Allied Market Research


Wellness Supplements Market

Wellness Supplements Market Size, Share, Competitive Landscape and Trend Analysis Report by Product : Global Opportunity Analysis and Industry Forecast, 2023-2032

LS : Pharmaceuticals

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Author's: | Roshan Deshmukh
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Wellness supplements are essential for maintaining a healthy life. Supplements contain all the minerals in ample amount to meet the daily requirement for healthy life. Food supplement usually contain calcium, vitamin D, folic acid and vitamin b12. Pregnant and breastfeeding women usually use these supplements as they contain folic acid in ample amount, which is an essential requirement for them. Strict vegetarians may not get enough vitamin B12, zinc and iron, which can be supplemented using these tablets. 

Increase in health consciousness among people around the world is one of the major factors stimulating the demand for wellness supplements. Globally, consumers are increasingly realizing the benefits of preventive health over treatments, thereby displaying a shift toward healthier lifestyles. In addition, the growing awareness regarding wellness products is fueling the market. The rising aging population is also working in favor of the market as aged people have poorer immunity system in general. Moreover, the rising disposable income of consumers in developing regions is triggering their sales in such regions, thereby augmenting the overall market.

The wellness supplements market is segmented based on product and region. Based on product, the market is divided into dietary supplements, fortified/functional food and beverages, food intolerance products, demo-cosmetic skin essentials. Region wise, the market has been analyzed across North America, Europe, Asia-Pacific, and LAMEA.

The market is highly competitive in nature, with major players focused on creating awareness regarding the wellness supplements industry. Major players in the wellness supplements market host exhibition and seminars to display and promote the use of wellness supplements for diverse medical applications. The prominent players in the market have adopted various strategies for development, such as product innovation, product launches & approvals, and investment in R&D for advancements in wellness supplements, to sustain the competitive environment of the global wellness supplements market Some of the prominent participants in the global wellness supplements market are Nestle S.A., Amway, Abbott Laboratories, Otsuka Holdings Co. Ltd., Herbalife Ltd., Archer Daniels Midland Company, Glanbia plc, NBTY, Inc, GNC Holdings Inc., and Nu Skin Enterprises, Inc.


  • This report provides a detailed quantitative analysis of the current wellness supplements market trends and market forecast estimations which assists to identify the prevailing market opportunities. 
  • An in-depth wellness supplements market analysis includes analysis of various regions is anticipated to provide a detailed understanding of the current trends to enable stakeholders formulate region-specific plans.
  • A comprehensive analysis of the factors that drive and restrain the growth of the global wellness supplements market is provided.
  • The projections in this report are made by analyzing the current wellness supplements market trends and future market potential in terms of value.
  • An extensive analysis of various regions provides insights that are expected to allow companies to strategically plan their business moves.
  • Key market players within the wellness supplements market are profiled in this report and their strategies are analyzed thoroughly, which helps in understanding competitive outlook of market.  

Wellness Supplements Market Report Highlights

Aspects Details
By Product
  • Dietary supplements
  • Functional food and beverages
  • Food intolerance products
  • Demo-cosmetic skin essentials
By Region
  • North America  (U.S., Canada, Mexico)
  • Europe  (France, Germany, Italy, Spain, UK, Rest of Europe)
  • Asia-Pacific  (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific)
  • LAMEA  (Brazil, South Africa, Saudi Arabia, Rest of LAMEA)
Key Market Players

Glanbia plc, Nestle S.A., Nu Skin Enterprises Inc., GNC Holdings Inc., Herbalife Ltd., Abbott Laboratories, Otsuka Holdings Co. Ltd., Amway, Archer Daniels Midland Company, NBTY Inc

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Wellness Supplements Market

Global Opportunity Analysis and Industry Forecast, 2023-2032