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2019
Children Entertainment Centers Market

Children Entertainment Centers Market

by Visitor Demographics (Families with Children (0-9), Families with Children (9-12), Teenagers (12-18), Young Adults (18-24), Adults (Ages 24+)), Facility Size (Up to 5, 000 sq. ft., 5, 001 to 10, 000 sq. ft., 10, 001 to 20, 000 sq. ft., 20, 001 to 40, 000 sq. ft., 1 to 10 acres, 11 to 30 acres, and Over 30 acres), Revenue Source (Entry Fees & Ticket Sales, Food & Beverages, Merchandising, Advertisement, and Others), and Activity Area (Arcade Studios, AR and VR gaming Zones, Physical Play Activities, Skill/Competition Games, and Others)): Global Opportunity Analysis and Industry Forecast, 2019-2026
Update Available On-Demand

Report Code: A05810
Pages: 385
Nov 2019 | 15804 Views
Author(s) : Sneha K , Supradip B
Tables: 151
Charts: 59
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Children’s Entertainment Centers Market Outlook - 2026

The global children entertainment centers market size was valued at $8.15 billion in 2018, and is projected to reach $15.37 billion by 2026, growing at a CAGR of 8.4% from 2019 to 2026. Continuous launch of new entertainment centers that are kids friendly and are further supporting family activities with inclusion of food & beverage options is an opportunistic factor for the growth of the market.

Children’s entertainment centers are recreational facilities that facilitate the entertainment of individuals with physical games. Physical games include individuals playing with each other or providing entertainment with help of devices such as video games. A children’s entertainment center is usually referred to as small amusement park that serve local communities at a large scale. Also, these centers are designed to engage the entire family, generally at a significantly less amount per-person. Currently, these centers offer variety in amusement options such as gaming consoles, arcades, children’s rides, video games, indoor playground systems, skill-based machine games, soft play areas, redemption machines, and games based on virtual and augmented reality. Children’s entertainment areas are also capable and are preferable to host private celebrations such as corporate events, birthday parties, and even personal accomplishment celebrations.

Children Entertainment Centers Market Infographics

The entry fees & ticket sales segment dominated the overall children entertainment centers market share in 2018 and is expected to continue this trend during the forecast period. However, the food & beverage segment is expected to witness highest growth, due to high preference toward spending on food within the center and high availability of different food options for kids as well as adults. 

Children Entertainment Centers Market
By Visitor Demographics

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Teenagers (12-18) segment exhibited highest revenue growth in 2018.

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The arcade studios segment dominated the global children entertainment centers market in 2018 and is expected to remain trend during the forecast period. However, AR and VR gaming zones are expected to register the highest growth rate throughout the children entertainment centers market forecast period owing to high proliferation of the virtual devices among individuals across the globe for gaming activities.

Children Entertainment Centers Market
By Facility Size

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1 to 10 acres segment registered highest revenue in 2018 and is projected as one of the most lucrative segments.

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North America dominated the overall market in 2018, as number of operators in this region are integrating new technologies such as 3D technology, virtual reality gaming, and others which are trending, and consumers are preferring modern ways of entertainment over traditional entertainment options. However, Asia-Pacific is expected to witness the highest growth rate during the forecast period due to increase in number of malls. For instance, the largest malls in the world are mostly in the Asia-Pacific region and it accounts for nearly 80% of the retail space under construction globally.

Children Entertainment Centers Market
By Revenue Source

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Entry Fees & Ticket Sales is projected as one of the most significant segments.

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The report focuses on the growth prospects, restraints, and trends of the global Kids entertainment center market. The study provides children entertainment centers market analysis to understand the impact of various factors, such as bargaining power of suppliers, competitive intensity of competitors, threat of new entrants, threat of substitutes, and bargaining power of buyers on the growth of the market.

Children Entertainment Centers Market
By Activity Area

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Arcade Studios is witnessed highest growth in terms of revenue in 2018.

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Segment review

The global market is segmented on the basis of visitor demographics, facility size, revenue source, activity area, and region. In terms of visitor demographics, the market is categorized into families with children (0-9), families with children (9-12), teenagers (12-18), young adults (18-24), and adults (Ages 24+). By facility size, it is divided into up to 5,000 sq. ft., 5,001 to 10,000 sq. ft., 10,001 to 20,000 sq. ft., 20,001 to 40,000 sq. ft., 1 to 10 acres, 11 to 30 acres, and over 30 acres. By revenue source, it is categorized into entry fees & ticket sales, food & beverages, merchandising, advertisement, and others. Children entertainment centers market activity area includes arcade studios, AR and VR gaming zones, physical play activities, skill/competition games, and others. By region, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA.

Children Entertainment Centers Market
By Region

2026
Asia-pacific 
North America
Europe
Lamea

Asia-Pacific would exhibit the highest CAGR of 10.3% during 2019-2026.

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The key players operating in the global children entertainment centers market include Dave & Buster’s, CEC Entertainment, Inc., Cinergy Entertainment, KidZania, Scene 75 Entertainment Centers, The Walt Disney Company, Lucky Strike Entertainment, FunCity, Smaaash Entertainment Pvt. Ltd., and LEGOLAND Discovery Center.

