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2021
Microgreens Market

Microgreens Market by Type (Broccoli, Cabbage, Cauliflower, Arugula, Peas, Basil, Radish, Cress and Others), Farming (Indoor Vertical Farming, Commercial Greenhouses and Others) Distribution Channel (Retail Stores, Farmers Market and Others) and End User (Residential and Commercial): Global Opportunity Analysis and Industry Forecast 2021–2028

A08733
Pages: 354
Jun 2021 | 2965 Views
   
Author(s) : Anil Kamble , Roshan Deshmukh
Tables: 153
Charts: 57
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COVID-19

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The microgreens market size was valued at $1,276.0 million in 2019, and is estimated to reach $2,049.3 million by 2028, registering a CAGR of 11.1% from 2021 to 2028. 

Microgreens are young, tender vegetable greens that are approximately 1-3 inches tall. They are harvested 7-14 days after germination, when they have two fully developed cotyledon leaves. Often called vegetable confetti. Microgreens are basically used to enhance the color, texture, or flavor of different foods such as pasta, pizza, omelets, and salads, due to their intense aromatic flavor and variety of colors and textures. They constituent a number of vitamins, minerals, and antioxidants. 

Global-Microgreens-Market

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Increase in spending for premium food products, healthy functional & nutritional food and growth in adoption of indoor vertical and greenhouse farming are some of the factors driving the microgreens market growth during the forecast period. Indoor vertical and greenhouse farming is majorly used for the production of microgreens as it requires intense care through controlled environment. Furthermore, growth in cosmetics and personal care industry is likely to drive the growth of the product market during the forecast period, as microgreens-based oils and ingredients are majorly demanded for the production of consumer items such as shampoo and skincare products. Rise in adoption of farm mechanization and growth in awareness regarding the high-tech farming methods including hydroponics, aeroponics and aquaponics are expected to favor the growth of the microgreens market.

The outbreak of the COVID-19 pandemic has negatively affected the growth of the microgreens market. Sales of microgreens have witnessed significant decrease due to disturbed supply chain and closers of restaurants and grocery stores, which are vital distributing points and end users of the microgreens. 

According to microgreens market analysis, the market is segmented on the basis of type, farming, distribution channel, end user, and region. On the basis of type, the market is categorized into broccoli, cabbage, cauliflower, arugula, peas, basil, radish, cress and others. By farming, it is segregated into indoor vertical farming, commercial greenhouses and others. According to distribution channel, it is divided into retail stores, farmers market and others. By end user, market is segmented into residential and commercial. Region wise, it is analyzed across North America (the U.S., Canada, and Mexico), Europe (Russia, Spain, Italy, France, Germany, UK, Rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia and Rest of Asia-Pacific), and LAMEA (Latin America, Middle East, Africa) 

On the basis of type, the broccoli segment has been gaining major share in the global microgreens market and is expected to sustain its share during the forecast period. This is majorly attributed to health benefits associated broccoli microgreens such as fighting inflammation, cancer prevention, improved heart health, and improved digestion. Broccoli microgreens rich dark greens are a great addition to any mix due to their tangy flavor. Growth in health-conscious people and awareness regarding health benefits of the broccoli microgreens are likely to surge the growth of the global microgreens market though broccoli microgreens segment.  

Microgreens Market
By Type

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Broccoli Microgreens segment helds the major share of 24.6% in 2019

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According to microgreens market trends, depending on farming, the vertical farming segment was valued at $752.9 million in 2019, and is expected to reach $1,221.9 million by 2028, with a CAGR of 11.2%. 

Indoor vertical farming is cultivation of the agriculture produce in controlled environment such as in building, where crops are provided with required environment such as temperature, light, appropriate water, and growth medium. This farming method has been gaining major traction in the global product market as it allows growers take production in any season and it increase the productivity of land. According to the United Nations, the world population is expected to reach 9.8 billion by 2050 and it is not possible to fulfill the food demand with conventional farming methods. Currently, agriculture production is decreasing day-by-day, owing to decreasing fertility of agriculture land and depletion of natural resources.

