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Trail Mix Market Type (Granola, Nuts, Dried Fruits, Chocolates Grains, Others ) Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, Others) : Global Opportunity Analysis and Industry Forecast, 2020-2027

A08404
Pages: NA
Feb 2021 | 111 Views
 
Author(s) : Bandna
Tables: NA
Charts: NA
 

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Trail mix is a type of snack mix, basically a combination of dried fruits, granola, nuts, and chocolates to be consumed as food or to be taken as an additive to the meals. It is also known as scroggin, and is rich in nutrients such as carbohydrates, fats, and proteins. Consumers are developing interest toward trail mixes that not just have high nutritional value but also fulfil their appetite. This convenience delivered by trail mixes boosts its global demand.

Market scope and structure analysis:

Report Metric

Details

  Market size available for years

  2020–2027

  Base year considered

  2019

  Forecast period

  2021–2027

  Forecast units

  Value ($US)

  Segments covered

  Type, Application, Industry Vertical, and Region

  Regions covered

North America (U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, and Rest of Europe), Asia-Pacific (China, Japan, India, Australia, Malaysia, Thailand, Indonesia, and Rest of Asia-Pacific), LAMEA (Middle East, Brazil, and Rest of LAMEA)

  Companies covered

General Mills Inc., Munki Food Company, Mars Inc., Jerry’s Nut House, Tropical Foods, PepsiCo Inc., Setton Frams, Kellogg Company, Aurora Products, The J.M. Smucker Company, Lehi Valley Trading Company, Orchard Valley Harvest.

 

COVID-19 Scenario Analysis:

Production shutdown scenario

The production and processing of trail mixes food products have been shut down owing to the COVID-19 implications and this has declined the amount of revenue for the global market.

Disruptions in supply chains

Supply chain disruptions have caused product unavailability in the market as lack of raw material supply hindered the production and lack of active transportation and exports hampered the distribution channels. This has adversely affected the market for trail mix.

Top Impacting Factors: Market Scenario Analysis, Trends, Drivers and Impact Analysis

Upsurge in health and nutritional factors is driving the demand for trail mix market. Consumers are generating demand for healthy and on-the-go snacks that provide them the adequate health benefits and nutritional content at minimum hustle. A healthy combination of dried fruits and nuts with addition of taste appetizing chocolates are likely to cater to the health and taste concerns of the individuals. Change in lifestyles is penetrating the application of hybrid snacks that serve the consumer requirements at their convenience. The market is facing immense competition from the leading market players and this is expecting to boost the pace for market growth and expansion.

The global trail mix market trends are as follows:

New product launches to flourish the market

The launch of new products with improved capabilities have been initiated by the leading market players in order to cater the dynamic consumer needs. The combination of multi-nutrient food items that fulfil the appetite of consumers in the form of on-the-go snacks. This encouraged the market to diversify the trail mix by adding more and different nuts, superfood seeds, dried fruits, freeze-dried fruits, and soy that provide high nutritional value to their products.

The consumers are looking for healthier alternatives that substitute the eatables that contain unhealthy ingredients and artificial sugar. Thus, to prevent health implication arising out of the unhealthy eating habits compels the customer base to develop strategic preserve for the healthy trail mix. Continuous product improvements flourish the market and these factors tend to accelerate the pace of growth for global trail mix market.

Hybrid snacks as a healthy option

Trail mixes are also called hybrid snacks because they comprise of many products such as granola, nuts, dried fruits, grains, and chocolates. This gives it the name of hybrid snacks as it contains all sort of nutrients and healthy compounds derived from different food items.

The leading market players have incepted the idea of mixing two different snacks or distinct variants as one hybrid snack. Most of the market players are offering hybrid trail cookies and a few have come up with serving the trail mix with meat products. Moreover, this hybrid snack does not even contain any artificial ingredients and has negligible amount of sugar, which is attracting the health conscious consumers towards it.

Key Segments Covered:

Segments

Sub-segments

Type by Food Product

  • Granola
  • Nuts
  • Dried Fruits
  • Chocolates
  • Grains
  • Others

Distribution Channel

  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Retail Stores
  • Others

 

Key Benefits of the Report:

  • This study presents the analytical depiction of the global trail mix industry along with the current trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the global trail mix market share.
  • The current market is quantitatively analyzed from 2020 to 2027 to highlight the global trail mix market growth scenario.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
  • The report provides a detailed global trail mix market analysis based on competitive intensity and how the competition will take shape in coming years.

Questions Answered in the TrailMix Market Research Report:

  • What are the leading market players active in the trail mix market?
  • What the current trends will influence the market in the next few years?
  • What are the driving factors, restraints, and opportunities in the market?
  • What future projections would help in taking further strategic steps?
 
With collective industry experience of about 200 years of its analysts and experts, Allied Market Research (AMR) encompasses most infallible research methodology for its market intelligence and industry analysis. We do not only engrave the deepest levels of markets but also sneak through its slimmest details for the purpose of our market estimates and forecasts. Our approach helps in building greater market consensus view for size, shape and industry trends within each industry segment. We carefully factor in industry trends and real developments for identifying key growth factors and future course of the market. Our research proceeds are the resultant of high quality data, expert views and analysis and high value independent opinions. Our research process is designed to deliver balanced view of the global markets and allow stakeholders to make informed decisions.

We offer our clients exhaustive research and analysis based on wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics and regional intelligence. Our in-house industry experts play instrumental role in designing analytic tools and models, tailored to the requirements of particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving:

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With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.

Secondary research
We refer a broad array of industry sources for our secondary, which typically include; however, not limited to: Company SEC filings, annual reports, company websites, broker & financial reports and investor presentations for competitive scenario and shape of the industry

  • Patent and regulatory databases for understanding of technical & legal developments
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Our primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks and face-to-face interactions. We are also in professional corporate relations with various companies that allow us greater flexibility for reaching out industry participants and commentators for interviews and discussions, fulfilling following functions:

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Our primary research interview and discussion panels are typically composed of most experienced industry members. These participants include; however, not limited to:

  • Chief executives and VPs of leading corporations specific to industry
  • Product and sales managers or country heads; channel partners and top level distributors; banking, investments and valuation experts Key opinion leaders (KOLs)


Analyst tools and models
AMR has developed set of analyst tools and data models to supplement and expedite the analysis process. Corresponding to markets, where there is significant lack of information and estimates, AMR’s team of experts and analyst develop specific analyst tools and industry models to translate qualitative and quantitative industry indicators into exact industry estimates. These models also allow analysts to examine the prospects and opportunities prevailing in the market to accurately forecast the course of the market.
 
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