Dietary supplements have gained popularity and have quickly become a staple of the consumer's diet. This is attributed to an increase in the prevalence of lifestyle disorders including heart disease and obesity, as well as consumers implementing proactive healthcare measures. Consumers want a more proactive approach in order to improve their health through food; therefore they prefer healthful and nutritious foods. Furthermore, economic growth is predicted to drive the market for dietary supplements by providing expansion and diversity for functional food & beverage items. It has a variety of health benefits, including cognitive, gastrointestinal, heart, bone, immune nutrition, and weight loss.
ACOVID-19 Impact Analysis
- The pharmaceutical market has witnessed a significant increase this year due to the rise in demand for immunity-boosting supplements among customers in the wake of the COVID-19. The increased knowledge of the value of a healthy diet is expected to help therapeutic applications develop rapidly in the upcoming years.
- With COVID-19 at the forefront of the people’s minds, global consumers turned to vitamins and dietary supplements to address both acute and general health concerns, and prevention, nutrition, and wellness became universal requirements.
- Customers are gravitating toward immunity-related vitamins and dietary supplements (vitamin C, vitamin D, echinacea, ginseng, probiotics), as well as general health items like multivitamins after the spread of COVID-19. Though the most common immunity elements vary by area, the general response has been consistent: after COVID-19, customers rushed to immunity products.
Top Impacting Factors
- These supplements come in a variety of forms, including tablets, capsules, gel caps, liquids, soft gels, and powders; regardless of form, they are marketed as "foods" rather than pharmaceuticals.
- Some examples include probiotics, sports nutrition, omega, meal replacement, vitamin B, and vitamin D.
- The supposed health benefits of nutraceuticals were frequently given as a justification for taking them. Vitamins, herbs, minerals, botanical compounds, amino acids, enzymes, metabolites, and other nutritional elements are the beneficial dietary supplements available.
Market Trends
In the Market for Food Cultures, Fermentation is Expected to Act as a Growth Lever
Fermented products are being used more by the consumers. Scientific advancements are helping food companies to extend the shelf-life of their products for convenient storage and on-the-go consumption. Yogurt and freshly fermented dairy output has grown moderately in the European and North American markets. Bacteria and yeast are the most commonly explored food culture starters, accounting for more than 85% of the global market share in the fermented food industry. The use of bacteria and yeast for fermented food has expanded dramatically in recent years due to their favorable properties of lifespan and extended shelf life.
By providing Western consumers with unique flavors and textures, the desire for fermented foods has carved out a place for itself. Consumers' food choices are expanded by the desire for fermented foods, which introduced a wide range of novel ingredients and flavors.
Consumer Awareness has Increased Day by Day
Dietary supplement advertisements have flooded the media, whether in the form of TV commercials, magazine ads, or posters. Supplement businesses have enlisted the help of celebrity doctors to promote their goods, leading many individuals to assume that supplements are required for a healthy lifestyle. Furthermore, several online publications and forums, including as Livestrong, Bodybuilding, Men's Health, and Shape, provide food and lifestyle advice that emphasizes the use of dietary supplements. Consumer purchasing has been aided by the plethora of information available.
Key Benefits of the Report
- This study presents the analytical depiction of the dietary supplement cultures industry along with the current trends and future estimations to determine the imminent investment pockets.
- The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the dietary supplement cultures market share.
- The current market is quantitatively analyzed to highlight the dietary supplement cultures market growth scenario.
- Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
- The report provides a detailed dietary supplement cultures market analysis based on competitive intensity and how the competition will take shape in coming years
Questions Answered in the Dietary Supplement Cultures Market Research Report
- Which are the leading players active in the dietary supplement cultures market?
- What are the current trends that will influence the market in the next few years?
- What are the driving factors, restraints, and opportunities in the market?
- What future projections would help in taking further strategic steps?
- What is "dietary supplement cultures market" prediction in the future?
- Which will be the niches at which players profiling with recent advancements should set a presence?
- What are the driving factors and opportunities in the market?
- What are the current trends and predicted trends?
Dietary Supplement Cultures Market Report Highlights
| Aspects | Details |
 By Micro-organism Type |
|
 By Application |
|
| By Functionality |
|
 By Region |
|
 Key Market Players | Vitakem DSMZ, Alliance India, Dohler, DuPont,Chr.Nutraceutical Inc., MediterraneaBiotecnologie SRL, Hansen Holding A/S, Benny Impex, ABsource Biologics, THT S.A., Frutarom Health, BioGaia AB, Codex-ing Biotech Ingredients, Biochem SRL, Bioprox, Genesis Laboratories, Dalton Biotecnologie SRL, Sacco SRL |
Loading Table Of Content...