Microgreens Market
By Farming

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Indoor Vertical Farming segment helds the major share of 59.0% in 2019

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On the basis of distribution channel, the retail store segment is projected to grow at $986.3 million by 2028, registering a CAGR of 11.4%. Supermarket/hypermarkets and grocery stores are where people can find fresh microgreens. Furthermore, increase in demand for microgreens for household consumption and growth in awareness regarding the recipes that include microgreens in home are likely to drive the growth of the product market through retail stores. Furthermore, online retail stores are gaining significant popularity where people can order microgreens according to their daily need.

Microgreens Market
By Distribution Channel

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Retail Stores segment helds the major share of 46.8% in 2019

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On the basis of end user, the commercial segment is projected to grow at $1,408.8 million by 2028, registering a CAGR of 10.4%. Microgreens are majorly served to customers though the restaurants as people are increasingly demanding highly nutritious food. Chefs in the restaurants use microgreens as flavoring and garnishing agent, owing to its tasty flavor and crunchy texture. Microgreens are used to enhance the nutritional value, flavor, and texture of the pastas, omelet, pizzas, burgers, and salads. Furthermore, owing to rich sources of mineral and vitamins, it is used in the skin care and cosmetic products.

Microgreens Market
By End User

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Commercial segment helds the major share of 72.5% in 2019

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Region wise, North America dominated the microgreens market in 2019, and is expected to sustain its dominance throughout the microgreens market forecast period. U.S. has been gaining major share in North America market and is expected to sustain its share during the forecast period. Rise and evolution of wellness focused diets, which include green vegetables salad and organic-based food items is expected to attract people toward the microgreens. In the U.S., the demand for microgreens is witnessing growth at a significant rate, owing to health benefits associated with its consumption such as reduce risk of heart diseases, chronic diseases, cancer, and Alzheimer. Consumers are increasingly opting for high protein consumption, resulting in strong requirement of high protein and low carb food products. Thus, vegetable growers are focusing on cultivation of microgreens along with vegetables and increasing area under protected cultivation. For instance, according to the FAO 2017 and Hickman 2019, the area under protected cultivation in the U.S. is 15,000 ha, which is majorly used for growing tomato, herbs, cucumber, capsicum, and strawberry. Furthermore, area under protected cultivation in Mexico is 40,862 ha. Thus, growing area under protected cultivation in North America is expected to favor the growth of the product market during the forecast period.

Microgreens Market
By Region

2028
North America 
Europe
Asia Pacific
Lamea

North America region helds the major share of 41.2% in 2019

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The players operating in the global microgreens market have adopted various developmental strategies to expand their microgreens market share, increase profitability, and remain competitive in the market. The key players profiled in this report include AeroFarms, Fresh Origins, Gotham Greens, Madar Farms, 2BFresh, The Chef's Garden Inc., Farmbox Greens LLC, Living Earth Farm, GoodLeaf Farms, and Bowery Farming. 

Key Benefits For Stakeholders

  • The report provides a quantitative analysis of the current market trends, estimations, and dynamics of the market size from 2019 to 2028 to identify the prevailing opportunities.
  • Porter’s five forces analysis highlights the potency of buyers and suppliers to enable stakeholders to make profit-oriented business decisions and strengthen their supplier–buyer network.
  • In-depth analysis and the market size and segmentation assist to determine the prevailing microgreens market opportunities.
  • The major countries in each region are mapped according to their revenue contribution to the market. 
  • The market player positioning segment facilitates benchmarking and provides a clear understanding of the present position of the market players in the microgreens industry.

Key Market Segments

By Type

  • Broccoli
  • Cabbage
  • Cauliflower
  • Arugula
  • Peas
  • Basil
  • Radish
  • Cress
  • Others

By Farming

  • Indoor Vertical Farming
  • Commercial Greenhouses
  • Others  

By Distribution Channel

  • Retail Stores
  • Farmers Market
  • Others

By End User

  • Residential
  • Commercial

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • Russia
    • Spain
    • Italy
    • France
    • Germany
    • UK
    • Rest of Europe
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Australia
    • Rest of Asia-Pacific
  • LAMEA
    • Latin America
    • Middle East 
    • Africa
 

CHAPTER 1:INTRODUCTION

1.1.Report description
1.2.Key benefits for stakeholders
1.3.Key market segments
1.4.Research methodology

