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Sleeping Bag Market

Sleeping Bag Market Size, Share, Competitive Landscape and Trend Analysis Report by Type, by Material, by Price Point, by Sales Channel : Global Opportunity Analysis and Industry Forecast, 2022-2031

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Author's: Jaya Bundele | Roshan Deshmukh
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Sleeping Bag Market Research, 2031

The global sleeping bag market size was valued at $1.43 billion in 2021, and is projected to reach $2.50 billion by 2031, growing at a CAGR of 5.9% from 2022 to 2031. A sleeping bag is a lightweight, insulated blanket that can be closed with a zipper or other similar device to form a tube. It serves as portable, lightweight bedding when a person is sleeping outside, such as when camping, trekking, hill walking, or climbing. Its main function is to offer thermal insulation and warmth with its synthetic or down insulation.

Sleeping Bag Market

Due to a rise in the number of outdoor enthusiasts who choose adventurous activities, the demand for sleeping bags is rising significantly on a global scale. Because more people are becoming aware of the advantages of camping, such as stress relief and enhanced mental and emotional health, there is a growth in the market demand for sleeping bags. This is due to the rising rate of millennials choosing adventurous vacation destinations. A customer-friendly product, sleeping bags are offered in a variety of styles and variations that are ideal for different uses and demographics.

The sleeping bag market is segmented on the basis of type, material, price point, sales channel, and region. On the basis of type, the market is categorized into mummy sleeping bag, rectangular sleeping bag, and others. Further, synthetic fill is bifurcated into polarguard, thermolite, and others. Based on material, it divided into down fill and synthetic fill. Based on price point, the market is segregated into low, mid and luxury. According to sales channel, the market is fragmented into supermarkets and hypermarkets, specialty stores, e-commerce and others. Region wise, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Sleeping Bag Market
By Type
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Rectangular Sleeping Bag is the largest segment as most of the people prefer this kind of sleeping bag due to its flexibility and ease. The outdoor industry is significantly driven by increased consumer spending on recreational activities.

The rectangular sleeping bag segment dominates the global market. The main purposes of rectangular sleeping bags are to preserve safety and offer portable bedding. But when producers expand their attention on improving sleeping bags with better-quality materials and the number of R&D investments rise, the sector will advance more quickly.

Sleeping Bag Market
By Material
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Synthetic Fill is the largest segment as polyester fibers matted together to form sheets of fill are commonly used to make synthetic insulation.

The synthetic fill segment dominates the global market. For campers and outdoor sleepers who aren't particularly concerned about weight, synthetic sleeping bags are perfect. Even after becoming wet, a sleeping bag with synthetic fill can keep you warm. Because moisture is confined between synthetic fibers rather than within them, synthetic bags also dry extremely quickly. An hour or less in the sun will typically do much to dry out a wet synthetic bag.

Sleeping Bag Market
By Price Point
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Luxury is the fastest growing and largest segment as high price or Luxury sleeping bags are mostly preferred by top level tourists or travelers.

The luxury segment exhibits the fastest growth in the global market. This is attributed to growth for sleeping bag market demand among youth population. In addition, the luxury sleeping bags provide extra comfort and convenience.

Sleeping Bag Market
By Sales Channel
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Specialty stores is the largest segment as these stores promote the sales of international as well as private label brands in their stores.

Consumers purchase sleeping bag by various distribution channels such as specialty stores, supermarkets/hypermarkets, and e-commerce. The specialty stores segment is expected to maintain its market-dominating position during the sleeping bag market forecast period, owing to benefits provided such as discounts and sometimes free home delivery to the customers.  

Sleeping Bag Market
By Region
North America 

North America is the largest region due to the rise in the number of seasoned mountaineers and rock climbers, it is anticipated that the North American sleeping bag industry will expand dramatically.

Region wise, North America dominated the market with the largest sleeping bag market share during the forecast period. The rise in leisure and outdoor activities will have an impact on the expansion of the regional market, as will the rising import rate for raw materials and the rising incidence of camping trips. Along with the expansion of the physical activity market, the quickly expanding sports and fitness verticals have also made room for a large number of investments. A favorable environment for the advancement of products in the area will also be infused by the region's growing digital commerce sector.

The two main reasons propelling the global sleeping bag market growth are the increased purchasing power and customer awareness. The need for sleeping bags is further rising due to the rise in camping locations, trekking and hiking excursions, and high-altitude adventure activities. The tourism and travel industries are receiving more attention from governments and organizations across the world, which has significantly impacted the sleeping bag business. Major market participants are also adding extra characteristics including ultra-light weight and improved thermal insulation, which is promoting the industry's expansion. The global market for sleeping bags is growing, although it is being constrained by the availability of substitute goods such camping tents and recreational vehicles.

