tot” which has tropical fruit, intense espresso and Caribbean cakes flavors with sweet spices finish.

Rum Sales on E-commerce Platform

The leading players in the market are expanding their distribution channel toward online platform. It will help them to sell their brand to large number of consumers. Online selling helps in direct selling and thus lowers the price of the rum for the end consumers. However, in some countries, the government regulations and policies have restricted the sales of rum.

Moreover, the innovative advertisements for the alcoholic beverages with the celebrity endorsements have impacted the rum market positively. However, the online and T.V. advertisements for rum products are extremely controlled by the governing bodies in many countries to prevent the consumption of rum among young people, such as in the UK, alcohol marketing is regulated by the Advertising Standards Authority (ASA).

Key Benefits of the Report

  • This study presents the analytical depiction of the global rum industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global rum market share.
  • The current market is quantitatively analyzed to highlight the growth scenario of the global rum market.
  • Porter’s five forces analysis illustrates the potency of buyers and suppliers in the market.
  • The report provides a detailed global rum market analysis based on competitive intensity and how the competition will take shape in coming years.

Questions Answered in the Rum Market Research Report

  • Which are the leading players active in the rum market?
  • What are the current trends that will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What future projections would help in taking further strategic steps?

 Rum Market Report Highlights

Aspects Details
By Product Type
  • Light
  • Golden
  • Dark
  • Black
  • Spiced
  • Others
By Proof Type
  • Standard
  • Over-proof
By Distribution Channel
  • Online
  • Offline
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
Key Market Players Tanduay Distillers, Diageo, Demerara Distillers, Bacardi, Pernod Ricard, United Spirits, Amrut Distilleries, La Martiniquaise, RadicoKhaitan, Brugal, Stock Spirits, Gruppo Campari
 