1.4.1.Secondary research
1.4.2.Primary research
1.4.3.Analyst tools and models

CHAPTER 2:EXECUTIVE SUMMARY

2.1.Key findings of the study
2.2.CXO perspective

CHAPTER 3:MARKET OVERVIEW

3.1.Market definition and scope
3.2.Key findings

3.2.1.Top investment pockets

3.3.Value chain analysis
3.4.Porter’s five forces analysis
3.5.Market dynamics

3.5.1.Drivers

3.5.1.1.Rise in demand for indoor cultivation
3.5.1.2.Microgreens - untapped potential market
3.5.1.3.Rise in use of advanced technology in farming practices
3.5.1.4.Changes in lifestyle and food habits

3.5.2.Restraints

3.5.2.1.Lack of skilled workforce and limited microgreens crop range
3.5.2.2.High initial investments

3.5.3.Opportunities

3.5.3.1.Increase in purchasing power
3.5.3.2.Rapid growth of the retail sector and online stores

3.6.Pricing analysis
3.7.Market share analysis

3.7.1.By type
3.7.2.By farming
3.7.3.By distribution channel
3.7.4.By end user
3.7.5.By region

3.8.Impact of COVID-19 on the microgreens market

CHAPTER 4:MICROGREENS MARKET, BY TYPE

4.1.Overview

4.1.1.Market size and forecast

4.2.Broccoli

4.2.1.Key market trends, growth factors, and opportunities
4.2.2.Market size and forecast

4.3.Cabbage

4.3.1.Key market trends, growth factors, and opportunities
4.3.2.Market size and forecast

4.4.Cauliflower

4.4.1.Key market trends, growth factors, and opportunities
4.4.2.Market size and forecast

4.5.Arugula

4.5.1.Key market trends, growth factors, and opportunities
4.5.2.Market size and forecast

4.6.Peas

4.6.1.Key market trends, growth factors, and opportunities
4.6.2.Market size and forecast

4.7.Basil

4.7.1.Key market trends, growth factors, and opportunities
4.7.2.Market size and forecast

4.8.Radish

4.8.1.Key market trends, growth factors, and opportunities
4.8.2.Market size and forecast

4.9.Cress

4.9.1.Key market trends, growth factors, and opportunities
4.9.2.Market size and forecast

4.10.Others

4.10.1.Key market trends, growth factors, and opportunities
4.10.2.Market size and forecast

CHAPTER 5:MICROGREENS MARKET, BY FARMING

5.1.Overview

5.1.1.Market size and forecast

5.2.Indoor vertical farming

5.2.1.Key market trends, growth factors, and opportunities
5.2.2.Market size and forecast

5.3.Commercial greenhouse

5.3.1.Key market trends, growth factors, and opportunities
5.3.2.Market size and forecast

5.4.Others

5.4.1.Key market trends, growth factors, and opportunities
5.4.2.Market size and forecast

CHAPTER 6:MICROGREENS MARKET, BY DISTRIBUTION CHANNEL

6.1.Overview

6.1.1.Market size and forecast

6.2.Retail store

6.2.1.Key market trends, growth factors, and opportunities
6.2.2.Market size and forecast

6.3.Farmers market

6.3.1.Key market trends, growth factors, and opportunities
6.3.2.Market size and forecast

6.4.Others

6.4.1.Key market trends, growth factors, and opportunities
6.4.2.Market size and forecast

CHAPTER 7:MICROGREENS MARKET, BY END USER

7.1.Overview

7.1.1.Market size and forecast

7.2.Residential

7.2.1.Key market trends, growth factors, and opportunities
7.2.2.Market size and forecast

7.3.Commercial

7.3.1.Key market trends, growth factors, and opportunities
7.3.2.Market size and forecast

CHAPTER 8:MICROGREENS MARKET, BY REGION

8.1.Overview

8.1.1.Market size and forecast, by region

8.2.North America

8.2.1.Key market trends, growth factors, and opportunities
8.2.2.Market size and forecast, by type
8.2.3.Market size and forecast, by farming
8.2.4.Market size and forecast, by distribution channel
8.2.5.Market size and forecast, by end user
8.2.6.Market size and forecast, by country

8.2.6.1.U.S.

