The global adtech market was valued at $748.2 billion in 2021, and is projected to reach $2.9 trillion by 2031, growing at a CAGR of 14.7% from 2022 to 2031.
The global marketing technology (MarTech) market was valued at $329 billion in 2022, and is projected to reach $1.7 trillion by 2032, growing at a CAGR of 18.5% from 2023 to 2032.
