0
Upcoming Allied Market Research
2023
Vegetable Juice Market

Vegetable Juice Market

by Product Type (Carrot, Spinach, Kale, Others), by Category (Organic, Conventional) by Packaging Type (Bottles, Cans, Others) by Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online, Others) : Global Opportunity Analysis and Industry Forecast, 2022-2032

Report Code: A43031
Pages: NA
Apr 2023 | 59 Views
Author(s) : Roshan D
Tables: NA
Charts: NA
  • Formats*:

  • pdf

    Single User License, Five User
    License & Enterprise User License

  • xls

    Data Pack Excel License

  • ppt

    It comes with the additional cost
    of $2500.00 contact sales.

 
The vegetable juice market refers to the industry that produces, distributes, and sells a range of beverages made primarily from vegetables, often blended with other fruits and/or vegetables. This market caters to the increasing demand for healthier and more nutrient-dense alternatives to traditional sugary drinks and soft beverages. Key players in this market offer a variety of product types, such as 100% vegetable juices, vegetable juice blends, and vegetable smoothies. The market is expected to grow due to factors such as rising health consciousness among consumers, the popularity of plant-based diets, and increasing demand for organic and natural products.
The demand for vegetable juices is on the rise due to their potential health benefits, particularly in preventing serious illnesses such as cancer and cardiovascular disease. This trend is being driven by health-conscious younger consumers who are increasingly seeking out nutritious food and beverage options. As a result, manufacturers are investing in innovation to capture this growing demand and gain a competitive advantage in the market. For instance, Dabur recently revamped its juice portfolio under the Real Active brand, to include a variety of fruit and vegetable blends with claims of multiple benefits such as immunity boosting, gut health, and heart health. Additionally, the COVID-19 outbreak has resulted in a significant shift in consumer behaviour toward natural and organic food and beverage products, with an anticipated continuation of driving the demand for vegetable juices. Furthermore, the increasing demand for clean-label and organic vegetable products for health among health-conscious consumers and rising public awareness are likely to drive the development and introduction of new products into the market. In addition, the rising number of diabetic patients worldwide has led to an increased focus on healthy eating and maintaining a healthy weight. The American Diabetes Association (ADA) recommends low-carb green vegetables such as broccoli, cucumber, kale, and spinach due to their high nutritional and antioxidant content, which can help boost immunity and overall health. As a result, there has been an increased demand for cold-pressed vegetable juices.
Although, strict regulations on the use of chemical preservatives in vegetable juices could limit innovation and increase production costs, which may negatively impact the growth of the global vegetable juice market. However, alternative processing methods and the use of natural preservatives can help meet regulatory requirements while maintaining product quality and safety. Manufacturers can also invest in R&D to develop new formulations that do not require chemical preservatives, which can help overcome this potential barrier to market growth.
However, the increasing focus on maintaining a healthy lifestyle presents significant growth opportunities. By incorporating functional ingredients such as Omega-3, fibre, bioactive compounds, vitamins, and probiotic bacteria, manufacturers can cater to the evolving preferences and demands of health-conscious consumers. The rising trend of plant-based diets and vegetable-based beverages also presents growth opportunities.
Additionally, governments worldwide are taking various initiatives and implementing policies to encourage the consumption of fortified food and beverages, including vegetable and fruit juices. Many countries have mandatory fortification regulations that manufacturers must adhere to when producing fortified juices. In the U.,S the Food and Drug Administration (FDA) regulates the fortification of fruit and vegetable juices, ensuring that any added vitamins and minerals are safe and provide health benefits to consumers. Similarly, in India, the government has implemented the "Food Safety and Standards (Fortification of Foods) Regulations, 2018," which promotes the production and distribution of fortified food products, including vegetable and fruit juices. The initiative aims to address malnutrition by increasing the intake of essential micronutrients through fortified food products.
Key developments and new launches in the vegetable juice market.:
In July 2022, Tipco, a juice company based in Thailand, launched a range of vegetable juices and herb-infused drinks in markets in Southeast Asia and the Middle East. The product line includes a variety of flavors, such as curcumin and finger root.
In March 2021, PepsiCo's Naked Juice brand announced the launch of a new nutrient-dense juice called the Rainbow Machine. The juice is made from a blend of mangoes, bananas, kiwis, blueberries, and blackberries.
In October 2021, the organic juice company Just Juice It announced the release of its latest product line - cold-pressed vegetable juice shots. The line features two variants, a beetroot shot and a sprouted broccoli juice, catering to the growing demand for vegetable-based products among health-conscious consumers.
In April 2020, Rugani Juice launched its ABC Juice, a new product made from fresh carrots, apples, and beetroot. The juice is rich in beta-carotene and free of added sugars. The product is available in two convenient pack sizes 330 ml and 750 ml.
Segment overview:
By product type:  the market is segmented into carrots, spinach, kale, and other product types. Carrot juice has gained significant popularity in the vegetable juice market due to its appealing sweetness and versatility as an ingredient in various juice blends. Meanwhile, spinach and kale juice have seen an increase in demand due to the growing trend towards nutrient-dense, plant-based foods and their perceived health benefits.
By category: the global vegetable juice market is segmented into organic and conventional categories, with organic vegetable juice dominating the market due to the rising inclination towards cold-pressed vegetable juice. There is a growing popularity among consumers for cold-pressed vegetable juices, which retain the vitamins, minerals, and fiber that are lost in conventional juice production. This trend is expected to have a positive impact on the growth of the global vegetable juice market. Conventional vegetable juices are typically made using conventionally grown vegetables that may have been treated with pesticides, while organic vegetable juices are made from organic vegetables that are grown without the use of synthetic pesticides or fertilizers.
By packaging: the vegetable juice market is segmented into bottles, cans, and others. The bottle form of packaging is expected to hold a significant share in the vegetable juice market due to its convenience, reusability, and suitability for vegetable juice with high added value. Companies are increasingly investing in product launches to cater to the growing demand for vegetable juice, and the bottle form of packaging is a popular choice for these launches. In contrast, the use of cans and other forms of packaging for vegetable juice is relatively less common.
By distribution channel: the market studied is segmented into supermarkets/hypermarkets, convenience stores, online, and other distribution channels. The hypermarket and supermarket channels currently dominate the market, with a wide range of products available and easy accessibility for consumers. However, the online channel is an emerging market for vegetable juice, as consumers increasingly turn to online shopping for convenience and safety reasons. Online retailers provide a wider selection of products, and the ability to compare prices and read reviews before making a purchase. Other distribution channels, such as convenience stores, also play a role in the market, particularly for on-the-go consumption.
By region: the market is distributed into North America, Europe, Asia Pacific, and LAMEA. The North American vegetable juice market is the largest due to a growing consumer preference for healthier lifestyles and a rising trend towards vegan food products. A larger portion of the population in North America is benefiting from wellness and health trends, leading manufacturers to change their product line-ups to meet the needs of different dietary requirements and age groups. Vegetable juices are a major force in the North American juice market, as they boost insulin levels with zero sugar content. Leafy vegetable juices such as spinach and carrot, mixed with seeds and herbs, are in high demand due to their high protein, mineral, and vitamin content. In June 2020, R.W. Knudsen launched innovative organic juice beverage shot variants featuring apple cider vinegar, beet juice, pineapple ginger, and carrot black pepper turmeric, marketed through online and offline retailers like Amazon.com and Kroger.
Competitive analysis and profiles of the major players in the trail shoes market such as AllWellO, Campbell Soup Company, Florida Bottling, Inc. PepsiCo. Inc., Pressed Juicery, Inc. Raw Pressery, The Coca-Cola Company, The Hain Celestial Group, Inc. Thurella AG