8.2.6.1.1.Market size and forecast, by type
8.2.6.1.2.Market size and forecast, by farming
8.2.6.1.3.Market size and forecast, by distribution channel
8.2.6.1.4.Market size and forecast, by end user

8.2.6.2.Canada

8.2.6.2.1.Market size and forecast, by type
8.2.6.2.2.Market size and forecast, by farming
8.2.6.2.3.Market size and forecast, by distribution channel
8.2.6.2.4.Market size and forecast, by end user

8.2.6.3.Mexico

8.2.6.3.1.Market size and forecast, by type
8.2.6.3.2.Market size and forecast, by farming
8.2.6.3.3.Market size and forecast, by distribution channel
8.2.6.3.4.Market size and forecast, by end user

8.3.Europe

8.3.1.Key market trends, growth factors, and opportunities
8.3.2.Market size and forecast, by type
8.3.3.Market size and forecast, by farming
8.3.4.Market size and forecast, by distribution channel
8.3.5.Market size and forecast, by end user
8.3.6.Market size and forecast, by country

8.3.6.1.Russia

8.3.6.1.1.Market size and forecast, by type
8.3.6.1.2.Market size and forecast, by farming
8.3.6.1.3.Market size and forecast, by distribution channel
8.3.6.1.4.Market size and forecast, by end user

8.3.6.2.Spain

8.3.6.2.1.Market size and forecast, by type
8.3.6.2.2.Market size and forecast, by farming
8.3.6.2.3.Market size and forecast, by distribution channel
8.3.6.2.4.Market size and forecast, by end user

8.3.6.3.Italy

8.3.6.3.1.Market size and forecast, by type
8.3.6.3.2.Market size and forecast, by farming
8.3.6.3.3.Market size and forecast, by distribution channel
8.3.6.3.4.Market size and forecast, by end user

8.3.6.4.France

8.3.6.4.1.Market size and forecast, by type
8.3.6.4.2.Market size and forecast, by farming
8.3.6.4.3.Market size and forecast, by distribution channel
8.3.6.4.4.Market size and forecast, by end user

8.3.6.5.Germany

8.3.6.5.1.Market size and forecast, by type
8.3.6.5.2.Market size and forecast, by farming
8.3.6.5.3.Market size and forecast, by distribution channel
8.3.6.5.4.Market size and forecast, by end user

8.3.6.6.UK

8.3.6.6.1.Market size and forecast, by type
8.3.6.6.2.Market size and forecast, by farming
8.3.6.6.3.Market size and forecast, by distribution channel
8.3.6.6.4.Market size and forecast, by end user

8.3.6.7.Netherlands

8.3.6.7.1.Market size and forecast, by type
8.3.6.7.2.Market size and forecast, by farming
8.3.6.7.3.Market size and forecast, by distribution channel
8.3.6.7.4.Market size and forecast, by end user

8.3.6.8.Rest of Europe

8.3.6.8.1.Market size and forecast, by type
8.3.6.8.2.Market size and forecast, by farming
8.3.6.8.3.Market size and forecast, by distribution channel
8.3.6.8.4.Market size and forecast, by end user

8.4.Asia-Pacific

8.4.1.Key market trends, growth factors, and opportunities
8.4.2.Market size and forecast, by type
8.4.3.Market size and forecast, by farming
8.4.4.Market size and forecast, by distribution channel
8.4.5.Market size and forecast, by end user
8.4.6.Market size and forecast, by country

8.4.6.1.China

8.4.6.1.1.Market size and forecast, by type
8.4.6.1.2.Market size and forecast, by farming
8.4.6.1.3.Market size and forecast, by distribution channel
8.4.6.1.4.Market size and forecast, by end user

8.4.6.2.Japan

8.4.6.2.1.Market size and forecast, by type
8.4.6.2.2.Market size and forecast, by farming
8.4.6.2.3.Market size and forecast, by distribution channel
8.4.6.2.4.Market size and forecast, by end user

8.4.6.3.India

8.4.6.3.1.Market size and forecast, by type
8.4.6.3.2.Market size and forecast, by farming
8.4.6.3.3.Market size and forecast, by distribution channel
8.4.6.3.4.Market size and forecast, by end user

8.4.6.4.South Korea

8.4.6.4.1.Market size and forecast, by type
8.4.6.4.2.Market size and forecast, by farming
8.4.6.4.3.Market size and forecast, by distribution channel
8.4.6.4.4.Market size and forecast, by end user