  • CHAPTER 1: INTRODUCTION

    • 1.1. Report Description

    • 1.2. Key Market Segments

    • 1.3. Key Benefits

    • 1.4. Research Methodology

      • 1.4.1. Primary Research

      • 1.4.2. Secondary Research

      • 1.4.3. Analyst Tools and Models

  • CHAPTER 2: EXECUTIVE SUMMARY

    • 2.1. CXO Perspective

  • CHAPTER 3: MARKET LANDSCAPE

    • 3.1. Market Definition and Scope

    • 3.2. Key Findings

      • 3.2.1. Top Investment Pockets

      • 3.2.2. Top Winning Strategies

    • 3.3. Porter's Five Forces Analysis

      • 3.3.1. Bargaining Power of Suppliers

      • 3.3.2. Threat of New Entrants

      • 3.3.3. Threat of Substitutes

      • 3.3.4. Competitive Rivalry

      • 3.3.5. Bargaining Power among Buyers

    • 3.5. Market Dynamics

      • 3.5.1. Drivers

      • 3.5.2. Restraints

      • 3.5.3. Opportunities

    • 3.6. COVID-19 Impact Analysis

  • CHAPTER 4: RUM MARKET, BY PRODUCT TYPE

    • 4.1. Market Overview

      • 4.1.1 Market Size and Forecast, By Product Type

    • 4.2. Light

      • 4.2.1. Key Market Trends, Growth Factors and Opportunities

      • 4.2.2. Market Size and Forecast, By Region

      • 4.2.3. Market Share Analysis, By Country

    • 4.3. Golden

      • 4.3.1. Key Market Trends, Growth Factors and Opportunities

      • 4.3.2. Market Size and Forecast, By Region

      • 4.3.3. Market Share Analysis, By Country

    • 4.4. Dark

      • 4.4.1. Key Market Trends, Growth Factors and Opportunities

      • 4.4.2. Market Size and Forecast, By Region

      • 4.4.3. Market Share Analysis, By Country

    • 4.5. Black

      • 4.5.1. Key Market Trends, Growth Factors and Opportunities

      • 4.5.2. Market Size and Forecast, By Region

      • 4.5.3. Market Share Analysis, By Country

    • 4.6. Spiced

      • 4.6.1. Key Market Trends, Growth Factors and Opportunities

      • 4.6.2. Market Size and Forecast, By Region

      • 4.6.3. Market Share Analysis, By Country

    • 4.7. Others

      • 4.7.1. Key Market Trends, Growth Factors and Opportunities

      • 4.7.2. Market Size and Forecast, By Region

      • 4.7.3. Market Share Analysis, By Country

  • CHAPTER 5: RUM MARKET, BY PROOF TYPE

    • 5.1. Market Overview

      • 5.1.1 Market Size and Forecast, By Proof Type

    • 5.2. Standard

      • 5.2.1. Key Market Trends, Growth Factors and Opportunities

      • 5.2.2. Market Size and Forecast, By Region

      • 5.2.3. Market Share Analysis, By Country

    • 5.3. Over-proof

      • 5.3.1. Key Market Trends, Growth Factors and Opportunities

      • 5.3.2. Market Size and Forecast, By Region

      • 5.3.3. Market Share Analysis, By Country

  • CHAPTER 6: RUM MARKET, BY DISTRIBUTION CHANNEL

    • 6.1. Market Overview

      • 6.1.1 Market Size and Forecast, By Distribution Channel

    • 6.2. Online

      • 6.2.1. Key Market Trends, Growth Factors and Opportunities

      • 6.2.2. Market Size and Forecast, By Region

      • 6.2.3. Market Share Analysis, By Country

    • 6.3. Offline

      • 6.3.1. Key Market Trends, Growth Factors and Opportunities

      • 6.3.2. Market Size and Forecast, By Region

      • 6.3.3. Market Share Analysis, By Country

  • CHAPTER 7: RUM MARKET, BY REGION

    • 7.1. Market Overview

      • 7.1.1 Market Size and Forecast, By Region

    • 7.2. North America

      • 7.2.1. Key Market Trends and Opportunities

      • 7.2.2. Market Size and Forecast, By Product Type

      • 7.2.3. Market Size and Forecast, By Proof Type

      • 7.2.4. Market Size and Forecast, By Distribution Channel

      • 7.2.5. Market Size and Forecast, By Country

      • 7.2.6. U.S. Rum Market

        • 7.2.6.1. Market Size and Forecast, By Product Type
        • 7.2.6.2. Market Size and Forecast, By Proof Type
        • 7.2.6.3. Market Size and Forecast, By Distribution Channel

      • 7.2.7. Canada Rum Market

        • 7.2.7.1. Market Size and Forecast, By Product Type
        • 7.2.7.2. Market Size and Forecast, By Proof Type
        • 7.2.7.3. Market Size and Forecast, By Distribution Channel

      • 7.2.8. Mexico Rum Market

        • 7.2.8.1. Market Size and Forecast, By Product Type
        • 7.2.8.2. Market Size and Forecast, By Proof Type
        • 7.2.8.3. Market Size and Forecast, By Distribution Channel

    • 7.3. Europe

      • 7.3.1. Key Market Trends and Opportunities

      • 7.3.2. Market Size and Forecast, By Product Type

      • 7.3.3. Market Size and Forecast, By Proof Type

      • 7.3.4. Market Size and Forecast, By Distribution Channel

      • 7.3.5. Market Size and Forecast, By Country

      • 7.3.6. France Rum Market

        • 7.3.6.1. Market Size and Forecast, By Product Type
        • 7.3.6.2. Market Size and Forecast, By Proof Type
        • 7.3.6.3. Market Size and Forecast, By Distribution Channel

      • 7.3.7. Germany Rum Market

        • 7.3.7.1. Market Size and Forecast, By Product Type
        • 7.3.7.2. Market Size and Forecast, By Proof Type
        • 7.3.7.3. Market Size and Forecast, By Distribution Channel