Top impacting factors    

Rise in preferences of youth toward entertainment centers owing to high availability of diversified gaming and entertainment options is a major factor expected to drive the growth of the children entertainment centers market during the forecast period. In addition, rise in disposable income of individuals especially parents have increased the visits to entertainment centers so that they can spend quality time with their kids is another factor expected to boost the market growth. However, high initial investment required in developing children entertainment centers is a major factor that is anticipated to hamper the market growth to a certain extent.

Favorable Youth Demographics

Entertainment centers usually attract 8 to 14 age group and their parents. Rise in disposable incomes of parents that are utilized to spend more on their children is a factor expected to drive the growth of the children entertainment centers market opportunity factors. Moreover, parents are inclining toward providing children with visual edutainment systems owing to rise in competition among peers to gain high educational knowledge. Thus, entertainment centers that exhibit educational knowledge-based entertainment is expected to witness high growth in terms of number of visitors which in turn is expected to drive the growth of the global market.

Key Benefits for Children’s Entertainment Centers Market :

  • This study includes the analytical depiction of the global children entertainment centers market trends and future estimations to determine the imminent investment pockets.
  • The report presents information related to key drivers, restraints, and opportunities.
  • The current market is quantitatively analyzed from 2018 to 2026 to highlight the financial competency of the industry.
  • Porter’s five forces analysis illustrates the potency of buyers & suppliers in the global children entertainment centers industry.

Children Entertainment Centers Market Report Highlights

Aspects Details
By Visitor Demographics
  • Families with Children (0-8)
  • Families with Children (9-12)
  • Teenagers (12-18)
  • Young Adults (18-24)
  • Adults (Ages 24+)
By Facility Size
  • Up to 5,000 sq. ft.
  • 5,001 to 10,000 sq. ft.
  • 10,001 to 20,000 sq. ft.
  • 20,001 to 40,000 sq. ft.
  • 1 to 10 acres
  • 11 to 30 acres
  • Over 30 acres
By Revenue Source
  • Entry Fees & Ticket Sales
  • Food & Beverages
  • Merchandising
  • Advertisement
  • Others
By Activity Area
  • Arcade Studios
  • AR and VR Gaming Zones
  • Physical Play Activities
  • Skill/Competition Games
  • Others
By Region
  • North America  (U.S., Canada)
  • Europe  (Germany, France, UK, Denmark, Spain, Rest of Europe)
  • Asia-Pacific  (Japan, China, India, Singapore, South Korea, Rest of Asia-Pacific)
  • LAMEA  (Latin America, Middle East, Africa)
Key Market Players CINERGY ENTERTAINMENT GROUP, CEC ENTERTAINMENT, INC., DAVE & BUSTER’S, INC., DISNEY, FUN CITY (LANDMARK LEISURE LLC), Funriders, KIDZANIA, LUCKY STRIKE ENTERTAINMENT, SCENE75 ENTERTAINMENT CENTERS, SMAAASH
 

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According to the insights of CXOs, the popularity of children entertainment centers is expected to increase considerably, due to rise in development of malls in various cities of North America and Asia-Pacific. Consumers spend time or visit malls majorly on weekends for spending leisure time and shopping at brand store or restaurants. Thus, malls that integrate high number of entertainment centers fulfill the need required by consumers to spend quality time with their family & friends while playing games and other indoor sports. This is a major factor to make entertainment centers a favorite hangout place for families due to availability of combinational centers such as food court, shopping, and play area. Hence, children entertainment centers are attracting families in huge numbers, which in turn is expected to impact revenue growth opportunities of the market during the forecast period.

The global children entertainment centers market is highly fragmented due to the presence of several international as well as regional vendors. Intense competition has been witnessed among children entertainment centers in terms of pricing, value-added benefits, and service portfolio. Increase in focus of the players to offer diversified entertainment and gaming options is expected to further intensify the level of competition among the players in the children entertainment centers industry. Some of the major players operating in the global market are profiled in the report. These include The Walt Disney Company, CEC Entertainment, Inc., FunCity, Smaaash Entertainment Pvt. Ltd., Dave & Buster’s, Scene 75 Entertainment Centers, Cinergy Entertainment, KidZania, Lucky Strike Entertainment, and LEGOLAND Discovery Center. These players have adopted various strategies to enhance their offerings and increase their market penetration.

Furthermore, there is an increase in the investment in this market owing to presence of major brands and independent operators. For instance, Village Roadshow, which is an Australian mass media and entertainment company had announced its new entertainment center development named “Village Cubes”. These centers are developed with indoor location-based entertainment concepts that fall between $15 and $30 million and range in size from 2,500 to 20,000 square meters. In addition, Turner’s Cartoon Network and its associated brands have embarked on a location-based entertainment strategy, with FEC concepts integrating F&B, participatory play, entertainment, and merchandising between 3,000 and 5,000 square meters of space.
 

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