8.4.6.5.Australia

8.4.6.5.1.Market size and forecast, by type
8.4.6.5.2.Market size and forecast, by farming
8.4.6.5.3.Market size and forecast, by distribution channel
8.4.6.5.4.Market size and forecast, by end user

8.4.6.6.Rest of Asia-Pacific

8.4.6.6.1.Market size and forecast, by type
8.4.6.6.2.Market size and forecast, by farming
8.4.6.6.3.Market size and forecast, by distribution channel
8.4.6.6.4.Market size and forecast, by end user

8.5.LAMEA

8.5.1.Key market trends, growth factors, and opportunities
8.5.2.Market size and forecast, by type
8.5.3.Market size and forecast, by farming
8.5.4.Market size and forecast, by distribution channel
8.5.5.Market size and forecast, by end user
8.5.6.Market size and forecast, by country

8.5.6.1.Latin America

8.5.6.1.1.Market size and forecast, by type
8.5.6.1.2.Market size and forecast, by farming
8.5.6.1.3.Market size and forecast, by distribution channel
8.5.6.1.4.Market size and forecast, by end user

8.5.6.2.Middle East

8.5.6.2.1.Market size and forecast, by type
8.5.6.2.2.Market size and forecast, by farming
8.5.6.2.3.Market size and forecast, by distribution channel
8.5.6.2.4.Market size and forecast, by end user

8.5.6.3.Africa

8.5.6.3.1.Market size and forecast, by type
8.5.6.3.2.Market size and forecast, by farming
8.5.6.3.3.Market size and forecast, by distribution channel
8.5.6.3.4.Market size and forecast, by end user

CHAPTER 9:COMPETITION LANDSCAPE

9.1.Top winning strategies
9.2.Product mapping
9.3.Competitive dashboard
9.4.Competitive heat map
9.5.Key developments

9.5.1.Acquisition
9.5.2.Business Expansion
9.5.3.Agreement
9.5.4.Product Launch

CHAPTER 10:COMPANY PROFILES

10.1.AeroFarms

10.1.1.Company overview
10.1.2.Key Executives
10.1.3.Company snapshot
10.1.4.Product portfolio
10.1.5.Key strategic moves and developments

10.2.Fresh Origins

10.2.1.Company overview
10.2.2.Key Executives
10.2.3.Company snapshot
10.2.4.Product portfolio

10.3.Gotham Greens

10.3.1.Company overview
10.3.2.Key Executives
10.3.3.Company snapshot
10.3.4.Product portfolio
10.3.5.Key strategic moves and developments

10.4.Madar Farms

10.4.1.Company overview
10.4.2.Key Executives
10.4.3.Company snapshot
10.4.4.Product portfolio
10.4.5.Key strategic moves and developments

10.5.2BFresh

10.5.1.Company overview
10.5.2.Key Executives
10.5.3.Company snapshot
10.5.4.Product portfolio
10.5.5.Key strategic moves and developments

10.6.The Chef's Garden Inc.

10.6.1.Company overview
10.6.2.Key Executives
10.6.3.Company snapshot
10.6.4.Product portfolio
10.6.5.Key strategic moves and developments

10.7.Farmbox Greens LLC

10.7.1.Company overview
10.7.2.Key Executives
10.7.3.Company snapshot
10.7.4.Product portfolio

10.8.Living Earth Farm

10.8.1.Company overview
10.8.2.Key Executives
10.8.3.Company snapshot
10.8.4.Product portfolio

10.9.GoodLeaf Farms

10.9.1.Company overview
10.9.2.Key Executives
10.9.3.Company snapshot
10.9.4.Product portfolio
10.9.5.Key strategic moves and developments

10.10.Bowery Farming

10.10.1.Company overview
10.10.2.Key Executives
10.10.3.Company snapshot
10.10.4.Product portfolio
10.10.5.Key strategic moves and developments