Vegetable Juice Market Report Highlights

Aspects Details
By Product Type
  • Carrot
  • Spinach
  • Kale
  • Others
By Category
  • Organic
  • Conventional
By Packaging Type
  • Bottles
  • Cans
  • Others
By Distribution Channel
  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online
  • Others
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Russia, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Thailand, Malaysia, Indonesia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, UAE, Argentina, Rest of LAMEA)
Key Market Players PepsiCo., Inc., The Coca-Cola Company, Campbell Soup Company, The Hain Celestial Group, Inc., Hoogesteger, Thurella AG, Florida Bottling, Inc., Raw Pressery, AllWellO, Pressed Juicery, Inc.
 

Loading Table Of Content...


 
 
With collective industry experience of about 200 years of its analysts and experts, Allied Market Research (AMR) encompasses most infallible research methodology for its market intelligence and industry analysis. We do not only engrave the deepest levels of markets but also sneak through its slimmest details for the purpose of our market estimates and forecasts. Our approach helps in building greater market consensus view for size, shape and industry trends within each industry segment. We carefully factor in industry trends and real developments for identifying key growth factors and future course of the market. Our research proceeds are the resultant of high quality data, expert views and analysis and high value independent opinions. Our research process is designed to deliver balanced view of the global markets and allow stakeholders to make informed decisions.