      • 7.3.8. Italy Rum Market

        • 7.3.8.1. Market Size and Forecast, By Product Type
        • 7.3.8.2. Market Size and Forecast, By Proof Type
        • 7.3.8.3. Market Size and Forecast, By Distribution Channel

      • 7.3.9. Spain Rum Market

        • 7.3.9.1. Market Size and Forecast, By Product Type
        • 7.3.9.2. Market Size and Forecast, By Proof Type
        • 7.3.9.3. Market Size and Forecast, By Distribution Channel

      • 7.3.10. UK Rum Market

        • 7.3.10.1. Market Size and Forecast, By Product Type
        • 7.3.10.2. Market Size and Forecast, By Proof Type
        • 7.3.10.3. Market Size and Forecast, By Distribution Channel

      • 7.3.11. Russia Rum Market

        • 7.3.11.1. Market Size and Forecast, By Product Type
        • 7.3.11.2. Market Size and Forecast, By Proof Type
        • 7.3.11.3. Market Size and Forecast, By Distribution Channel

      • 7.3.12. Rest Of Europe Rum Market

        • 7.3.12.1. Market Size and Forecast, By Product Type
        • 7.3.12.2. Market Size and Forecast, By Proof Type
        • 7.3.12.3. Market Size and Forecast, By Distribution Channel

    • 7.4. Asia-Pacific

      • 7.4.1. Key Market Trends and Opportunities

      • 7.4.2. Market Size and Forecast, By Product Type

      • 7.4.3. Market Size and Forecast, By Proof Type

      • 7.4.4. Market Size and Forecast, By Distribution Channel

      • 7.4.5. Market Size and Forecast, By Country

      • 7.4.6. China Rum Market

        • 7.4.6.1. Market Size and Forecast, By Product Type
        • 7.4.6.2. Market Size and Forecast, By Proof Type
        • 7.4.6.3. Market Size and Forecast, By Distribution Channel

      • 7.4.7. Japan Rum Market

        • 7.4.7.1. Market Size and Forecast, By Product Type
        • 7.4.7.2. Market Size and Forecast, By Proof Type
        • 7.4.7.3. Market Size and Forecast, By Distribution Channel

      • 7.4.8. India Rum Market

        • 7.4.8.1. Market Size and Forecast, By Product Type
        • 7.4.8.2. Market Size and Forecast, By Proof Type
        • 7.4.8.3. Market Size and Forecast, By Distribution Channel

      • 7.4.9. South Korea Rum Market

        • 7.4.9.1. Market Size and Forecast, By Product Type
        • 7.4.9.2. Market Size and Forecast, By Proof Type
        • 7.4.9.3. Market Size and Forecast, By Distribution Channel

      • 7.4.10. Australia Rum Market

        • 7.4.10.1. Market Size and Forecast, By Product Type
        • 7.4.10.2. Market Size and Forecast, By Proof Type
        • 7.4.10.3. Market Size and Forecast, By Distribution Channel

      • 7.4.11. Thailand Rum Market

        • 7.4.11.1. Market Size and Forecast, By Product Type
        • 7.4.11.2. Market Size and Forecast, By Proof Type
        • 7.4.11.3. Market Size and Forecast, By Distribution Channel

      • 7.4.12. Malaysia Rum Market

        • 7.4.12.1. Market Size and Forecast, By Product Type
        • 7.4.12.2. Market Size and Forecast, By Proof Type
        • 7.4.12.3. Market Size and Forecast, By Distribution Channel

      • 7.4.13. Indonesia Rum Market

        • 7.4.13.1. Market Size and Forecast, By Product Type
        • 7.4.13.2. Market Size and Forecast, By Proof Type
        • 7.4.13.3. Market Size and Forecast, By Distribution Channel

      • 7.4.14. Rest of Asia Pacific Rum Market

        • 7.4.14.1. Market Size and Forecast, By Product Type
        • 7.4.14.2. Market Size and Forecast, By Proof Type
        • 7.4.14.3. Market Size and Forecast, By Distribution Channel