The sleeping bag market analysis report focuses on the growth prospects, restraints, and opportunities of the global market. The study provides Porter’s five forces analysis to understand the impact of various factors, such as the competitive intensity of competitors, bargaining power of suppliers, the threat of substitutes, threat of new entrants, and bargaining power of buyers, of the sleeping mattress market.

The major players analyzed for the sleeping bag industry are AMG Group, The Coleman Company, Inc., Columbia Sportswear, Exxel Outdoors, Gerlert, Jack Wolfskin, Johnson Outdoors, Kefi Outdoors, Kelty, NEMO Equipment, Inc., Oase Outdoors, Recreational Equipment, Inc., Snugpak, TETON Sports and THE NORTH FACE.

Key Benefits For Stakeholders

  • This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the sleeping bag market analysis from 2021 to 2031 to identify the prevailing sleeping bag market opportunities.
  • The market research is offered along with information related to key drivers, restraints, and opportunities.
  • Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
  • In-depth analysis of the market segmentation assists to determine the prevailing market opportunities.
  • Major countries in each region are mapped according to their revenue contribution to the global market.
  • Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
  • The report includes the analysis of the regional as well as global sleeping bag market trends, key players, market segments, application areas, and market growth strategies.

Sleeping Bag Market Report Highlights

Aspects Details
Market Size By 2031

USD 2.5 billion

Growth Rate

CAGR of 5.9%

Forecast period

2021 - 2031

Report Pages


By Type
  • Mummy Sleeping Bag
  • Rectangular Sleeping Bag
  • Others
By Material
  • Down Fill
  • Synthetic Fill
    • Sub-type
      • Polarguard
      • Thermolite
      • Others
By Price Point
  • Low
  • Mid
  • Luxury
By Sales Channel
  • Supermarkets and hypermarkets
  • Specialty stores
  • E commerce
  • Others
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (UK, France, Italy, Germany, Spain, Netherlands, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Rest Of Asia Pacific)
  • LAMEA  (Brazil, South Africa, United Arab Emirates, Rest of LAMEA)
Key Market Players

Jack Wolfskin, Exxel Outdoors, Kefi Outdoors, Kelty, Johnson Outdoors Inc., NEMO Equipment, Inc., The Coleman Company, Inc., AMG Group Limited, Gelert Limited, The Columbia Sportswear Company

Analyst Review

According to the insights of CXOs of leading companies, sleeping bag mainly use in outdoor activities such as camping, hiking, hill walking as well as climbing. Moreover, various varieties of sleeping bag in the market tends to be lucrative among consumers. Sleeping bag has become essential products in numerous outdoor activities to alleviate the experience. The product launches and customer-friendly developments in this market, as well as safety, durability, are driving the sleeping bag market. The market has grown as disposable income has increased and generation Z, millennial, generation X have been more interested in adventures activities. In addition, the need for convenient and comfortable sleeping bag has fueled the market growth. Globally, the sleeping bag is widely preferred due to its structure use to protect from harsh weather conditions that might hinder the amusement of the explorer.

Some of the most well-known manufacturers are found in North America including and Europe due to highest number of recreational activities and as a result the sleeping bag market is predicted to grow in these regions. Moreover, developing countries such as U.S., Canada, the UK, Germany, France, Spain, Italy as well as Netherlands has rising number of professional mountaineers and rock climbers likely to propel the sleeping bag market. Furthermore, the features of sleeping bag such as light weight, comfort fabric, nonabsorbent as well as resistant to wind and water aids in demand in the market. In addition, sleeping bag generally use to warm in cold nights and this factor is highly considered in outdoor activities to avoid any health issues, which contribute to the growth of the market.

Author Name(s) : Jaya Bundele | Roshan Deshmukh
Frequently Asked Questions?

The global sleeping bag market size was valued at $1,431.6 million in 2021, and is projected to reach $2,501.7 million by 2031, registering a CAGR of 5.9% from 2022 to 2031.

The forecast period in the sleeping bag market report is 2022 to 2031.

The base year calculated in the sleeping bag market report is 2021.

The top companies analyzed for global sleeping bag market report are AMG Group, The Coleman Company, Inc., Columbia Sportswear, Exxel Outdoors, Gerlert, Jack Wolfskin, Johnson Outdoors, Kefi Outdoors, Kelty, NEMO Equipment, Inc., Oase Outdoors, Recreational Equipment, Inc., Snugpak, TETON Sports and THE NORTH FACE.

The rectangular sleeping bag segment is the most influential segment in the sleeping bag market report.

North America holds the maximum market share of the sleeping bag market.

The company profile has been selected on the basis of key developments such as partnership, product launch, merger and acquisition.

The market value of the sleeping bag market in 2021 was $1,431.6 million.

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Sleeping Bag Market

Global Opportunity Analysis and Industry Forecast, 2022-2031