Graphics processing unit which is also known as visual processing unit is a computer chip that performs mathematical calculations rapidly, for the purpose of rendering images. It is composed of hundreds of cores that handle thousands of threads simultaneously as compare to CPUs. CPU involves few cores with cache memory that limits its ability to handle multiple threads at the same time. Graphic processing units are located on plug-in cards, in a chipset on the motherboard or in same chip as CPU. The GPUs which are located in stand-alone cards contain their own RAM however in chipset they share main memory with CPU. Graphic processing unit uses transistors to perform mathematical calculations pertaining to the 3D graphics. GPUs are widely used in portable electronic devices such as tablets, laptops, medical wearable equipment, mobile phones, and many more. Integrated and hybrid GPUs are in constant development to replace dedicated GPUs in applications such as artificial intelligence platforms, virtual reality & augmented reality systems, and supercomputers. The global GPU market size was valued at $19.75 billion in 2019, and is projected to reach at $ 200.85 billion by 2027, growing at a CAGR of 33.6% from 2020 to 2027.
The integrated segment dominated the GPU market share in 2019, and is expected to continue this trend during the forecast period as integrated GPUs find extensive utilization in portable electronic devices such as smartphones, tablets, wearable’s, laptops, and many more. Also, the market is filled with research activities for developing integrated GPUs, which are capable enough to support high graphic processing in AI platforms, supercomputers, and VR systems. However, hybrid graphic processing units are expected to witness highest growth as hybrid processors have capabilities of both integrated and dedicated GPU, that make them a preferred choice among the software developers to enhance the productivity of graphics-intensive applications.
The smartphone segment dominated the GPU market share in 2019, and is expected to continue this trend during the forecast period. This is attributed to increased demand of durable and less power consuming graphic processing unit for smartphones is expected to foster high growth of integrated GPUs. Also, smartphone manufacturers are developing products supporting VR and AR, which is expected to act as an opportunity for the smartphone GPU market. Moreover, growing adoption of smartphones for gaming purpose has increased the demand for high-end computing systems which can serve graphics-intensive gaming applications. However, the other segment is projected to witness highest growth rate in the upcoming years owing to growing demands for efficient and small sized GPUs in other devices such as medical equipment, which can potentially increase the graphic computing speed and quality.
Asia-Pacific dominated the global graphics processing unit market in 2019, and is projected to remain dominant during the forecast period. This is attributed to high investment from the government in generating high graphic computing systems for defense & intelligence along with the increasing incorporation of IoT systems, which demand efficient graphic computing systems. However, LAMEA is expected to witness high growth rate in the upcoming years owing to numerous factors such as increase in disposable income, growing spending capabilities of customers, and increase in demand for smart TV and smart watches in the region drives the growth of the market.
The report focuses on the growth prospects, restraints, and graphics processing unit market analysis. The study provides Porter’s five forces analysis of the graphic processing unit industry to understand the impact of various factors such as bargaining power of suppliers, competitive intensity of competitors, threat of new entrants, threat of substitutes, and bargaining power of buyers on the graphics processing unit market trends.
Segment review
The GPU market is segmented based on type, device, industry vertical, and region. Based on type, the market is divided into dedicated, integrated, and hybrid. The market by devices is segmented into computer, tablet, smartphone, gaming console, television, and others. The market by application comprises of electronics, IT & telecommunication, defense &intelligence, media & entertainment, and others. Geographically, the market is analyzed across North America, Europe, Asia-Pacific, and LAMEA. The key players operating in the graphic processing unit industry include IBM Corporation, Intel Corporation, NVIDIA Corporation, Samsung Electronics Co., Ltd., Qualcomm Incorporated, Advanced Micro Devices, Inc., Dassault Systems, Inc., Google LLC, Siemens AG, Sony Corporation and others.
COVID Impact Analysis
The global graphic processing unit market has witnessed significant growth in past few years; however, due to the outbreak of the COVID-19 pandemic, the market is projected to witness a sudden downfall in 2020. The outbreak of COVID-19 has constrained different governments to force lockdown which has stopped the tasks as well as production facilities of number of organizations which is influencing the worldwide economy. Furthermore, various ventures across the globe are seeing a shortage of work along with the shortage of hardware components from supplier side deficient which is expected to bring an adjustment in the growth of GPU market in the forthcoming years.
Top impacting factors
Factors such as constant advancements in graphic-based games, traction in augmented reality (AR) and virtual reality (VR), trending artificial intelligence (AI), and growing adoption of gaming laptops and computers are expected to fuel the graphics processing unit market growth. In addition, thriving portable electronics and wearable’s market, and growing popularity of Internet of things (IoT) is expected to drive the growth of the graphics processing unit market in the upcoming years. However, inability of integrated GPU to facilitate intensive graphic designing software is expected to hamper the growth of the market during the graphics processing unit market forecast period.
