Organic Honey Market

The organic honey market was valued at $605 million in 2020, and is estimated to reach $1,060.40 million by 2030, registering a CAGR of 5.50% from 2021 to 2030. Increase in consumer spending on health and increase in utilization of honey in drugs and health products is one of the major factors that boost the organic honey market demand among its end users.

In recent years, COVID-19 is the major factor driving the demand for organic products. Consumers perceived them as being healthier and good for immunity. Although, the production capacity and distribution strength have been impacted negatively, the manufacturers are overcoming the situation post pandemic to cater to the demand for organic honey in the market. It is expected that market will normalize in next couple of years and grow rapidly during the forecast period.

However, demand for organic food is increasing significantly. One of the major developing countries such as India, Indian consumers have started paying more attention to their health, the nutrient content and quality of the food they eat. Due to which they have gradually begun shifting toward organic food, even though organic foods are priced higher than conventional food. The increase in awareness to be healthy among consumers is further giving a boost to the organic market as consumers are willing to pay for them if it is going to benefit their health and wellness.

As per the World Health Organization, worldwide obesity has nearly tripled since 1975. In 2016, more than 1.9 billion adults, 18 years and older, were overweight. Of these over 650 million were obese. 39% of adults aged 18 years and over were overweight in 2016, and 13% were obese. In 2016, more than 1.9 billion adults aged 18 years and older were overweight. Of these over 650 million adults were obese. In 2019, an estimated 38.2 million children under the age of five years were overweight or obese. Obesity-related conditions include heart disease, stroke, type 2 diabetes and certain types of cancer. These are among the leading causes of preventable, premature death. Those are the major factors boosting the organic honey market. In addition, honey is a prominent product that has wide health benefits and it is widely used in weight management.

Honey prevents and kills microbes through different mechanisms such as elevated pH and enzyme activities. Honey is not only significant as anti-inflammatory drug that relieve inflammation but also protect liver by degenerative effects of synthetic anti-inflammatory drugs. This is one of the major factor driving the growth of global market. Also acceptance of honey is rising in Ayurveda to treat diseases and conditions such as skin problems, insomnia, indigestion, sore throat and other.

Segment Review

The organic honey market is segmented on the basis of type, application, packaging and region. On the basis of type, the market is classified into natural alfalfa, buckwheat, wild flower, clover and others. On the basis of application, the market is categorized into food & beverages, personal care, pharmaceuticals, households and others. By packaging, it is categorized into glass jar, bottle, tub and others. Region-wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, UK, Italy, Spain and Rest of Europe), Asia-Pacific (Japan, China, Australia, India and Rest of Asia-Pacific), and LAMEA (Latin America, Middle East and Africa).

On the basis of type, the Buckwheat segment holds the maximum organic honey market share as organic buckwheat honey improves recovery after surgical procedures with high blood loss and also improves health during pulmonary disease. However, the Alfalfa organic honey segment is expected to be the fastest growing segment during the forecast period.

By application, the food and beverages is the fastest growing segment owing to increasing interest in healthier alternatives to sugar, wherein food manufacturers are offering more honey-sweetened food and drinks. In addition, the food and beverages segment holds the maximum market share. By packaging, tub holds the major share in the global organic honey market due to the low manufacturing and packaging cost to the manufacturers.

The players operating in the global organic honey market have adopted various developmental strategies to increase their market share, gain profitability, and remain competitive in the market. The key players operating in the organic honey market include- Barkman Honey, LLC, Dabur Ltd., GloryBee, Inc., Heavenly Organics, LLC, Little Bee Impex, Nature Nate’s Honey Co., McCormick & Company, Madhava Honey LTD, Rowse Honey Ltd. and Dutch Gold Honey, Inc.

COVID-19 Impact Analysis

• The COVID-19 pandemic had a positive impact on the global organic honey market.
• The demand for organic honey increased during the pandemic as people preferred to stay healthy in order to minimize their outgoing or catching any health issue.
• Pandemic left a positive impact over the market and it is anticipated to show positive growth during the organic honey market forecast period.

Key Benefits for Stakeholders

• The report provides a quantitative analysis of the organic honey market trends, estimations, and dynamics of the organic honey market size from 2020 to 2030 to identify the prevailing opportunities.
• Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
• In-depth analysis, the market size, and segmentation assist to determine the prevailing organic honey market opportunities.
• The major countries in each region are mapped according to their revenue contribution to the organic honey market.
• The market player positioning analysis facilitates benchmarking and provides a clear understanding of the present position of the market players in the organic honey industry.

 Organic Honey Market Report Highlights