LIST OF TABLES

TABLE 01.MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 02.MICROGREENS MARKET, BY TYPE, 2019–2028 (IN OUNCE)
TABLE 03.BROCCOLI MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 04.CABBAGE MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 05.CAULIFLOWER MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 06.ARUGULA MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 07.PEAS MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 08.BASIL MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 09.RADISH MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 10.CARROTS MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 11.OTHERS  MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 12.GLOBAL MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 13.INDOOR VERTICAL FARMING FOR MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 14.COMMERCIAL GREENHOUSE FOR MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 15.OTHERS FORMAING TYPES FOR MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 16.MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 17.MICROGREENS MARKET FOR RETAIL STORE, BY REGION, 2019–2028 ($MILLION)
TABLE 18.MICROGREENS MARKET FOR FARMERS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 19.MICROGREENS MARKET FOR OTHER DISTRIBUTION CHANNELS, BY REGION, 2019–2028 ($MILLION)
TABLE 20.MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 21.MICROGREENS MARKET FOR RESIDENTIAL, BY REGION, 2019–2028 ($MILLION)
TABLE 22.MICROGREENS MARKET FOR COMMERCIAL, BY REGION, 2019–2028 ($MILLION)
TABLE 23.MICROGREENS MARKET, BY REGION, 2019–2028 ($MILLION)
TABLE 24.NORTH AMERICA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 25.NORTH AMERICA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 26.NORTH AMERICA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 27.NORTH AMERICA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 28.NORTH AMERICA MICROGREENS MARKET, BY COUNTRY, 2019–2028 ($MILLION)
TABLE 29.U.S. MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 30.U.S MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 31.U.S. MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 32.U.S MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 33.CANADA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 34.CANADA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 35.CANADA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 36.CANADA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 37.MEXICO MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 38.MEXICO MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 39.MEXICO MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 40.MEXICO MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 41.EUROPE MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 42.EUROPE MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 43.EUROPE MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 44.EUROPE MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 45.EUROPE MICROGREENS MARKET, BY COUNTRY, 2019–2028 ($MILLION)
TABLE 46.RUSSIA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 47.RUSSIA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 48.RUSSIA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 49.RUSSIA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 50.SPAIN MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 51.SPAIN MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 52.SPAIN MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 53.SPAIN MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 54.ITALY MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 55.ITALY MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 56.ITALY MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 57.ITALY MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 58.FRANCE MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 59.FRANCE MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 60.FRANCE MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 61.FRANCE MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 62.GERMANY MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 63.GERMANY MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 64.GERMANY MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 65.GERMANY MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 66.UK MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 67.UK MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 68.UK MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 69.UK MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 70.NETHERLANDS MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 71.NETHERLANDS MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 72.NETHERLANDS MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 