By Type
Integrated GPU type is projected as one of the most lucrative segments.
Traction in augmented reality (AR) and virtual reality (VR)
Achieving true virtual or augmented reality and creating a compelling user experience is now a viable possibility owing to vast improvements in graphics technology, as well as related technology developments in smart phones and consumer electronics. There are a number of different companies developing VR solutions, all seeking to fundamentally redefine the way that people experience computing. Companies are developing technologically advanced GPU systems for AR and VR, thus creating a fully immersive experience, which is incredibly alluring to the computer and film industries, developers, and consumers alike. Increasing incorporation of AR and VR in various applications is expected to drive the adoption of graphic processing units.
By Industry Vertical
Other industries are projected as one of the most significant segments.
Growing popularity of Internet of things (IoT)
GPU is an essential system to facilitate IoT. GPU enables a feature rich IoT interface that is seamless and enables ubiquitous user experience across all industries. Applications of GPUs in IoT include 3D graphics for user interface composite processing and dynamic 3D user interfaces. Advancements in integrated and hybrid GPUs can facilitate ideal requirements of IoT systems that are acceptable form-factors with very low power consumption suitable for battery operated devices. Moreover, a GPU is the primary requirement of portable electronics products targeted by IoT, such as smartphones, digital camera & camcorders, laptops & tablets, wearable electronics, and household electronics. Therefore, the increasing popularity of the IoT market is expected to pose an opportunity for the graphics processing unit industry.
By Region
LAMEA region is projected as one of the most significant segments.
Key Benefits For Stakeholders
This study includes the graphics processing unit market analysis, trends, and future estimations to determine the imminent investment pockets.
The report presents information related to key drivers, restraints, and graphics processing unit market opportunity.
The GPU market size is quantitatively analyzed from 2019 to 2027to highlight the financial competency of the graphic processing unit industry.
Porter’s five forces analysis illustrates the potency of buyers & suppliers in the graphics processing unit market.
Graphic Processing Unit (GPU) Market Report Highlights
| Aspects | Details |
 By Type |
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 By Devices |
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 By Industry Vertical |
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 By Region |
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 Key Market Players | QUALCOMM TECHNOLOGIES, INC., INTERNATIONAL BUSINESS MACHINES CORPORATION, SAMSUNG ELECTRONICS CO., LTD., INTEL CORPORATION, DASSAULT SYSTÈMES, GOOGLE LLC, SIEMENS, NVIDIA CORPORATION, ADVANCED MICRO DEVICES, INC., SONY CORPORATION |
Analyst Review
According to CXO insights, the GPU market is witnessing a high growth due to increase in demand for reliable, efficient, and faster graphic-processing for devices such as smartphones, wearable’s, tablets, and gaming consoles. The need of enhanced graphic computing systems for artificial intelligence (AI) platforms and virtual reality (VR) & augmented reality (AR) will drive the GPU market. The factors that supplement the market growth are constantly evolving graphic games, increase in traction of augmented reality (AR) and virtual reality (VR), and trending artificial intelligence (AI). GPU for AI platforms is certain to become ubiquitous in a short period of time, and can reduce the present shortcomings of breakdown as well as loss of important information.
Moreover, as enterprises are undergoing digital transformation and are embracing advanced technologies such as big data, the cloud, Artificial Intelligence (AI), and others, they are focusing on building data centers around workloads, which are expected to support AI and deep neural networks (DNNs). Data centers which support graphic processing unit servers are mostly preferred by the companies as they provide numerous benefits such as better performance, higher efficiency, low power consumption for advanced workloads, require less floor space and others which will further expected to drive the growth of the market. Thus, continuously growing number of data centers across the globe provides significant opportunity for GPU providers. For instance, according to Cisco Systems, Inc. global cloud data center traffic is expected to reach 20.6 Zettabytes (ZB) per year by 2021, which is up from 6.0 Zettabytes per year in 2016. Also, it is expected that, the number of Hyperscale datacenters will reach to 628 globally in 2021 as compared to 338 in 2016.
According to a key executive, GPU holds a promising potential in changing the functions of artificial intelligence, virtual reality, and augmented reality platforms. Moreover, emergence of numerous applications such as crypto currency mining, robotics, and autonomous vehicles, are also expected to offer lucrative opportunities for the market. The executive says, “Discrete or dedicated GPUs are bulky and suitable for high graphic computations. The major drawback of dedicated GPU is that they make the system heat up while processing at a faster rate as compared to other GPUs. Companies are undertaking research to make integrated GPUs capable for heavy graphic processing so as to replace discrete GPUs. Integrated GPUs hold the largest share of the market, followed by dedicated, and hybrid GPU types. Wearables and portable electronic devices are expected to witness fastest growth in the market owing to the increasing incorporation of integrated GPUs.”
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