    • 7.5. LAMEA

      • 7.5.1. Key Market Trends and Opportunities

      • 7.5.2. Market Size and Forecast, By Product Type

      • 7.5.3. Market Size and Forecast, By Proof Type

      • 7.5.4. Market Size and Forecast, By Distribution Channel

      • 7.5.5. Market Size and Forecast, By Country

      • 7.5.6. Brazil Rum Market

        • 7.5.6.1. Market Size and Forecast, By Product Type
        • 7.5.6.2. Market Size and Forecast, By Proof Type
        • 7.5.6.3. Market Size and Forecast, By Distribution Channel

      • 7.5.7. South Africa Rum Market

        • 7.5.7.1. Market Size and Forecast, By Product Type
        • 7.5.7.2. Market Size and Forecast, By Proof Type
        • 7.5.7.3. Market Size and Forecast, By Distribution Channel

      • 7.5.8. Saudi Arabia Rum Market

        • 7.5.8.1. Market Size and Forecast, By Product Type
        • 7.5.8.2. Market Size and Forecast, By Proof Type
        • 7.5.8.3. Market Size and Forecast, By Distribution Channel

      • 7.5.9. UAE Rum Market

        • 7.5.9.1. Market Size and Forecast, By Product Type
        • 7.5.9.2. Market Size and Forecast, By Proof Type
        • 7.5.9.3. Market Size and Forecast, By Distribution Channel

      • 7.5.10. Argentina Rum Market

        • 7.5.10.1. Market Size and Forecast, By Product Type
        • 7.5.10.2. Market Size and Forecast, By Proof Type
        • 7.5.10.3. Market Size and Forecast, By Distribution Channel

      • 7.5.11. Rest of LAMEA Rum Market

        • 7.5.11.1. Market Size and Forecast, By Product Type
        • 7.5.11.2. Market Size and Forecast, By Proof Type
        • 7.5.11.3. Market Size and Forecast, By Distribution Channel