We offer our clients exhaustive research and analysis based on wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics and regional intelligence. Our in-house industry experts play instrumental role in designing analytic tools and models, tailored to the requirements of particular industry segment. These analytical tools and models sanitize the data & statistics and enhance the accuracy of our recommendations and advice. With AMR’s calibrated research process and 360` degree data-evaluation methodology, our clients are assured of receiving:

  • Consistent, valuable, robust and actionable data & analysis that can easily be referenced for strategic business planning
  • Technologically sophisticated and reliable insights through well audited and veracious research methodology
  • Sovereign research proceeds that present a tangible depiction of marketplace


With a strong methodology we are, therefore, confident that our research and analysis are most reliable and guarantees sound business planning.

Secondary research
We refer a broad array of industry sources for our secondary, which typically include; however, not limited to: Company SEC filings, annual reports, company websites, broker & financial reports and investor presentations for competitive scenario and shape of the industry

  • Patent and regulatory databases for understanding of technical & legal developments
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic new articles, web-casts and other related releases for market evaluation
  • Internal and external proprietary databases, key market indicators and relevant press releases for market estimates and forecast


Primary research
Our primary research efforts include reaching out participants through mail, tele-conversations, referrals, professional networks and face-to-face interactions. We are also in professional corporate relations with various companies that allow us greater flexibility for reaching out industry participants and commentators for interviews and discussions, fulfilling following functions:

  • Validates and improves the data quality and strengthens research proceeds
  • Further develops analyst team’s market understanding and expertise
  • Supplies authentic information about market size, share, growth and forecasts


Our primary research interview and discussion panels are typically composed of most experienced industry members. These participants include; however, not limited to:

  • Chief executives and VPs of leading corporations specific to industry
  • Product and sales managers or country heads; channel partners and top level distributors; banking, investments and valuation experts Key opinion leaders (KOLs)


Analyst tools and models
AMR has developed set of analyst tools and data models to supplement and expedite the analysis process. Corresponding to markets, where there is significant lack of information and estimates, AMR’s team of experts and analyst develop specific analyst tools and industry models to translate qualitative and quantitative industry indicators into exact industry estimates. These models also allow analysts to examine the prospects and opportunities prevailing in the market to accurately forecast the course of the market.
PURCHASE OPTIONS

Call or Email us

U.S.-Canada Toll-free: +1-800-792-5285
Int'l : +1-503-894-6022
Europe : +44-845-528-1300
Email : help@alliedmarketresearch.com

Looking for Customization?

 Customization Request

Have a Question?

 Speak with Analyst

Any Confusion?

 Inquire Before Buying

Have a glance of the Report

  Enquiry Now

Purchase Full Report of
Vegetable Juice Market

Start reading.
This Report and over 19,950+ more Reports, Available with Avenue Library. T&C*.

  • Online Only
  • $3,570
  • Online cloud access only
  • Restricted print, copy, paste & download
  • Read only
  • Free industry update
    (Within 180 days)
  • Free report update in next update cycle
  • Data Pack
  • $3,840
  • Restricted to one authorized user
  • One print only
  • Available in
    Excel
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
  • Single User
  • $5,730
  • Restricted to one authorized user
  • One print only
  • Available in
    PDF
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
  • Five Users
  • $6,450
  • Limited to five authorized users
  • Print upto five copies
  • Available in
    PDF
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
  • Enterprise
    License/PDF

  • $9,600
  • Unlimited
    within
    company/enterprise
  • Available in Excel & PDF
  • Free industry update
    (Within 180 days)
  •   Free report update in next update cycle
  • Library
    Membership

  • $999 $ 1,175
    Per User/ Per month/ Billed annually
  • Published Content
    E-access
  • Company Profiles
    E-access
  • Newly Added Content Access
  • 10 PDF
    Downloads
  • 5 Excel Data
    Pack Downloads
  • 250 Company Profiles PDF Downloads
  • Buy Now

*Taxes/Fees, if applicable will be added during checkout. All prices in USD

RELATED REPORTS
 

Why Allied Market Research?

 

Infallible Methodology

To ensure high-level data integrity, accurate analysis, and impeccable forecasts

Analyst Support

For complete satisfaction

Customization

On-demand customization of scope of the report to exactly meet your needs

TARGETED MARKET VIEW

Targeted market view to provide pertinent information and save time of readers

Get fresh content delivered

Get insights on topics that are crucial for your business. Stay abreast of your interest areas.

Get Industry Data Alerts

Why Allied Market Research?

Infallible Methodology

To ensure high-level data integrity, accurate analysis, and impeccable forecasts

Analyst Support

For complete satisfaction

Customization

On-demand customization of scope of the report to exactly meet your needs

TARGETED MARKET VIEW

Targeted market view to provide pertinent information and save time of readers