73.NETHERLANDS MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 74.REST OF EUROPE MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 75.REST OF EUROPE MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 76.REST OF EUROPE MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 77.REST OF EUROPE MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 78.ASIA-PACIFIC MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 79.ASIA-PACIFIC MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 80.ASIA-PACIFIC MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 81.ASIA-PACIFIC MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 82.ASIA-PACIFIC MICROGREENS MARKET, BY COUNTRY, 2019–2028 ($MILLION)
TABLE 83.CHINA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 84.CHINA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 85.CHINA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 86.CHINA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 87.JAPAN MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 88.JAPAN MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 89.JAPAN MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 90.JAPAN MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 91.INDIA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 92.INDIA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 93.INDIA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 94.INDIA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 95.SOUTH KOREA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 96.SOUTH KOREA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 97.SOUTH KOREA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 98.SOUTH KOREA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 99.AUSTRALIA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 100.AUSTRALIA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 101.AUSTRALIA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 102.AUSTRALIA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 103.REST OF ASIA-PACIFIC MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 104.REST OF ASIA-PACIFIC MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 105.REST OF ASIA-PACIFIC MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 106.REST OF ASIA-PACIFIC MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 107.LAMEA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 108.LAMEA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 109.LAMEA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 110.LAMEA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 111.LAMEA MICROGREENS MARKET, BY COUNTRY, 2019–2028 ($MILLION)
TABLE 112.LATIN AMERICA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 113.LATIN AMERICA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 114.LATIN AMERICA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 115.LATIN AMERICA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 116.MIDDLE EAST MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 117.MIDDLE EAST MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 118.MIDDLE EAST MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 119.MIDDLE EAST MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 120.AFRICA MICROGREENS MARKET, BY TYPE, 2019–2028 ($MILLION)
TABLE 121.AFRICA MICROGREENS MARKET, BY FARMING, 2019–2028 ($MILLION)
TABLE 122.AFRICA MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019–2028 ($MILLION)
TABLE 123.AFRICA MICROGREENS MARKET, BY END USER, 2019–2028 ($MILLION)
TABLE 124.AEROFARMS: KEY EXECUTIVES
TABLE 125.AEROFARMS: COMPANY SNAPSHOT
TABLE 126.AEROFARMS: PRODUCT PORTFOLIO
TABLE 127.FRESH ORIGINS: KEY EXECUTIVES
TABLE 128.FRESH ORIGINS: COMPANY SNAPSHOT
TABLE 129.FRESH ORIGINS: PRODUCT PORTFOLIO
TABLE 130.GOTHAM GREENS: KEY EXECUTIVES
TABLE 131.GOTHAM GREENS: COMPANY SNAPSHOT
TABLE 132.GOTHAM GREENS: PRODUCT PORTFOLIO
TABLE 133.MADAR FARMS: KEY EXECUTIVES
TABLE 134.MADAR FARMS: COMPANY SNAPSHOT
TABLE 135.MADAR FARMS: PRODUCT PORTFOLIO
TABLE 136.2BFRESH: KEY EXECUTIVES
TABLE 137.2BFRESH: COMPANY SNAPSHOT
TABLE 138.2BFRESH: PRODUCT PORTFOLIO
TABLE 139.THE CHEF'S GARDEN INC.: KEY EXECUTIVES
TABLE 140.THE CHEF'S GARDEN INC.: COMPANY SNAPSHOT
TABLE 141.THE CHEF'S GARDEN INC.: PRODUCT PORTFOLIO
TABLE 142.FARMBOX GREENS LLC: KEY EXECUTIVES
TABLE 143.FARMBOX GREENS LLC: COMPANY SNAPSHOT
TABLE 144.FARMBOX GREENS LLC: PRODUCT PORTFOLIO
TABLE 145.LIVING EARTH FARM: KEY EXECUTIVES
TABLE 146.LIVING EARTH FARM: COMPANY SNAPSHOT
TABLE 147.LIVING EARTH FARM: PRODUCT PORTFOLIO
TABLE 148.GOODLEAF FARMS: KEY EXECUTIVES
TABLE 149.GOODLEAF FARMS: COMPANY SNAPSHOT
TABLE 150.GOODLEAF FARMS: PRODUCT PORTFOLIO
TABLE 151.BOWERY FARMING: KEY EXECUTIVES
TABLE 152.BOWERY FARMING: COMPANY SNAPSHOT
TABLE 153.BOWERY FARMING: PRODUCT PORTFOLIO