  • CHAPTER 8: COMPETITIVE LANDSCAPE

    • 8.1. Introduction

    • 8.2. Top Winning Strategies

    • 8.3. Product Mapping Of Top 10 Player

    • 8.4. Competitive Dashboard

    • 8.5. Competitive Heatmap

    • 8.6. Top Player Positioning,2022

  • CHAPTER 9: COMPANY PROFILES

    • 9.1. Demerara Distillers

      • 9.1.1. Company Overview

      • 9.1.2. Key Executives

      • 9.1.3. Company Snapshot

      • 9.1.4. Operating Business Segments

      • 9.1.5. Product Portfolio

      • 9.1.6. Business Performance

      • 9.1.7. Key Strategic Moves and Developments

    • 9.2. Amrut Distilleries

      • 9.2.1. Company Overview

      • 9.2.2. Key Executives

      • 9.2.3. Company Snapshot

      • 9.2.4. Operating Business Segments

      • 9.2.5. Product Portfolio

      • 9.2.6. Business Performance

      • 9.2.7. Key Strategic Moves and Developments

    • 9.3. Bacardi

      • 9.3.1. Company Overview

      • 9.3.2. Key Executives

      • 9.3.3. Company Snapshot

      • 9.3.4. Operating Business Segments

      • 9.3.5. Product Portfolio

      • 9.3.6. Business Performance

      • 9.3.7. Key Strategic Moves and Developments

    • 9.4. Brugal

      • 9.4.1. Company Overview

      • 9.4.2. Key Executives

      • 9.4.3. Company Snapshot

      • 9.4.4. Operating Business Segments

      • 9.4.5. Product Portfolio

      • 9.4.6. Business Performance

      • 9.4.7. Key Strategic Moves and Developments

    • 9.5. Diageo

      • 9.5.1. Company Overview

      • 9.5.2. Key Executives

      • 9.5.3. Company Snapshot

      • 9.5.4. Operating Business Segments

      • 9.5.5. Product Portfolio

      • 9.5.6. Business Performance

      • 9.5.7. Key Strategic Moves and Developments

    • 9.6. Gruppo Campari

      • 9.6.1. Company Overview

      • 9.6.2. Key Executives

      • 9.6.3. Company Snapshot

      • 9.6.4. Operating Business Segments

      • 9.6.5. Product Portfolio

      • 9.6.6. Business Performance

      • 9.6.7. Key Strategic Moves and Developments

    • 9.7. La Martiniquaise

      • 9.7.1. Company Overview

      • 9.7.2. Key Executives

      • 9.7.3. Company Snapshot

      • 9.7.4. Operating Business Segments

      • 9.7.5. Product Portfolio

      • 9.7.6. Business Performance

      • 9.7.7. Key Strategic Moves and Developments

    • 9.8. Pernod Ricard

      • 9.8.1. Company Overview

      • 9.8.2. Key Executives

      • 9.8.3. Company Snapshot

      • 9.8.4. Operating Business Segments

      • 9.8.5. Product Portfolio

      • 9.8.6. Business Performance

      • 9.8.7. Key Strategic Moves and Developments

    • 9.9. RadicoKhaitan

      • 9.9.1. Company Overview

      • 9.9.2. Key Executives

      • 9.9.3. Company Snapshot

      • 9.9.4. Operating Business Segments

      • 9.9.5. Product Portfolio

      • 9.9.6. Business Performance

      • 9.9.7. Key Strategic Moves and Developments

    • 9.10. Stock Spirits

      • 9.10.1. Company Overview

      • 9.10.2. Key Executives

      • 9.10.3. Company Snapshot

      • 9.10.4. Operating Business Segments

      • 9.10.5. Product Portfolio

      • 9.10.6. Business Performance

      • 9.10.7. Key Strategic Moves and Developments

    • 9.11. Tanduay Distillers

      • 9.11.1. Company Overview

      • 9.11.2. Key Executives

      • 9.11.3. Company Snapshot

      • 9.11.4. Operating Business Segments

      • 9.11.5. Product Portfolio

      • 9.11.6. Business Performance

      • 9.11.7. Key Strategic Moves and Developments

    • 9.12. United Spirits

      • 9.12.1. Company Overview

      • 9.12.2. Key Executives

      • 9.12.3. Company Snapshot

      • 9.12.4. Operating Business Segments

      • 9.12.5. Product Portfolio

      • 9.12.6. Business Performance

      • 9.12.7. Key Strategic Moves and Developments

  • LIST OF TABLES

  • TABLE 1. GLOBAL RUM MARKET, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 2. GLOBAL RUM MARKET FOR LIGHT, BY REGION, 2022-2032 ($MILLION)
  • TABLE 3. GLOBAL RUM MARKET FOR GOLDEN, BY REGION, 2022-2032 ($MILLION)
  • TABLE 4. GLOBAL RUM MARKET FOR DARK, BY REGION, 2022-2032 ($MILLION)
  • TABLE 5. GLOBAL RUM MARKET FOR BLACK, BY REGION, 2022-2032 ($MILLION)
  • TABLE 6. GLOBAL RUM MARKET FOR SPICED, BY REGION, 2022-2032 ($MILLION)
  • TABLE 7. GLOBAL RUM MARKET FOR OTHERS, BY REGION, 2022-2032 ($MILLION)
  • TABLE 8. GLOBAL RUM MARKET, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 9. GLOBAL RUM MARKET FOR STANDARD, BY REGION, 2022-2032 ($MILLION)
  • TABLE 10. GLOBAL RUM MARKET FOR OVER-PROOF, BY REGION, 2022-2032 ($MILLION)
  • TABLE 11. GLOBAL RUM MARKET, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 12. GLOBAL RUM MARKET FOR ONLINE, BY REGION, 2022-2032 ($MILLION)
  • TABLE 13. GLOBAL RUM MARKET FOR OFFLINE, BY REGION, 2022-2032 ($MILLION)
  • TABLE 14. GLOBAL RUM MARKET, BY REGION, 2022-2032 ($MILLION)
  • TABLE 15. NORTH AMERICA RUM, BY REGION, 2022-2032 ($MILLION)
  • TABLE 16. NORTH AMERICA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 17. NORTH AMERICA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 18. NORTH AMERICA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 19. U.S. RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 20. U.S. RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 21. U.S. RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 22. CANADA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 23. CANADA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 24. CANADA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 25. MEXICO RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 26. MEXICO RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 27. MEXICO RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 28. EUROPE RUM, BY REGION, 2022-2032 ($MILLION)
  • TABLE 29. EUROPE RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 30. EUROPE RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 31. EUROPE RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 32. FRANCE RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 33. FRANCE RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 34. FRANCE RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 35. GERMANY RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 36. GERMANY RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 37. GERMANY RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 38. ITALY RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 39. ITALY RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 40. ITALY RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 41. SPAIN RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 42. SPAIN RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 43. SPAIN RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 44. UK RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 45. UK RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 46. UK RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 47. RUSSIA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 48. RUSSIA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 49. RUSSIA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 50. REST OF EUROPE RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 51. REST OF EUROPE RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 52. REST OF EUROPE RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 53. ASIA-PACIFIC RUM, BY REGION, 2022-2032 ($MILLION)
  • TABLE 54. ASIA-PACIFIC RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 55. ASIA-PACIFIC RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 56. ASIA-PACIFIC RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 57. CHINA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 58. CHINA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 59. CHINA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 60. JAPAN RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 61. JAPAN RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 62. JAPAN RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 63. INDIA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 64. INDIA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 65. INDIA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 66. SOUTH KOREA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 67. SOUTH KOREA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 68. SOUTH KOREA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 69. AUSTRALIA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 70. AUSTRALIA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 71. AUSTRALIA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 72. THAILAND RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 73. THAILAND RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 74. THAILAND RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 75. MALAYSIA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 76. MALAYSIA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 77. MALAYSIA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 78. INDONESIA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 79. INDONESIA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 80. INDONESIA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 81. REST OF ASIA PACIFIC RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 82. REST OF ASIA PACIFIC RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 83. REST OF ASIA PACIFIC RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 84. LAMEA RUM, BY REGION, 2022-2032 ($MILLION)