LIST OF FIGURES

FIGURE 01.MICROGREENS MARKET SNAPSHOT
FIGURE 02.MICROGREENS MARKET: SEGMENTATION
FIGURE 03.TOP INVESTMENT POCKETS
FIGURE 04.VALUE CHAIN ANALYSIS
FIGURE 05.LOW BARGAINING POWER OF SUPPLIERS
FIGURE 06.HIGH BARGAINING POWER OF BUYERS
FIGURE 07.MODERATE THREAT OF SUBSTITUTION
FIGURE 08.LOW THREAT OF NEW ENTRANTS
FIGURE 09.LOW INTENSITY OF COMPETITIVE RIVALRY
FIGURE 10.MICROGREENS MARKET: DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 11.MICROGREENS MARKET, BY TYPE, 2019 (%)
FIGURE 12.COMPARATIVE SHARE ANALYSIS OF BROCCOLI MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 13.COMPARATIVE SHARE ANALYSIS OF CABBAGE MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 14.COMPARATIVE SHARE ANALYSIS OF CAULIFLOWER MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 15.COMPARATIVE SHARE ANALYSIS OF ARUGULA MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 16.COMPARATIVE SHARE ANALYSIS OF PEAS MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 17.COMPARATIVE SHARE ANALYSIS OF BASIL MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 18.COMPARATIVE SHARE ANALYSIS OF RADISH MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 19.COMPARATIVE SHARE ANALYSIS OF CARROTS MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 20.COMPARATIVE SHARE ANALYSIS OF OTHERS MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 21.MICROGREENS MARKET, BY FARMING, 2019 (%)
FIGURE 22.COMPARATIVE SHARE ANALYSIS OF INDOOR VERTICAL FARMING FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 23.COMPARATIVE SHARE ANALYSIS OF COMMERCIAL GREENHOUSE FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 24.COMPARATIVE SHARE ANALYSIS OF OTHERS FORMAING TYPES FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 25.GLOBAL MICROGREENS MARKET, BY DISTRIBUTION CHANNEL, 2019 (%)
FIGURE 26.COMPARATIVE SHARE ANALYSIS OF RETAIL STORE FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 27.COMPARATIVE SHARE ANALYSIS OF FARMERS MARKET FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 28.COMPARATIVE SHARE ANALYSIS OF OTHER DISTRIBUTION CHANNELS FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 29.GLOBAL MICROGREENS MARKET, BY END USER, 2019 (%)
FIGURE 30.COMPARATIVE SHARE ANALYSIS OF RESIDENTIAL FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 31.COMPARATIVE SHARE ANALYSIS OF COMMERCIAL FOR MICROGREENS MARKET, BY COUNTRY 2019 & 2028 (%)
FIGURE 32.MICROGREENS MARKET, BY REGION, 2019 (%)
FIGURE 33.U.S. MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 34.CANADA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 35.MEXICO MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 36.RUSSIA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 37.SPAIN MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 38.ITALY MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 39.FRANCE MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 40.GERMANY MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 41.UK MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 42.NETHERLANDS MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 43.REST OF EUROPE MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 44.CHINA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 45.JAPAN MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 46.INDIA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 47.SOUTH KOREA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 48.AUSTRALIA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 49.REST OF ASIA-PACIFIC MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 50.LATIN AMERICA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 51.MIDDLE EAST MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 52.AFRICA MICROGREENS MARKET, 2019–2028 ($MILLION)
FIGURE 53.TOP WINNING STRATEGIES, BY YEAR, 2017–2021*
FIGURE 54.TOP WINNING STRATEGIES, BY DEVELOPMENT, 2017–2021* (%)
FIGURE 55.PRODUCT MAPPING OF TOP 10 KEY PLAYERS
FIGURE 56.COMPETITIVE DASHBOARD OF TOP 10 KEY PLAYERS
FIGURE 57.COMPETITIVE HEATMAP OF TOP 10 KEY PLAYERS

 
 

According to the CXOs of leading companies, the dynamic changes in food habits and rise in spending on healthy and high nutritious food products are likely to favor the growth of the market during the forecast period. Microgreens is the high emerging and untapped market. Furthermore, growth in aware of health benefits and how to grow microgreens at home further drive the market growth. Moreover, indoor vertical and greenhouse farming methods are majorly used for its cultivation as it needs very intense care and controlled temperature and humidity. Growing area under protected cultivation and rapid adoption of the farm mechanization is expected to favor the growth of the microgreens market. Furthermore, government financial and technical support to the farmers for the indoor vertical and greenhouse farming is likely to increase the production of microgreens. 

Rapid expansion of the retail industry plays a major role in the distribution of microgreens. It is becoming more important to make microgreens available to the health-conscious consumers and to increase the popularity of the microgreens. As it is new and emerging market and also misunderstood with sprouts which is different than microgreens. Restaurants has been playing vital role in the growth of the microgreens as chefs are considerably using microgreens as flavoring and garnishing agent with regular food items.

However, lack of awareness regarding health benefits and technical knowledge regarding the indoor vertical farming is expected to hinder the growth of the microgreens market during the forecast period. Furthermore, lack of skilled labor, high cost of investment, and high retail price are limiting the growth of the microgreens market. 
 

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A. The microgreens market size was valued at $1,276.0 million in 2019.

A. The forecast period consider in the Microgreens market is 2021-2028.

A. 2019 is the base year calculated in the Microgreens market report.

A. Companies are selected on the basis of product portfolio, market share, and regional presence.

A. AeroFarms, Fresh Origins, Gotham Greens, Madar Farms, 2BFresh, The Chef's Garden Inc., Farmbox Greens LLC, Living Earth Farm, GoodLeaf Farms, and Bowery Farming are some of the leading market players active in the Microgreens market.

A. Rise in adoption of indoor vertical farming and greenhouse farming and increasing demand for nutritional food are likely to influence the market in the next few years.

A. Driving factor for the market is rise in demand for indoor cultivation is and rapid growth of the retail sector and online stores is the opportunity for the microgreens market. High initial investments is one of the restraining factor for this market.

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