  • TABLE 85. LAMEA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 86. LAMEA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 87. LAMEA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 88. BRAZIL RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 89. BRAZIL RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 90. BRAZIL RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 91. SOUTH AFRICA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 92. SOUTH AFRICA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 93. SOUTH AFRICA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 94. SAUDI ARABIA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 95. SAUDI ARABIA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 96. SAUDI ARABIA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 97. UAE RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 98. UAE RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 99. UAE RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 100. ARGENTINA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 101. ARGENTINA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 102. ARGENTINA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 103. REST OF LAMEA RUM, BY PRODUCT TYPE, 2022-2032 ($MILLION)
  • TABLE 104. REST OF LAMEA RUM, BY PROOF TYPE, 2022-2032 ($MILLION)
  • TABLE 105. REST OF LAMEA RUM, BY DISTRIBUTION CHANNEL, 2022-2032 ($MILLION)
  • TABLE 106. DEMERARA DISTILLERS: KEY EXECUTIVES
  • TABLE 107. DEMERARA DISTILLERS: COMPANY SNAPSHOT
  • TABLE 108. DEMERARA DISTILLERS: OPERATING SEGMENTS
  • TABLE 109. DEMERARA DISTILLERS: PRODUCT PORTFOLIO
  • TABLE 110. DEMERARA DISTILLERS: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 111. AMRUT DISTILLERIES: KEY EXECUTIVES
  • TABLE 112. AMRUT DISTILLERIES: COMPANY SNAPSHOT
  • TABLE 113. AMRUT DISTILLERIES: OPERATING SEGMENTS
  • TABLE 114. AMRUT DISTILLERIES: PRODUCT PORTFOLIO
  • TABLE 115. AMRUT DISTILLERIES: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 116. BACARDI: KEY EXECUTIVES
  • TABLE 117. BACARDI: COMPANY SNAPSHOT
  • TABLE 118. BACARDI: OPERATING SEGMENTS
  • TABLE 119. BACARDI: PRODUCT PORTFOLIO
  • TABLE 120. BACARDI: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 121. BRUGAL: KEY EXECUTIVES
  • TABLE 122. BRUGAL: COMPANY SNAPSHOT
  • TABLE 123. BRUGAL: OPERATING SEGMENTS
  • TABLE 124. BRUGAL: PRODUCT PORTFOLIO
  • TABLE 125. BRUGAL: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 126. DIAGEO: KEY EXECUTIVES
  • TABLE 127. DIAGEO: COMPANY SNAPSHOT
  • TABLE 128. DIAGEO: OPERATING SEGMENTS
  • TABLE 129. DIAGEO: PRODUCT PORTFOLIO
  • TABLE 130. DIAGEO: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 131. GRUPPO CAMPARI: KEY EXECUTIVES
  • TABLE 132. GRUPPO CAMPARI: COMPANY SNAPSHOT
  • TABLE 133. GRUPPO CAMPARI: OPERATING SEGMENTS
  • TABLE 134. GRUPPO CAMPARI: PRODUCT PORTFOLIO
  • TABLE 135. GRUPPO CAMPARI: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 136. LA MARTINIQUAISE: KEY EXECUTIVES
  • TABLE 137. LA MARTINIQUAISE: COMPANY SNAPSHOT
  • TABLE 138. LA MARTINIQUAISE: OPERATING SEGMENTS
  • TABLE 139. LA MARTINIQUAISE: PRODUCT PORTFOLIO
  • TABLE 140. LA MARTINIQUAISE: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 141. PERNOD RICARD: KEY EXECUTIVES
  • TABLE 142. PERNOD RICARD: COMPANY SNAPSHOT
  • TABLE 143. PERNOD RICARD: OPERATING SEGMENTS
  • TABLE 144. PERNOD RICARD: PRODUCT PORTFOLIO
  • TABLE 145. PERNOD RICARD: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 146. RADICOKHAITAN: KEY EXECUTIVES
  • TABLE 147. RADICOKHAITAN: COMPANY SNAPSHOT
  • TABLE 148. RADICOKHAITAN: OPERATING SEGMENTS
  • TABLE 149. RADICOKHAITAN: PRODUCT PORTFOLIO
  • TABLE 150. RADICOKHAITAN: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 151. STOCK SPIRITS: KEY EXECUTIVES
  • TABLE 152. STOCK SPIRITS: COMPANY SNAPSHOT
  • TABLE 153. STOCK SPIRITS: OPERATING SEGMENTS
  • TABLE 154. STOCK SPIRITS: PRODUCT PORTFOLIO
  • TABLE 155. STOCK SPIRITS: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 156. TANDUAY DISTILLERS: KEY EXECUTIVES
  • TABLE 157. TANDUAY DISTILLERS: COMPANY SNAPSHOT
  • TABLE 158. TANDUAY DISTILLERS: OPERATING SEGMENTS
  • TABLE 159. TANDUAY DISTILLERS: PRODUCT PORTFOLIO
  • TABLE 160. TANDUAY DISTILLERS: KEY STRATEGIC MOVES AND DEVELOPMENTS
  • TABLE 161. UNITED SPIRITS: KEY EXECUTIVES
  • TABLE 162. UNITED SPIRITS: COMPANY SNAPSHOT
  • TABLE 163. UNITED SPIRITS: OPERATING SEGMENTS
  • TABLE 164. UNITED SPIRITS: PRODUCT PORTFOLIO
  • TABLE 165. UNITED SPIRITS: KEY STRATEGIC MOVES AND DEVELOPMENTS

  • LIST OF FIGURES

  • FIGURE 1. GLOBAL RUM MARKET SEGMENTATION
  • FIGURE 2. GLOBAL RUM MARKET
  • FIGURE 3. SEGMENTATION RUM MARKET
  • FIGURE 4. TOP INVESTMENT POCKET IN RUM MARKET
  • FIGURE 5. MODERATE BARGAINING POWER OF BUYERS
  • FIGURE 6. MODERATE BARGAINING POWER OF SUPPLIERS
  • FIGURE 7. MODERATE THREAT OF NEW ENTRANTS
  • FIGURE 8. LOW THREAT OF SUBSTITUTION
  • FIGURE 9. HIGH COMPETITIVE RIVALRY
  • FIGURE 10. OPPORTUNITIES, RESTRAINTS AND DRIVERS: GLOBALRUM MARKET
  • FIGURE 11. RUM MARKET SEGMENTATION, BY BY PRODUCT TYPE
  • FIGURE 12. RUM MARKET FOR LIGHT, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 13. RUM MARKET FOR GOLDEN, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 14. RUM MARKET FOR DARK, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 15. RUM MARKET FOR BLACK, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 16. RUM MARKET FOR SPICED, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 17. RUM MARKET FOR OTHERS, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 18. RUM MARKET SEGMENTATION, BY BY PROOF TYPE
  • FIGURE 19. RUM MARKET FOR STANDARD, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 20. RUM MARKET FOR OVER-PROOF, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 21. RUM MARKET SEGMENTATION, BY BY DISTRIBUTION CHANNEL
  • FIGURE 22. RUM MARKET FOR ONLINE, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 23. RUM MARKET FOR OFFLINE, BY COUNTRY, 2022-2032 ($MILLION)
  • FIGURE 24. TOP WINNING STRATEGIES, BY YEAR, 2020-2022*
  • FIGURE 25. TOP WINNING STRATEGIES, BY DEVELOPMENT, 2020-2022*
  • FIGURE 26. TOP WINNING STRATEGIES, BY COMPANY, 2020-2022*
  • FIGURE 27. PRODUCT MAPPING OF TOP 10 PLAYERS
  • FIGURE 28. COMPETITIVE DASHBOARD
  • FIGURE 29. COMPETITIVE HEATMAP: RUM MARKET
  • FIGURE 30. Top player positioning, 2022
  • FIGURE 31. DEMERARA DISTILLERS: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 32. DEMERARA DISTILLERS: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 33. DEMERARA DISTILLERS: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 34. AMRUT DISTILLERIES: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 35. AMRUT DISTILLERIES: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 36. AMRUT DISTILLERIES: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 37. BACARDI: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 38. BACARDI: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 39. BACARDI: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 40. BRUGAL: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 41. BRUGAL: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 42. BRUGAL: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 43. DIAGEO: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 44. DIAGEO: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 45. DIAGEO: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 46. GRUPPO CAMPARI: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 47. GRUPPO CAMPARI: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 48. GRUPPO CAMPARI: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 49. LA MARTINIQUAISE: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 50. LA MARTINIQUAISE: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 51. LA MARTINIQUAISE: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 52. PERNOD RICARD: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 53. PERNOD RICARD: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 54. PERNOD RICARD: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 55. RADICOKHAITAN: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 56. RADICOKHAITAN: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 57. RADICOKHAITAN: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 58. STOCK SPIRITS: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 59. STOCK SPIRITS: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 60. STOCK SPIRITS: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 61. TANDUAY DISTILLERS: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 62. TANDUAY DISTILLERS: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 63. TANDUAY DISTILLERS: REVENUE SHARE, BY REGION, 2032 (%)
  • FIGURE 64. UNITED SPIRITS: NET SALES, 2020-2022 ($MILLION)
  • FIGURE 65. UNITED SPIRITS: REVENUE SHARE, BY SEGMENT, 2032 (%)
  • FIGURE 66. UNITED SPIRITS: REVENUE SHARE, BY REGION, 2032 (%)

 
 
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